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The Business Writer’s Handbook Correspondence

Correspondence. Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

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Page 1: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

The Business Writer’s Handbook

Correspondence

Page 2: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them.

Correspondence

Page 3: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

Letters are an essential means of communication among organizations, businesses, and their customers; memos and e-mail are the primary means of communication within organizations.

Correspondence

Page 4: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

Goodwill is important in business relationships.

Empathy with your reader—that is, writing with your reader's needs foremost—establishes a good rapport. Such empathy is frequently called the "you" viewpoint.

Correspondence

Page 5: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

Good formatting reflects the "you" viewpoint and the professionalism of the writer.

Accuracy and appearance enhance content. A courteous, professional tone gets the best

results.

Correspondence

Page 6: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

Different types of correspondence follow established patterns and strategies, although your audience and the purpose of the correspondence may call for adapting it to suit your particular needs.

Correspondence

Page 7: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

Following are some of the most common types of business correspondence. (Note that correspondence may take the form of a letter, a memo, or an e-mail, depending on the circumstances.)

Correspondence

Page 8: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

An inquiry letter is a request for information. The request should state clearly and concisely what information is needed, who is requesting it, and what use will be made of it.

Correspondence

Page 9: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

A response to an inquiry should answer all questions politely and tactfully.

Correspondence

Page 10: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

A cover letter identifies an item being sent, the person to whom it is being sent, and the reason for sending it.

Correspondence

Page 11: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

An acknowledgment letter, often sent as a courtesy, reports that something has been received.

Correspondence

Page 12: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

A reference letter evaluates the performance or ability of an applicant for a job, promotion, or scholarship.

Correspondence

Page 13: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

An acceptance letter, written to accept a job offer, should identify the position and salary one is accepting.

Correspondence

Page 14: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

A complaint letter should be businesslike and logical; it should not sound "whiny." Rather, it should demonstrate that the writer is registering the complaint calmly and expects the situation to be corrected.

Correspondence

Page 15: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

An adjustment letter is written in response to a complaint letter and tells the customer what the firm intends to do about the complaint.

 

Correspondence

Page 16: Correspondence.  Almost as many types of correspondence (letters, memos, e-mail) exist as there are reasons for writing them

A refusal letter addresses a complaint, an inquiry, or other situation with a negative reply. Such letters or messages must be prepared with utmost care.

Correspondence