AT&T

Emily Mikesell

History

Started in 1875 Founder Alexander Graham Bell's

invention of the telephone. AT&T became the parent company of

the Bell System› The Bell System provided what was by all

accounts the best telephone service in the world.

History

The system broke up into eight companies in 1984

From 1984 until 1996 AT&T was an integrated telecommunications services and equipment company

Background

Global Headquarters› Dallas, Texas

Background

Employees Worldwide› 256,210

Income

Telephones U-Verse Hot Spots Digital TV Internet

Services

Wireless services› Cell phones

Home Phones Cable Internet

› WiFi

Dividend

Define:› A portion of a company's earnings, decided

by the board of directors, to a class of its shareholders.

› Most often quoted in terms of the dollar amount each share receives (dividends per share).

› It can also be quoted in terms of a percent of the current market price, referred to as dividend yield.

Stock

$31.52 per share› High: 31.56› Low:  31.40

Yearly:› High:$31.97› Low:$27.29

$0.44 per dividend

SWOT

S: Strength W: Weakness O: Opportunity T: Threat

Swot

Strengths› Strong brand image

It is a worldwide known business and everyone knows about it

› Top market position They have one of the highest position in the

stock› Strong financial position

It does very well financially because so many people are part of AT&T

sWot

Weakness’› Lack of content

They do not have enough to supply› Geographic concentration

They don’t have enough towers› Poor reception and service

They need more towers

swOt

Opportunities › Expanding U-verse fiber network

It will be able to expand making it more profitable

› Investments in global networks for business services It invests in other networks so that will

decrease their competition and increase sales

› Acquirements They get more buisness

swoT

Threats› Intense competition

There are other cell phone companies such as Verizon

› Circulation in the wireless market People are always changing their cell phones

› Government regulations Government only allows so much for wireless

companies

Buying stock

I would probably not buy the stock right now because it is almost at the yearly high. I would rather buy when it is lower so then I could not lose as much or make more money.

Opinion

Personally I would not use AT&T because I think Verizon is better, it gets better coverage. AT&T is not really a cell phone carrier that a lot of people do not use and it was stated that they do not get very good service.

Random Facts

100.7 million AT&T wireless customers 16.5 broadband connections in service 12 million connected devices 30% households use AT&T 20.3 billion AT&T capital investment

Random Facts

218,354 WiFi hot spots 3.6 mil AT&T U-Verse subscribers 80% USA population uses AT&T mobile

broadband 20.1 million AT&T business data

subscribers

Works Cited

http://www.yousigma.com/comparativeanalysis/atandtswot.pdf

http://www.att.com/shop/wireless/index.jsp

http://www.investopedia.com/terms/d/dividend.asp#axzz1qtXlvFrH

http://money.usnews.com/money/blogs/the-best-life/2012/01/09/10-great-dividend-stocks-for-2012