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Being a father is, by far, the most
important achievement in my
life. Daniel Caceres
This is an overview of some of my experiences, in which I've been involved
with the support of great teams in different Countries, full of amazing
People that I will never forget… Daniel M Caceres. NY, USA 2015
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For Sony Corp, as the Digital Imaging Product Specialist, I had the privilege of coaching sales Teams, marketing teams and customers in sales meetings, tradeshows, seminars and other scenarios in different cities.
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Had a leading role in our Sony Stores Assembly and Grand openings. We opened 8 stores in 14 months.
Media coordination,
press conferences, Video content development.
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One of the most interesting responsibilities of my Role was to create, develop, implement and follow up marketing activities and the retail exhibitions program. Worked closely with Graphic designers and merchandising professionals to increase brand positioning, store presentation and promotional activities to increase sales in our Sony Stores. The business grew 40% the first year with an average of 25% growth in the next 3 years.
Project: Grand Opening Challenge: Time and budget Goal: Present the new Branch to our customers, located in an industrial area of the city (Cartagena / Colombia). Idea: We transformed an empty warehouse next door to create a different experience and introduce the location at the same time.
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https://www.youtube.com/watch?v=03yYmxUnjDI
TO check the preproduction video on You Tube, visit My channel:
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Project: Kick Off Challenge: congregate 500 team members from 5 different cities. Create an attractive message to engage. Goal: Present the company strategy for the year, drive motivation Idea: the Team Squad. We used the Air force values to connect with our Organization and to give everyone a Mission for the year.
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The Expert Challenge: “Don’t make a speech, put on a show”. Paul Arden The Expert Challenge is an activity designed to introduce the benefits of a brand to a group of customers, using a TV show format and games to create a unique experience in which customers can learn and be entertained at the same time. the challenge is: how much do you know about us?
View Daniel Mauricio Caceres's profile
View Daniel Mauricio Caceres's profile
Responsible for Retail Exhibition programs, merchandising, POP.
Tradeshows Role: Negotiation, coordination and execution leader.
Other Projects:
Do it yourself stations, POS Activities
Press Conferences
Branding and rebranding
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Other Projects:
https://www.youtube.com/watch?v=Lb_fbtO069c
You can also check Community volunteer activities:
Professional audiovisual content direction
Other Projects:
View Daniel Mauricio Caceres's profile
View Daniel Mauricio Caceres's profile
Creator of the “Different Perspective” project in Brooklyn NY, designed to change the showroom presentation and the team customer service approach. The goal was to be closer to the customer all the time and help them faster, while improving the presentation and having the right products on hand.
Visual communications
Remove waste, organize service areas
Showroom redesign
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Leading role on different keep stock implementation projects. Keep stock is an onsite inventory management service program offered by Grainger. For more information on keep stock visit : http://www.grainger.com/content/keepstock
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The Company is proud to participate with The Grainger Foundation in the Grainger Community Grant program to help address local community needs throughout the United States. The Grainger Foundation is an independent private foundation that was established in 1949 by William W. Grainger, the Company’s founder. Under the Program, Grainger’s market managers and DC Directors identify charitable organizations in their local communities and make recommendations.
Creator and coordinator of United for Haiti. An independent effort coordinated using social media and local radio stations to support the Haiti disaster victims.
Whatever you do, don’t forget to be happy!
