EMPLOYEE ENGAGEMENT · CHARITY · COMMUNITY · MARKETING · PARTNERSHIPS · VOLUNTEERING

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Brian Nelson

Chair of Trustees

As Chair of Trustees for Burnley FC in the Community, I am delighted to introduce to you our CSR brochure for the 2018/19 season. This is a unique and exciting time for the business community to get involved with BFCitC. As the clubʼs official charity, weʼre using the increasing power and inspirational status of Burnley FC to create real, tangible change in both the communities surrounding Turf Moor and further afield. In the last year alone, BFCitC engaged with over 25,000 local people across a huge spectrum of community initiatives and invested £2.65m in the local area. Through disability sport, walking football, mental health support, free football sessions, outdoor education, employability mentoring and support for armed forces veterans, BFCitC is proving to be an unparalleled force for good. And thatʼs just the tip of the iceberg – there are so many ways this charity is shaping the futures of countless people. As a born and bred Pendle resident, a lifelong Claret, a Burnley FC Director and a local business owner myself, itʼs clear to me that this is the organisation that local businesses should be aiming to partner with. With a clear, ambitious strategy driven by myself, my fellow trustees and our Chief Executive Officer, Neil Hart – and with unparalleled links to the only Premier League club in East Lancashire – the benefits of working with BFCitC are numerous. If you are looking to get involved, whether itʼs with time, volunteers, finance or resources, BFCitC can provide your business with excellent marketing, PR and networking opportunities, as well as an impressive association with brand-Burnley FC. This is the time to be part of our story. Come and join us.

Brian Nelson, Chair of Trustees for Burnley FC in the Community

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We believe that by working in partnership with key organisations we can address some of the issues faced by people living in Burnley and the surrounding areas.

At the same time, we understand that businesses want a close relationship with all things claret and blue.

Our partnerships not only support our work but, by delivering a bespoke range of activities we can also help you as a company with brand awareness, marketing opportunities and employee engagement whilst also supporting your CSR agenda.

LIFE EXPECTANCY IN BURNLEY IS 12 YEARS BELOW THE NATIONAL AVERAGE.

OVER HALF OF THE WARDS IN BURNLEY ARE IN THE TOP 10% MOST DEPRIVED NATIONALLY.

29.3% OF THE LOCAL POPULATION DOES NOT HOLD A FORMAL QUALIFICATION

33% OF 4,634 CRIMES IN A THREE MONTH PERIOD WERE FOR ANTI-SOCIAL BEHAVIOUR.

Press release and launch photo.

MATCH DAY FOCUS: Logo on big screen, in matchday programme and a presence in the Fanzone.*

Website listing and membership plaque.

Social media campaigns.

Priority booking on all BFCitC events.

Free entry into Friends Of Footy Tournaments and other team activities.

Coordinated volunteering opportunities for staff.

SU MO TU WE TH FR SA

SEPTEMBERSU MO TU WE TH FR SA

SEPTEMBER

SU MO TU WE TH FR SA

NOVEMBERSU MO TU WE TH FR SA

NOVEMBER

SU MO TU WE TH FR SA

MARCHSU MO TU WE TH FR SA

MARCH

SU MO TU WE TH FR SA

JANUARYSU MO TU WE TH FR SA

JANUARY

SU MO TU WE TH FR SA

MAYSU MO TU WE TH FR SA

MAY

£1,000per annum

Activation List

*Subject to availability

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BURNLEY 10k £1,000

As a charity partner of the Burnley 10K, we offer places to runners who want to help raise funds for

our charity. With a team of 30-50 runners each year, the opportunity to brand t-shirts and provide goody- bag inserts is a great way to secure exposure to the

thousands who take part in the race every year.

AVAILABLE NOW!

Fundraising and EventsAs an independent, self-financing charity, we host a variety of activities every year to ensure we are sustained via multiple income streams. Our charity events and activities offer quality brand awareness and unique product activation opportunities -- a perfect chance to showcase your company to current and prospective customers and clients, whilst supporting a Premier League charity.

QUIZ NIGHT £2,000

Taking place at Turf Moor, this is a must attend for all Clarets fans! Teams can enjoy nibbles and drinks as

they don their thinking caps for the quiz rounds!

This evening is not to be missed! With regular branding opportunities throughout the night, Quiz

Night is a fantastic partnership opportunity.

AVAILABLE NOW!

CHARITY DINNER £10,000

The sell-out 2017/18 event was enjoyed by over 200 people. A showcase of the charityʼs work. With fantastic entertainment and superb food saw the

evening raise more than £32,000.

We are seeking a sponsor to help grow the event, with the opportunity to feature your brand

prominently at one of the best charity events in East Lancashire.

AVAILABLE 19/20

COMMUNITY DAY £5,000

Raising awareness, as well as pounds, is the name of the game on Community Day. A stadium wide bucket

collection, Fan Zone activities, shirt auctions and events pre-Community Day all provide great brand awareness and product activation opportunities, whilst at the same time raising significant amounts of money for Burnley FC

in the Community and a partner charity.

AVAILABLE 19/20

PRINCIPAL PARTNER POA

Burnley FC in the Community enhance match day experiences by providing coaching for local grassroots teams, with opportunities such as mascot packages, half

time games or waving the giant flag.

With over 20,000 pairs of eyes on the activities in the stadium and millions watching around the globe, this is a perfect opportunity to gain local good will, as well as

secure international exposure.

BURNLEY FC WOMENMATCH SPONSOR £350

Join us at the Arbories Memorial Sports Ground (Padiham FC) as Burnley FC Women take on the likes of Newcastle, Barnsley and Leeds in the FA

Womenʼs National League North.

With match tickets, buffet lunch and a matchday host, you can treat colleagues, clients and/or family

to a unique matchday experience!

AVAILABLE NOW!

AVAILABLE 19/20

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Available now!

BRONZE PATRON

Our Patronage scheme aims to link our specific community impact projects to the needs of local businesses to develop a partnership of mutual benefit. The chance to co-brand, market projects together and get hands-on with one of our award-winning, established community projects will set you apart in the business world. If you want to reach new markets, show your customers and staff that you care or have an edge on your competitors, then becoming a Patron is the ideal opportunity for you.

Claret in Mind

The core principals of our CSR Policy are to support young people and support people into employment. The Turf Works programme shares these objectives and by working together the Eric Wright

Group can have a real impact locally...

Invite to exclusive Patronʼs lunches throughout the season hosted by senior figures from the charity.

Dual branding with project logo.

Logo and hyperlink on website.

Column feature in matchdayprogramme.

Photo call and press release to announce partnership.

Regular update meetings to discuss activation and ongoing PR opportunities.

Bronze PatronBenefits

£2,000per annum

The Veteransʼ programme uses sport and social sessions to bring together all

ex-forces personnel to improve mental and physical health.

Burnley FC in the Community aim to raise awareness and reduce stigmas surrounding

mental illness. Play your part in helping those experiencing mental ill health live a

positive and healthy life.

Available now!

Aimed at over 50s, Extra Time runs every week to reduce social isolation, loneliness

and increase participation in physical activity.

This programme, set by the Premier League, uses the power of football to engage with

young people who are not involved in education, training or employment.

Burnley Your O2 shop

The beautiful game at a slower pace! We have three weekly sessions played across East Lancashire, fielding teams against other professional clubs on a regular basis.

WALKINGFOOTBALL

Suzanne Taylor Eric Wright Group

Available now!

Parents on the Ball, delivered in partnership with Burnley Action for Children, is a parenting project that provides support, guidance, health and fitness advice. The parents taking part in the sessions are offered support with practical skills such as health, hygiene, storytelling and

life skills such as budgeting, routes into employment and managing difficult behaviour.

PARENTS ON THE BALL

Available now!

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Available now!

Available now!

Invite to exclusive Patronʼs lunches throughout the season hosted by senior figures from the charity.

Dual branding with project logo on all promotional materials.

Logo and hyperlink on project web page.

Match day hospitality for two.

Single page programme feature.

Photo call and press release to announce the partnership.

Regular update meeting to discuss activation and ongoing PR opportunities.

Silver PatronBenefits

SILVER PATRON

£5,000per annum

x2

Burnley FC in the Community enhance the match day experiences by providing

coaching for local grassroots teams. With over 20,000 pairs of eyes on the activities in the stadium and millions watching around the

globe, this is a perfect opportunity to gain local goodwill by allowing us to offer discounted tickets and a phenomenal

experience.

OFFICIALVEHICLE PARTNER

Mini Kickers offers young people (aged 3-11) a fun introduction to the beautiful game. A superb brand awareness opportunity linked

to a grassroots programme.

BFCitCʼs Itʼs Your Turf programme offers a package of mentoring and one-to-one support which incorporates behaviour

management sessions.

The programme aims to address youth violence and offending and build on

protective factors and strengths.

Our Young Clarets junior member scheme engages with over 4,000 individuals each year. Providing member packs and away

day mascot opprotunites, our partner ensures all of this is delivered FREE!

Our official vehicle partner provides the charity with a fleet of sign-written vehcles to

help us in our outreach work and raise awareness of your brand.

We are proud to support Burnley FC in the Community with a fleet of dual-branded vehicles for use on a wide range of projects. The joint livery helps us with brand awareness and the Charity Dinner is a real flagship event that sits perfectly within our target market...

Amy Lancaster Bowker Motor Group

Available now!

We run free Womenʼs Healthy Weight Management sessions! The programme is delivered in 12-week blocks, the first half hour is diet-based (topics such as calories, sugar and looking at popular diets), while

the second half hour is physical activity-based!

WOMEN’S HEALTH & FAMILIES HEALTH PROGRAMME

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Available now!Available now!

Invite to exclusive Patronʼs lunches throughout the season held by senior figures from the charity.

Dual branding with project logo onall promotional materials.

Logo and hyperlink on project web page.

Branding on all participant collateral (e.g. t-shirts, water bottles,workbooks etc) relating to the project.

Match day hospitality for four.

Single page programme feature.

Photo call and press release to announce the partnership.

Regular update meetings to discuss activation and ongoing PR opportunities.

Two Burnley FC season tickets.

Gold PatronBenefits

£10,000per annum

GOLD PATRON

x4

x2

The Menʼs Healthy Weight Management Project is a course delivered throughout the

year for men who would like to improve their overall health and wellbeing to lose weight.

Our key secondary school engagement programme focusses on using the clubʼs brand to inspire young people. The PL Enterprise programme teaches about

business, enterprise and the world of work through the day-to-day operations of a

professional football club. BFCitCʼs Achieving Moor Interventions programme builds pupilsʼ confidence, self-esteem and give them a more

positive outlook towards school.

Join us at the Arbories Memorial Sports Ground (Padiham FC) as Burnley FC Women take on the likes of Newcastle, Barnsley and Leeds in the FA Womenʼs National League Division One North.

With match tickets, buffet lunch and matchday host, you can treat colleagues, clients and/or

family to a unique matchday experience!

WOMEN

BURNLEY FC

Our Soccer Schools programme runs across multiple venues in all school holidays providing an exceptional standard of

fun-based football activities.

MEN’S HEALTHY WEIGHT MANAGEMENT

BoohooMAN are delighted to be partnering with Burnley FC in the Community. We have already benefitted from the partnership by using first team players to deliver health

messages to our staff, alongside practical sessions from the BFCitC team. We are extremely proud to be part of the Burnley community and share the same sense of

responsibility when it comes to ensuring we have a positive impact on society as a whole...

Scott Carter BoohooMAN

Available now!

BFCitC will run another National Citizen Service programme (NCS) on the back of the

incredible success of the previous cohorts. NCS brings together young people from different

backgrounds and helps them develop greater confidence, self-awareness and responsibility. It encourages personal and social development

by working on skills like leadership, team work and communication. Since January 2017, 323

young people have completed NCS!

Premier League (PL) Kicks runs during term time across East Lancashire. The programme offers free football, dance and multisports

sessions for people aged between 8-19 years of age in the local community.

Available now!

Available now!

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Invite to exclusive Patronʼs lunches throughout the season held by senior figures from the charity.

Dual branding with project logo on all promotional materials.

Logo and hyperlink on project web page and home page.

Signed and framed Burnley FC shirt.

Branding on all participant collateral (e.g t-shirts, water bottles, workbooks etc) relating to the project.

Match day hospitality for six.

Double page programme feature.

Photo call and press release to announce the partnership.

Regular update meeting to discuss activation and ongoing PR opportunities.

Production of a video case study.

Four Burnley FC season tickets.

Platinum PatronBenefits

£20,000+per annum

PLATINUM PATRON

x6

x4

Whitehough is a 22-acre outdoor education centre set in the picturesque Pendle

countryside. Whitehough hosts an 80-seater conference suite, suitable for training and presentations. BFCitC will use the centre to offer outdoor education opportunities for

young people from disadvantaged communities and young people with special

educational needs.

Staff from our partner practices contribute monthly through payroll giving and we then distribute this money to good

causes. We are proud to invest £20,000 into a sports project that positively impacts the lives of so many people...

Catherine Ind St Jamesʼs Place Wealth Management

Available now!

Available now!

Premier League Primary Stars is the leagueʼs most ambitious project to date. It uses the

appeal of the league and professional football clubs to inspire children to learn, be active and develop important life skills, with

a view of supporting the development of children holistically.

PL Primary Stars inspires girls and boys aged 5-11, both inside and outside of the

classroom, whilst underpinning all elements with outstanding teaching materials that cover English, Maths, PE and teamwork.

The programme seeks to connect learning to the real world of sport, helping teachers to enthuse pupils when tackling challenging PSHE topics such as resilience, diversity,

self-esteem and fair play.

The Leisure Box is Burnley FC in the Communityʼs brand new leisure and

education facility at the iconic Brierfield Mill. This state-of-the-art facility will primarily serve all parts of the communities of Burnley and Pendle, but will also have a wider reach.

Based in the former mill warehouse, this development will be a flagship facility for the

community and will offer something for everyone including; indoor and outdoor 3G football pitches, a sports hall, indoor cricket lanes, birthday parties, a dance studio, a

café, classrooms, a gym and the latest innovation in indoor climbing… clip ʻn climb!

Available now!

The Danny Ings Disability Sport Project is a fully integrated provision which encompasses four key strands that have been specifically designed to engage and empower members

of our communities who have a disability.

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PRINCIPAL PARTNERPOWERED BY

Utility Alliance have been powering Burnley FC in the Community since July 2017.Providing major investment into the charity, Utility Allianceʼs logo features on the uniform of 100 staff and volunteers, on in-stadia advertising boards and across all of our print and online literature. Utility Alliance also provide gas, water and

electricty to our portfolio of facilities.

SAVE MONEYWith strong relationships with major suppliers, Utility Alliance can offer unrivalled rates for businesses for

gas, water and electricity. Utility Alliance offer a free, no obligation energy review, analysing bill costs as well as exploring offers around battery storage and

renewables. All you need to provide is a copy of your recent bill and a signed ʻLetter of Authorityʼ and, if you do swith to UA, BFCitC will receive a further

donation from UA - win win!

#JoinTheAlliance

EARN MONEYDo you work in the business-to-business sector? Do

you want to provide more services to your clients and earn some commission as well? If so, the Partner

Channel is for you! Sign up to the Partner Chanel, collect bills and deliver a signed LOA from a potential customer and we do the rest. When we are successful in signing a client, you receive a commission - easy!

For more information, please contact Vicki Boynton on

vicki.boynton@utility-alliance.com

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Thank you to our 2017/18 Friends and Patrons

Burnley Your O2 shop

PLATINUM PATRON

BRONZE PATRONSILVER PATRON

GOLD PATRON

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For more information, please contact Ryan Bradley on:01282 704716 or email r.bradley@burnleyfc.com

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