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    BUSINESS IN TURBULENT TIMESChallenges and Opportunities

    ERUDITION11

    16th Annual Convention16th Annual Convention

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    ABOUT US

    Situated in the picturesque setting of the North

    Campus, Delhi University, the Department of

    Commerce, Delhi School of Economics (DSE) is an

    ideal place to study in. It was formally set up as a

    separate entity in 1967. It has imbibed the DSE

    tradition of exploring new frontiers of

    knowledge and innovation along with

    academics. In its history spanning four decades,

    it has redefined commerce education in the

    country. The department has the legitimate

    claim and pride of being the premier institution inIndia, where commerce as a discipline stands for

    business analysis. The rapid growth of the

    Department of Commerce is reflected in its

    expansion as well as novelty of its academic

    programs. As a response to market imperatives,

    the Department of Commerce initiated two newposts graduate professional programs in 1995,

    namely, Master of Human Resource and

    Organizational Development (MHROD) and

    Master of international Business (MIB). In a

    short period of thirteen years, these courses

    have made a mark in contemporary areas of

    Human Resource and International Business.

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    The aforementioned lines sum up aptly the economic and business

    developments of the last decade. Battered by contracting markets and

    frozen credit, many businesses today are fighting for survival. Indeed, the

    global financial crisis in recent times provides a mandate for restructuring.

    But survival is not the end goal. Change is coming anyway, so leaders

    need to take control. The only difference today is that uncertainty and risk

    are not just tied to the business opportunity you are pursuingyou also

    must identify and manage risk that is tied to the global economy.

    Challenges and business go hand in hand. As we come into 2011 the

    economic prospects inevitably look uncertain, with a number of indicators

    not looking too helpful; inflation remains rather stubbornly high, consumer

    demand is muted, and substantial planned cuts in public expenditure are

    in prospect. A smooth sea, they say, never makes a skilled mariner.

    A crisis is always an opportunity for revival. But this depends on how you

    take this opportunity. Cutting back and hunkering down may get youthrough the short-term crisis but will not position you to be a leader in the

    future. That's why you need a mindset that says: "I'm not just going to

    surviveI'm going to thrive." Obviously, you must be realistic about what

    you need to do to survive in the short term, but the trick is to do those

    things in a way that moves your strategy forward. Even leaders who need

    to make very deep cuts can think strategically about where the business

    will be and how they might build for the future.th

    Erudition'11, 16 annual convention of MHROD and MIB, Department of

    Commerce, Delhi School of Economics, is an attempt to identify these

    very Challenges and Opportunities that lie inherent in the tumultuous

    times in which we subsist. We invite you to be the part of this convention

    and enlighten us with your rich knowledge and experience.

    ERUDITION 11

    BUSINESS IN TURBULENT TIMES

    Challenges and Opportunities

    It was the best of times, it was the worst of times; it was the

    age of wisdom, it was the age of foolishness... we had

    everything before us, we had nothing before us; we were all

    going directly to Heaven, we were all going the other way

    - Charles Dickens

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    Inaugural Session

    Lighting the lamp

    Address by the HOD

    Address by Chief Guest

    Key Note addressTea and networking

    Panel Discussion 1:

    FII in the Developing Economy: A Reason to Rejoice or

    a Disaster in Disguise?

    As rapidly growing economies like ours continue to attract

    foreign investments into their capital markets, they have

    also entrenched policy makers and economists in these

    countries in a situation of a profound strategic impasse. Ina dilemma like this, what should a growing economy which

    desperately needs more investments to sustain its growth,

    do- accept the Faustian bargain of FIIs and catalyze its

    growth, or reject these investments and move on a slower

    yet safer path?

    Lunch and networking

    Panel Discussion 2:

    Does consumer choice lead to consumer

    satisfaction?

    From fascinating electronic gadgets to your restaurant's

    gourmet options, no product or service comes today

    without offering the modern consumer a plethora of

    choices. While this superfluity of choices is both

    fascinating and magically attractive, whether or not it leads

    to greater consumer satisfaction is a question that has

    gathered much importance and weight in modern

    marketing scenario.

    Tea and networking

    Panel Discussion 3:

    Dollar What next?The Global Financial Crisis of the

    past decade shook the basis of many such established

    doctrines and institutions of modern economic system

    which the world had earlier considered immaculate andsacrosanct. As a new financial and economic order

    unfolds post recession, monetary experts around the

    globe are now contemplating whether the US Dollar, which

    had become the unquestioned champion of global trade in

    our recent past, would continue to retain its position in the

    coming future.

    9:00 am to 10:30 am-

    10:30 am to 10:45 am-

    10:45 am to 12:20 pm-

    12:30 pm to 1:30 pm-

    1:40pm to 3:00 pm-

    3:00 pm to 3:20pm-

    3:20pm to 4:45 pm-

    thDay 1: September 16 2011

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    Key Theme Presentation

    Tea and networking

    Panel Discussion 1:

    Infinite diversity in infinite combinations

    The modern workforce is an amalgamation of diversity, interms of age, gender and demographics. It is not bound by

    territorial, cultural or national identities. Diversity is

    shaping organizational structure in myriad ways.

    However, infinite possibilities beget infinite challenges. It

    will be a challenge to develop an organizational culture

    which embraces diversity and harnesses its full potential.

    This session will attempt to shed light on the techniques

    that present day organizations are using.Lunch and networking

    Panel Discussion 2

    Change is not only likely, its inevitable

    The concept of change has not been easily accepted by

    the human civilization. The dominance of the giant

    transnational organization was challenged with the

    emergence of an entrepreneurial spirit which led to the

    development of a new organizational segment referred to

    as the small and medium sized organizations. When the

    concept of choice became more robust for employees,

    organizations embraced a sense of greater flexibility in

    order to retain the best and brightest. Finally, the last

    decade has been witness to the staggering influence of

    social networking and organizations have had to adapt

    accordingly. Therefore this session will attempt to argue

    that embracing change wasn't, isn't and never will be a

    matter of choice.

    Tea and networking

    Panel Discussion 3

    Protector and screener to trusted advisor

    The name of the game today in business is Human

    Capital. We have come a long way from munimji to

    planner and change agent and now to strategic advisorand business managers. Now Human capital managers

    are not just mere talent protector and screener, they play

    important role in M & As, Succession planning,

    Organizational Development and moulding Industrial

    Relation according to the business.

    Felicitation and Vote of thanks

    9:00 am to 10:15 am-

    10:15 am to 10:30 am-

    10:45 am to 12:20 pm-

    12:30 pm to 1:30 pm-

    1:40pm to 3:00 pm-

    3:00 pm to 3:20pm-

    3:20pm to 4:45 pm-

    4:45pm to 5:00 pm-

    thDay 2: September 17 2011

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    Key Takeaways

    Understanding the current trend within organizationstoward greater awareness of societal realities, and of

    the organization's impact within larger systems.

    Network with delegates from corporate houses.

    Interact with the brightest minds of the studentcommunity.

    Engage in open dialogue.

    Draw out a prepared plan of HR and OD functions foryour organization and understand the key issuesattached to the framework.

    Understand various approaches to designing andimplementing novel competency frameworks.

    Understand how a synergy of ethics, a cohesive societyand asustainable global economy where markets,labour and communities are able to function welltogether.

    Explore path breaking ideas responsible for removingbarriers in global operations.

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    List of Speakers at Past Conventions

    Mr. S D Saxena, Director- Finance, BSNLMr. Vijay Bhatnagar, Ex VP, Arcellor Mittal

    Mr. Raman Roy, CMD, QuattroMr. Anand Singh, Director(Marketing), Coca ColaMr. P N Vijay, MD, PNVFMr. Vivian Singh, CEO, Strontium TechnologyMr. Subeer Gokarn, Chief Economist, S&PMr. Harpal Singh, Chairman, RanbaxyMr. P.K Choudhary, Group CEO, ICRAMr. Kensaku Konishi,CEO, Canon IndiaMr. Josh Felman , senior Representative, IMF India

    Mr. Pankaj Vaish, Head, Equities and Liquid markets, LehmanBrothersMr. Sanjeev Sanyal, Chief Economist, Deutsche bankMs. Himali Arora, Group CEO,GE

    Human Resource

    Mr. K. K. Sinha - Director HR - Jindal SteelMr. Sushil Baveja Head HR DSCLMr. Sandeep Tyagi - Vice President HR - Haier IndiaMs. Mukul Rastogi - Head (BD & LR), ITCMr. David Lobo - Director HR, GE IndiaMr. Dinesh Kumar Executive Director Personnel, Airport

    Authority of IndiaMs. Anupma Babbar Sr. VP (HR), Aricent technologiesMr. Pawan Chaudhary CEO Vygon IndiaMr. Vishal Sehgal Co founder and Director Lava mobilesMr. Shrikant Lonikar Former EVP and chief people officer Wallmart

    IndiaMr. Ashish Anand Executive VP HR Religare Enterprise

    Dr. Udai Pareekh, Distinguished Visiting Professor, IIHMR

    The past editions of Erudition have had the pleasure of playing host tosome of the ost distimguished and brightest minds from the corporateworld, the academia, and policy think-tank agencies. Few of them who

    have made each of the sessons memorable include :

    International Business

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    The event presents a perfect platform for your business as a meansof promoting it to not only the biggest representatives from thecorporate sector, but also the students who would eventually move

    on to being those names tomorrow. Please find below the variousoptions available :

    Status of associated and exclusive partner for the convention.Company's name and logo on the souvenir.

    Company's name and logo on the backdrop in a prominent size.Screening of Corporate Movie during the breaks.Company's name and logo at a prominent place on the delegate

    bag and convention folders.Seven complimentary delegate passes.A 2 full page (double spread) advertisement in the souvenir.Company's name will appear on all the advertisement and

    promotional material of the conference like posters, banners,

    fliers etc.Sponsor may distribute their literature or free samples at the

    registration counter.Special recognition at the end of each session.

    Company's name and logo on the souvenir.Company's name and logo on the backdrop.Company's name and logo at a prominent place on the delegate

    bag.Company's name will appear on all the advertisement and

    promotional material of the conference like posters, banners,

    fliers etc.Sponsor's name and logo on the invitations cards.Five complimentary delegate passes.A full page advertisement in the souvenir.Recognition at the end of each session.

    Sponsorship Slabs for Erudition11

    PLATINUM SPONSOR Rs.4,00,000

    DIAMOND SPONSOR Rs.3,00,000

    The event presents a perfect platform for your business as a meansof promoting it to not only the biggest representatives from thecorporate sector, but also the students who would eventually move

    on to being those names tomorrow. Please find below the variousoptions available :

    Status of associated and exclusive partner for the convention.Company's name and logo on the souvenir.

    Company's name and logo on the backdrop in a prominent size.Screening of Corporate Movie during the breaks.Company's name and logo at a prominent place on the delegate

    bag and convention folders.Seven complimentary delegate passes.A 2 full page (double spread) advertisement in the souvenir.Company's name will appear on all the advertisement and

    promotional material of the conference like posters, banners,

    fliers etc.Sponsor may distribute their literature or free samples at the

    registration counter.Special recognition at the end of each session.

    Company's name and logo on the souvenir.Company's name and logo on the backdrop.Company's name and logo at a prominent place on the delegate

    bag.Company's name will appear on all the advertisement and

    promotional material of the conference like posters, banners,

    fliers etc.Sponsor's name and logo on the invitations cards.Five complimentary delegate passes.A full page advertisement in the souvenir.Recognition at the end of each session.

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    Company's name and logo on the souvenir.Company's name and logo on the backdrop.

    Company's name will appear on all the advertisement andpromotional material of the conference like posters, banners, fliersetc.Three complimentary delegate passes.A half-page advertisement in the souvenirRecognition at the end of each session.

    Company's name and logo on the souvenir.Company's name and logo on the backdrop.Two complimentary delegate passes.A half page advertisement in the souvenir.Recognition at the end of each session.

    BACK COVER Rs. 50.000

    INSIDE COVER FRONT Rs. 35,000

    INSIDE COVER BACK Rs. 40,000

    DOUBLE SPREAD Rs. 60,000

    NORMAL FULL PAGE Rs. 25,000

    HALF PAGE Rs. 12,000

    BOOK MARK(16cm height x 6.5 cm width)

    Rs. 15,000

    (Overall size 11 x 8.5, Print area Full page 9 x 7)

    GOLD SPONSOR Rs.2,00,000

    SILVER SPONSOR Rs.1,00,000

    ADVERTISEMENT IN THE SOUVENIR

    BACK COVER Rs. 50.000

    INSIDE COVER BACK Rs. 40,000

    DOUBLE SPREAD Rs. 60,000

    NORMAL FULL PAGE Rs. 25,000

    HALF PAGE Rs. 12,000

    BOOK MARK(16cm height x 6.5 cm width)

    Rs. 15,000

    INSIDE COVER FRONT Rs. 35,000

    (Overall size 11 x 8.5, Print area Full page 9 x 7)

    Company's name and logo on the souvenir.Company's name and logo on the backdrop.Two complimentary delegate passes.A half page advertisement in the souvenir.Recognition at the end of each session.

    Company's name and logo on the souvenir.Company's name and logo on the backdrop.

    Company's name will appear on all the advertisement andpromotional material of the conference like posters, banners, fliersetc.Three complimentary delegate passes.A half-page advertisement in the souvenirRecognition at the end of each session.

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    ELECTRONIC MEDIA SPONSORS

    RADIO PARTNERS

    PRINT MEDIA PARTNERS

    KNOWLEDGE PARTNER

    ONLINE PARTNER

    Co-Sponsors

    India first (ZEE NEWS)

    DoordarshanNDTV Metro Nation

    Radio Mirchi

    Financial Express

    Business StandardBusiness WorldThe Indian ExpressThe PioneerThe Mint (Hindustan Times)

    SHRM India

    PagalguyMBA UniverseBuzz in TownShiksha

    ONGC

    State Bank of IndiaPenguins Books IndiaSAILThe Princeton ReviewPunjab National BankCIICoca ColaIndian OilLICLGNDPLOriental Bank of Commerce

    PAST SPONSORS

    ELECTRONIC MEDIA SPONSORS

    RADIO PARTNERS

    PRINT MEDIA PARTNERS

    KNOWLEDGE PARTNER

    ONLINE PARTNER

    Co-Sponsors

    India first (ZEE NEWS)

    DoordarshanNDTV Metro Nation

    Radio Mirchi

    Financial Express

    Business StandardBusiness WorldThe Indian ExpressThe PioneerThe Mint (Hindustan Times)

    SHRM India

    PagalguyMBA UniverseBuzz in TownShiksha

    ONGC

    State Bank of IndiaPenguins Books IndiaSAILThe Princeton ReviewPunjab National BankCIICoca ColaIndian OilLICLGNDPLOriental Bank of Commerce

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    ERUDITION 10

    Erudition'10 - The 15th Annual Convention of the Department of Commerce, Delhi School of

    Economics, University of Delhi was a huge and resounding success. The Annual Convention, a joint

    venture by the students of the Master of Human Resource and Organizational Development

    (MHROD) and Master of International Business (MIB) programs, was held on the 17th and 18th of

    September, 2010 at the sprawling Paintal Memorial Golden Jubilee Auditorium, V.P. Chest Institute,

    Delhi University.

    The event, themed, Constructing Corporate Conscience: Introspecting the Resurgence witnessed

    in course of these two days, the brightest minds from the corporate arena, governmental

    organizations, foreign dignitaries, academia along with the distinguished faculty members and the

    students coming together and discussing about the most pertinent issues that had been affecting the

    business world. Prof K V Bhanumurthy, the Head of Department, welcomed the distinguished

    speakers and delegates. The event had the pleasure of playing host to Honorable Minister of

    Corporate Affairs, Mr Salman Khurshid and His Excellency, Mr Julio De La Guardia, Ambassador of

    Panama, who had graced the event as the Chief Guest and Guest of Honour respectively. Souvenir,

    the annual journal of the twin courses, published under the aegis of the Department of Commerce,

    was also launched on the occasion. The Convention also acted as a meaningful platform for us to

    celebrate the success of our alumni, who have greatly contributed to their field of work through their

    insights and unflinching integrity.

    The action that followed in the span of the Convention left everyone enthralled as distinguished

    speakers from various facets of the corporate and academic spheres delved into an enriching

    discussion on eclectic range of issues pertaining to the contemporary business world. Keeping in mind

    the backdrop of the global economic scenario in which the world was struggling with the aftermath of

    the financial crisis and economic meltdown, Erudition 2010 gained an even more far reaching

    significance, in that each speaker shared their ideas, experiences and perspectives on the changing

    economic system in which global economic institutions, financial system, organizations and countrieswere experimenting with new designs and models to evolve and beat the after effects of the crisis.

    While the first day saw new paradigms emerging on such topics as exploiting chaos for inspiring

    innovation, building organizational sustainability and resilience, and the centrality of people in

    business organizations; the second day acted as a potent forum for discussing issues such as gains

    from corporate social responsibility, the financial lessons for organizations from the recent

    meltdown and the ethical implications of lobbying in international corridors. The Convention was

    rich and comprehensive in its coverage and depth and concluded with a great sense ofaccomplishment and fulfilment for the organizers and has etched as a saga of intellectual

    extravagance in the minds of everyone who witnessed it.

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    The successful fructification of one's efforts into end results is always a matter ofimmense pride for anyone. It feels even better when the end result is seen andappreciated as a mega event, both in terms of the value addition to the studentsas well as a worthwhile exercise for the participating speakers.

    Erudition- the Annual Convention and the flagship event of the Department ofCommerce, Delhi School of Economics, University of Delhi, is primarily a studentinitiative with due support from the faculty at the Department. And year after year,

    the bar is set a little higher, the scope broadens, and the expectations rise, givingthe Team a challenge to do better.

    In being a student initiated and organized event, Erudition becomes thematerialization of the Team Convention's year-long endeavor. It is an attempt tomore learning which a little further is from the realms of the classroom teaching. Itinvolves student liaisons with the who's who of the corporate world; and requiresthe students to work in tandem with each other to ensure that the event is asuccess. Apart from the Team Convention, the efforts of the student volunteers

    cannot and should not be ignored.

    Message fromTeam

    Convention

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    Erudition 1116th - 17th September 2011

    Venue :INTERCONTINENTAL EROSNehru Place, New Delhi

    Time :9:00 am - 5:00 pm

    Registration FeeDelegates - Rs. 5000Academecians - Rs.1000Alumni - Rs.3000

    Students - Rs.800

    Delegate Response Form

    Payment Details

    Amount Rs. .........................................Cheque / Draft No..........................................................................................................................................................Dated : ..............................................Drawn on Bank : ..............................................................................................

    .............................................................

    Drawn in Favour of IBF-SPHERE,payable at Delhi. (Payment can alsobe made in cash on the spot at theregistration desk)

    Name: ..............................................

    Designation and Department: ..........

    ..........................................................

    ........................................................Organization: ...................................

    .........................................................Address for Correspondence: .........

    ..........................................................

    ..........................................................

    .......................................................Telephone: .......................................E-mail: .............................................

    Payment Details

    Amount Rs. .........................................Cheque / Draft No..........................................................................................................................................................Dated : ..............................................Drawn on Bank : ..............................................................................................

    .............................................................

    Drawn in Favour of IBF-SPHERE,payable at Delhi. (Payment can alsobe made in cash on the spot at theregistration desk)

    Name: ..............................................

    Designation and Department: ..........

    ..........................................................

    ........................................................Organization: ...................................

    .........................................................Address for Correspondence: .........

    ..........................................................

    ..........................................................

    .......................................................Telephone: .......................................E-mail: .............................................

    Erudition 1116th - 17th September 2011

    Venue :INTERCONTINENTAL EROSNehru Place, New Delhi

    Time :9:00 am - 5:00 pm

    Registration FeeDelegates - Rs. 5000Academecians - Rs.1000Alumni - Rs.3000

    Students - Rs.800

    Delegate Response Form

    Payment Details

    Amount Rs. .........................................Cheque / Draft No..........................................................................................................................................................Dated : ..............................................Drawn on Bank : ..............................................................................................

    .............................................................

    Drawn in Favour of IBF-SPHERE,payable at Delhi. (Payment can alsobe made in cash on the spot at theregistration desk)

    Name: ..............................................

    Designation and Department: ..........

    ..........................................................

    ........................................................Organization: ...................................

    .........................................................Address for Correspondence: .........

    ..........................................................

    ..........................................................

    .......................................................Telephone: .......................................E-mail: .............................................

    Erudition 1116th - 17th September 2011

    Venue :INTERCONTINENTAL EROSNehru Place, New Delhi

    Time :9:00 am - 5:00 pm

    Registration FeeDelegates - Rs. 5000Academecians - Rs.1000Alumni - Rs.3000

    Students - Rs.800

    Delegate Response Form

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    SPONSOR RESPONSE FORMMy organization/ institute would like to participate in

    Erudition '10 as a/an ...........................................................................

    ........................................................ Sponsor.Organization/Institute: ........................................................................

    Contact Person: .................................................................................

    Designation & Department: ................................................................

    Address for correspondence: ............................................................

    Phone: ...............................................................................................

    Fax: ....................................................................................................

    E-mail:.................................................................................................

    Mobile: ................................................................................................

    Payment Details: .................................................................................

    Amount Rs............................................................................................

    Cheque/Draft No. ................................................................................

    Dated ................................................... Drawn on Bank: ....................

    Drawn in favour of IBF-SPHERE, payable at Delhi.

    Please send across your delegate/sponsor response form to:

    Department of Commerce,

    Delhi School of Economics

    University of Delhi, Delhi-110007

    Ph: +91 (11) 27662608 * Fax: +91 (11) 27666781

    Mob. : +91 9718890902,+91 9971885134

    Email: [email protected] / [email protected]

    Website: www.mibdu.org, www.mhrod.com

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    Day 1 : September 16, 2011

    8:30 - 9:00 am

    Registration

    9:00 am - 10:30 am

    Inaugural Session

    10:30 am - 10:45 amTea Break & networking

    10:45 am - 12:30 pm:

    Panel Discussion 1:

    Developing Economy: A Reason

    to Rejoice or a Disaster in

    Disguise?

    12:30pm - 1:30 pm

    Lunch & Networking

    1:30pm - 3:00pm

    Panel Discussion 2:

    3:00pm - 3:15pm

    Tea Break & Networking

    3:15 pm - 5:00 pm

    Panel Discussion 3:

    FII in the

    Does

    consumer choice lead to

    consumer satisfaction?

    Dollar

    What next?

    Day 2 : September 17, 2011

    8:30 - 9:00 am

    Registration

    9:00 am - 10:30 am

    Key Theme Presentation

    10:30 am - 10:45 amTea Break & networking

    10:45 am - 12:30 pm

    Panel Discussion 1:

    12:30pm - 1:30 pm

    Lunch & Networking

    1:30pm - 3:00pm

    Panel Discussion 2:

    3:00pm - 3:15pm

    Tea Break & Networking

    3:15 pm - 5:00 pm

    Panel Discussion 3:

    Infinite

    diversity in infinite combinations

    Change is

    not only likely, its inevitable

    Protector

    and screener to trusted advisor

    MIB

    Bibek Rathi

    +91-9718890902

    MHROD

    Ashutosh Kumar

    +91-9971885134

    Contact Us

    ERUDITION 11

    BUSINESS IN TURBULENT TIMES

    Challenges and Opportunities

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