DIGITAL SALES AND LOYALTY SOLUTIONS

Magneds Benelux (HQ)Fraterstraat 22

5041 DL TilburgThe Netherlands

hello@magneds.com +31 (0)13 523 00 00

© 2016 Magneds B.V. All rights reserved. Specifications are subject to changewithout notice. Trademarks are the property of Magneds B.V. or their respective owners.

MEET MAGNEDS.WE ARE A DIGITAL MARKETING AGENCY, SPECIALIZED IN ONLINE SOLUTIONS T H AT I M P R OV E SA L E S , LOYA LT Y & ENGAGEMENT TO YOUR BRAND. WE ARE MAGNETIZING SOME OF THE WORLD’S LEADING BRANDS FROM MULTINATIONALS LIKE FRIESLANDCAMPINA, HEINEKEN AND MONDELEZ. MAGNEDS IS POWERED BY GENIUSES IN VARIOUS DISCIPLINES, ENABLING US TO OFFER YOU FULL SERVICE, FROM A TO Z . MAGNEDS OPERATES INTERNATIONALLY. OUR HQ IS BASED IN TILBURG, THE NETHERLANDS.

ABOUT MAGNEDS 04 OUR VISION

06 OUR MISSION

08 WE MAGNETIZE YOUR MOMENTS

10 OUR GOLDEN COMBINATION

OUR SOLUTIONS 14 SALES PROMOTIONS

16 LOYALTY PROMOTIONS

18 LOYALTY AND ENGAGEMENT PLATFORMS

WHY OUR CLIENTS CHOOSE US 22 BRANDS WE WORK FOR

DIGITAL SALES AND LOYALTY SOLUTIONS

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OUR VISION. By identifying offline customers online and registering their purchases and other behaviour, we learn what moves and interests them. With the ever increasing personalization, we want to turn transactions and interactions into ‘golden moments’. Communicate 1-on-1 and make real contact: engage customers with the brand, reward them, surprise them and stimulate their behaviour. With one goal: brand loyalty. Our solutions generate insights to make that possible. This way, you can invest more efficiently in marketing and sales that contribute substantially to your brand’s ROI.

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OUR MISSION. We help ambitious consumer brands sell and engage more. By developing smart online sales and loyalty & engagement solutions that create valuable online interactions, we generate insights into who your customers are. Furthermore, you will know what moves them and you will be able to stimulate the types of customer behaviour you desire.

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WE MAGNETIZE YOUR MOMENTS … We combine innovative digital technology with marketing creativity and strategy to create valuable interactions with our clients’ customers. With every interaction we drive consumer demand, accelerate a brand’s growth and gain insights into consumer behaviour.

… AND TURN PAID INTO OWNED. We create your owned 1-on-1 sales and communication platform. When a purchase takes place, we’re able to convert the offline consumer to your owned database. Knowing your customer enables you to communicate 1-on-1.

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OUR GOLDEN COMBINATION

FULL SERVICE IN HOUSE

• STRATEGY

• CONCEPT DEVELOPMENT

• DESIGN

• TECHNICAL DEVELOPMENT

• PARTNER & REWARDMANAGEMENT

• PROGRAM MANAGEMENT: EXECUTION & ACTIVATION

• DATA SCIENCE

• SUPPORT & HOSTING

POWERED BY OUR S7 ENGINE

• STATE-OF-THE-ART PLATFORM SOLUTION

• FEATURES TO TRACK CUSTOMER BEHAVIOR

• FEATURES TO REWARD CUSTOMER BEHAVIOR

• POWERFUL 1-ON-1 CUSTOMER COMMUNICATION

• DASHBOARDING, REPORTING AND ANALYTICS

• FRAUD DETECTION AND PREVENTION

• SECURE AND SCALABLE INFRASTRUCTURE

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OUR SOLUTIONSSALES PROMOTIONS

LOYALTY PROMOTIONS

CUSTOMER LOYALTY AND ENGAGEMENT PLATFORMS

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SALES PROMOTIONSWe know who’s buying your promotion

Most promotions in retail are offline. They don’t identify your customers and leave you without knowing who has made use of your promotion. What if, instead, a sales promotion collects this data? It would give you a lot of valuable insights and thus enabling you to make your offers and communications more personal and more effective.

Smart sales promotions With our digital sales promotion solutions consumers try and buy your offer and get an instant cashback or digital reward in return. It’s simple: your customer buys the offer, scans the receipt or enters the unique on-pack code(s) and receives his digital reward, such as a free cinema ticket, or his cashback.

Start promoting smart• Very cost-efficient and set up fully digital• Generates a large number of insights from

participating consumers• Shopper activation via push-messaging, social media

and integration with POS communication

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LOYALTY PROMOTIONSEnd hassle. Start winning.

Most current loyalty promotion campaigns are a hassle for both consumers and fast movers or retailers. There is no database, no smart communication tools to encourage consumers and only a few consumer insights are being collected.

Smart digital loyalty promotions Our solution for loyalty promotions is accessible and future-proof, putting the smartphone central. After a purchase, your consumer receives vouchers with unique codes in-store (retailers) or codes on-pack (FMCG) and collects these codes on his digital stamp card. Full stamp cards can be redeemed for A-brand rewards with an attractive offer.

Start promoting smart• A digital and turn-key loyalty solution to create a

short term hype and a sales boost• Low risk profile: no stocks and no product displays on

the shop floor• Simple mechanism for collecting and no hassle with

physical stamp cards• A valuable database with relevant consumer insights

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LOYALTY AND ENGAGEMENT PLATFORMSTake control of your customer relationships

Competition is heavy, consumers are capricious. The challenges are clear: like most businesses, you want your customers to buy more often, spend more, stay longer and tell others about their good experiences with your brand.

Smart loyalty and engagement platform One platform to rule them all. Create your own sales- and communication channel to help stimulate the behaviour you desire. From trial to repeat and with brand loyalty as a result. Gain valuable customer data and fully engage your customers with your brand through targeted communications.

Start building smart relationships• One powerful sales and communications channel• One platform for all your activities, from cash-back

and coupons to polls and panels• More data from and insights in your customers over

a longer period of time• 24/7 in control of the results on the dashboard• Choose the loyalty system that fits your brand the

most; from points-based to tiered• Both boosting transactions and engagement through

1 on 1 communications

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We give customer insightsOur digital solutions collect various types of data: given data (profile), asked data (enrichment) and measured data (tracking & analysis). For valuable insights that help you improving your ROI and make your customers loyal.

We boost salesOur digital solutions help reach your marketing and sales goals, from generating trial to building relationships and everything in between. Cross- and up-sell, repeat visits and higher spendings.

We make marketing more effectiveOur digital solutions generate data that helps build your business. Analyze what your customers buy, view and click or tick on. Optimize for higher conversion, more relevant content and communication.

We create smart promotions Our digital solutions make your promotions more profitable. From quick sales promotions to 6-12 week loyalty promotions, or integrated into a long term customer loyalty and engagement program: we always reach for the most valuable data and the best possible scores.

We reduce costs Our digital solutions help reducing your marketing costs. A new customer generally costs 5-10 times more than an existing customer. Plus, with your owned channel, you save on communication costs, sales expenses and research funding.

WHY OUR CLIENTS

CHOOSE US

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BRANDS WE WORK WITH

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