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8/3/2019 CSR Session 1
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8/3/2019 CSR Session 1
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Course Overview
Principles of CSR, Evolution, Purpose
Emerging dimensions of CSR in India & the
worldImplications of CSR on business
Global Instruments for CSR Implementation
CSR as a strategy
CSR ± Future implications
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CSR- Definition
1.
, ,
,
, ;
2.
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Why CSR????
' ........
-
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stepped up.......... Hurricane Katrina brought out the
worst in Washington and the best in business´.
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Why CSR ????
Building on a base of compliance with legislationand regulations, CSR typically includes
"beyond law" commitments and activities
pertaining to:
Corporate governance and ethics
Health and safety
Environmental stewardshipHuman rights (including core labour rights)
Human resource management
Community involvement, development and
investment
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Why CSR ????
Involvement of and respect for all people
Corporate philanthropy and employee
volunteering
Customer satisfaction and adherence to
principles of fair competition
Anti-bribery and anti-corruption measures
Accountability, transparency and performancereporting
Supplier relations, for both domestic and
international supply chains.
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8/3/2019 CSR Session 1
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Sustainable Development for
Business
SD- adopting business strategies and
activities that meet the needs of the
enterprise and its stakeholders today whileprotecting, sustaining and enhancing the
human and natural resources that will be
needed in the future.
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E mergence of CSR
CSR formally emerged due to -
Globalization
Environmental catastrophe and
Industrial negligence (Bhopal Gas
Tragedy)
This led to necessary revision of thecommitment companies have with the
human collectives and environment.
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H istor y of CSR in India
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-
PhaseIII -CSR under the ³mixed economy
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CSR & Stakeholders
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G OI Voluntar y CSR G uidelines-
2009
1. Care for all Stakeholders
2. Ethical functioning
3. Respect for Workers' Rights and Welfare
4. Respect for Human Rights 5. Respect for Environment
6. Activities for Social and Inclusive
Development ( education, skill building for
livelihood of people, health, cultural andsocial welfare)
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Key potential benefits for firms
implementing CSR
Better anticipation and management of an ever-
expanding spectrum of risk
Improved reputation managementEnhanced ability to recruit, develop and retain
staff.
Improved competitiveness and market positioning.
Enhanced operational efficiencies and cost savings.Avoiding Crisis Due to CSR Misconduct
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UN DP- MDG' s 2015
The Millennium Development GoalsEight Goals for 2015
1 Eradicate extreme poverty andhunger
2 Achieve universal primary
education 3 Promote gender equality and
empower women
4 Reduce child mortality