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Social Media for Nonprofits
Dr. Mark DrapeauMicrosoft
@cheeky_geeky
Awareness+
Fundraising
99%
Dirty secret:
No one cares about your cause!
Goal
Audience
StoryMedia
Feedback
Make inspirational things your community wants to share
DC Chicago LA
Twitter is a dynamic homepage
for your brand
Pinterest can be a valuable tool for
visualizing for your audience
what they can aspire to
Create or curate content that makes your community
aspirational
Microsoft / Publicyte.com
UNICEF
Long-form content is still valuable.
So are discussion boards.
![State of the eUnion - QualiWare...Mark D. Drapeau 4 ] The Emergence of Gov 2.0: From GovLoop to the White House Steve Ressler ... nesses the power of mass collaboration and behaves](https://img.pdfslide.us/doc/110x75/5fdfa29b944e292f8d4b406a/state-of-the-eunion-qualiware-mark-d-drapeau-4-the-emergence-of-gov-20.jpg)
