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City of Dublin, Ohio, USA digital media outlets
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“Information is as vital to the healthy functioning of communitiesas clean air, safe streets, good schools and public health.”
– Informing Communities, Sustaining Democracy in the Digital Age
City of Dublin digital media outlets
City websites
dublinohiousa.gov (dublin.oh.us)
dublinirishfestival.og
Partner websites
dublincares.org
dublinfieldofhonor.org
healthydublin.org
27033interchange.org
Social media
Photo
Flickr
e-News
MailChimp
Video
Ustream
Youtube
Vimeo
Putting the pieces together
www.dublinohiousa.gov
Vimeo
YouTube
e-News
Flickr
Ustream
Example
Post Road Water Tower Decommission
Timely posting
Pushed out via all digital media outlets
Over 400 views by Noon
Digital media goals
Our timely, relevant and increased use of digital media outlets continue to:
Elevate and reinforce outreach to our audiences
Encourage public engagement
Foster positive relationship management
Evaluation of outlets
Measurement
Looking for new outlets
Benefits of the new website
Streamlined Navigation
Based on 10 years of data
Search Engine Optimization
Removal of broken links
Better key words in the copy
Enhanced Content Management
Edit from any browser in the world
No need for additional software
By 2014 mobile internet usage is expected to exceeddesktop internet usage
Mobile site
Optimized for iphone | Android | Blackberry
What’s next
Mobile Applications
Service Request Center
Police Reporting/Tips
Parks & Recreation