ENABLING SME’s TO TAKING ADVANTAGE OF THE GROWING ONLINE OPPORTUNITY

TARGET AUDIENCE

Vendors / Service Providers

We will be inviting reputed vendors from various industry verticals like Website Design, Website Development, Cloud Services, Enterprise Solutions & Software Development, Ecommerce, Payments, Content Marketing, Branding & Maintenance. Bank of FAQ’s will be shared with each vendor prior to the event.

Small & Medium Businesses

Ecommerce players, apparel manufacturers, accessory traders, home décor retailers, et all will be invited to interact with vendors to discuss and solve challenges that impede the growth of their business in the online sphere.

Angel Investors

One of the key objectives of SME Get Online is to assist online businesses become investor ready and eventually get funding. Angel Investors & VC’s are an important cog in the startup ecosystem. A Reverse Pitch involving 7-8 Angel Investors is part of the event itinerary.

Speaker Profile

Entrepreneurs from various fields who have succeeded in setting up an online business. Influencers & thought leaders in the areas of Online Marketing, Web Development, Logistics, Mobile Apps shall make up the rest of the lineup.

AGENDA

Keynote Speeches

“Doing Business – The Startup Way”

(2 Small Business Success stories that taken their business online. Talk on 'Interesting Online Business Opportunities' shaping up in various industries.)

“Demystifying Get Online Services” (6-7 Service Vendors)

(Industry’s Creative Leaders talk on “Insightful case studies, and Marketing Tactics to stay top of line with Content Marketing, Social Media Strategies and Innovation, B2B Digital Marketing Strategies, Multi-Channel Engagements, SEO, Digital PR, Web Analytics, Ecommerce Solutions)

An Investor’s Perspective on Online Businesses

(2 leading Angel Investors will introduce their Funds – Typical Investment Size, Preferred Industries, Investee Companies, etc.)

Outlook on Online Businesses in 2016 – Rahul Narvekar

Networking with Industry Experts, Rainmakers and Angel Investors

2pm - 3pm

3pm - 5pm

5pm – 5:30 pm

5:30 – 6:00 pm

5:30 – 6:30 pm

SPEAKERS

Rahul NarvekarFounder & CEO

Indian Roots

Ashish DhirFounder and DirectorWisedge Consulting

Amit SinghCEO

WPoets Technology

Arvind JhaDirector & Co-Founder

Pariksha Labs

Sunita BidduBlogging Coach

Strategist

Rashik KathuriaTechnology & Platform

SolutionistWeApptivate

EVENT SPONSORSHIPS

Co-Branding: Title Sponsorship. Your brand shall bear Title Sponsorship in all communication to our & Partner Networks.

Email Blast: Logo visibility in 1 event related mailer to our network.

Table Space: Setup shop at the event venue. Put up standees, fliers & banners.

Presentation: Opportunity to deliver a 10 mins pitch on your services & organisation.

Deliverables

TITLE SPONSOR

1 Email Blast+

Table Space+

Presentation+

Co-Branding

Rs. 50,000

GOLDSPONSOR

Table Space+

1 Email Blast

Rs. 20,000

OR

PRESENTATION FLOW – SEO & CONTENT MARKETING

1. Outsourcing vs. Inhouse

2. What is Content Marketing & why is it important?

3. How will the latest Google Update effect my business ?

4. Industry Round up

5. A Typical Content Plan

1. As a Startup, how much should I be spending on Paid Ads?

2. Selecting the right Online Marketing Agency

3. What are the various Social Platforms and how to leverage their potential?

4. Setting your inhouse Social Media Team

5. What metrics should I be tracking?

PRESENTATION FLOW – SOCIAL MEDIA & SEM

PRESENTATION FLOW – MOBILE APP DEVELOPMENT

1. Comment on the App only Strategy

2. Android or iOS…Which App 1st?

3. Costing for an Android App

4. 4 Ways to Monetize your Mobile App

5. Customer Engagement & Retention

PRESENTATION FLOW – WEBSITE DEVELOPMENT

1. eCommerce Websites – Magento vs. eCom Platforms

2. Building an Ecommerce website that converts

3. Costing an Ecommerce Website

4. Mobile Website vs Responsive Websites

5. The many faces of Wordpress

6. Website Maintenance Contracts – What’s not included?

PRESENTATION FLOW – TECHNOLOGY & PRODUCT

1. What is MVP? What is the bare minimum my product should achieve?

2. No, you need to be Techie to start a Tech enabled Business!

3. One Pivot, too many

4. Incremental changes vs. NPD

5. CEO = Product Manager ?

PRESENTATION FLOW – CLOUD SERVICES

1. Why use Cloud Services?

2. 5 Cloud Based Applications to improve your output

3. Inhouse or Outsourcing – Cost vs. Benefits

4. Role of Analytics & Big Data in CRM

request@smegetonline.com

+91-9899020385

For Further Information please reach out to us at:

EVENT DETAILS

Date: 3rd July 2015

Timing: 2pm to 6.30pm

Venue: AWS Office, Behind Select City Mall, Saket, New Delhi

Expected Turnout: 50-60