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Emmott on Technology
Hands-On Social Media
With Dr. Larry Emmott
February 7, 2014
Emmott on Technology
Dr. Lawrence F. Emmott
(866) [email protected]
www.DrLarryEmmott.com
1912 E. Medlock Dr.
Phoenix, AZ 85016
Emmott on Technology
Finding a Dentist
Referral Search Web Page Social Media
Dentist
Emmott on Technology
Sign up for the Blog, it is Free
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Are You Net Savvy?
Determine Your Online Foot print One point for each YES answer
Test
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1. Do you have a practice web page?
2. Has the practice web page been updated in the last year? (no…-3)
3. Do you have an office blog?
4. Are you on Facebook as a dentist?
5. Do you have a Google+ page?
Emmott on Technology
6. Do you Tweet?
7. Do you know your Yelp or Healthgrades rating?
8. Do you have videos on YouTube?
9. Can people contact you through the Internet?
10. Will your office show up on Google+ maps?
Emmott on Technology
Web 2.0
Interactive Google User Generated
WikipediaFacebook
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Search
93% of consumers worldwide use search engines to find and access websites.(Forrester Research, October 20, 2010)
Over 13 million people search the word dentist every month. (Google Keyword Analytics, May 2012)
Dental.Rev (01/18/11)
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Two Searches
Your Name Key Word
Dentist
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Google returns results in six different categories
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12%
Only about 12% of first page results are “organic”
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Google+
Places (map) Claim your listing
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Measles and Balloons
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Relevance
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Claim Your Listing
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How to Claim your Google Listing
FREE via e-mail Name and e-mail
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Listing Sign Up
Text To: 22828 EOT Reply: your e-mail
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Reputational Management
User ReviewsGoogleYelpHealthgrades
Google Alerts Claim Your Place
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Social Media
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More than 800 900 million One Billion active users
50% of our active users log on to Facebook in any given day
Average user has 130 friends on the site Average user spends more than 55 minutes
per day on Facebook
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Build a Community Permission Based “Push” Content Grow Online Footprint Free
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FREE !!
Like a Free Puppy
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Personal vs. Business (Fan) page Generating Likes (Fans) NEW Graph Search
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Postings
Personal Hobbies Patient News Education Specials
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Graph Search
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Social Graph
Social graph is the connection of you with the people you friend, the places you like, connected to what friends like and more.
Emmott on Technology
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Finding a Dentist
Referral Search Web Page Social Media
Dentist
Emmott on Technology
Review
Google+ Place Facebook Graph Search YouTube Pinterest
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Get Help www.drlarryemmott.com
Technology Guides Advanced Courses
Technology on the Rocks
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EOT Guide
Going Paperless
Available on the Web Page
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The Future is Digital
Digital Radiography Talk to the Computer Paperless
Communications Front Desklessness Hardware Plan Wearable Computers
Virtual Patient Advanced Systems Real Time Claims Internet Consultations Artificial Intelligence Augmented Reality
“The future is coming…and it will be AMAZING”
Dr. Larry Emmott
Emmott on Technology
Dr. Larry Emmott
(866) 500-4985
1912 E. Medlock Dr.
Phoenix, AZ 85016
