8
The 2016 IFEAT Conference will be held in Dubai, one of the most exciting and dynamic cities in the world. Firmly established as a leading commercial, tourism and trade hub, Dubai offers a perfect setting for IFEAT’s prestigious annual gathering, and I look forward to welcoming you here in September. Dubai is known as the “City of Superlatives”; among many records it is home to the tallest building, the largest shopping mall and the most luxurious hotel in the world. While this iconic metropolis is now unrecognisable from its 19th century origins as a small fishing and pearling village, its heritage rooted in the Islamic traditions of Arabia remains a vital and attractive aspect of the city. There are excellent flight connections around the globe and Dubai is a truly cosmopolitan city, which will offer a fantastic welcome and first class hospitality to all IFEAT members and their partners in September. The 2016 IFEAT Conference will be the first to take place on peninsular Arabia, a region of huge economic, cultural, political, strategic and religious significance. The theme for the Conference, “The Middle East – Challenges at the historical crossroad of the F&F trade”, reflects the importance of this region, from a historical perspective, but also for the future with regard to the outlook for trade in essential oils and aroma chemicals. There is a huge potential for growth and development in the Arab countries in forthcoming years, though the obstacles to this development are significant. The possibilities for the future as well as the challenges facing the region will be major items for discussion over the course of the conference week. The chosen venue for this year’s IFEAT Conference is the luxurious resort of Madinat Jumeirah. Designed in traditional Arabic style, but with all the modern day conveniences, this is the largest resort in Dubai spreading over 40 hectares of landscape and gardens with 2 km of private beach. There are spectacular views across the Persian Gulf and of the famous Burj Al Arab hotel. Members will have the choice of three hotels within the resort: Mina A’ Salam, Al Qasr and Dar Al Masyaf (which offers accommodation in 29 traditional summer houses). It is approximately half an hour’s drive from Dubai International Airport, and close to many tourist attractions including Burj Al Arab, Wild Wadi Waterpark, Jumeirah Beach, Dubai Marina, the Madinat Jumeirah Shopping Mall and the Mall of the Emirates (which houses the "Ski Dubai" centre). Programme will differ from previous years This year’s IFEAT Conference will differ from that of recent years insofar as there will be two days of presentations instead of the usual three. These presentations will take place on the Monday and Tuesday of the conference week; these days will be divided into two sessions (morning and afternoon) like last year. Wednesday and Thursday will be devoted to the IFEAT Trade Exhibition, allowing delegates to make the most of the networking facilities on offer. Workshops on specific issues for smaller groups of delegates are also being organised for the Wednesday and Thursday. I have a very experienced organising committee working with me this year, and would like to thank Michael Boudjouk, Jalal Charaf, Antonella Corleone, Alain Frix and Dominique Roques for their support and advice on the organisation of the 2016 IFEAT Conference. Registration details and further information on the week’s activities will be on the IFEAT website in April. If you have any questions in the meantime, please contact IFEAT Events Manager, Salma Rossell ([email protected]). Marhaba fi Dubai! Hussein A. Fakhry Conference Chairman WORLD N E W S F R O M A R O U N D T H E G L O B E A P R I L 2 0 1 6 DISTRIBUTED TO OVER 4,000 CONTACTS IN THE F&F INDUSTRY I N T E R N AT I O N A L F E D E R AT I O N O F E S S E N T I A L O I L S & A R O M A T R A D E S Hussein A. Fakhry Madinat Jumeirah Image kindly provided by Madinat Jumeirah 2016 IFEAT Conference 25-29 SEPTEMBER, DUBAI 1 Members of the IFEAT Executive Committee boarding an “abra” in February. Abras are the traditional wooden boats used for transportation across the creek in Dubai.

DISTRIBUTED TO OVER 4,000 CONTACTS IN THE F&F …order to register their attendance and for a punctual start to the meeting. Sara Guselli +44 7710 023 632 ... +44 7710 023 633 ([email protected])

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Page 1: DISTRIBUTED TO OVER 4,000 CONTACTS IN THE F&F …order to register their attendance and for a punctual start to the meeting. Sara Guselli +44 7710 023 632 ... +44 7710 023 633 (conference@ifeat.org)

The 2016 IFEAT Conference will be heldin Dubai, one of the most exciting anddynamic cities in the world. Firmlyestablished as a leading commercial,tourism and trade hub, Dubai offers aperfect setting for IFEAT’s prestigiousannual gathering, and I look forward to

welcoming you here in September. Dubaiis known as the “City of Superlatives”;

among many records it is home to the tallestbuilding, the largest shopping mall and the

most luxurious hotel in the world. While this iconic metropolis isnow unrecognisable from its 19th century origins as a small fishingand pearling village, its heritage rooted in the Islamic traditions ofArabia remains a vital and attractive aspect of the city. There areexcellent flight connections around the globe and Dubai is a trulycosmopolitan city, which will offer a fantastic welcome and first classhospitality to all IFEAT members and their partners in September.

The 2016 IFEAT Conference will be the first to take place onpeninsular Arabia, a region of huge economic, cultural, political,strategic and religious significance. The theme for the Conference,“The Middle East – Challenges at the historical crossroad ofthe F&F trade”, reflects the importance of this region, from ahistorical perspective, but also for the future with regard to theoutlook for trade in essential oils and aroma chemicals. There is ahuge potential for growth and development in the Arab countries inforthcoming years, though the obstacles to this development aresignificant. The possibilities for the future as well as the challengesfacing the region will be major items for discussion over the courseof the conference week.

The chosen venue for this year’s IFEAT Conference is the luxuriousresort of Madinat Jumeirah. Designed in traditional Arabic style, butwith all the modern day conveniences, this is the largest resort inDubai spreading over 40 hectares of landscape and gardens with 2 km of private beach. There are spectacular views across thePersian Gulf and of the famous Burj Al Arab hotel. Members willhave the choice of three hotels within the resort: Mina A’ Salam, Al Qasr and Dar Al Masyaf (which offers accommodation in 29traditional summer houses). It is approximately half an hour’s drivefrom Dubai International Airport, and close to many touristattractions including Burj Al Arab, Wild Wadi Waterpark, JumeirahBeach, Dubai Marina, the Madinat Jumeirah Shopping Mall and theMall of the Emirates (which houses the "Ski Dubai" centre).

Programme will differ from previous yearsThis year’s IFEAT Conference will differ from that of recent yearsinsofar as there will be two days of presentations instead of the usualthree. These presentations will take place on the Monday and Tuesday of the conference week; these days will be divided into two

sessions (morning and afternoon) like last year. Wednesday andThursday will be devoted to the IFEAT Trade Exhibition, allowingdelegates to make the most of the networking facilities on offer.Workshops on specific issues for smaller groups of delegates are alsobeing organised for the Wednesday and Thursday.

I have a very experienced organising committee working with methis year, and would like to thank Michael Boudjouk, Jalal Charaf,Antonella Corleone, Alain Frix and Dominique Roques for theirsupport and advice on the organisation of the 2016 IFEATConference. Registration details and further information on theweek’s activities will be on the IFEAT website in April. If you have anyquestions in the meantime, please contact IFEAT Events Manager,Salma Rossell ([email protected]).

Marhaba fi Dubai!

Hussein A. FakhryConference Chairman

WORLDN E W S F R O M A R O U N D T H E G L O B E • A P R I L 2 0 1 6

DISTRIBUTED TO OVER 4 ,000 CONTACTS IN THE F&F INDUSTRY

I N T E R N A T I O N A L F E D E R A T I O N O F E S S E N T I A L O I L S & A R O M A T R A D E S

Hussein A. Fakhry

Madinat Jumeirah

Imag

e ki

ndly

prov

ided

by

Mad

inat

Jum

eira

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2016 IFEAT Conference2 5 - 2 9 S E P T E M B E R , D U B A I

1

Members of the IFEAT Executive Committee boarding an “abra” in February. Abras are the traditional wooden boatsused for transportation across the creek in Dubai.

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Burj Khalifa, the world’s tallest man-made structure (829.8 metres high), is the venue chosen forthis year’s IFEAT Dinner on Tuesday 27th September. However, don’t worry if the answer to theabove question is “no”. The dinner will take place on the Armani Pavilion at the Armani HotelDubai on the ground floor! This is aimed to accommodate all delegates, whether they suffer fromvertigo or not…

The Armani Terrace, designed stylishly and for maximum comfort, is a spectacular location for the2016 IFEAT Dinner. It offers close up views of the famous Dubai Fountain, the world’s largestchoreographed fountain system, and of course directly above, the 830 metre towering skyscraperspectacle of Burj Khalifa. This is an evening not to be missed by any delegate in Dubai. Booking willbe available shortly through the IFEAT website.

Do you have a head for heights?IFEAT Dinner to be held at world’s tallest building (on the ground floor)

I F E A T N E W S

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Closing Banquet willbe on Jumeirah BeachJumeirah Beach will be the venue for theClosing Banquet of this year’s Conference.With views over the Persian Gulf andclose to the iconic sail-shaped Burj AlArab, it will provide a fitting finale to aweek of learning, socialising, networkingand entertainment. Bookings will beavailable as soon as the registration detailsare on the IFEAT website in April.Armani Hotel Dubai on the ground floor of Burj Khalifa, venue for this year’s IFEAT Dinner

Burj Khalifa

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Louise Kapor ([email protected])Louise is an independent contractor whoprovides support services to IFEAT andthe new London based team, primarilythrough the Executive CommitteeChairman and Executive Committee aswell as helping them coordinate IFEATcorrespondence. Louise used to workfor IFEAT between 2001 and 2004 whenthe Secretariat was based at FDF (Food &Drink Federation) in London, with her first IFEATConference being in Buenos Aires in 2001. Since moving to Hungaryin 2004, she remained in contact with IFEAT and helped to organisethe 2007 IFEAT Conference in Budapest. Alongside having a family,Louise has done voluntary work for local associations, includingfundraising for charity events and organising networking events forthe expat community. Since her children started kindergarten andschool, Louise has been providing services on a number of projectsfor both IFEAT and other companies, including the recruitment of ITand sales professionals for IT and consumer electronics companies.Louise is happy to be working once again with IFEAT.

There has been a change of staff at IFEAT since 1st January 2016. The Federation is now based in London, UK, with two full time members of

the Secretariat and one independent contractor who will support the Executive Committee and its Chairman. Romina Garay is continuing in

the role of IFEAT Conference Programme Coordinator. For all general queries, please direct emails to [email protected]. If you wish to

contact Sara, Salma or Louise direct, their email addresses are given below.

New Secretariat for IFEATI F E A T S E C R E T A R I A T

IFEAT AGMTuesday 27th September 2016

The 2016 IFEAT Annual General Meeting will take place on Tuesday 27th September at 9.00 at Madinat Jumeirah, Dubai.

Members are requested to arrive earlier than 9am this year inorder to register their attendance and for a punctual start to

the meeting.

Sara Guselli +44 7710 023 632([email protected] [email protected])Sara is IFEAT’s Finance andMembership Manager, having startedin this role in September 2015. Shehas over 15 years’ experience infinance, mainly working in thebanking industry. Sara workedpreviously for BNP Paribas inLondon and AMP when she wasbased in Sydney, Australia. Since settlingback in the UK and starting a family, shehas been based from her home office in Kentand assisting in a family business before starting in this new role atIFEAT. Sara has been not only working on IFEAT’s finance issues butwas instrumental in the implementation of the new membershipsoftware and website. She looks forward to getting to know theflavour and fragrance industry in more detail, as one of her interestsis aromatherapy!

Salma Rossell +44 7710 023 633([email protected])Salma is IFEAT’s Events Manager and started in the role inNovember 2015. She has over 15 years’ experience in organisingand managing a wide variety of events such as conferences, trainingand development courses and exhibitions in major cities globally,particularly in the regions of Europe, Middle East, Africa and Russia.Salma has mainly worked for non-profitorganisations, including Hospice UK andThe British Institute of Radiology,however her last role was at CiscoSystems where she organised over20 events every year. Salma grewup in North West England but hasbeen based in and around Londonfor many years with her homeoffice now being based in Surrey, UK.Salma enjoys travelling, whether it befor site visits for work or with her family,and she looks forward to using her extensiveevents management experience with IFEAT on its annualconferences and study tours.

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4

A N O V E R V I E W O F S O M E I M P O R T A N T E S S

L A V E N D E RLavandula angustifolia Mill.

I F E A T S O C I O - E C O N O M I C I M P A C T S T U D Y

IN TRODUCT IONLavender essential oils can be extractedfrom the plant by steam distillation which isthe most common method of isolation ofthe scent of lavender. Lavender concretesand absolutes are produced by solventextraction.

On steam distillation of the Lavandulaspecies, more than 1,300 tonnes of essentialoils are produced annually. The mainproduction areas are the Haute Provence(France), Bulgaria, Ukraine, Australia andSpain.

All Lavandula species and hybrids are highlyaromatic, but only 3 taxa are important inthe commercial production of essential oilsfor use in the perfume and cosmeticindustries: Lavandula angustifolia, Lavandulalatifolia and Lavandula x intermedia whichproduce lavender oil, spike lavender andlavandin oil respectively. For this socio-economic impact assessment, and due to thecharacteristics of the production areas, weare going to concentrate on the first of thethree; Lavandula angustifolia.

USESLavender oil distilled from Lavandulaangustifolia is somehow the quality standardfor lavender fragrance in the contemporaryperfumery industry, as it was the varietytraditionally used in old time perfumery, withroots in Grasse and Provence, and was ahealing agent in folk medicine. Although it isnot the most commonly used of lavenderspecies, it is widely cultivated for its unique,irreplaceable odour, as well as for use inaromatherapy. It appeared in famous“English Lavender” by Yardley in 1770,followed by “English Lavender” by Atkinsonsin 1910, and again “Old English Lavender” byYardley in 1920. With all its variation,lavender fragrance has a very strong positionon the market, especially in products formen, but is widely used as an important topfloral-herbal note of numerous fragrances inperfumes and cosmetics for women. It is also

popular in air fresheners and insect(especially moth) repellents.

Essential oil of lavender is listed in mostPharmacopeia including EUP. Its name has asource in the Latin “lavare” - wash, as it was avery popular oil used in ancient Rome forbaths. The Romans introduced lavender intoBritain and in 1665 citizens of Bucklesbury,known for lavender production, avoided theplague by using lavender soaked masks. Innatural medicine and aromatherapy essentialoil of lavender is one of the most importantcomponents due to its extremely widespectrum of healing properties. A strongantiseptic and pain killer, it has the uniqueability to heal burns of all kinds (includingthose caused by radiation) and various skinproblems including acne, dandruff, mycosis,eczema, irritation, inflammation etc. It is alsoused in respiratory tract infections andinflammations. It is a very efficient sedative,calming irritation, excitation and hysteria andis excellent against insomnia (without sideeffects), depression and fears. It can beapplied in cases of some kinds of allergies,high blood pressure, problems ofmenopause and andropause.

The main producers are Bulgaria and France,but for the purpose of this study we willconcentrate on Bulgaria. Greater detail oncurrent French lavender and lavandinproduction will be available in the book,currently being produced, on the IFEATFrance Study Tour 2015.

Lavender plantations in Bulgaria total about4,500 hectares. Between 2009 and 2011Bulgarian farmers increased the nationallavender area by around 2,500 hectares.Large spaces were planted in areas wherelavender was earlier an unknown product (ie North Bulgaria). Nowadays, around 50%of Bulgarian lavender oil is produced inNorth Bulgaria.

In 1984 world production of lavender oilexceeded 200 tonnes annually. Bulgaria wasby far the major producer, with lavender

This report on lavender oil is the

seventh in a series of reports being

produced by the IFEAT Socio-

Economic Sub-Committee on the

importance of specific naturals to the

livelihoods of those involved in their

production. Previous reports have

covered the production, processing

and marketing of patchouli, cornmint,

citronella, jasmine, geranium and

petitgrain. The twelve products

chosen for analysis by the committee

have been picked because of their

high impact on the lives of those

involved in producing them and the

large number of people affected.

IFEATWORLD will continue to give

updates on the work of the Socio-

Economic Sub-Committee, chaired

by George Paul, over forthcoming

months and will publish reports on

the other five products that are

included in the committee’s remit.

This is an important study for IFEAT,

as the information gathered could

help to reinforce Federation views in

future legislative/regulatory

discussions.

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E N T I A L O I L S A N D O T H E R N A T U R A L S

cultivated in the Valley of the Roses around the towns of Kazanlik,Karlovo and Kilsura. However, Bulgarian production has decreasedover the years and in 2004, Bulgaria and France produced 50 and 60tonnes of lavender oil respectively. According to Lawrence (2009),French lavender oil production is now estimated at 50 tonnes peryear, and according to Ognyanova (2007) annual production inBulgaria varies between 50 and 55 tonnes, reaching a maximum of 70to 75 tonnes in a good crop year. However, since at least 1,500hectares were planted in 2011 and 2012, the production of lavenderoil in Bulgaria may reach 150-180 tonnes per year in Bulgaria in thenext 2-3 years.

At one time, France was the major producer of lavender oil, butwhen lavandin was brought into cultivation, the production of truelavender gradually decreased. Nowadays, lavandin oil is among the topten most important essential oils by volume, with France being themajor producer (around 1,200 tonnes per year) (Bosilcov, 2010).

PRODUCT ION AND PROCESS INGCHARACTER IST ICS The first crop is generally harvested in the second year of cultivation,while maximum production is reached in the third and fourth years.Yield usually starts decreasing by the eighth year. The floweringperiod is usually from late June to mid-July, and the best harvest timeis typically from mid-morning to mid-afternoon. The average annualproduction of lavender oil is 40 kg/ha. Today there are around 30distilleries functioning across Bulgaria. The capacity of essential oilproduction from various distilleries starts from 1-2 tonnes andextends to large volumes.

SOC I A L AND ECONOMIC CHARACTER I S T I CS It is difficult to give precise information on the number of peopleinvolved in this business now. However, the number of farmers whostarted producing lavender flowers increased by 100% in the last 3years. New operators built a large number of distillation units (from10-12 in 2005 to around 30 today). In 2007, there were around 2,000hectares planted, about 600-700 farmers involved in this agriculturalactivity and around 150-250 persons involved in the processing unitsfor production of the essential oil. In 2013, these figures increased toaround 1,200-1,300 farmers growing lavender flowers and at least300-350 persons engaged in the production of the essential oil. In total, it can be estimated that the livelihoods of 8,000 to10,000 people in Bulgaria depend on the lavender oil business,including not only farmers and processors/workers and their families,but also the producers of seedlings, agronomists, suppliers offertilisers, agro machines and other inputs.

CONCLUS IONLavandula angustifolia has been considered as the true lavender with itsbotanical origin and it is one of the most popular essential oils in theworld. Lavender formulations have been used as part of fine fragrancesover centuries as well as in making aromatherapy blends. A large groupof cultivators has been growing the sea of purple (lavender blossoms) inthe optimal geographic location. The highest concentration of essentialoil is recovered throughout the optimised distillation processes.European countries such as Bulgaria and France play a key role as thelargest volume producers of lavender oil. The above nations pioneeredthe generation of lavender oil with skilled farmer communities,favourable climates and unspoiled fields. With these precise skill setsfrom cultivation to distillation they now successfully produce consistentquantities and qualities of this important essential oil for today’s F & Findustry..

I F E A T S O C I O - E C O N O M I C I M P A C T S T U D Y

REFERENCES :- Bosilcov, A., 2010. Essential Oil Profile: Lavender: A Key perfumery material. International

Centre for Aroma Trade Studies: Diploma in Aroma Trade Studies. ICATS. This paper is included in the IFEAT Barcelona Conference Proceedings 2011, pp 309-391.

- ISO 3615:2002. Oil of lavender (Lavandula angustifolia Mill.)- ISO 4720:2009. Essential oils. Nomenclature.- Lawrence, B. M., 2009. A Preliminary Report on the World Production of Some

Selected Essential Oils and Countries. Perfumer & Flavorist, January 2009, 34, pp.38-44. - Ognyanova, J. K., and Konakdriev, A. N., 2007. Recent Developments in the Bulgarian

Essential Oils Industry. In: IFEAT International Conference 2007. Budapest, Hungary 23 – 27 October 2007

- M.Krausz, “Lavender and lavandin: world production, strengths and weaknesses”, IFEAT Conference, Rome, 2014

Photos kindly supplied by EnioBonchev Production Ltd, Bulgaria

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6

We have been advised by Professor Don Mottram of theDepartment of Food and Nutritional Sciences at ReadingUniversity, UK, that all 12 places on the 2016 Flavourist Course,which is one of two courses sponsored by IFEAT, are now filled.The course has become so popular that all the places were takenby the end of August 2015, and there is already a list of 10 peoplewho want to come on the 2017 course.

The university does not like to turn away enthusiastic traineeflavourists, so will be discussing how to build on its present level ofsuccess. However, Professor Mottram does not want to increasethe number on the course, partly because of space but mostlybecause the success of the course is largely due to the individualtuition that each participant gets from the highly experiencedflavourists who do most of the teaching. We are delighted to hearabout the success of the IFEAT Flavourist Course, and will keepmembers informed about any future developments for theReading Course.

IFEAT sponsored Flavourist Course

Registration for the US StudyTour opened in earlyNovember 2015 – and beforethe end of the month all 45places were filled with IFEATmember companyrepresentatives. There will be19 different nationalities on theTour. A waiting list has beencreated. The detailed itinerary and companies to be visitedhave been agreed. Discussions have been held with thecompanies about various aspects of the visit which promisesto be a fascinating insight into the US market.

US Study Tour: Texas, Pacific Northwest and MidwestRegions 13-21 August 2016

I F E A T N E W S

Students and lecturers at the 2015 Flavourist Course Alan Brown, Chairman of the US Local Organising Committee

USA STUDY TOUR2016

Pacific NorthwestTEXAS& MIDWEST

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Kalsec Inc.3713 West Main StreetKalamazoo, MI 49003UNITED STATESTel: +1 269 349 9711E-mail: MGonzalez@

kalsec.comWebsite: www.kalsec.comContact: Ms Maria-Paz Gonzalez

Herceg-Gala d.o.o.Antuna Mihanovica 26Siroki Brijeg, BRO 88220BOSNIA AND HERZEGOVINATel: +387 63423123E-mail: [email protected]: www.immortelle-oil.comContact: Mr Josip Galic

Nelixia SAKm 96, 5 Carretera hacia la Antigua Aldea el RodeoEscuintla, ESGUATEMALATel: +502 401 31658E-mail: elisa.aragon@

nelixia.comWebsite: www.nelixia.comContact: Elisa Aragon

BMT Biomach Technologies13 Concorde Drive Keilor Park, Victoria, VIC 3043AUSTRALIATel: +61 3 9331 6166E-mail: shane@

biomach.com.auWebsite: www.biomach.com.auContact: Mr Shane de Jonk

Organica Aromatics Pvt. Ltd.Plot No. 5 B & 4 O DobaspetIndustrial Area Nelamangala TalukBangalore, Karnataka 562111INDIATel: +91 80 2773525E-mail: rattansood@

organicaaroma.comWebsite: www.organicaaroma.

comContact: Dr. Rattan Sood

Aditi International212, Hubtown Solaris, N S Phadke MargOpp Teli Gali,Andheri EastMumbai, MH 400058INDIATel: +91 12266993513E-mail: ceo@

aditiessentialoil.comWebsite: www.aditiessentialoil.

comContact: Mr. Bharat M. Shetty

Sluys International NVNijverheidsstraat 1Duffel, 2570BELGIUMTel: +32 034900330E-mail: [email protected]: www.sluys.euContact: Mr Liew TzeErn

Prewon (Canton) Flavour and Fragrance Co. Ltd.59 Qiaolin Street, Qiaolin YuanTian He DistrictGuangzhou, 510610CHINATel: +86 2038828921/

+86 13246449803Fax: +86 2038867465E-mail: prewon@ outlook.com/

[email protected]: www.prewongroup.comContact: Henry Huang

Healthland/GuruNanda LLC560W Lambert RoadBrea, CA 92821UNITED STATESTel: +1 714 256 4050E-mail: drfresh@

healthlandllc.comWebsite: www.gurunanda.comContact: Dr. Fresh (Puneet

Nanda)

YS Bio Co. Ltd532 Dokok-ro, GangnamguSeoul, 11 6282SOUTH KOREATel: +82 1068469000E-mail: [email protected]: www.ysbio.kr

www.dr-youth.comContact: Jisoo Kim

SNS Gida Kozmetik San. Tic. Ltd. Sti.P.O.Box 380004th Street, TOK 38000TURKEYTel: +90 3562329665E-mail: info@

snsgidakozmetik.comWebsite: www.awecemre.comContact: Mr Fatih Topuz

N E W I F E A T M E M B E R S Below is a list of new IFEAT members who had joined by 21st January 2016

7

M E M B E R S H I P

New website, new facilities forIFEAT membersThe IFEAT website has been

updated and refreshed this year.

This includes some

improvements to membership

facilities. Members will now be

able to register for the 2016

IFEAT Conference through

the website.

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WORLD

The International Federation of Essential Oils and Aroma Trades Limited6th Floor | Mutual House | 70 Conduit Street | London W1S 2GF

Tel: +44 7710 023632 | Fax: +44 207 486 5554 | E-mail: [email protected] | Website: www.ifeat.orgRegistered in England & Wales with liability limited by guarantee under Company no. 01369368

8

Tea Tree Oil (Melaleuca alternifolia) By Jonpaul Howarth, Ultra International B.V.Growing up in the United Kingdom in the1980s there wasn’t the tradition orawareness as there is today for the uses ofessential oils around the home or in daily life.Aromatherapy was neither fashionable noraccepted as in other cultures and countries.So it was not until my late teens that I wasintroduced to an essential oil, the first ofwhich was Australian tea tree. It wasrecommended to me as a cure for a spateof cold sores that I’d been suffering with andto my surprise it actually worked! What Ididn’t know at the time was that this was tobe the beginning of a long and interestingjourney for me and tea tree.

Like many I assume, I stumbled across theF&F industry with my first real job as aningredients buyer for a local fragrance andflavour company, which was followed by ajob trading and distributing natural andsynthetic ingredients; all the while tea treewas in the portfolio. I was privy to manynew and interesting end-user developmentprojects using tea tree for the personal caresector which continued to stir my interest.Today your local pharmacy, health shop andsupermarkets will be full of personal careproducts citing ‘tea tree’ as the product’smain active ingredient – and with goodreason!

Its therapeutic benefits include being anti-fungal, anti-microbial and even antiseptic. It’sso good that during World War II everyAustralian soldier’s kit included tea tree oil,which could be one of the reasons whyothers around the world first started to

learn of its medicinal benefits. Many localscall it ‘First Aid’ in a bottle – veryappropriate! It’s not just the main activeingredient of terpineol-4-ol in isolationwhich gives tea tree these medicinal benefitsbut some of the 100 smaller components incombination with each other that are thereal performers!

In 2009 I emigrated to Australia andimmersed myself in the local market for fiveyears, focusing on the production of tea treeoil. The connection with the local producers,their families and the stories they shared ontea tree just emphasised what a special oilthis really is and the history is nothing shortof fascinating.

"Its therapeutic benefits includebeing anti-fungal, anti-microbialand even antiseptic"There are legendary stories available thatwould suggest the tea tree plant (Melaleucaalternifolia) was somehow born from theGods to reward a young princess for herbravery but more truthfully the aboriginals inAustralia discovered the product. Indigenousaboriginals used the tea tree plant as atraditional medicine in a number of ways fortreating many skin irritations and cold and flusymptoms.

One of the traditional growing areas inEastern Australia is called Bundjalung, whichtranslates to ‘healing ground’. It is thought

that Captain JamesCook himself named the product ‘tea tree’after observing the people of Bundjalungusing the leaves to prepare a healing tea!Whatever the truth, tea tree already hasaround 70 years of modern day history.

The tree itself isn’t anything fancy to look at.It could be described as a mis-shapedChristmas tree, growing up to 2 metres inheight before harvesting. The odour alsoisn’t for everyone – you either love it orhate it, but I for one like the smell and thattingly sensation of the oil on the skin. Itmakes you feel like it is actually working!

If you want to see tea tree in its naturalhabitat then there’s nothing like a trip to theremote areas of North Queensland or theintriguing Northern New South Wales andGold Coast areas in Australia, where theheart of tea tree production lies. Harvestingcan now last throughout the year with mostfarms or small co-operatives being self-contained with their own harvesting andsteam distillation facilities. It’s worth a trip,believe me!

Twenty years on in the industry and tea treeis now at the forefront of my businessactivities and there’s nothing better thanbelieving in what you sell. I’m an advocate ofthis oil and if you haven’t already tried itthen it comes personally recommended. Sowhen you see something that ‘contains teatree’, you can be confident the productactually does what it is you’re buying it for!

Harvesting in AustraliaTea tree fully grown

M Y F A V O U R I T E

Jonpaul Howarth