Electric Hearth

The Fmi Advantage

Fmi Advantage

• Unsurpassed flame presentation from Micro-Brite LED technology– Patent-protected– “Green” energy: 75% more efficient

• Unique aesthetic and performance features– Arched “triptych” design– LED control lights– Storage nook for remote control

Fmi Points of Difference

• LED: Superior Flame Technology– No light bulbs for consumers to replace– Random flame appearance– Energy efficiency: 75% less electricity

usage!– 20,000 hour (15+ year) life expectancy

• Ember Bed and Logs– Modulating glow effect– Unparalleled realistic detail

• Professionally Designed Faces• Powder Coated Finish

Fmi Points of Difference

• “Little Things That Add Up”– Brick liners for fireplace realism– LED control panel lights– Each function individually

controlled– Remote controls with

embedded “remote storage nook”

– Handles for easy carrying– Modulating coal bed– Cushioned bottom for smooth

“scratch-free” installation

Clear LED control panel lights (above) is a unique feature

No more losing the remote in the couch – storage nook is another unique feature

Patent-Protected

• US Patent #7,219,456– Issued May 22,

2007

The Product Line• The Evanston • 26” (ES301) & 32” (ES401) Sizes• Handsome arched front with built-in trim • Patented LED flame technology• ES301- 5,000 (120v); ES401- (5,000/10,000 Btu (120v/240v) heater• Remote storage nook• Backlight• Modulating emberbed• Full line of wall or corner cabinet mantels• 3-prong plug (ES301); Hardwire “pigtail” (ES401)• Convenient carrying handles

The Product Line• The Eastlake II • Patented LED flame technology• Modulating emberbed• 5,000/ 10,000 Btu (120v/240v) heater• Standard remote and storage nook• Settings adjust: Heat, Backlight, Flame and Emberbed• Deep, Full Sized 36” fireplace• Shares dimensions and Accessories with Fmi wood and gas burning fireplaces• Brick patterned side panels• Full nailing flange and drywall stop• Full line of wall or corner cabinet mantels• Hardwire “pigtail” electrical cord connection

Competitive Review

• Fmi electric fireplaces have the most extensive line of features of any electric fireplace company

Features Desa Dimplex CFM Twin Star Monessen Lennox

Flame technology LED Light/LED Light Light Light Projection

Backlight Yes Yes No No No No

Remote control standard Yes No Yes Yes Yes Yes

Active, undulating emberbed Yes No No No No No

Simulated brick sides Yes Yes Yes No Yes Yes

Remote storage nook Yes No No No No No

Ergomonic carrying handles Yes Yes No No No No

Patented product Yes Yes No No No Yes

Power indicator light Yes No No No No Yes

Dual heater output (120V/240V) Yes Yes No No No No

Operational level control indicators Yes No No No No No

Heat output T-stat Yes Yes No No No No

Powder Coated finish Yes Yes No No No Yes

Green product Yes No No No No No

Specific control for each feature Yes No No No No Yes

Electric Hearth

The Fmi Advantage