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Curriculum Vitae
ANOOP KESWANI. B.Sc.PGDBA.DMA. Date of Birth: 10.03.62Contact Address: B-403.Fortuna apartments.15.Jopling Road.Lucknow-226001.UPMobile: 09235633880 E-mail: [email protected], [email protected]
Career Objective:
Seeking a senior position in which my strong interpersonal, organizational and marketing skills will have valuable impact towards enhancement of sales standards and corporate image of the organization.
Professional Synopsis:28 years of consistent track record of delivering results by consolidating and growing existing business in Pharmaceutical, Diagnostics & Pathology Industry.
An ambitious individual with a strong determination to succeed who also possesses impressive leadership skills and a deep understanding of customer-centric sales.
Having a proven track record of working within a target driven environment and of achieving sales targets consistently.
Corporate Sales experience :(1984-2014)
Review of my credentials will confirm that I have served as the catalyst for successful initiatives, in leading companies like GlaxoSmithKline(GSK), Parke-Davis (Gulf), Ranbaxy, Dr.Lalpathlabs Cryobanks International India & Babycell & complimented by Marketing Management Degree.
Work Status”Sept’10-March’15.
Franchisee for Babycell. Stem Cell Banking.
Cryobanks International India-May’07 till Sept’10.
Regional Sales Head-UP Operations.
Completed infrastructural arrangements through team of Relationship Executives, Team Leaders, and relationship managers and establishing the Franchisee Network across UP/Uttaranchal/MP/Bihar.
Launched HQ’s in UP/Uttaranchal /MP.
My Job responsibilities at Zonal/Regional Levels have been:
Exploring and identifying new sales avenues/opportunities for products. Planning and executing new initiatives and strategies for expanding products market and growth. Building competent, effective, efficient and result oriented sales organization. Launching new products and developing new sales opportunities. Coordination with manufacturing, and supply chain function on availability and delivery of products. Dealing with commercial activities pertaining to sales and marketing functions.etc. Managing and supervising the sales teams. Monitoring region-wise and product-wise sales, analyzing results and making strategies.
Analyzing market intelligence on competition and strategizing accordingly. Organizing and conducting community outreach programs in collaboration with hospitals to promote Company’s products. Sales budgeting and goals/targets setting along with full P & L responsibility. Implementation and maintenance of quality systems and continuous improvement methodologies with specific focus on growth, cost reduction and process improvements. Managing difficult circumstances pertaining to sales, marketing, administration, etc.
Contributed to successful product & company launches:
Therapeutic Range Exposures: Dermatological, Antibiotics, Anti-Ulcerants,Gastro,Primary Range Products, Nurtaceuticals, Anti-oxidants, Respiratory Care,Diabetologicals, Lipid lowering agents, Cough & Cold Preparations & GP range.
Corporate Launches: SRL-Ranbaxy British Biologicals,and Cryobanks International India. PROFESSIONAL ABILITIES:
Identifying and developing business opportunities with both new and existing customers. Accurately assessing customer’s needs & requirements. Used to establishing distributed/agent networks. Can negotiate skillfully in competitive situations. Analyzing market activity and trends. Track record of meeting tight deadlines. Excellent contacts with KOL are of medical fraternity. Networking with leading Pharma Distributors & C&F Agents.
Awards & Achievements.
Won 5 star and super Star award for Best Sales in Glaxo. Won the Best Regional Manager Award-5th Best in the country (All India). Received award for Excellence in Communication & Detailing.
Trainings:
1. Selected for professional/specialized training on product development in Cairo (Egypt).
2. Specialised training on Excellency in Sales & Marketing in Limas sol (Cyprus).
Training Assignments. (2010-2014).
Worked as Manager Corporate Relations & Head of Department Training in a leading management institution.
Conducted Pharma Sales Training programs for Simanz Pharma,Trigat Life Sciences,Pharma Career Academy etc.
Assist training department in designing market oriented presentations and conduct sales training programmes for teams across India.
Organisational Experience at a Glance:
Year Organisation Designation HQ Team Size2010-2014(Till Nov’14)
2010-2014.
Shri Ramswaroop Memorial Group of professional colleges. Lucknow.
Franchisee for Babycell.
HOD-Corporate Training & MDP.
Luck now 12
June’07-Sept’2010 Cryobanks International India.
Regional Sales Head. Luck now 35
May’06-June’07
Oct’04-Apr’06
May’03-Sept’04
Dr.Lalpathlabs.
Apex Labs
British Biologicals
Regional Sales Manager.
Zonal Sales Manager
Zonal Sales Manager
Luck now
Lucknow
Lucknow
36
32
28
April’99-April’03. GlaxoSmithKline Area Manager Kanpur & VNS
12
June’97-March’99 Specialty Ranbaxy Ltd. Area Sales Manager. Luck now 8Feb’93-March’97 Parke-Davis-Gulf. Territory Manager. Dubai 4July’84-Feb’93. Glaxo India Ltd. Medical Representative N.Delhi 0
Declaration:
I hereby declare that the above mentioned details are true to the best of my knowledge.
Anoop Keswani.
