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June 2016 EVOLVING CLOUD STRATEGIES Attitudes towards cloud and Software as a Service (SaaS) have changed dramatically over the past few years, particularly with respect to software that runs your business. As recently as five to ten years ago, Enterprise Resource Planning (ERP) could easily have been called the last bastion of resistance to SaaS. “Cloud” had yet to become part of the business vernacular and “SaaS” was still a relatively new and poorly understood concept. While other complementary solutions such as Customer Relationship Management (CRM) were headed in that direction, entrusting the transactional system of record of your business to the cloud requires a higher level of trust than required for other applications, including those which are often referred to as “systems of engagement.” But now - how times have changed! Today the majority of businesses have some sort of cloud strategy and the shift to the cloud has definitely begun. This assertion is supported by data collected in the latest Mint Jutras 2016 Enterprise Solution Study. But before we report on these most recent results, in order to avoid confusion, we need to clarify some of the terminology that gets thrown around today. DEFINING THE OPTIONS: “SAAS” AND “CLOUD” In spite of, or perhaps because of the huge volume of discussion around SaaS and cloud computing, there remains much confusion over the terminology. Many use the terms “cloud” and “SaaS” interchangeably, but there are some important differences. So let’s distinguish between the two up front: Cloud refers to access to computing, software and storage of data over a network (generally the Internet.) You may have purchased a license for the software and installed it on your own computers or those owned and managed by another company, but your access is through the Internet and therefore through the “cloud,” whether private or public. SaaS is exactly what is implied by the acronym. Software is delivered only as a service. It is not delivered on a CD or other media to be loaded on your own (or another’s) computer. It is generally paid for on a subscription basis and does not reside on your computers at all. All SaaS is cloud computing, but not all cloud computing is SaaS. Traditional on-premise or hosted solutions might (or might not) be accessed via the cloud, although this is more likely to be a private cloud. Data Source In this report Mint Jutras references data collected from its 2016 (and prior) Enterprise Solution Studies, which are used to investigate the goals, challenges and status and also to benchmark performance of implementations of software used to run businesses. The 2016 study collected responses from ~525 participants from companies of all sizes from very small to very large, representing a wide range of industries.

Evolving cloud strategies 2016 - sererra.com...Source: Mint Jutras 2015 and 2016 Enterprise Solution Studiesd Last year (2015) was the first year we asked this question and we found

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June2016

EVOLVINGCLOUDSTRATEGIES

AttitudestowardscloudandSoftwareasaService(SaaS)havechangeddramaticallyoverthepastfewyears,particularlywithrespecttosoftwarethatrunsyourbusiness.Asrecentlyasfivetotenyearsago,EnterpriseResourcePlanning(ERP)couldeasilyhavebeencalledthelastbastionofresistancetoSaaS.“Cloud”hadyettobecomepartofthebusinessvernacularand“SaaS”wasstillarelativelynewandpoorlyunderstoodconcept.WhileothercomplementarysolutionssuchasCustomerRelationshipManagement(CRM)wereheadedinthatdirection,entrustingthetransactionalsystemofrecordofyourbusinesstothecloudrequiresahigherleveloftrustthanrequiredforotherapplications,includingthosewhichareoftenreferredtoas“systemsofengagement.”

Butnow-howtimeshavechanged!Todaythemajorityofbusinesseshavesomesortofcloudstrategyandtheshifttothecloudhasdefinitelybegun.ThisassertionissupportedbydatacollectedinthelatestMintJutras2016EnterpriseSolutionStudy.Butbeforewereportonthesemostrecentresults,inordertoavoidconfusion,weneedtoclarifysomeoftheterminologythatgetsthrownaroundtoday.

DEFININGTHEOPTIONS:“SAAS”AND“CLOUD”

Inspiteof,orperhapsbecauseofthehugevolumeofdiscussionaroundSaaSandcloudcomputing,thereremainsmuchconfusionovertheterminology.Manyusetheterms“cloud”and“SaaS”interchangeably,buttherearesomeimportantdifferences.Solet’sdistinguishbetweenthetwoupfront:

• Cloudreferstoaccesstocomputing,softwareandstorageofdataoveranetwork(generallytheInternet.)Youmayhavepurchasedalicenseforthesoftwareandinstalleditonyourowncomputersorthoseownedandmanagedbyanothercompany,butyouraccessisthroughtheInternetandthereforethroughthe“cloud,”whetherprivateorpublic.

• SaaSisexactlywhatisimpliedbytheacronym.Softwareisdeliveredonlyasaservice.ItisnotdeliveredonaCDorothermediatobeloadedonyourown(oranother’s)computer.Itisgenerallypaidforonasubscriptionbasisanddoesnotresideonyourcomputersatall.

AllSaaSiscloudcomputing,butnotallcloudcomputingisSaaS.Traditionalon-premiseorhostedsolutionsmight(ormightnot)beaccessedviathecloud,althoughthisismorelikelytobeaprivatecloud.

Data Source InthisreportMintJutrasreferencesdatacollectedfromits2016(andprior)EnterpriseSolutionStudies,whichareusedtoinvestigatethegoals,challengesandstatusandalsotobenchmarkperformanceofimplementationsofsoftwareusedtorunbusinesses.

The2016studycollectedresponsesfrom~525participantsfromcompaniesofallsizesfromverysmalltoverylarge,representingawiderangeofindustries.

EvolvingCloudStrategiesPage2of7

EachyeartheMintJutrasEnterpriseSolutionStudiesreferencedifferentdeploymentoptions,definedasfollows:

• SoftwareasaService(SaaS):Softwareisdeliveredonlyasaservice.ItisnotdeliveredonaCDorothermediatobeloadedonyourown(oranotherparty’s)computer.

• HostedandmanagedbyyourERPvendor:SoftwareislicensedbyyoubutyoupayyourERPvendortomanageandmaintain(host)hardwareandsoftware.

• Hostedbyanindependent3rdparty:Softwareislicensedbyyoubutyoupayanotherpartytomanageandmaintain(host)hardwareandsoftware.

• Traditionallicensedon-premise:Youlicensethesoftwareandareresponsibleformanagingandmaintainingitonyourownpremises.

• Hybrid:Partsarelicensedandmaintainedonpremiseandparts(e.g.add-onmodules)arecloud(SaaSorhosted).

Togetaclearpictureofhowcloudstrategieshavedevelopedandevolved,weturntosomespecificquestionsinour2016EnterpriseSolutionStudy.

WHAT’SYOURCLOUDSTRATEGY?

Thefirstofthesequestionsspecificallyaskedaboutcloudstrategies.

Figure1:WhatBestDescribesYourCloudStrategy?

Source: Mint Jutras 2015 and 2016 Enterprise Solution Studiesd

Lastyear(2015)wasthefirstyearweaskedthisquestionandwefoundtheresultswerealittlesurprising–butonlyalittle.Thefirstsurprisewasthatthemajority(84%)hadacloudstrategy,evenifthatstrategywastonotgothere(8%).Thosenumbersbarelymovedthisyear,withbothonlychangingasingle

Todaythemajority(85%)ofcompaniessurveyedhasacloudstrategy,evenifthatstrategyistonotgothere(9%).

EvolvingCloudStrategiesPage3of7

percentagepoint.Thatleftonly16%lastyearand15%thisyearwithnocloudstrategy.Inawaythisisnotparticularlysurprisinggivenallthehypeovercloudthesedays.Butnoticehowwequalifiedthisoption:“Wedon’thaveacloudstrategy.Cloudisjustoneofmanyfactorsweconsider.”

WephraseditthatwaybecauseforyearswehavebeencapturingprioritiesforselectioncriteriaforERP.Overtheyearswehavealwaysincludedsomesortofreferencetodeploymentoptionandithasconsistentlybeenrankedclosetothebottomofthelistofcriteria,ranking8outof10inprioritythisyearamongstothercriterialikefitandfunction,completenessofsolutionanduserexperience(thetopthreeprioritiesthisyear).Sincedeploymentoptionwasnottheoverridingfactorinselectingthesesolutions,youmightalsoconcludethatcloudwasnotdrivingstrategy.Andyetonly15%thisyeardon’thaveacloudstrategy,andanother9%havenoplanstomoveanyapplicationstothecloud.Thatmeansthemajority(76%)aremovingtothecloud.

Aresurveyparticipantssendingusmixedsignalsordotheyjustviewcloudoptionsasa“given”today?Althoughcloudoptionsmaynotrankhighinpriorityintermsofselectioncriteria,thisisthestrategicdirectioninwhichmostaremoving.It’snotaquestionof“if”,butrather“when?”

SLOWANDSTEADYWINSTHERACE

BasedonthestrategiesshowninFigure1,wemightconcludethatclouddeploymentswillnotdominateimmediately.WeactuallyconfirmedthisconclusionbycapturingthepercentageofallbusinesssoftwarethatiscurrentlydeployedasSaaS,alongwithprojectionsoverthenexttwo,fiveandtenyearsandbeyond(Figure2).

Figure2:PercentageofBusinessSoftwareDeployedasSaaS

Source: Mint Jutras 2016 Enterprise Solution Study

Thissteadyprogressionistobeexpectedlargelybecauseofthenumberofexistingon-premise(non-cloud)solutionsthatarecurrentlyinstalled.Thesewillnotberippedoutandreplacedovernight,particularlywhenitcomestoERP.Implementingasolutionthatrunsyourbusinessisnotasmall

Althoughcloudoptionsmaynotrankhighinpriorityintermsofselectioncriteria,thisisthestrategicdirectioninwhichmostaremoving.It’snotaquestionof“if”,butrather“when?”

But,no,itwon'thappenovernight,simplybecauseofthenumberofon-premisesolutionsinstalledtoday.

EvolvingCloudStrategiesPage4of7

undertakingandmostwillnotabandontheircurrentsolutionswithoutaverygoodreasonandanexpectedreturnoninvestment.Sointhatrespect,itisnotsurprisingthatthemostlikelystrategyistoleaveexistingsystemsinplacebutsurroundthemwithcloud-basedsolutions(27%).Yetthepercentagetakingspecificactiontoactivelymovefromon-premisetotheclouddidjumpthisyearfrom8%to11%whilethepercentagetakingtheirtimeshrankfrom20%to14%.

Lookingatthesameunderlyingdataabitdifferentlythough,weexpecttheadoptionofcloudandSaaSsolutionstoacceleratequitequicklyoverthenexttwotofiveyears,drivenbyreplacementsandnewpurchases.Today47%ofsurveyrespondentshavelessthan25%oftheircurrentsolutionsdeployedasSaaS,andthatincludesthoserunningnoSaaSsolutionsatall.Thatpercentageisexpectedtoshrinkby36%inthenexttwoyearsandby53%withinfiveyears(Figure3).IfyouhaveyettojumpontheSaaSbandwagon,nowisthetimeunlessyouwanttobeleftbehind.

Figure3:PercentageofCompanieswithLessthan25%SaaS

Source: Mint Jutras 2016 Enterprise Solution Study

Thosewithadefinedstrategyofmovingtothecloudclearlyseethepotentialbenefits.Thesebenefitsincludecostsavings,moreinnovation,bettersupportofremoteworkforcesanddistributedenvironments,aswellastheenablementofgrowth.ThisaccelerationofmovementtoSaaSaddsacertainlevelofurgency.Adoptinga“waitandsee”attitudemaybecostlyintermsofachievingormaintainingacompetitiveadvantage.

BUTREMEMBER,NOTALLCLOUDISSAAS

However,ifyourecallourpreviousdefinitions,whileallSaaSiscloud,notallcloudisSaaS.Soweaskedspecifically“Whichismostimportanttoyouintermsofplacinganysolutioninthecloud?”While13%admittonotreallyunderstanding(Don’tKnow),thedominantpreferenceisforSaaS(Figure4).However,aslongasthesolutionisweb-enabled,evenahostedoron-premisesolutionmightbeabletobeaccessedanytime,fromanywhere.ButMintJutraswouldcontendthatwithoutaSaaSsolution,youwouldleavesomeofthepotentialbenefitsonthetable.

BenefitsofSaaSincludecostsavings,moreinnovation,bettersupportofremoteworkforcesanddistributedenvironments,aswellastheenablementofgrowth.ThisaccelerationofmovementtoSaaSaddsacertainlevelofurgency.Adoptinga“waitandsee”attitudemaybecostlyintermsofachievingormaintainingacompetitiveadvantage.

EvolvingCloudStrategiesPage5of7

Figure4:Whichismostimportanttoyouintermsofcloud?

Source: Mint Jutras 2016 Enterprise Solution Study

Andasyoucansee,thereisstillasignificantpercentagethatprefersaprivatecloud.Thismightbebecauseaprivatecloudisconsideredmoresecure(itmayormaynotbe),orbecauseofcurrentoranticipatedcustomization.However,whilecustomizinglegacysolutionstraditionallymeantinvasivecodechanges,todaymuchoftherequirementsperceivedtobe“customizations”todayarehandledthroughnon-invasiveconfiguration,tailoringandtheapplicationofexternallydefinedbusinessrules.Ifyoutrulyrequireheavycustomization,thenitmaybetimetoreevaluatewhetheryouhavetherightsolutionforthejobathand.

Iftheoverridingdesireistosimplymovetothecloud,itmightbeeasiertoliftandshiftexistingsolutionstoaprivatecloud.Yetindoingsoyousacrificesomeofthebenefitsofamulti-tenantSaaSsolution(seesidebar).Withmulti-tenantSaaSsolutions,vendorsmaintainasinglelineofcode.Asaresult,theycandelivermoreinnovation,atafasterpace.Withsingle-tenantsolutionsrunninginprivateclouds,vendorsandtheirclientsstillfacethecomplexityanddisruptionoftraditionalupgrades.

SHOPPINGFORANEWSOLUTION?

Inordertotakefulladvantageofnextgenerationsolutions,enabledbyadvancedtechnologies,youmaychoosetoreplaceyourcurrentsolutions.Thequestionwehavebeenaskingforyearsnowisthis:“Ifyouweretoselectasolutiontoday,whichdeploymentoptionswouldyouconsider?”

Intheearlydaysofthisquestion,thosethatwouldconsiderSaaSweredefinitelyintheminorityandalmosteveryonewould,ofcourse,consideron-premisesolutions.Thatlandscapehasshifteddramatically.Figure5showsthemostrecentfewyears.InterestinSaaShasgrownslowlyandsteadilyoverthepastsixyears.Lastyearitbecametheoptionmostlikelytobeconsidered(participantsareallowedtoselectasmanyoptionsastheywant).

Multi-tenant versus Single-tenant SaaS

Multi-tenantSaaS:Multiplecompaniesusethesameinstanceofhostedsoftware;configurationsettings,companyandrole-basedaccesspersonalizebusinessprocessesandprotectdatasecurity.

Single-tenant(orMulti-instance)SaaS:Eachcompanyisgivenitsowninstanceofthe(hosted)software,butmaysharecommonservices,suchasanintegrationplatform,andsecurity.

EvolvingCloudStrategiesPage6of7

Figure5:DeploymentOptionsthatwouldbeConsideredToday

Source: Mint Jutras Enterprise Solution Studies

* Option added in 2015

Inprioryears“SaaS”and“hostedandmanagedbyyoursolutionvendor”haverunneckandneck.Inthepast,oneofthereasonswasbecausethedifferencebetweenthesetwooptionswasoftenblurryandsurveyrespondentsdidn’tnecessarilyunderstandhowtodistinguishbetweenthetwo.ThiswassubstantiatedbyobservingthatasignificantpercentageofparticipantsthatwererunningsolutionsthatareSaaS-only(e.g.solutionslikethePlexManufacturingCloud,NetSuite,Intacct,etc.)chosethishostedoptioninsteadof,ratherthaninadditiontoSaaS.

Butwe’renowstartingtoseeevidenceofabetterunderstandingofthedifferencebetweentheseoptions.NotonlyaremoreparticipantsactuallyrunningSaaSsolutions,butalsothepreferenceforSaaSisstartingtopullawayfromhostedsolutions.

Butitwasbetween2011and2013wherewesawasharpdeclineinthewillingnesstoevenconsideratraditionalon-premisesolution.However,rememberthewordingofthequestion.Wecreatedahypotheticalsituation.Thisdoesnotmeaneveryonewilljustdumptheiron-premisesolutionsovernight,hencetheslowandsteadyprogressioninFigures2and3.Yet,attheriskofbeatingadeadhorse,wehavetoagainpointoutthatthedirectionisclear.

Wealsoaddedanoptionforhybridsolutionslastyearandweseesomegrowinginterest.Thisoptionmaybesimplyashort-termsolutionforthosethatintendtoleaveexistingsystemsinplacebutsurroundthemwithprimarilycloud-basedsolutions.ThisdeliverssomeofthebenefitsofSaaS,butwillleadcompaniesdownamorecircuitousrouteintheircloudjourneys.Inthesecases,hybridsolutionsmightsimplybeviewedastemporaryoptionsandnotnecessarilythedesiredfinaldestination.Itwillbeinterestingtoseeifinterestinthesehybridsolutionscontinuestogrowordeclineovertime.Alotwilldependonwhetherthehybridsolutionsdeliverthedesired(end)resultsorservetowhettheappetiteformoreSaaS.

SaaSiscurrentlytheoptionmostlikelytobeconsideredandtheinterestintraditionalon-premisesolutionshaswanedsignificantly.

We’renowstartingtoseeevidenceofabetterunderstandingofthedifferencebetweenSaaSandhostedoptions.NotonlyaremoreparticipantsactuallyrunningSaaSsolutions,butalsothepreferenceforSaaSisstartingtopullawayfromhostedsolutions.

EvolvingCloudStrategiesPage7of7

CONCLUSION

Perceptionsandpreferencesforcloud-basedsolutionshavechangeddramaticallyoverthepastseveralyears.Earlypioneershaveledthewayandarelivingtestimonytothebenefits.Theshifttothecloudhasbeguninearnest.Mostcompaniesnowhavedefinedacloudstrategy.Ifyouhavenot,eitherbecauseoflackofunderstandingorlackofattention,takeastepbackanddevelopone.EducateyourselfoncloudandSaaS,alongwiththepotentialbenefits;researchanylingeringconcernsyoumighthaveandinvestigateyouroptions.

Noteveryonewilltakethesameapproach.Somewillracetothecloudfinishline,whileotherswilleaseintoitovertime.Ifyouarecurrentlyrunningyourbusinessonlegacysolutionsthatlimityourconnectivityandinteroperability,addingsomeperipheralandcomplementarycloudsolutionsmightselectivelyhelpyouconnecttotradingpartnersandcustomers,butultimatelyyouwillneedtoreplacethatoldsoftwareorruntheriskofplacingyourselfatasignificantcompetitivedisadvantage.Replacingitwithacloud-basedERP,deployedinasecureSaaSmodelmightjustbethegiantstepyouneedtomoveintotoday’stechnology-enabledworldandaccelerateyourowncompetitiveadvantage.

Abouttheauthor:CindyJutrasisawidelyrecognizedexpertinanalyzingtheimpactofenterpriseapplicationsonbusinessperformance.Utilizingover40yearsofcorporateexperienceandspecificexpertiseinmanufacturing,supplychain,customerserviceandbusinessperformancemanagement,Cindyhasspentthepast10+yearsbenchmarkingtheperformanceofsoftwaresolutionsinthecontextofthebusinessbenefitsoftechnology.In2011CindyfoundedMintJutrasLLC(www.mintjutras.com),specializinginanalyzingandcommunicatingthebusinessvalueenterpriseapplicationsbringtotheenterprise.