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export pottential analysis for egg powder

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Page 1: egg ppt

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Industry overview

Trend in India's Export

Economics of Export

Export Destinations

Trade policy Regulations

Requirements for export of commodity

SWOT Analysis

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66.6%

83.3%

67.8%

Growth over last 30 years(1975-2005) Developing Countries

CHINA

BRAZIL

India

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3%20.7%

3.4%

Growth over last 30 years(1975-2005) Developed Countries

USA

EUROPE

JAPAN

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The total egg production of the world is around 61 MMT of with majority share is of China(43%) followed by USA(8.5%), Japan (4%), Mexico (3.6%) and India (3.6%).

Egg Industry: (overview)

World market size for processed egg products-125000 tonnesIndia’s share -11000 tonnes Approx.

Per capita/year Egg consumptionUSA -300Europe- 280Taiwan -358Japan -346Mexico -304China-292India -42

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Table eggs Hatching eggs SPF eggs Egg powder Egg albumin powder Egg yolk powder Egg Shell powder Others( i.e. liquid egg, mixture of egg with milk powder and cooked egg etc)

Export oriented egg and egg products

In developed countries processed egg products forms 2.5% of total egg consumption and in developing countries it is less than 1%

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Egg Shell Powder

Egg Albumin Powder

Egg yolk Powder

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Washing of eggs9

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Loading of eggs10

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Breaking of egg11

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Pasteurization of egg liquid12

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Packing of egg liquid13

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Spray drying of egg liquid14

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Packing of egg powder15

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SKM egg products, Namakal, Tamilnadu

Ovobel Foods, Marker, Karnataka

Balaji Food, Hyderabad,Andhrapradesh

Indo-Dutch Proteins, Hyderabad

Food& Inn,Mumbai,Maharashtra

Western Foods,Ambala,Haryana

A.G.Foods,Ludhiana,Panjab

(Total installed capacity is 16000 tonnes and capacity

utilization in 2007 was 80%)

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99.40%

.60%

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Major Importers :

JapanNetherlandGermanyFrance

Major exporters :

USCanadaBelgiumNetherlands

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High food safety standards and bio-security issue- Australia

Non harmonized egg products standards amongst EU members. Individual approval of production units required- EUScanning / prior approval for Indian Egg producing units- EUNon recognition of EIC conformity certificates-Russia

New MRL limits without time for adaptation-EU

Problems encountered in export of processed egg products

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404

246

137

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Total (cents)/Kg

Total cost of reaching up to Frankfurt Market in 2005(India)

Price scenario 200520

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433275

137

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Total (cents)/Kg

Total cost of reaching up to Frankfurt Market in 2005(Brazil)

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418

415

3

Total (cents)/Kg

Total cost of reaching up to Frankfurt Market in 2005(EU Nations)

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India’s competitiveness in 2005 for Germany market

14 Cent

US23

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318

209

88

21

Total (cents)/Kg

Total cost of reaching up to Frankfurt Market in 2012(India)

Price scenario 201224

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343234

88

21

Total (cents)/Kg

Total cost of reaching up to Frankfurt Market in 2012(Brazil)

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416

311

88

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Total (cents)/Kg

Total cost of reaching up to Frankfurt Market in 2012(US)

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447

406

3

Total (cents)/Kg

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Total cost of reaching up to Frankfurt Market in 2012(EU Nations)

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India’s competitiveness in 2012 for Germany market

129Cent

28

410

343372

318

447

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International Competitiveness Ranking

India No 1

USA No 4

China No 15

Netherlands No 36

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Quality Measures for egg powder

Maximum Residue Limit for pesticides and drug residue

Microbial and additives standards

Chemical and physical Moisture Fat Free fatty acid Ash PH

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Lowest cost of production in world Cheap Labour

Quality of Final product Shortage of raw material(eggs)

Subsidies by developed countries Sanitary and Phyto-sanitary conditions Increasing cost of production-inputs as compared to competing nations- Feed grains- Vitamins- Equipment etc.

Increasing cost of production in European nations due to welfare burden

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