18
eBooks in the Enterprise Barriers and Interactive Solutions Jonathan Thurston Harper Collins - Sr Manager eBooks [email protected] www.linkedin.com/in/jonathanthurston Tom King Learning Technologist [email protected] www.linkedin.com/in/tomking John Costa CEO - RePubIT [email protected] www.linkedin.com/in/johnbcosta1

eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

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Page 1: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Books (and eBooks) Have Range

Print Book eBook

ReflowableePub3

Replica(Fixed Layout)

ePub3

Books (and eBooks) Have Range

Pencil amp Paper

Apps ePub3 amp

httpwww

ePub3 ldquoAn LMS+ in an eBookrdquo

ePub3 Training Features Managed Data Connectivity Learning Analytics Adaptive Interoperable

Simulations LMSrsquos Wireless Hardware

Interactive Engaging Online Offline Assessment Accessibility Embedded Apps (Widgets) AudioVideoAnimation

Game Changers

Why Interactive eBooks for eLearning

As a group- Name a few motivations or benefits

Why Interactive eBooks for eLearning Abundance of ldquooff-the-shelf materialsrdquo Policies amp procedures are already manualsbooks Production workflow may be in place Easier to add interactivity to eBook than to develop elearning ldquofrom

scratchrdquo Builds on a core model that is stable amp familiar Books Easy to update Great form factor for offline amp performance support Searchable Compact Portable Allows for non linear progression Cumulative accreditation - learning goals are fixed time is variable Accessibility

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 2: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Books (and eBooks) Have Range

Print Book eBook

ReflowableePub3

Replica(Fixed Layout)

ePub3

Books (and eBooks) Have Range

Pencil amp Paper

Apps ePub3 amp

httpwww

ePub3 ldquoAn LMS+ in an eBookrdquo

ePub3 Training Features Managed Data Connectivity Learning Analytics Adaptive Interoperable

Simulations LMSrsquos Wireless Hardware

Interactive Engaging Online Offline Assessment Accessibility Embedded Apps (Widgets) AudioVideoAnimation

Game Changers

Why Interactive eBooks for eLearning

As a group- Name a few motivations or benefits

Why Interactive eBooks for eLearning Abundance of ldquooff-the-shelf materialsrdquo Policies amp procedures are already manualsbooks Production workflow may be in place Easier to add interactivity to eBook than to develop elearning ldquofrom

scratchrdquo Builds on a core model that is stable amp familiar Books Easy to update Great form factor for offline amp performance support Searchable Compact Portable Allows for non linear progression Cumulative accreditation - learning goals are fixed time is variable Accessibility

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 3: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Books (and eBooks) Have Range

Pencil amp Paper

Apps ePub3 amp

httpwww

ePub3 ldquoAn LMS+ in an eBookrdquo

ePub3 Training Features Managed Data Connectivity Learning Analytics Adaptive Interoperable

Simulations LMSrsquos Wireless Hardware

Interactive Engaging Online Offline Assessment Accessibility Embedded Apps (Widgets) AudioVideoAnimation

Game Changers

Why Interactive eBooks for eLearning

As a group- Name a few motivations or benefits

Why Interactive eBooks for eLearning Abundance of ldquooff-the-shelf materialsrdquo Policies amp procedures are already manualsbooks Production workflow may be in place Easier to add interactivity to eBook than to develop elearning ldquofrom

scratchrdquo Builds on a core model that is stable amp familiar Books Easy to update Great form factor for offline amp performance support Searchable Compact Portable Allows for non linear progression Cumulative accreditation - learning goals are fixed time is variable Accessibility

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 4: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

ePub3 ldquoAn LMS+ in an eBookrdquo

ePub3 Training Features Managed Data Connectivity Learning Analytics Adaptive Interoperable

Simulations LMSrsquos Wireless Hardware

Interactive Engaging Online Offline Assessment Accessibility Embedded Apps (Widgets) AudioVideoAnimation

Game Changers

Why Interactive eBooks for eLearning

As a group- Name a few motivations or benefits

Why Interactive eBooks for eLearning Abundance of ldquooff-the-shelf materialsrdquo Policies amp procedures are already manualsbooks Production workflow may be in place Easier to add interactivity to eBook than to develop elearning ldquofrom

scratchrdquo Builds on a core model that is stable amp familiar Books Easy to update Great form factor for offline amp performance support Searchable Compact Portable Allows for non linear progression Cumulative accreditation - learning goals are fixed time is variable Accessibility

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 5: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Why Interactive eBooks for eLearning

As a group- Name a few motivations or benefits

Why Interactive eBooks for eLearning Abundance of ldquooff-the-shelf materialsrdquo Policies amp procedures are already manualsbooks Production workflow may be in place Easier to add interactivity to eBook than to develop elearning ldquofrom

scratchrdquo Builds on a core model that is stable amp familiar Books Easy to update Great form factor for offline amp performance support Searchable Compact Portable Allows for non linear progression Cumulative accreditation - learning goals are fixed time is variable Accessibility

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 6: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Why Interactive eBooks for eLearning Abundance of ldquooff-the-shelf materialsrdquo Policies amp procedures are already manualsbooks Production workflow may be in place Easier to add interactivity to eBook than to develop elearning ldquofrom

scratchrdquo Builds on a core model that is stable amp familiar Books Easy to update Great form factor for offline amp performance support Searchable Compact Portable Allows for non linear progression Cumulative accreditation - learning goals are fixed time is variable Accessibility

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 7: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Standards Formats and Devices

Plus Others

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 8: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

High Level Publishing Process

Training Design and

Development

Instructional Design amp

Assessment

Content Design amp

Production

Analytics Markup

ePub3 + Interactivity Production

Distribution Reading amp Assessment

Design Deploy

Design amp Deployment Decisions Destination Devices App Measurements Analytics Assessment Interactivity Media Distribution Platform Security

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 9: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

What are some challenges withInteractive eBooks for eLearning

As a group- Name a few challenges or barriers

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 10: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

What are some challenges withInteractive eBooks for eLearning

Rights

Sources

Production Integration

Interactivity

Rich media Editing Testing Platforms Distribution

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 11: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Collaboration tracking and analytics what is possible practical and advisable As a group- Name a few challenges or barriers

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 12: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

eBooks in the EnterpriseBarriers and Interactive Solutions

Jonathan Thurston Harper Collins - Sr Manager eBooks jonathanthurstongmailcom wwwlinkedincominjonathanthurston

Tom King Learning Technologist tomkingmobilemindnet wwwlinkedincomintomking

John Costa CEO - RePubIT jbcostarepubitcom wwwlinkedincominjohnbcosta1

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 13: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Extra Support Slides

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 14: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Compare Visual vs Functional Appeal

PDF ePub2 Fixed Layout iBook Author ePub3

Visual High Low High MediumHigh Function Low Low Medium High

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 15: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

Toolshellip Cloud(s) Learners

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 16: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

What is the Value Proposition

Segments GCR (governance compliance risk) Marketing Sales IT Services Professional Development

Purpose Cost reduction Just in time training Performance Support Literacy

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable

Page 17: eBooks in the Enterprisemasiecontent.s3.amazonaws.com/content/L14/Session Content/850 … · Why Interactive eBooks for eLearning? Abundance of “off-the-shelf materials” Policies

eBooks in the Enterprise

Early digital publishing focused on transitioning from print distribution to electronic documents on

company file servers We now face pressures for richer and more interactive content BYOD

support and ease-of-access anywhere anytime No longer as simple as putting a PDF on a file

share enterprises must now consider digital rights management (DRM) protection multiple e-

reader formats and 3rd party distribution through Amazon Apple Google Microsoft or others

Letrsquos explore your unique challenges and organizational solutions for enterprise publishing of rich

interactive eBooks

middot Why an interactive eBook instead of a website app or simple document

middot How do publisher and app store approaches challenge or support enterprise training

middot Collaboration tracking and analytics whatrsquos possible practical and advisable