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Evaluation question 4

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Who would be the audience for your media product?

The age of the audience for my media product would be male and female teens between the ages of 14/15

to young adults between the ages of 20/21. This allows time for the students to have a part-time job and get

money to buy the magazine, although it isn’t that expensive (£1.50). I have also taken into account the type

of scene my audience would like, which is more mainstream. They will attend festivals such as Leeds Fest

and Glastonbury in summer after exams to see artists which feature in my magazine such as Arctic

Monkeys, Mumford and Sons, Rita Ora, Jake Bugg and The Vaccines.

Hobbies include socialising with friends either at bars or restaurants, shopping and music. Whether its

learning to play an instrument to seeing local bands in the pub on the weekend. They may already be

subscribed to magazines and get updates on their phones, and follow celebrities on twitter for news of

upcoming tour dates and gossip. They follow the basic fashion trend and don’t strike out and wear

anything too girly or gothic and are very image conscious, with influences from artists that are hard to

escape for example, Rihanna’s clothing line at River Island.

The colours and fonts of my product reflect the audiences taste. Nothing considered too ‘grungy’ or dark is

used in the magazine, the colours used are bold yet don’t have to much of a contrast and the font is clear

and not distressed which is associated with heavy rock magazines, attracting a whole other audience.