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 E-mail Etiquette Business writing guidelines Any written communication that is sent in a business context should have the following characteristics / qualities. 1. Purposeful – It should serve a purpose. It should either be conveying some sort of information or it should be a response to someone’s query – hence it should be solving someone’s problem. 2. Economical – Since people at work are pressurized for time, business writing should always be concise and ‘to the point’. 3. Reader Oriented – Business writing should always be reader / receiver oriented. Every time we write, we should put ourselves in the receiver’s shoes to understand how he/she would receive the message. Business writing – Business Context i) Purpose of Business writing – generally the objective of business writing is one of the following: o Providing information o Responding o Coordinating o Resolving queries ii) Stakeholders – generally the receivers of business writing is one of the following: o Team o Customer o Superiors o Vendors o Other departments iii) Types of business writing – Majority of our time, the type of business writing we use is one of the following: o E-mail o Reports TechM/L&D/E-ma il Etiquette o Manuals

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 E-mail Etiquette

Business writing guidelines

Any written communication that is sent in a business context should have the

following characteristics / qualities.

1.  Purposeful – It should serve a purpose. It should either be conveying

some sort of information or it should be a response to someone’s query –

hence it should be solving someone’s problem.

2.  Economical – Since people at work are pressurized for time, businesswriting should always be concise and ‘to the point’.

3.  Reader Oriented – Business writing should always be reader / receiver

oriented. Every time we write, we should put ourselves in the receiver’sshoes to understand how he/she would receive the message.

Business writing – Business Context

i)  Purpose of Business writing – generally the objective of businesswriting is one of the following:

o  Providing information

o  Responding

o  Coordinating

o  Resolving queries

ii)  Stakeholders – generally the receivers of business writing is one of thefollowing:

o  Team

o  Customer

o  Superiors

o  Vendors

o  Other departments

iii)  Types of business writing – Majority of our time, the type of businesswriting we use is one of the following:

o  E-mail

o  Reports

TechM/L&D/E-mail Etiquette

o  Manuals

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 Business w riting – E-mailing Tips

o  E-mail basics

 Background – plain white is most preferred in officialsettings

  Fonts – Widely accepted official fonts are Arial, Verdana,

Times, Tahoma, Bookman & Garamond

  Font Size – best between 10 & 12.

  Font color – black is the only official color. Blue in the

 “reply” mail is acceptable as it indicates that the mail isa response.

o  The subject line – this should be concise, to the point and

should convey clearly what the mail contains. It should be like atrailer to a movie.

o   ‘To’, ‘CC’, ‘BCC’ Field –

  To = for whose direct action or information the mail is

written 

  CC = Carbon Copy – used to keep people in the loop 

  BCC = Blind Carbon Copy – used when the recipient hasto be kept secret. Generally never used in a business e-

mail as all communication should be absolutelytransparent.

o  Salutations –

    ‘Dear’ – the most formal and accepted world-wide.However, at TechM some people are uncomfortableusing this salutation. Best way out is – when you are

replying to a mail, respond with the salutation that thesender has used.

  Other acceptable salutations – ‘Hello’, ‘Hi’, writing the

person’s name directly. 

TechM/L&D/E-mail Etiquette

  Name – If you know that a person is ok with you usinghis / her first name, follow the salutation with the first

name. Example: 

Dear Amit / Hi Amit / Hello Amit

If you are unsure of whether a person is ok with youusing his / her first name, follow the salutation with sir /

madam or Mr. / Ms. Last Name. Example:

Dear Sir/ Hi Sir/ Hello Sir

Dear Madam/ Hi Madam/ Hello Madam

Dear Mr. Sharma/ Hi Mr. Sharma / Hello Mr. Sharma

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 o  Body of the e-mail –

  Shorter Paragraphs

  Line Length – should be between 12-15 words.

  Return Address – should have your name, departmentname, company name, phone number, mailing address,

email address and company website.

  Signatures – participants should be asked to follow the

TechM corporate signature format.

Sample TechM Signature:

Thanks & Regards, 

Name| Department | Tech MahindraWing-1, Oberoi Gardens Estate, Chandivali, Andheri(E), Mumbai 

Office: (022) 6688 2000| Extn: 7370 Email:[email protected]

www.techmahindra.com

   E-mail Etiquette 

  Respond promptly

  Do not overuse Reply to All

  Use templates for frequently used responses

  Use proper structure and layout

  Answer all questions and pre-empt further questions

  Be concise and to the point

  Use proper spelling, grammar, and punctuation

  Do not write in CAPITALS

  Avoid long sentences

  Use active instead of passive voice

  Do not overuse high priority option

  Do not attach unnecessary files

  Read the e-mail before you send it

  Take care with abbreviations and jargons

  Be careful with formatting

  Do not reply to spam 

  Subject line should be short and meaningful 

The style and manner of writing business mail says a lot about the individual andtheir organization.

TechM/L&D/E-mail Etiquette