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Economists for Consideration: Introductions to Economic Thought and Ideas
12th Grade Honors/AP Macroeconomics
Lesson: Douglass North and Economic Institutions
Unit: First Principles of Macroeconomics
Enduring Understanding/ Essential Question(s):
How do institutions affect economic decision-making? Furthermore, how do relationships between
institutions and incentives impact economic growth? Why is it more difficult to change informal institutions
than formal institutions? How do economies develop over time? How can history and an understanding of
cognitive processes help us to solve the problems of economic development? These are some of the big
questions that Nobel laureate, professor, and economic historian Douglass North has tackled for decades.
In this set of lessons, students will come to answer these and related questions via an exploration of Douglass
North's work on the economic concepts of institutions, incentives and economic growth. Students will begin
by coming to understand that people respond to incentives and their related institutions while grappling with
the fact that culture plays a large role in determining economic outcomes. Once a foundation of
understanding has been established, students will tackle two texts by Douglass North that provide breadth
and depth to the ideas under study. By reading, summarizing and discussing North's work, students will be
able to grasp an analytical framework through which we can understand economic change through time,
which can help us shape the present and future.
Key Vocabulary: institutions, incentives, economic growth
Objective(s):
SWBAto
• Define institutions and provide one example each of a formal and informal institution that impacts
their lives, along with the related enforcement mechanisms.
• Define incentives and provide a related incentive for each of the formal and informal institutions that
impact their lives, and specify the nature of that incentive (positive or negative, monetary or non-
monetary).
• Differentiate between formal and informal institutions by explaining why it is more difficult to change
informal institutions than formal institutions.
• Explain in writing how relationships between incentives and institutions, history, perceptions, and
culture impact economic growth by answering six study questions about Douglass North's short essay
History Matters.
• Summarize one section of Douglass North's 1993 Nobel lecture.
• Write and answer two short essay questions about two different sections of Douglass North's 1993
Nobel lecture.
ISBE Economics Standards Addressed:
15.A.5a Explain the impact of various determinants of economic growth (e.g., investments in human/physical
capital, research and development, technological change) on the economy.
15.B.3b Explain the effects of choice and competition on individuals and the economy as a whole.
15.D.5a Explain how transaction costs affect decisions to produce or consume.
Materials: computer with internet connection, projector, handouts of Douglass North's History Matters essay
(with discussion questions) handouts of Douglass North's Nobel laureate speech
Time Allotted / # of students: Two 75 min. class sessions (block schedule) / 21 students
Procedures:
SESSION ONE
Anticipatory Set: Inquiry - What are institutions and how are they related to incentives? (15 min.)
- The teacher will project the following and inform students they have 5 minutes to complete the
exercise:
Institutions: Institutions are the rules that help direct our decision-making. They can be formal (laws and
regulations) - put in place by government agencies. And they also can be informal (beliefs & norms) - put in
place by social/religious, trade and family groups. In both cases, enforcement mechanisms exist that
legitimize the use or practice of institutions.
Provide one example of a formal institution that impacts your life, along with the enforcement
mechanism that legitimizes it.
o Example: The speed limit on highways. The Illinois State Police legitimizes and enforces this
institution through written laws and the power to issue citations and arrest.
Provide one example of an informal institution that impacts your life, along with the enforcement
mechanism that legitimizes it.
o Example: I look after my next-door neighbor's house when she's away. Where I come from, this
is perceived as something positive and legitimate to do. If I didn't do it, I would feel ashamed
and get a bad reputation in my neighborhood.
The teacher will debrief the students and check for understanding by soliciting examples from
students.
Next, the teacher will project the following and inform students they have 3 minutes to complete the
exercise:
Incentives: Incentives are the costs or benefits that motivate decisions or actions. People respond to
incentives. There are both monetary and nonmonetary incentives. Incentives can be positive or negative.
For each of your previous answers, provide one example of a related incentive, which can be positive
or negative, monetary or nonmonetary. Examples:
o Formal - If I'm caught speeding on the Dan Ryan, I am issued a ticket that I must pay - a
negative monetary incentive.
o Informal - I feel good that my neighbor appreciates my help and she brings me fresh fruit and
vegetables from Michigan once in awhile because of it - a positive, non-monetary incentive.
The teacher will debrief the students and check for understanding by soliciting examples from
students.
- The teacher will inform students that as they have demonstrated with their examples, "Institutions and
incentives are related! They do not exist without each other!
Inquiry and discussion - conflict between formal and informal institutions: a look at institutionalized bribery
and corruption in Eastern Europe (25 min.)
NOTE: this activity depends largely on the author's experience as a Peace Corps Volunteer in Romania. It will
have to be adapted if implemented by someone else.
The teacher asks students: "Have you ever paid a bribe? Have you ever been offered a bribe?" "I
have. I'll tell you more in a bit."
Visual scaffold - Eastern Europe. Teacher uses Google Earth to "fly" to Romania, and then pulls back to
a view that includes Hungary and Ukraine.
"As you all know, I was a teacher and Peace Corps Volunteer in Romania." "While there and traveling
through the region, I encountered and had to deal with institutions that we Americans do not usually
encounter in our daily lives - those being corruption and transactions involving bribes." The teacher
uses the map to show where he lived and traveled to.
- Teacher pulls up a short film from Hungary - http://www.voutube.com/watch?v=ebX8FTNuzec
"Watch this short film. There are no words. Pay attention to the setting, symbolism and action. Ask
yourself the following questions while watching: What is happening? Where are they? Who are these
characters? What point is the filmmaker attempting to make?
Following the short film, the teacher asks students, "Are formal or informal institutions, or both
present in the film? What incentives were at work in the film? Were they positive or negative,
monetary or nonmonetary?"
- Teacher shows students the young filmmaker's YouTube comment: "/ made this short film for an anti-
corruption video contest. The task was: you need to make a 1-2 minute long movie about corruption."
Teacher asks students, "Is corruption a formal or informal institution?"
- Teacher shows students his "Nu da spaga" (don't give bribes) folder to show students. Teacher
explains that "Nu da spaga" was a national campaign, sponsored by the European Union, to address
and eradicate corruption and bribery in Romania.
- Teacher will show students a TV commercial from the "Nu Da Spaga" campaign and translate.
http://www.youtube.com/watch?v=eC u7QK9TrE
Before showing the video, the teacher will scaffold understanding by explaining culture of corruption in
Romania. He will tell them his experiences with bribery at school and the police station. He will ask
students to pay close attention to the characters in the video that enter the apartment. What
professions do they represent?
- Teacher will debrief students on video to check for understanding.
- Teacher will point out that there was a reason that the ad chose to depict a police officer, nurse and a
teacher - bribery pervades the institutions of law enforcement, healthcare and education in Romania.
You are expected to give bribes, but never asked. Similar expectations exist in Hungary as well.
Teacher will also, tell them about his experience paying bribes when crossing the Ukrainian border.
- Teacher will ask students, "Is it particularly nefarious that such corruption exists within these three
particular institutions? Why or why not? These societies are much older than ours, so why are such
practices so widespread there and not here? [history of changing power structures, foreign
dominance, communism; rule of law and democracy not organically developed] Could you imagine
being expected to pay bribes in order to get optimal outcomes within such institutions here in the
U.S.? Why do such practices not happen frequently (we assume) in the U.S.? How is it that we
Americans came to have such faith in our core institutions? [rule of law and enforcement]"
- Teacher will ask, "Can commercials and advertisements change informal institutions like bribery and
corruption? Why or why not? If formal institutions can be thought of as "rules" and informal
institutions as "norms", which is easier to change? Why? [Point out that European Union, Hungarian
and Romanian laws deem bribery and acceptance of bribes as illegal, yet the practices are still
pervasive].
- Teacher reads students this quote: "You can change formal rules, but they don't get internalized for a
long, long time. And as a result, some people will find incentives for circumventing them. Informal
institutions, while often not having the power of law, can be just as effective. Formal rules may exist,
but they usually take a long time to become internalized."1
Mini-Lecture: Douglass North (10 min.)
NOTE: Subsequent information will be delivered via lecture. The Teacher has the option of using a whiteboard,
overhead, or CPU projector to write down or display key points from the information set forth below.
Optimally, the teacher would create a power point presentation for this segment, using the information set
forth below.
One of the things that North is known for are studies on how institutions (of all kinds) affect decisions,
and how institutions can change behavior2.
He uses history as the foundation for understanding institutions, how they change over time, and how
they impacts economic growth, stagnation and/or decline.
Douglass North shared the 1993 Nobel Prize in economics with Robert Fogel "for having renewed
research in economic history by applying economic theory and quantitative methods in order to
explain economic and institutional change."3
- In 1961, North published The Economic Growth of the United States from 1790 to 1860. In it he showed
how one sector of the economy, cotton plantations, stimulated economic development in other
sectors and led to specialization and interregional trade.4
- In 1968, North published an article showing that organizational change was more important than
technological change in increasing productivity in ocean shipping.5
'ibid.2 Prof. Tim Schilling.' The Concise Encyclopedia of Economics http://www.econlib.org/library/Enc/bios/North.html
4 Ibid.
In the 1970s, after showing that institutions, especially property rights, were important factors in
economic growth, North's work came to be known as "the new institutional economics"6.
North hypothesized that when various groups in society see a chance to make higher profits that are
impossible to earn within existing institutional arrangements, they will get together and change the
institutions to make these higher profits possible.7 (i.e. American Revolution)
In the late 1980s and early 1990s, North came to question his earlier belief that pro-growth
institutional changes will necessarily occur. He argued that societies can sometimes be locked into
dysfunctional institutions, such as absence of the rule of law and a judicial system that does a poor job
of enforcing contracts and property rights. When that happens, reasoned North, it is often very hard to
build the coalitions needed to reform these institutions.8 (Teacher: "What are some contemporary
examples? How does this relate to what we learned about Eastern Europe?")
Read-Aloud - History Matters by Douglass North (25 min.)
Teacher will give a copy of the essay (see separate document) to each student.
The teacher will read the essay aloud to the students.
Subsequently, the students will work in pairs to answer the discussion questions found at the end of
the essay.
Teacher will debrief students, solicit answers and check for understanding.
Teacher: "Keep these points in mind, because tomorrow we're going to go deeper and dig into the
details behind the main points of North's short essay by taking a look at his 1993 Nobel laureate
speech."
- Teacher: "Don't forget to bring your essay handout to the next session"
SESSION TWO
Anticipatory set (10 min.)
Teacher: "Take a quick look at the History Matters essay. Write down one "golden nugget" or an idea
of North's that you think is important for us to understand. You have 3 minutes."
Teacher solicits answers from students and asks them to explain their respective choices.
- Teacher asks students to post their "golden nuggets" on the class Wikispace after the class session is
complete.
Jigsaw with student-generated summaries - Douglass North's 1993 Nobel Laureate Lecture (65 min.)
Each student will receive a copy of the Nobel lecture (see separate document). The lecture consists of seven
parts. Seven groups of three will each be assigned one part. The teacher will form these groups based on
ability and will assign each of the seven parts based on length & complexity in order to better ensure efficient
outcomes and understanding. The jigsaw reading will consist of four phases, as described below. NOTE:
during phases A, B, & C, the teacher will be moving from group to group and monitoring students' progress.
He will be available to answer questions and clarify meaning of vocabulary.
5 Ibid.6 Ibid.7 Ibid.8 Ibid.
Phases:
A. Students, in seven groups of three, will read their respective group's assigned section individually and
silently.
B. Each group will now work together to summarize their respective section. Each group must negotiate and
agree upon a one or two sentence summary of each paragraph in the section; taken as a whole - the "group
section summary". Each individual student must offer his/her own one sentence understanding/opinion of
the section or "my take". Each student must have the group section summary and his/her "take" written
down. Each student is now prepared to present his/her group's respective section to a larger group of seven
students.
C. Students form three groups of seven, with each student representing a section of the text. Beginning with
section I. and ending with section VII., each student will present his/her group's summary and his/her "take"
on his/her respective chapter. Students are responsible for taking notes when they are not presenting, with
the result being that each student will have a full, peer-generated summary of the text. Once all seven
sections have been completed, each of the three groups will negotiate and agree upon a one-sentence
understanding/summary of the entire text or "the group's take". Each group must select a representative to
go to the whiteboard and write down his/her group's "take" and will be asked to read it aloud to the class
when this phase is complete. Teacher will give feedback and check for understanding.
D. Now that each student is equipped with a peer-generated summary of the text (as well as the full text), the
teacher will debrief and check for understanding of the details. NOTE: the teacher will use a section summary
of the text (see separate document) to guide the debriefing discussion and fill in any gaps in students'
understanding. The teacher will also be sure to check for understanding of key vocabulary through direct
questioning during this time.
The teacher will go through the text, section by section and solicit responses from students in order to get a
point-by-point summary of each section. As students offer up information and opinions, the teacher will
make sure that other students can add to or challenge the offerings before they become part of the "official
record" of student understanding. The official record is a student-generated outline of the text that the
teacher will type up and project as the class creates it. Students may copy the official record in their
notebooks and/or take notes during this process. The official record will be posted on the class Wikispace as
soon as it is completed.
Homework Assessment
Equipped with a class-generated summary of the text (as well as the full text), each student must now write
two short-answer essay questions based on the text. Each question must be based upon information from
two different sections. Students are not permitted to write a question based upon the section they
summarized in the initial phases of the jigsaw. Each short-answer essay question must be accompanied by an
answer that is 3-5 sentences in length (one paragraph).
Following submission of the questions, the teacher will select one for each section of the text. The seven
selected questions will be compiled as a future summative assessment. Students are incentivized to write
good questions, as those students whose questions are selected will receive the points equivalent of 100%
credit for one section on their respective summative assessment. Such students will not be obliged to answer
their own question and will thus be responsible for 6 of the 7 questions.
History Matters by Douglass North, 2006
History matters. It matters not only because we can learn from the past, but because the
present and the future are connected to the past by the continuity of a society's institutions.
Today's and tomorrow's choices are shaped by the past. And the past can be made intelligible
only as a story of institutional evolution.
This story focuses on the problem of human cooperation - specifically, the cooperation that
permits economies to capture gains from trade. Economic growth depends upon the evolution
of institutions that create a hospitable environment for cooperative solutions to problems
associated with trade. Not all human cooperation is socially productive, of course; twentieth-
century history provides many examples of cooperative efforts undertaken in the service of ill-
advised or destructive goals. In analyzing human cooperation, therefore, we also need to be
concerned with the evolution of institutional frameworks that induce economic stagnation and
decline. The purpose in each case is to explain the structure and performance of economies
overtime.
Understanding the process of economic change would enable us to account for the diverse
performance of economies, past and present. We would, for example, be able to account for
the long history of sustained growth in the United States and western Europe; for the
spectacular rise and demise of the Soviet Union; for the performance of Taiwan and South
Korea, marked by rapid economic growth, in contrast to the dismal record of sub-Saharan
African economies; and for contrasts in the evolution of Latin America and North America.
Understanding the past has its own value for those who seek to elaborate and refine theories of
economic growth. In addition, knowledge of the past is the key to improving the performance
of economies today and in the future. A real understanding of how economies grow can unlock
the door to greater human well-being through a reduction in abject poverty and misery.
We live in an uncertain world that evolves continually, in surprising ways. In this context,
standard theories - including neo-classical economic theory - are of little help, notwithstanding
their value for other purposes. Attempting to understand economic, political and social change
(we cannot grasp any one of these aspects apart from the others) requires a fundamental
recasting of the way we think. Can we develop a dynamic theory of change comparable in
elegance to general equilibrium theory? Probably not. But if we achieve an understanding of
the underlying process, then we can develop more limited hypotheses about change that can
enormously improve the usefulness of social science theory in confronting human problems.
Economic change is a process. In contrast to Darwinian evolutionary theory, the key element in
a theory of human evolutionary change must be the intentionality of the players. The selection
mechanisms in Darwinian theory are not informed by beliefs about the eventual consequences
of events that occur as species evolve. In contrast, human evolution is guided by the
perceptions of the players. The perceptions are influenced by the beliefs of the players - the
theories they hold about the consequences of their actions - and these beliefs typically are
blended with their preferences. The players make decisions in light of their perceptions, with
the intent of producing outcomes downstream that will reduce uncertainty arising from the
institutions they rely on - political, economic and social - as they pursue their goals. For the
most part, therefore, economic change is a deliberate process shaped by the perceptions of the
actors as they weigh the likely consequences of their choices and actions.
But how do humans come to understand their environment? The explanations they develop are
mental constructs derived from experiences, contemporary and historical. These constructs are
based on something more than the accumulation of individuals' experiences over their
lifetimes. They are also influenced by the cumulative experience of past generations.
The cumulative learning of a society - embodied in language, memory and symbol systems -
includes beliefs, myths and ways of doing things that make up the culture of a society. Culture
not only determines societal performance at a moment in time; through the way in which it
supports and constrains the players, it also contributes to the process of change over time. To
understand this process, therefore, we need to focus on human learning in a broad sense: on
what is learned and how it is shared among the members of a society; on the incremental
process by which the beliefs and preferences change; and on the way in which beliefs and
preferences shape the performance of economies over time.
We cannot expect high school students to fully appreciate how choices made by their ancestors
have fundamentally shaped the institutions with which we live today. They can, however, learn
to see events large and small as outcomes produced by the choices people make every day, and
they can begin to understand how those choices are shaped by evolving institutions and the
ideas on which the institutions are based.
Douglass C. North is the Hoover Institution's Bartlett Burnap Senior Fellow. His current research activities include
research on property rights, transaction costs, economic organization in history, a theory of the state, the free
rider problem, ideology, growth of government, economic and social change and a theory of institutional
change. North received the Nobel Prize in economics in 1993. He was elected a fellow of the British Academy in
July 1996 and was installed as the Spencer T. Olin Professor in Arts and Sciences at Washington University in
Saint Louis in October 1996.
Douglass North Nobel Prize Lecture
Lecture to the memory of Alfred Nobel, December 9,1993
Economic Performance through Time
Economic history is about the performance of economies through time. The objective of research in the
field is not only to shed new light on the economic past but also to contribute to economic theory by
providing an analytical framework that will enable us to understand economic change. A theory of
economic dynamics comparable in precision to general equilibrium theory would be the ideal tool of
analysis. In the absence of such a theory we can describe the characteristics of past economies, examine
the performance of economies at various times, and engage in comparative static analysis; but missing is
an analytical understanding of the way economies evolve through time. [1]
A theory of economic dynamics is also crucial for the field of economic development. There is no
mystery why the field of development has failed to develop during the five decades since the end of the
Second World War. Neo-classical theory is simply an inappropriate tool to analyze and prescribe policies
that will induce development. It is concerned with the operation of markets, not with how markets
develop. How can one prescribe policies when one doesn't understand how economies develop? The
very methods employed by neo-classical economists have dictated the subject matter and militated
against such a development. That theory in the pristine form that gave it mathematical precision and
elegance modeled a frictionless and static world. When applied to economic history and development it
focused on technological development and more recently human capital investment, but ignored the
incentive structure embodied in institutions that determined the extent of societal investment in those
factors. In the analysis of economic performance through time it contained two erroneous assumptions:
one that institutions do not matter and two that time does not matter. [2]
This essay is about institutions and time. It does not provide a theory of economic dynamics comparable
to general equilibrium theory. We do not have such a theory.' Rather it provides the initial scaffolding of
an analytical framework capable of increasing our understanding of the historical evolution of
economies and a necessarily crude guide to policy in the ongoing task of improving the economic
performance of economies. The analytical framework is a modification of neo-classical theory. What it
retains is the fundamental assumption of scarcity and hence competition and the analytical tools of
micro-economic theory. What it modifies is the rationality assumption. What it adds is the dimension of
time. [3]
Institutions form the incentive structure of a society and the political and economic institutions, in
consequence, are the underlying determinant of economic performance. Time as it relates to economic
and societal change is the dimension in which the learning process of human beings shapes the way
institutions evolve. That is, the beliefs that individuals, groups, and societies hold which determine
choices are a consequence of learning through time - not just the span of an individual's life or of a
generation of a society but the learning embodied in individuals, groups, and societies that is cumulative
through time and passed on intergenerationally by the culture of a society. [4]
The next two sections of this essay summarize the work I, and others, have done on the nature of
institutions and the way they affect economic performance (II) and then characterize the nature of
institutional change (III). The remaining four sections describe a cognitive science approach to human
learning (IV); provide an institutional/cognitive approach to economic history (V); indicate the
implications of this approach for improving our understanding of the past (VI); and finally suggest
implications for current development policies (VII). [5] *do not summarize this paragraph
Institutions are the humanly devised constraints that structure human interaction. They are made up of
formal constraints (rules, laws, constitutions), informal constraints (norms of behavior, conventions, and
self imposed codes of conduct), and their enforcement characteristics. Together they define the
incentive structure of societies and specifically economies. Institutions and the technology employed
determine the transaction and transformation costs that add up to the costs of production. It was
Ronald Coase (1960) who made the crucial connection between institutions, transaction costs, and neo-
classical theory. The neo-classical result of efficient markets only obtains when it is costless to transact.
Only under the conditions of costless bargaining will the actors reach the solution that maximizes
aggregate income regardless of the institutional arrangements. When it is costly to transact then
institutions matter. And it is costly to transact. Wallis and North (1986) demonstrated in an empirical
study that 45 percent of U.S. GNP was devoted to the transaction sector in 1970. Efficient markets are
created in the real world when competition is strong enough via arbitrage and efficient information
feedback to approximate the Coase zero transaction cost conditions and the parties can realize the gains
from trade inherent in the neo-classical argument. [1] *a three sentence summary is permitted for this paragraph
But the informational and institutional requirements necessary to achieve such efficient markets are
stringent. Players must not only have objectives but know the correct way to achieve them. But how do
the players know the correct way to achieve their objectives? The instrumental rationality answer is that
even though the actors may initially have diverse and erroneous models, the informational feedback
process and arbitraging actors will correct initially incorrect models, punish deviant behavior and lead
surviving players to correct models. [2]
An even more stringent implicit requirement of the discipline-of-the-competitive-market model is that
when there are significant transaction costs, the consequent institutions of the market will be designed
to induce the actors to acquire the essential information that will lead them to correct their models. The
implication is not only that institutions are designed to achieve efficient outcomes but that they can be
ignored in economic analysis because they play no independent role in economic performance. [3]
These are stringent requirements that are realized only very exceptionally. Individuals typically act on
incomplete information and with subjectively derived models that are frequently erroneous; the
information feedback is typically insufficient to correct these subjective models. Institutions are not
necessarily or even usually created to be socially efficient; rather they, or at least the formal rules, are
created to serve the interests of those with the bargaining power to create new rules. In a world of zero
transaction costs, bargaining strength does not affect the efficiency of outcomes; but in a world of
positive transaction costs it does. [4]
It is exceptional to find economic markets that approximate the conditions necessary for efficiency. It is
impossible to find political markets that do. The reason is straightforward. Transaction costs are the
costs of specifying what is being exchanged and of enforcing the consequent agreements. In economic
markets what is being specified (measured) is the valuable attributes - the physical and property rights
dimensions - of goods and services or the performance of agents. While measurement can frequently be
costly, there are some standard criteria: the physical dimensions have objective characteristics (size,
weight, color, etc.) and the property rights dimensions are defined in legal terms. Competition also plays
a critical role in reducing enforcement costs. The judicial system provides coercive enforcement. Still,
economic markets in the past and present are typically imperfect and beset by high transaction costs.
[5]
Measuring and enforcing agreements in political markets is far more difficult. What is being exchanged
(between constituents and legislators in a democracy) is promises for votes. The voter has little
incentive to become informed because the likelihood that one's vote matters is infinitesimal; further the
complexity of the issues produces genuine uncertainty. Enforcement of political agreements is beset by
difficulties. Competition is far less effective than in economic markets. For a variety of simple, easy-to-
measure and important-to-constituent-well-being policies, constituents may be well informed, but
beyond such straightforward policy issues ideological stereotyping takes over and (as I shall argue below
in section IV) shapes the consequent performance of economies.3 It is the polity that defines and
enforces property rights and in consequence it is not surprising that efficient economic markets are so
exceptional. [6]
It is the interaction between institutions and organizations that shapes the institutional evolution of an
economy. If institutions are the rules of the game, organizations and their entrepreneurs are the players.
Organizations are made up of groups of individuals bound together by some common purpose to
achieve certain objectives. Organizations include political bodies (political parties, the Senate, a city
council, regulatory bodies), economic bodies (firms, trade unions, family farms, cooperatives), social
bodies (churches, clubs, athletic associations), educational bodies (schools, universities, vocational
training centers). [1]
The organizations that come into existence will reflect the opportunities provided by the institutional
matrix. That is, if the institutional framework rewards piracy then piratical organizations will come into
existence; and if the institutional framework rewards productive activities then organizations - firms -
will come into existence to engage in productive activities. [2]
Economic change is a ubiquitous, ongoing, incremental process that is a consequence of the choices
individual actors and entrepreneurs of organizations are making every day. While the vast majority of
these decisions are routine (Nelson and Winter, 1982) some involve altering existing "contracts"
between individuals and organizations. Sometimes that recontracting can be accomplished within the
existing structure of property rights and political rules; but sometimes new contracting forms require an
alteration in the rules. Equally, norms of behavior that guide exchanges will gradually be modified or
wither away. In both instances, institutions are being altered. [3]
Modifications occur because individuals perceive that they could do better by restructuring exchanges
(political or economic). The source of the changed perceptions may be exogenous to the economy - for
instance a change in the price or quality of a competitive product in another economy that alters
perceptions of entrepreneurs in the given economy about profitable opportunities. But the most
fundamental long run source of change is learning by individuals and entrepreneurs of organizations. [4]
While idle curiosity will result in learning, the rate of learning will reflect the intensity of competition
amongst organizations. Competition, reflecting ubiquitous scarcity, induces organizations to engage in
learning to survive. The degree of competition can and does vary. The greater the degree of monopoly
power the lower the incentive to learn. [5]
The speed of economic change is a function of the rate of learning but the direction of that change is a
function of the expected pay-offs to acquiring different kinds of knowledge. The mental models that the
players develop shape perceptions about the pay-offs. [6]
IV
It is necessary to dismantle the rationality assumption underlying economic theory in order to approach
constructively the nature of human learning. History demonstrates that ideas, ideologies, myths,
dogmas, and prejudices matter; and an understanding of the way they evolve is necessary for further
progress in developing a framework to understand societal change. The rational choice framework
assumes that individuals know what is in their self interest and act accordingly. That may be correct for
individuals making choices in the highly developed markets of modern economies4 but it is patently
false in making choices under conditions of uncertainty - the conditions that have characterized the
political and economic choices that shaped (and continue to shape) historical change. [1]
Herbert Simon has stated the issues succinctly:
If... we accept the proposition that both the knowledge and the computational power of the decision
maker are severely limited, then we must distinguish between the real world and the actor's perception
of it and reasoning about it. That is to say we must construct a theory (and test it empirically) of the
process of decision. Our theory must include not only the reasoning processes but also the processes
that generated the actor's subjective representation of the decision problem, his or her frame. (Simon,
1986, pp. (210-11) [2]
The analytical framework we must build, must originate in an understanding of how human learning
takes place. We have a way to go before we can construct such a theory but cognitive science has made
immense strides in recent years - enough strides to suggest a tentative approach that can help us
understand decision making under uncertainty. [3]
Learning entails developing a structure by which to interpret the varied signals received by the senses.
The initial architecture of the structure is genetic but the subsequent scaffolding is a result of the
experiences of the individual. The experiences can be classified into two kinds - those from the physical
environment and those from the socio-cultural linguistic environment. The structures consist of
categories - classifications that gradually evolve from earliest childhood to organize our perceptions and
keep track of our memory of analytic results and experiences. Building on these classifications, we form
mental models to explain and interpret the environment - typically in ways relevant to some goal. Both
the categories and the mental models will evolve, reflecting the feedback derived from new
experiences: feedback that sometimes strengthens our initial categories and models or may lead to
modifications - in short, learning. Thus, the mental models may be continually redefined with new
experiences, including contact with others' ideas. [4]
At this juncture the learning process of human beings diverges from that of other animals (such as the
sea slug - a favorite research subject of cognitive scientists) and particularly diverges from the computer
analogy that dominated early studies of artificial intelligence. The mind appears to order and reorder
the mental models from their special purpose origins to successively more abstract form so that they
become available to process other information. The term used by Clark and Karmiloff-Smith (1993) is
representational redescription. The capacity to generalize from the particular to the general and to use
analogy is a part of this redescription process. It is this capacity that is the source not only of creative
thinking but also of the ideologies and belief systems that underlie the choices humans make. [5]
A common cultural heritage provides a means of reducing the divergence in the mental models that
people in a society have, and constitutes the means for the intergenerational transfer of unifying
perceptions. In pre-modern societies cultural learning provided a means of internal communication; it
also provided shared explanations for phenomena outside the immediate experiences of the members
of society in the form of religions, myths and dogmas. Such belief structures are not, however, confined
to primitive societies but are an essential part of modern societies as well. [6]
Belief structures get transformed into societal and economic structures by institutions- both formal rules
and informal norms of behavior. The relationship between mental models and institutions is an intimate
one. Mental models are the internal representations that individual cognitive systems create to
interpret the environment; institutions are the external (to the mind) mechanisms individuals create to
structure and order the environment [7]
There is no guarantee that the beliefs and institutions that evolve through time will produce economic
growth. Let me pose the issue that time presents us by a brief institutional/cognitive story of long-run
economic/political change. [1]
As tribes evolved in different physical environments they developed different languages and, with
different experiences, different mental models to explain the world around them. The languages and
mental models formed the informal constraints that defined the institutional framework of the tribe and
were passed down inter-generationally as customs, taboos, and myths that provided cultural continuity.
[2]
With growing specialization and division of labor the tribes evolved into polities and economies; the
diversity of experience and learning produced increasingly different societies and civilizations with
different degrees of success in solving the fundamental economic problem of scarcity. The reason is that
as the complexity of the environment increased as human beings became increasingly interdependent,
more complex institutional structures were necessary to capture the potential gains from trade. Such
evolution requires that the society develop institutions that will permit anonymous, impersonal
exchange across time and space. To the extent that the culture and local experiences had produced
diverse institutions and belief systems with respect to the gains from such cooperation, the likelihood of
creating the necessary institutions to capture the gains from trade of more complex contracting varied.
In fact most societies throughout history got "stuck" in an institutional matrix that did not evolve into
the impersonal exchange essential to capturing the productivity gains that came from the specialization
and division of labor that have produced the Wealth of Nations. [3]
The key to the foregoing story is the kind of learning that the individuals in a society acquired through
time. Time in this context entails not only current experiences and learning but also the cumulative
experience of past generations that is embodied in culture. Collective learning - a term used by Hayek -
consists of those experiences that have passed the slow test of time and are embodied in our language,
institutions, technology, and ways of doing things. It is "the transmission in time of our accumulated
stock of knowledge" (Hayek 1960: 27). It is culture that provides the key to path dependence - a term
used to describe the powerful influence of the past on the present and future. The current learning of
any generation takes place within the context of the perceptions derived from collective learning.
Learning then is an incremental process filtered by the culture of a society which determines the
perceived pay-offs, but there is no guarantee that the cumulative past experience of a society will
necessarily fit them to solve new problems. Societies that get "stuck" embody belief systems and
institutions that fail to confront and solve new problems of societal complexity. [4]
We need to understand a great deal more about the cumulative learning of a society. The learning
process appears to be a function of 1) the way in which a given belief structure filters the information
derived from experiences; and 2) the different experiences confronting individuals and societies at
different times. The perceived rate of return (private) may be high to military technology (in medieval
Europe), to the pursuit and refinement of religious dogma (Rome during and after Constantine) or to the
research for an accurate chronometer to determine longitude at sea (for which a substantial reward was
offered during the age of exploration). [5]
The incentives to acquire pure knowledge, the essential underpinning of modern economic growth, are
affected by monetary rewards and punishments; they are also fundamentally influenced by a society's
tolerance of creative developments, as a long list of creative individuals from Galileo to Darwin could
attest. While there is a substantial literature on the origins and development of science, very little of it
deals with the links between institutional structure, belief systems and the incentives and disincentives
to acquire pure knowledge. A major factor in the development of Western Europe was the gradual
perception of the utility of research in pure science. [6]
Incentives embodied in belief systems as expressed in institutions determine economic performance
through time, and however we wish to define economic performance the historical record is clear.
Throughout most of history and for most societies in the past and present, economic performance has
been anything but satisfactory. Human beings have, by trial and error, learned how to make economies
perform better; but not only has this learning taken ten millenia (since the first economic revolution) - it
has still escaped the grasp of almost half of the world's population. Moreover the radical improvement
in economic performance, even when narrowly defined as material well-being, is a modern
phenomenon of the last few centuries and confined until the last few decades to a small part of the
world. Explaining the pace and direction of economic change throughout history presents a major
puzzle. [7]
Let us represent the human experience to date as a 24 hour clock in which the beginning consists of the
time (apparently in Africa between 4 and 5 million years ago) when humans became separate from
other primates. Then the beginning of so-called civilization occurs with the development of agriculture
and permanent settlement in about 8000 B.C. in the Fertile Crescent - in the last three or four minutes
of the clock. For the other twenty three hours and fifty six or seven minutes, humans remained hunters
and gatherers and while population grew it did so at a very slow pace. [8]
Now if we make a new 24 hour clock for the time of civilization - the ten thousand years from
development of agriculture to the present - the pace of change appears to be very slow for the first 12
hours although our archeological knowledge is very limited. Historical demographers speculate that the
rate of population growth may have doubled as compared to the previous era but still was very slow.
The pace of change accelerates in the past five thousand years with the rise and then decline of
economies and civilizations. Population may have grown from about three hundred million at the time
of Christ to about eight hundred million by 1750 - a substantial acceleration as compared to earlier rates
of growth. The last 250 years - just 35 minutes on our new 24 hour clock - are the era of modern
economic growth accompanied by a population explosion that now puts world population in excess of
five billion. If we focus now on the last 250 years we see that growth was largely restricted to Western
Europe and the overseas extensions of Britain for 200 of those 250 years. [9]
Not only has the pace varied over the ages; the change has not been unidirectional. That is not simply a
consequence of the decline of individual civilizations; there have been periods of apparent secular
stagnation - the most recent being the long hiatus between the end of the Roman Empire in the west
and the revival of Western Europe approximately five hundred years later. [10]
VI
What can an institutional/cognitive approach contribute to improving our understanding of the
economic past? First of all it should make sense out of the very uneven pattern of economic
performance described in the previous section. There is nothing automatic about the evolving of
conditions that will permit low cost transacting in the impersonal markets that are essential to
productive economies. Game theory characterizes the issue. Individuals will usually find it worthwhile
cooperating with others in exchange when the play is repeated, when they possess complete
information about the other player's past performance, and when there are small numbers of players.
Cooperation is difficult to sustain when the game is not repeated (or there is an endgame), when
information about the other players is lacking, and when there are large numbers of players. Creating
the institutions that will alter the benefit/cost ratios in favor of cooperation in impersonal exchange is a
complex process because it not only entails the creation of economic institutions but requires that they
be undergirded by appropriate political institutions. [1]
We are just beginning to explore the nature of this historical process. The remarkable development of
Western Europe from relative backwardness in the tenth century to world economic hegemony by the
eighteenth century is a story of a gradually evolving belief system in the context of competition among
fragmented political/economic units producing economic institutions and political structure that
produced modern economic growth. And even within Western Europe there were successes (The
Netherlands and England) and failures (Spain and Portugal) reflecting diverse external environmental
experiences. [2]
Second, institutional/cognitive analysis should explain path dependence, one of the remarkable
regularities of history. Why do economies once on a path of growth or stagnation tend to persist?
Pioneering work on this subject is beginning to give us insights into the sources of path dependence
(Arthur, 1989 and David, 1985). But there is much that we still do not know. The rationality assumption
of neo-classical theory would suggest that political entrepreneurs of stagnating economies could simply
alter the rules and change the direction of failed economies. It is not that rulers have been unaware of
poor performance. Rather the difficulty of turning economies around is a function of the nature of
political markets and, underlying that, the belief systems of the actors. The long decline of Spain, for
example, from the glories of the Habsburg Empire of the sixteenth century to its sorry state under
Franco in the twentieth century was characterized by endless self appraisals and frequently bizarre
proposed solutions. [3]
Third, this approach will contribute to our understanding of the complex interplay between institutions,
technology, and demography in the overall process of economic change. A complete theory of economic
performance would entail such an integrated approach to economic history. We certainly have not put
all the pieces together yet. For example, Robert Fogel's path breaking work on demographic theoryll
and its historical implications for reevaluating past economic performance has yet to be fully integrated
with institutional analysis. The same is true for technological change. The important contributions of
Nathan Rosenberg (1976) and Joel Mokyr (1990), exploring the impetus for and consequences of
technological change have ongoing implications which need to be integrated with institutional analysis.
An essay by Wallis and North (forthcoming) is a beginning at integrating technological and institutional
analysis. But a major task of economic history is to integrate these separate strands of research. [4]
VII
We cannot account for the rise and decline of the Soviet Union and world communism with the tools of
neo-classical analysis, but we should with an institutional/cognitive approach to contemporary problems
of development. To do so - and to provide an analytical framework to understand economic change - we
must take into account the following implications of this approach: [1]
1. It is the admixture of formal rules, informal norms, and enforcement characteristics that shapes
economic performance. While the rules may be changed overnight, the informal norms usually change
only gradually. Since it is the norms that provide "legitimacy" to a set of rules, revolutionary change is
never as revolutionary as its supporters desire and performance will be different than anticipated. And
economies that adopt the formal rules of another economy will have very different performance
characteristics than the first economy because of different informal norms and enforcement. The
implication is that transferring the formal political and economic rules of successful western market
economies to Third World and eastern European economies is not a sufficient condition for good
economic performance. Privatization is not a panacea for solving poor economic performance. [2]
2. Polities significantly shape economic performance because they define and enforce the economic
rules. Therefore, an essential part of development policy is the creation of polities that will create and
enforce efficient property rights. However, we know very little about how to create such polities
because the new political economy (the new institutional economics applied to politics) has been largely
focused on the United States and developed polities. A pressing research need is to model Third World
and eastern European polities. However, the foregoing analysis does have some implications:
a. Political institutions will be stable only if undergirded by organizations with a stake in their
perpetuation.
b. Both institutions and belief systems must change for successful reform since it is the mental models
of the actors that will shape choices.
c. Developing norms of behavior that will support and legitimize new rules is a lengthy process and in
the absence of such reinforcing mechanisms polities will tend to be unstable.
d. While economic growth can occur in the short run with autocratic regimes, long run economic growth
entails the development of the rule of law.
e. Informal constraints (norms, conventions and codes of conduct) favorable to growth can sometimes
produce economic growth even with unstable or adverse political rules. The key is the degree to which
such adverse rules are enforced. [3] *a three sentence summary is permitted for this paragraph
3. It is adaptive rather than allocative efficiency which is the key to long run growth. Successful
political/economic systems have evolved flexible institutional structures that can survive the shocks and
changes that are a part of successful evolution. But these systems have been a product of long
gestation. We do not know how to create adaptive efficiency in the short run. [4]
We have just set out on the long road to achieving an understanding of economic performance through
time. The ongoing research embodying new hypotheses confronting historical evidence not only will
create an analytical framework enabling us to understand economic change through time; in the process
it will enrich economic theory enabling it to deal effectively with a wide range of contemporary issues
currently beyond its ken. The promise is there. The recognition of that promise by the Nobel Committee
should be the essential spur to move us on down that road. [5]
Section Summary of Douglass North's Nobel Lecture - Economic Performance through Time
Section I: Introduction
[1] We need an effective analytical framework through which to study the performance of
economies over time so that we can better understand economic change.
[2] Neo-classical economic theory, in its effort to "prescribe policies that induce development"
failed to recognize that institutions and time matter in analysis. Incentives determine the
character or make-up of institutions.
[3] This essay helps scaffold an analytical framework that is "capable of increasing our
understanding of the historical evolution of economies" and will help guide us in the "ongoing
task of improving the performance of economies".
[4] The relationship between incentives and institutions determines economic performance.
Beliefs are influenced by learning over time, determine our choices, and are passed on from
generation to generation by culture.
Section II: A summary of work done on the nature of institutions and their impact on
economic performance
[1] Institutions are made up of formal and informal constraints and their enforcement
characteristics. These three elements form incentive structures of societies and, specifically,
their economies. The interactions of institutions and technology determine transaction costs
that add up to production costs.
[2] "The informational and institutional requirements necessary to achieve efficient markets are
stringent." "Rational" economic analysis assumes that "surviving" players' behavior will lead to
"correct models" - i.e. survival of the fittest; those that have the best information.
[3] The "discipline of the competitive market model" implies that institutions are "designed to
achieve efficient outcomes", and thus "can be ignored in economic analysis".
[4] Yet, we know that institutions are not necessarily created to be "socially efficient";
"rather...the formal rules are created to serve the interests of those with the bargaining power
to create new rules." It is this bargaining power that affects the efficiency of outcomes in a
world with transaction costs, not necessarily the rules per se.
[5] Transaction costs involve measuring the value and enforcing the agreements related to the
physical dimensions and property rights of goods and services or the performance of agents. In
economic markets, the level of competition determines the transaction costs and judicial
systems provide "coercive enforcement".
[6] Measuring and enforcing agreements in political markets is far more difficult compared to
economic markets, as even a well-informed constituent is uncertain as to whether or not an
elected official will make good on his promises. Complexity of political, sociological and
economic issues inevitably leads to "ideological stereotyping" and "shapes the consequent
performance of economies".
Section III: The nature of institutional change
[1] Institutions (the rules of the game) interact with organizations and entrepreneurs (the
players) to shape the evolution of an economy. "Organizations are made up of groups of
individuals bound together by some common purpose to achieve certain objectives and can
include political bodies, economic bodies, social bodies and educational bodies."
[2] Organizations reflect the opportunities provided by the "institutional matrix", i.e. the
interplay of formal rules and informal norms.
[3] "Economic change is an ongoing process that is a consequence of the choices individual
actors and entrepreneurs of organizations make every day." These choices (or exchanges) are
influenced by rules (for example, contracts) that change over time. As the rules change, so do
the institutions.
[4] Changes occur because individuals get new information and perceive that they could do
better. In the long-run, change happens because of individuals' and entrepreneurs' of
organizations learning.
[5] "The rate of learning will reflect the intensity of competition amongst organizations - which
reflects scarcity - thus inducing organizations to engage in learning to survive." "The greater the
degree of monopoly power, the lower the incentive to learn."
[6] How fast change occurs depends upon the rate of learning, but the direction of that change
depends upon how people perceive the "pay-offs to acquiring different knowledge", i.e. are
there positive incentives to learn and change?
Section IV: A cognitive science approach to human learning
[1] History shows us that "ideas, ideologies, myths, dogmas and prejudices" impact how we
human beings learn. A question we must ask ourselves is: do individuals always know what is in
their self-interest and thus act accordingly?
[2] Furthermore, is there a difference between the real world and the decision-maker's
perception of and reasoning about it? How do we come to make decisions?
[3] The analytical framework we must build should "originate in an understanding of how
human learning takes place". This way, we can come to better know how people make
decisions when faced with uncertainty.
[4] Experiences and language help us form "mental models" to explain and interpret our
environment, which are subsequently categorized within our minds. These mental models,
categories and our interpretation of our environment evolve as we get feedback from our
experiences and come into contact with others' ideas - "in short, learning".
[5] Our capacity to order and reorder the mental models helps us "make space available to
process other information". Furthermore, our capacity to use analogies reflect creative
thinking and the "ideologies and belief systems that underlie the choices humans make."
[6] "A common cultural heritage helps prevent divergence from mental models that people in a
society have and provides a means of internal communication and shared explanations for
phenomena outside the immediate experiences of the members of that society." It is from this
circumstance that belief structures are created.
[7] "Belief structures get transformed into societal and economic structures by institutions -
both formal and informal norms of behavior." "Institutions are the external (to the mind)
mechanisms individuals create to structure and order their environment."
Section V: An institutional/cognitive approach to economic history
[1] "There is no guarantee that the beliefs and institutions that evolve through time will
produce economic growth."
[2] Tribes' different circumstances determined different institutional frameworks, which were
passed down from generation to generation and formed cultural continuity.
[3] As societies became more complex and human beings become more interdependent, their
levels of economic growth were determined by the evolution of their institutions. If the
institutions facilitated "impersonal exchange" they grew economically - if not, they remained
"stuck".
[4] "Collective learning" forms culture, which determines "path dependence" -or, how much
the past influences the present and the future. "Societies that get 'stuck' embody belief
systems and institutions that fail to confront and solve new problems of societal complexity."
[5] A society's collective learning may be determined by 1) how the belief system "filters" or
interprets information gained from experience and/or 2) different experiences that confronted
people at different times.
[6] Institutions affect the acquisition of "pure" knowledge, or existential truth, through
scientific research.
[7] We as human beings have learned how to progress economically over time, but explaining
1) why "material well-being" is the exception rather than the rule and 2) the "pace and
direction of economic change throughout history" has proved to be quite difficult.
[8] If we represent the human experience as a 24-hour clock, "civilization" occurs around 23:56.
[9] If the last 10,000 years are represented as a 24-hour clock, modern economic growth and its
accompanying population explosion begin at about 23:25. Furthermore, most of this growth
took place in Western Europe, Britain and their overseas extensions.
[10] Over time, the pace of economic growth has varied and change has not necessarily moved
in one linear direction.
Section VI: Implications of the institutional/cognitive approach for improving our
understanding of the past
[1] The institutional/cognitive approach to understanding economic history helps us understand
that the conditions for economic growth don't automatically evolve. Growth depends on
cooperation between political and economic institutions that facilitate low-cost transactions in
impersonal markets.
[2] When thinking about changes that took place in Europe from the "dark ages" to the
"enlightenment", we're just beginning to understand the historical process of how "a gradually
evolving belief system in the context of competition among fragmented political/economic
units producing economic institutions and political structure" led to modern economic growth.
[3] Institutional/cognitive analysis helps explain "path dependence", but should not include a
classical assumption of rationality. This is because economies grow, contract and stagnate due
to politics and belief systems - the behavior and outcomes of which are difficult, if not
impossible to predict.
[4] The institutional/cognitive analysis should be integrated with studies of demography and
technological change so we can better understand economic history.
Section VII: Implications for current development policies
[1] We should take an institutional/cognitive approach to development problems, which will
help provide us with a new analytical framework.
[2] Formal rules, informal norms and enforcement characteristics shape economic
performance. The rules may change quickly, but the rules are only legitimized by the informal
norms - which may only change gradually.
[3] We know that groups of people, or polities, determine economic performance based on
their creation and enforcement of rules, but we don't yet know how to create or transfer
effective policy for economic growth to the "developing" world. Yet, we do know that behavior
(i.e. informal norms) must change to support and legitimize new rules and that long-run growth
depends on the development of, amongst other things, the rule of law.
[4] We know that long-run growth depends on flexible institutions that foster adaptability to
change, but we don't know how to create "adaptive efficiency" in the short-run.
[5] We will be better able to understand economic change through time and help economic
theory deal effectively with new issues through an analytical framework that employs historical
evidence and institutional/cognitive analysis.