DIGITAL LED BILLBOARD

LOCATION DIGITAL LED BILLBOARD

• One of the Biggest & Best Digital Billboard• Full HD LED Screen from Japan (Nichia)• Great location reaches more than 400,000 viewers per day

QUICK FACT

DIGITAL LED BILLBOARD @ PARC PARAGON

28%

34%

8.50%3%Age

41-5031-4019-2215-18

61%

24%

10.50%

4%Monthly Income

Over 35,000

25,001-35,000

15,001-25,000

10,001-15,000

64%

31%

3.50%2%

Occupation

OthersEmployerEmployeeStudent

36%

64% FemaleMale

DEMOGRAPHIC

DIGITAL LED BILLBOARD @ PARC PARAGON

Gender

REPRODUCTION

DIGITAL LED BILLBOARD @ PARC PARAGON

BEFORE

AFTER

Media Profile

Size : 3 m. x 4 m.

Total : 3 screens

Airing Schedule : 6.00 - 22.00

Airing Period : 16 hrs. / day

Media Profile

Size : 16.196 m. X 9.196 m. 148.94 sq.m. (12 Times Bigger)

Media system : LED Flat Screen Online Media Management

Resolution : 1,280 x 720 pixel (Full HD)

Airing Schedule : 6.00 - 24.00Airing Period : 18 hrs. / day (2 Hours More)

TARGET AUDIENCE

DIGITAL LED BILLBOARD @ PARC PARAGON

Visible from PARC PARAGON, SIAM PARAGON, SIAM CENTER, & BTS STATION

200,000 viewers / day from PARC PARAGON

TARGET AUDIENCE PARC PARAGON

DIGITAL LED BILLBOARD @ PARC PARAGON

BTS 1st FLOOR

600,000 passenger / day from BTS

TARGET AUDIENCE

DIGITAL LED BILLBOARD @ PARC PARAGON

+ from BTS 2nd FLOOR

BTS 3rd FLOOR

600,000 passenger / day from BTS

TARGET AUDIENCE

DIGITAL LED BILLBOARD @ PARC PARAGON

QUICK FACT

DIGITAL LED BILLBOARD @ INTERCHANGE 21

• The Biggest Curve Screen in Thailand

• Full HD LED Screen from Japan (Nichia)

• 180 degree Wide Screen • Visible from 9 viewpoints

COMMUTER PROFILE

* Note PMBEs : Professional, Management, Businessman, Entrepreneurs * Source by Nielsen Company

Attractive Demographics Reach young vibrant with high income

audiences

9%

34%

56% Series4

Lower (15,000-22,499)

5%

19%

26%

50%

EmployerStudentsPMBEsOthers

DEMOGRAPHIC DIGITAL LED BILLBOARD @ INTERCHANGE 21

Screen Size : 24.16 m. x 16.19 m. 391.15 sq.m. (The Biggest Curve Screen)

Media system : LED Flat Screen Online Media ManagementResolution : 1,280 x 720 pixel (Full HD)

P.20 mm. (Better Resolution) Airing Period : 6.00 – 24.00 / 18 hrs. a day

• Enhanced view from distance & angle• The world best LED by Nichia Lamp from Japan

Screen Size : 10 m. x 8 m.80 sq.m

Airing Period : 6.00 - 24.00

REPRODUCTION

DIGITAL LED BILLBOARD @ INTERCHANGE 21

BEFORE

AFTER

ASOKE Intersection

DIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

SUKHUMVIT Road (ahead to Ekamai)DIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

BTS SKYWALKDIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

BTS PLATFORM DIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

BTS TRAINDIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

Footbridge on Ratchadapisek RoadDIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

Ratchadapisek Road to Asoke Intersection

DIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

BTS - MRT INTERCHANGEDIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

TERMINAL 21 -BTS SKYWALK

DIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

Terminal 21 (4-5th Floor)

DIGITAL LED BILLBOARD @ Interchange 21

TARGET AUDIENCE

AIRING FORMAT DIGITAL LED BILLBOARDS

No. of Screen : 2 screensLength of Spot : 30 seconds / spotAiring Time : 6.00 -24.00 (18 hours/day)Number of Loop : 18 loops / day / screen Number of Spot : 4 spots / loop / screen

144 spots / day4,320 spots / month

570,000 baht/month

Discount Rate

6 months 15%

12 months 20%

RATE CARD DIGITAL LED BILLBOARDS

RESOLUTION SIZE : 1,216 X 624 PIXEL

VIDEO : MPEG2, AVI, WMV

PORTION : 16 : 9 • ไม่�สาม่ารถแพร�ภาพโฆษณาที่��ขั�ดต่�อธุ�รกิ�จขัอง SIAM

PARAGON, SIAM CENTER, และ SIAM DISCOVERY

TERM & CONDITION

DIGITAL LED BILLBOARD

PREVIOUS CLIENTS

DIGITAL LED BILLBOARD