1. DESIGNTHINKINGA brief introduction

2. DESIGN THINKING 3. WHAT IS DESIGN THINKING? Systems to deliver products andservices rather than look andfunctionality of products Addresses the needs of the peoplewho will consume a product orservice Innovativedistinguish the brandfrom other products Non-profits are beginning to usedesign thinking to develop bettersolutions 4. GAME 1: PEOPLE TO PEOPLE1. Walk around at random until I say "people to people";2. Lock one arm with whoever is next to you at that moment.3. I will mention two body parts, for instance: "elbow to toe. The 2 people have to touch their elbow with the other persons toe and freeze in that position.4. Break and repeat. 5. GAME 1: PEOPLE TO PEOPLE WHY? To show that in order to be innovative, you have to beready to do anything, even if it seems crazy! To see that there are so many ways to accomplish onething.! The importance of working in a team! 6. CHANGES HOW WE THINK Design thinkers look for newways to approach problemsand improvise solutions the edges: places whereextreme people livedifferently, think differently, andconsume differently Not only form or function, butalso how you will distribute it 7. APPROACH OF DESIGN THINKING Taps into qualities we all have,but usually do not use becauseof conventional thinking Recognize patterns, to constructideas, that have emotionalmeaning, in media other thanwords or symbols 8. GAME 2: HUMAN KNOT Cross your arms Grab someones right hand with your right handcannot beanyone next to you! Grab someones left hand with your left handcannot be anyonenext to you! 9. GAME 2: HUMAN KNOTWHY? To show the importance of cooperation Coming up with an idea, can be like untying a knotthere are alot of twist and turns in order to formulate an organized solution Similar to the three spacesimplementation, ideation, implementation Implementation- how do we go around doing this? Ideation- trying out different ways to untangle Implementation- making progress and actually figuring it out! 10. PROCESS-THREE SPACES Inspiration The problem or opportunitythat motivates the search forsolutions Ideation The process of generating,developing, and testing ideas Implementation The path that leads from theproject stage into peopleslives. 11. INSPIRATION The brief- framework andbenchmarks to measureprogress Based on price point,available technology,market segment How to start: instead of theconventional way of askingpeople what they want,observe the actualexperiences. 12. IDEATION Create choices anddifferent insights abouthuman behavior Test competing ideasagainst one another Empathy for people and fordisciplines before onesown. Openness, curiosity,optimism, learning throughdoing, experimentation 13. IMPLEMENTATION From ideation a concrete, fullyconceived action plan. Prototyping--turning ideas intoactually products and servicesthat are then tested, iterated, andrefined. Important for products and services destined for the developing world, where the lack of infrastructure, retail chains, communication networks, literacy, and other essential pieces of the system make it difficult to design new products and services 14. IDEO: EYE-DEE-OH 15. TIPS: HOW TO APPLY1.What moves your users?2.All content is communication3.Whats the users investment?4.What are your users individual motives?5.Embrace ambiguity6.Change your frame7.Know your blindspot8.Whats your surplus value?9.Help users help each other10. What differences make a difference?11. Dont lose yourself in metrics and numbers 16. QUESTIONS? How can you incorporate design thinking into your daily life? Do you agree with design thinking? 17. PART 2: HEALTHCAREINNOVATION 18. THE FUTURE SMS CONSULTATION DISTANCE LEARNING HANDHELD HOSPITAL DIY CHECK UP GAMING FOR HEALTH MOBILE DISTRIBUTED WEALTH OFF THE GRID ENERGY 19. EVOLUTION mobile technology as a catalyst for change especially important in countries with little or no healthcareinfrastructure and areas in which there are few trained healthcareprofessionals. shift towards one-on-one, in- field diagnostics and monitoring. Services that were once only available at a doctors office orhospital are now available on-demand through low-tech,affordable solutions. From: psfk consulting 20. EMBRACE Based in Bangalore, India Came out of d.schoolsEntrepreneurial Design For ExtremeAffordability class in 2007, Looks like miniature sleepingbag, but in reality, will saves lives ofvulnerable infants. new, low cost solution to help keeplow birth weight babies bodytemperature warm so they cansurvive and thrive in developingcountries. 21. LINKS: http://www.12manage.com/images/picture_design_thinking.jpg http://richworks.in/wp-content/uploads/2010/07/design-thinking.jpg http://www.psfk.com/wp-content/uploads/2010/05/psfk-unicef-concepts-for-health.jpg http://designasterisk.com/wp-content/uploads/2010/05/designthinking-300x214.jpg http://www.creaffective.de/blog/uploads/effective/3steps.jpg http://www.ideo.com/images/uploads/news/large/dt_web_600px.png