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Elle India

Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

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Page 1: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Elle India

Page 2: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

ELLE India’s DNA

o ELLE inspires readers to develop a personal style

o Elle informs readers with content that is intelligent and

entertaining

o ELLE stands for the best of all things: From Luxury to high

street buys, red carpet glamour to casual chic and classic to

contemporary style

Page 3: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

46 INTERNATIONAL EDITIONS

ELLE GLOBAL BRAND NETWORK

9.3 MILLION COPIES

21 MILLION READERS

Page 4: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Print

Tablet

BRAND REACH

Page 5: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Events Digital

Page 6: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL
Page 7: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

TOTAL 93485

Page 8: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Elle.in

Interactive insider’s guide

into the world of ELLE

Offers exclusive and

original content

Page 9: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Elle.in Sections

• Fashion

• Beauty

• Catwalk

• Culture

• Astro

• Wedding

• ELLE Blog

• ELLE TV

• Red Carpet

Page 10: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

With a flick of your

finger

ELLE Instant Access

Page 11: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

o Watch runway shows

o Red carpet street style

o Discover the latest and greatest

beauty products

o Get a sneak peek at our celebrity

cover shoots before they hit

newsstands

Elle.in WAP

Page 12: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Elle.in

TOTAL PAGE VIEWS 53,10,976

TOTAL UNIQUE USERS 10,24,974

AVG. TIME SPENT 1:35 MINS

Page 13: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

ELLE India`s Social Influence

10.09 Lac 1.22 Million 5.34 Lakhs 32k

Page 14: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

From the latest launches to the best of fashion events the ELLE team

has a way to make the most out of all its association

o WE GIVE… quality Attention to our partners

o WE CAN… invite the ELLE guest list

o YOU JUST HAVE TO let us know a profile of your target customers and we

will get them to you

ELLE India Events

Page 15: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL
Page 16: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Highlights 2017 – RED CARPET

Athiya Shetty Diana Penty Malaika Arora

Bani J

Page 17: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL
Page 18: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Integration with ELLE Fashion wear

Page 19: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

2017

Page 20: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Highlights 2016

Vaani Kapoor

Masaba Gupta

Harshvardhan Kapoor Rahul Khanna

Page 21: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Highlights 2016

Page 22: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL
Page 23: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Highlights

Pre-Event in Elle

Page 24: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Highlights

Post event coverage in

ELLE

Page 25: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Highlights

Post event coverage in

ELLE

Page 26: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL
Page 27: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL
Page 28: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Brands that advertise with ELLE

Page 29: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Brands that advertise with ELLE

Page 30: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Brands that advertise with Elle.in

Page 31: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Brands that advertise with Elle.in

Page 32: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

January

Theme: Optimism

Fashion: Cruise 2017

Beauty: Wellness focus

Features: Women to watch

February

Theme: People we love

March

Theme: The Big Fashion

Issue

Fashion: The New Mood:

Indian and international

Spring/Summer Trend Report

Beauty: Biggest trends for

SS18

Lifestyle: Travel special

(ELLE’s list of best hotels)

April

Theme: Style For Less

Fashion: Denim and high-

street

May

Theme: The Body Issue

Features: Best treks to go to

June

Theme: The Big Summer

issue

Features: Food special

2018 Editorial calendar

Page 33: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

July

Theme: The age issue

(new age)

Features: Everyday

feminists

Beauty: Hair special

Lifestyle: Decor special

August

Theme: Work wear

special

Accessories: Watch

special

September

Theme: Big Fashion

Issue

Fashion: Best of Indian

and international

collections

Accessories: Jewellery

Lifestyle: The luxury list

October

Theme: Beauty special

Beauty: ELLE Beauty

Awards 2018

Features: EBCC Pink

pages

November

Theme: Festive/ Glamour/

Wedding Issue

December

Theme: 22nd anniversary

issue

Fashion: ELLE Style

Awards 2018

ELLE Man : TBD

2018 Editorial calendar

Page 34: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

ELLE Rate Card

STANDARD AD POSTIONS INR Full Page 287500 Double Spread 575000 COVER POSTIONS Opening Cover Spread 698500 Inside Back Cover 475000 Back Cover 690000 Reverse Gatefold 700000 SPECIAL POSITIONS 2nd / 3rd Double Spread 632500 Double Spread Pre Contents 575000 PREMIUM POSITIONS Double Spread after Table of Contents & Before Elle Edits 575000 Double Spread before Elle Fashion Opening 575000 Double Spread Fixed position 600000 Full Page from Table of Contents to Elle Online 437000 Full Page - 1st RHS ad in section 360000 Full Page - Fixed Position 300000 2nd HALF OF THE MAGAZINE FPC 250000 DSP 505000

Page 35: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Elle.in Rate Card

Sections Period Size Ad Type Rate INR

960 X 90 Leader Board

300 X 250 1st RHS Block

300 X 600 Skyscraper

960X90 Leader Board 125000

300 X 250 1st RHS Block 125000

300 X 600 Skyscraper 150000

960 X 300 Expando 300000

453 X 1080 Background Skin 400000

480 X 320 Interstitial 125000

Innovation 1 week

HOME PAGE

Home Page take over (100% SOV) 1 week 500000

Home Page 1 week

Page 36: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Elle.in Rate Card

Sections Period Size Ad Type Rate INR

960 X 90 Leader Board

300 X 250 1st RHS Block

300 X 250 2nd RHS Block

300 X 600 Skyscraper

960X90 Leader Board 125000

300 X 250 1st RHS Block 125000

300 X 250 2nd RHS Block 100000

300 X 600 Skyscraper 150000

960 X 300 Expando 250000

453 X 1080 Background Skin 325000

480 X 320 Interstitial 100000

VIDEOS 1 weekPRE & POST Roll on Elle

TV200000

Innovation 1 week

INSIDE PAGES

Inside sections (Fashion +Beauty + Catwalk+Red

Carpet + Daily 10 +Culture +ELLE Blog + Astro

+ Elle TV (100% SOV)

1 week 400000

Inside sections (Fashion +Beauty + Catwalk+Red

Carpet + Daily 10 +Culture +ELLE Blog + Astro

+Elle TV

1 week

Page 37: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

Social Media Rate Card

Sections Period Ad Type Rate INR

Native Content 1 week1 native article on elle.in (+ 2 social

media posts on fb/twitter)250000

1 post on Facebook 75000

1 post on twitter 75000

1 post on Instaram** 100000

Facebook + Instagram 1 Post 1 post on fb + 1 post on twitter 100000

Facbook + Twitter + Instagram 1 Post1 post on fb + 1 post on twitter + 1

post on instagram175000

Branded tab on the homepage

Designing & hosting of a single page

microsite for 1 month

2 refresh

4 Social Media Post

Microsite1

month

NATIVE CONTENT, MICROSITE & SOCIAL MEDIA

Social Media Post 1 Post

500000

Page 38: Elle India - tma-live.s3.ap-south-1.amazonaws.com · ELLE India’s DNA o ELLE inspires ... street buys, red carpet glamour to casual chic and classic to contemporary style . 46 INTERNATIONAL

THANK YOU