TRIBUNE RECRUITMENT

SERVICES

DIGITAL

REACH

COMMUNITY

AUDIENCE

INNOVATIVE

LOCAL

Who Are We and What We Do?

Digital recruitment platform for Tribune Publishing

We provide best-in-class digital recruitment solutions for employers locally and nationwide

How Can We Help?

• Data Intelligence

• Job Posting and Resume Sourcing Options

• Digital, Mobile and Advanced Audience Targeting

• 435 Digital Suite

Data Intelligence

• Real-time supply & demand labor data

• Helps employers better penetrate labor market

• Develop talent acquisition tactics for hard-to-fill positions

• Candidate locations and supply count

• Competitor Intelligence

• Market Salaries

The Fundamentals

Job Postings

Resume Sourcing

CareerBuilder.com•Job Postings• 26 million unique

visitors per month

• Resume Database• 43 million active

resumes

• Job Branding• Increases

performance by 17%

• Company Profile• Comprehensive

company overview

• Email Campaigns• 20% increase in

overall applications

Niche Networks

•Healthcare•Transportation•Information Technology•Diversity•Education•Social•Energy•Sales and Marketing•College•Multi-niche’

Sourcing Solutions: Advanced Resume Sourcing

• Sourced candidates from a variety of job boards and databases

• Access to resumes within 24 hours

• Customized telephone prescreen

• Scheduled interviews

• Save time and money connecting with only qualified and interested candidates.

Digital Portfolio

Newspaper.com

Advanced Audience Targeting

Branded Content

Digital ad spend reached $50 billion in 2014.

In 2017, it’s expected to surpass $80 billion.

Daily mobile device usage now outpaces TV

Recruit where your audience can be found

Digital Advertising: How We Can HelpAdvanced Targeting: Providing Simple Solutions

Mass Media Device Usage

DigitalTVRadioPrintOther

Digital 47.1% TV 36.5% Radio 10.9% Print 3.5% Other 1.9%

Tribune Digital Media – Newspaper.com

• courant.com

• 2.4 mil unique visitors per month

• Runs pre-fill video

• Mobile device option

Pushdown Ad

Digital Display Advertising: Advanced Audience Targeting

• Real-time ad placement to targeted candidate

• Network of over 8,000 national and local websites

• Only targeted viewer can see ad

• Targeting tactics virtually limitless

• Mobile device micro-targeting

Sponsored Content Marketing

• Your own micro site for 3 months

• Advertise by providing content

• People respond best to ads through content

• Tribune publishing provides resources

• Measureable results

• Future of digital advertising

Ad Placements

Sharing Widgets

Content Links

Clear Labeling

435 Digital

435 Digital’s mission is to provide customer solutions through online marketing

WEBSITE DEVELOPMENTWe will work with you to design, build and maintain a customized website.

SOCIAL MEDIAWe will help you develop a social media strategy in relation to your business objective.

SEARCH ENGINE OPTIMIZATIONWe can help optimize your existing content and create new content that is targeted to your customers.

BRANDED CONTENT

We will use your content (new or created) to populate websites that your customers already know, trust and use regularly.

PAIDSEARCH

435 Digital helps businesses to mindfully craft a successful campaign to get the most of your investment.

SEMINARS & TRAINING

Whether you are an experienced online marketer or are just getting started online, we have a seminar that fits your needs.

Go ahead. Ask away.

QUESTIONSANDANSWERS