Corporate Gifts 2012 NE E

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CORPORATE GIFTS2012

1/2012 NE-E05CGE1-2012


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1/2012 NECORPORATE GIFTS

Find inspiration in a collection designed

by top flight designers. TROIKA has to

offer a nice range of suitable corporate

gifts which will fulfil the needs of your

target group. No matter if its a modern

man or a woman they all love being

surrounded by high quality accessories

which assist in daily work.

Kind regards

YOUR SEARCH FOR A TOP QUALITY

STYLISH CORPORATE GIFT IS OVER.

In the TROIKA collection you will find giftsthat are guaranteed to make a mans heart

beat faster. Modern desk accessories

made of leather and metal that are full of

style and substance - tactile and beautiful

gifts that will be used and cherished for a

long time to come.

TROIKA designs with not just the gift

recipient in mind but also the gift giver by

designing objects that everyone will be

happy to give and delighted to receive.

TROIKA is headquartered in Mschenbach

a small town known for its excellent hiking

trails conveniently located halfway

between Cologne and Frankfurt.

The company has grown steadily over the

years and now has 50 dedicated

employees working (thereof 10 trainees)

from a modern facility that reflects the

same high quality design elements you

find in our products.

Our products are now sold in 70 countries.

The TROIKA brand embodies exclusive

gifts with the highest levels of German

Design. We seek to provide gift givers a

world of possibilities with high quality

functional gifts that delight and provide

lasting value.

(WO)MEN

AREHAPPY

Liudger Boell

Creative Director


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CORPORATE GIFTS

3

To view the product related

video, please open the TROIKA

YouTube Channel www.you-

tube.com/TROIKAgermany

and enter the relevant product

name. This will give you an in-sight into the product features

and characteristics.

KEY-RINGTWISTERPage 24

// DESIGN ACCESSORIESPAGE 4 - 19

// KEY-RINGSPAGE 20 - 33

RED DOT

DESIGN AWARD 2007

honourable mention

DESIGNPREIS

DER BUNDESREPUBLIK

DEUTSCHLAND 2008

1/2012 NE-E

PROMOTIONAL

GIFT AWARD 2011

MULTI-FUNCTIONAL DESK OBJECTINUKSHUKPage 12

RED DOTDESIGN AWARD 2010

honourable mention

JUNIOR DESIGNAWARD 2011

CREDIT CARD CASEBLUE CANYONPage 18

KEY-RINGJUMPERPage 20


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1/2011 NE-D

FUN @ WORKTHE OFFICE GAINS MOMENTUM

The working world has changed fun-

damentally in recent decades. Even if

manufacturing companies are still

strongly represented in Germany,

there are only a few rare places these

days people spend more time at than

at the desk.45% of all working hours that

accrue in Germany are spent at the

desk. Its thus not surprising that ones

own desk is a lot more than just a

strictly functional workplace. Theres

still enough room for personal prefe-

rences next to computer, telephone

and stacks of files. Those who really

understood the basic desires for the

own workplace, can place their long-

lasting message by using premium

promotional items.

THE PERFECT DESK FOR A MAN

Men show two faces at their desk: on

the one hand, there has to be the

framed family photo. Theres practi-

cally no alternative to the picture of

the wife and children (if any). On the

other hand, he displays his status at

his desk. Thats something he de-monstrates with modern furnishings

and personal trophies. In this matter,

all men agree: modern, classy design

with functionality for daily use is on

high demand. Writing utensils,

paper-clip magnets and miniature

tools all raise their personal esteem.

If the model of choice even moves

preferably by its own, the male heart

beats faster right away

FAVOURITE OBJECTS

TROIKA has recognised the signs of

time and offers a whole fleet of extra-

ordinary desk vehicles with additional

value. The modern designed metal-

cast vehicles call the air, the land and

the sea their territory. All business

areas are covered youll even find

the right vehicle for special products.

Your message or logo will catch your

clients eye everyday with one of

these favourite objects. Each one gothis own special utility as a paper

weight, with sticky notes or eraser.

Eye-catcher, toy, everyday use object,

all of these features are combined in

one item everything a man could

wish for!

FOR TECH FREAKS

DIGGER is an item that is digging for

new clients not only in the con-

struction and underground working.

Furthermore the WALTON TRUCK is

the perfect retro tipper truck for

everyone who wants to take matters

into their own hands.


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CORPORATE GIFTS1/2012 NE

DIGGER GAM40/CHExcavator, multi-functional table topvehicle: paper weight with magnet forpaper clips, pen holder, sharpener andpost-it note dispenser, incl. 1 pencil,5 paper clips and 80 sheets of sticky notes(yellow), with adjustable shovel and fric-

tion motor, shinyDesign: Indigo Design Group143 x 61 x 61 mm, 299 gMax. logo size: 20 x 10 mm

READY TO START YOUR

PROJECTS!

WALTON TRUCKGAM81/CHPick-up truck, paper weight and tool set,with magnet for paper clips, incl. 5 paperclips, tiltable loading platform with a bitholder and 6 bits (chromium-vanadium),

with friction motor, shiny chrome platedDesign: Langkop Design98 x 48 x 49 mm, 261 gMax. logo size: 20 x 8 mm / 20 x 5 mm

NOTHING CAN STOP IT!


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LUMBER TRUCK GAM08/CH

Lumber truck with detachable trailer,paper weight and pencil holder, with ma-gnet for paper clips, incl. 5 paper clips and3 large pencils, with friction motor, shinychrome plated

Design: Langkop Design224 x 45 x 54 mm, 266 gMax. logo size: 25 x 7 mm

YOUR SUCCESS IS

OUR DRIVING FORCE!

TRANSPORT YOUR

MESSAGE!

OFFICE TRUCKER GAM06/CHTruck with turnable axis, paper weight andpen holder, with magnet for paper clips,incl. 5 paper clips, with friction motor,shiny chrome plated

Design: Herv Houplain205 x 40 x 73 mm, 267 gMax. logo size: 40 x 20 / 15 x 12 mm


6


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STOP-OVER GAM12/CHAirplane, paper weight with magnet forpaper clips, incl. 5 paper clips, shinychrome plated

Design: Herv Houplain110 x 112 x 50 mm, 277 gMax. logo size: 40 x 10 mm

READY 4 TAKE OFF GAM03/CHHelicopter, paper weight with three ball-point pens (blue, red, black) and one high-lighter (orange) as the rotor, with magnetfor paper clips, incl. 5 paper clips, with fric-tion motor, shiny chrome plated

Design: Herv Houplain170 x 162 x 62 mm, 148 gMax. logo size: 12 x 5 / 30 x 5 mm

LIFT OFF WITH US!

WELCOME ABOARD!


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SUPER CONNIE GAM19/CHPropeller-driven airliner, paper weight withmagnet for paper clips, incl. 5 paper clips,

with friction motor, shiny chrome platedDesign: Langkop Design95 x 125 x 27 mm, 120 gMax. logo size: 25 x 6 / 30 x 4 mm

TAKE OFF WITH US!


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GRAND PRIX 1928 GAM15/CHRacing car in style of the thirties, paperweight with magnet for paper clips, incl. 5paper clips, with friction motor, shinychrome plated


WE ARE DRIVEN BY YOUR

SUCCESS!

THE SPEARHEAD OF

YOUR SUCCESS

SPEED READ MGL10/CHRacing car with magnifier, metal casting,paper weight with magnet for paper clips,

incl. 5 paper clips, shiny chrome platedDesign: Axel Gro100 x 54 x 22 mm, 144 gMax. logo size: 15 x 5 mm


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SPEED UP YOUR SUCCESS!

ROAD STAR GAM07/CH50s-style roadster, paper weight withmagnet for paper clips, incl. 5 paper clips,with friction motor, shiny chrome plated

Design: TROIKA Design Werkstatt106 x 42 x 25 mm, 120 gMax. logo size: 30 x 10 mm / 30 x 6 mm


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LANDSCAPER GAM51/CHTractor, paper weight with magnet forpaper clips, incl. 5 paper clips, with frictionmotor, shiny chrome plated

Design: TROIKA Design Werkstatt

115 x 72 x 50 mm, 266 gMax. logo size: 30 x 10 mm

GAM51/GR

green

NATURAL TALENT!


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CRUISE GAM04/CHOceanliner, paper weight with rubber in-side the bunt of the ship, magnetic funnelsfor paper clips, incl. 5 paper clips, with fric-tion motor, shiny chrome plated

Design: Langkop Design130 x 30 x 60 mm, 198 g

Max. logo size: 35 x 8 / 17 x 10 mm

FULL STEAM AHEAD!

red

GAM51/NR


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BOOST YOUR

TREND TOPIC:

WORK-LIFE-BALANCE

BUSINESS IS NOT EVERYTHING!

More and more men are looking for

a good balance between work and

leisure time: Work-life-balance.

Career and money means a lot but

not everything in life. You prefer a job

which you can enjoy and you would

like to enjoy life, not head for the nextburn-out.

Whatever you do, you do with pas-

sion and pleasure. As you are able to

withdraw, exhaustion can be avoided

and this ability makes you a high

performer. Work-life-balance is one

of the most talked about topics in the

business world nowadays!

TIPS FOR YOUR PERSONAL

WORK-LIFE-BALANCE:

First of all learn to balance work and

leisure time. It is important that you

are happy with the ratio.

Define your values and goals.

Allow sufficient time and space for

your goals and values.

Ensure that you go home on time on

a normal work day.

Spend your leisure time with friends

and family.

Take time over a meal.

Allow ample breaks throughout

the day.

Exercise: Use the stairs not the lift!

EASY RIDER GAM83/CHChopper-style motorcycle, paperweightwith magnet for paper clips, incl. 5 paperclips, with friction motor, shiny chromeplated

Design: Herv Houplain118 x 48 x 53 mm, 160 gMax. logo size: 15 x 6 mm


BE FASTER THAN

YOUR COMPETITION


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ENERGY

PROFILE RACER PFR15/CHPicture frame and racing car desk object,stainless steel/metal casting, picture size9 x 13 cm (3,5 x 5,1 inch), magnetic racingcar attachable frame, shiny chrome plated

Design: Axel Gro100 x 177 x 170 mm, 326 gMax. logo size: 45 x 15 mm

Magn

et


FULLY UNDERSTANDYOUR OWN OBJECTIVES


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TREND-SETTING HELPERS

BETWEEN ARCTIC AND OLYMPIA

Inukshuk is a term from the

Eskimo/Inuit language. It is a repre-sentational stone figure that assumes

a persons duties. One could

compare an INUKSHUK with maybe a

traffic light or scare crow. They can be

found at selected locations and

always carry a special message.

The Inukshuk achieved official

recognition in modern society, when

it was chosen as logo of the Olympic

Winter Games in 2010 in the

Canadian city of Vancouver. It was

designed in 2005 and named

Ilaanaq which means friend in the

Eskimo language.

BACK TO BASICS

In the modern business world most

days are stressful and hectic. It is

therefore important to pause for a

moment and re-focus on ones goals.

A small break can be enough to

revitalise motivation and mind. The

power and fascination of the

Inukshuk can now be experienced

at your work desk:

Five magnetic stone elements - used

as worry stone or concentration

puzzle will help to restore your inner

balance!

You can deploy your skills to build an

abstract, modern work of art or

convert the stones to create a picture

or card holder. One person might

wish to integrate its business cards,

another will place paper clips on it

(this works really well as the stones

are magnetic). And sometimes

concentration will help to find the

right answers to important questions.

Give it a try!

INUKSHUKUSEFUL HELPERS


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INUKSHUK is especially suited for:

MOTIVATIONAL SEMINARS STRESS MANAGEMENT

PHARMACEUTICAL INDUSTRY

SPAS

OR AS DESK OBJECT

INUKSHUK GAM85/WHPuzzle and multi-functional desk object,made of 5 magnetic stones (resin) andstainless steel base, incl. 5 paper clips,white, supplied in net pouch

Design: Dewa Bleisinger

95 x 113 mm, 291 gMax. logo size: 45 x 20 mm

INUKSHUK GAM85/GYgrey

Picture frame

Memo holder

Paper clip holder

Engraving from 100 pcs. ALL INCLUSIVE

youtube.com/TROIKAgermany

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SECRET KEEPER

Money has become an important

topic to everyone and herefor once

there is no danger that the money

you put in will just disappear. The

same principle applies to money

banks as promotional media as for all

others the more senses are addres-

sed, the stronger and more lasting is

the connection to the user. TROIKA

consistently focuses on design, exci-

tement and sophisticated techno-

logy. On coin banks that draw atten-

tion to themselves and openly invite

conversations: How do I get thatthing open? If you know, you just let

your interlocutor puzzle over it, think,

and try it out. Just let them know one

thing: The solution is very easy you

just have to find it.

OPEN SESAME!

SESAME BAN71/ALSavings box, aluminum, with unique ope-ning device, with rounded edges, silver

Design: TROIKA Design Werkstatt80 x 80 x 80 mm, 370 gMax. logo size: 45 x 45 mm

THE RIGHT TRICK LEADS TO SUCCESS.

THE STORY

During the recent financial crisis, an in-ternational insurance group created aspecial insurance package for its custo-mers. The mission was to sell it and in-

crease the number of field sales forcevisits to customers.Even with the help of a call centre,

the French subsidiary was not able toarrange enough appointments withcustomers. On the contrary: although alot of money had been invested in thecall centre, the number of customer vi-sits dropped. They therefore decided toattract customers attention and arousetheir interest with a special gift.

THE MEDIUM

Although many different promotional

items were in the running, the OPENSESAME piggy bank proposed by

BES

TPRACTICE


TAKING THE RIGHT

TURN AND SAFE MONEY

OPEN SESAME!

The cube-shaped coin bank

SESAME requires neither key nor

lock. It opens with the help of cen-

trifugal force. How does that work?

Simply turn the SESAME on its own

axis. When you hear a fine clicking

noise, youve unlocked the plunger

lock inside and the coin bank is

open.TROIKA soon took first place. A selected

group of customers received it with a

letter containing the following sen-

tence: If you want to find out how to

open this piggy bank, arrange an ap-

pointment with your sales representa-

tive. The piggy bank itself was simply

engraved with a modest version of theinsurance companys logo.

The feedback was astounding! Al-

most all of the customers arranged an

appointment to find out the trick to

opening the piggy bank. The sales force

then had the opportunity to offer them

the insurance package.

The French subsidiary reported that

the piggy bank mailshot was less ex-

pensive than the cost of call centre to

the parent company. It was thus quickly

decided that all of the European subsi-

diaries would use the TROIKA piggy

bank to continue selling the new insu-rance package successfully.


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SAVE IT FOR LATER

Everyone is talking about saving.

With SAFE MONEY, the money trans-

porter on wheels, you can put your

money where your mouth is. Youll

have to look hard to find a faster-

moving savings rate. Coin after coin

ends up in this mobile safe. And only

people in the know are able to get

them out again. If you dont know

there is a secret opening, you might

never find it. Let your colleagues try it

out

Supplied without content

SAFE MONEYGAP01/CHSavings box in the shape of a money trans-porter, paper weight with magnet forpaper clips, hidden opening mechanism,incl. 5 paper clips, with friction motor,shiny chrome plated



THE SAFE WAY TO SUCCESS!


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BES

TPRACT

ICE

DYNAMIC

MARKETING MEDIA WITH WOW! BRING

A DYNAMIC TOUCH TO THE MARKET

WITH THE MR. SLOWHAND CASE

THE STORY

The Allianz Business Customer Service

Center has reorganised its sales

structure with the intention of streng-

thening its regional positioning. The

increased deployment of external

sales staff is expected to reduce fixed

overheads and increase the quota of

policies placed. The in-house slogan

chosen for the restart is We set the

market in motion. The marketing divi-sion of the insurance company was

looking for a marketing medium with

a wow effect that is suitable for ever-

yday use.

THE MEDIUM

The marketing staff found the Mr.

Slowhand business card case compel-

ling from the word go. Its unusual ope-

ning mechanism was a perfect parallel

to the insurance companys dynamic

restructuring plans. The effect was

frequently used as an opener for sales

discussions. The order, comprising

250 cases including engraving, fitted

perfectly into the budget framework.

MR. SLOWHAND CDC95/ALBusiness card case with hydrodynamicopening mechanism, aluminium, also tobe used as business card stand on yourdesk

Design: Vistapark102 x 72 x 9 mm, 39 gMax. logo size: 45 x 20 mm

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2-VISIT CDC20/BKSlim business card case for trade fairs,curved acrylic, with two compartments forown cards and for received cards, black, in

transparent gift boxDesign: Alexander Sibbert90 x 60 x 5 mm, 21 gMax. logo size: 40 x 20 mm

2-VISIT CDC20/WHSlim business card case for trade fairs,curved acrylic, with two compartments forown cards and for received cards, white, intransparent gift box

Design: Alexander Sibbert90 x 60 x 5 mm, 21 gMax. logo size: 40 x 20 mm

GIVE & TAKE


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CREDIT CARD

CASEBLUE CANYON CCC38/BBCredit card case with money clip,leather/PU, metal clip, with exterior com-partment, brown/blue



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BE

STPRACTICE

CELEBRATE WITH TASTE THE A

AND B

OF CONTEMPORARY CLIENT GIFTS

Make targeted use of promotional

items in order to establish long-term

client relationships

THE STORY

A well-know coffee roaster was cele-

brating the 25-year anniversary of its

successful brand Moccatoto. To mark

the occasion, they wanted to give gifts

to all of their important partners, andon the other hand their executive ma-

nagement wanted the gifts to come in

two parts corresponding to their con-

tributions to the brands success. In ac-

cord with this two-fold gift idea, they

were looking for promotional items

that were individually impressive, that

worked together, and that could be

combined.

TROIKA made the suggestion that

they use models from the leather se-

ries Cappuccino as A- and B- gifts.

see for futher informationpage 23

B - PRESENT

A - PRESENT

RED PEPPER

CCC32/LE

black/red

CAPPUCCINOCCC35/LE

beige/brown

BLUE CANYON

CCC38/BB

brown/blue

MIDNIGHTCCC39/LE

black

THE MEDIUM

The duo-colour leather series Cappuc-

cino includes a total of 14 models,

which harmonise very well together

thanks to their design materials and

workmanship. Two presents were se-

lected from the whole series:

A - PRESENT

100 Credit card cases with money clips

engraved with the brand logo

(CCC35/LE).

B - PRESENT

250 key holders with leather strap and

twist closure engraved with the brand

logo (KRG645/LE).

Since there are several recipients in

their partner companies that would re-

ceive gifts, it is important that the A,

and B-gifts match each other, but that

they can also be used individually. One

additional consideration concerned

the immediate future of cooperation

with these business partners. There are

plans in the coming years to use more

models from the Cappuccino-Series in

order to achieve a series character and

to appeal to collectors tastes.


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JUMPERAs JUMP TOGETHER, they make an

attractive couple particularly be-

cause ANGEL wears a glittering cou-

ture dress with genuine SWA-

ROVSKI ELEMENTS. And Indigo De-

sign Groups creativity is still going

strong. Over 1 million JUMPER key-

rings have made Germanys keys

jump. Flexibili ty has always been a

strong JUMPER family trait.

JUMPER is most popular as:

Escort/protection

Company ambassador Mascot

Collectors item

JUMPER creators M. Dunst, G. Bergand F. G. Hohenthaner have been

Indigo Design Group since 1994.

Their office is the source of many

TROIKA design highlights.

OVER 1 MILLION (KEY-RING) FANSCANT BE WRONG

There are many answers to the ques-

tion of why the JUMPER key-ring from

TROIKA is so popular. It is practical

and looks good. I like the idea of

the jumping figure. Because there

are so many different styles of JUM-

PER, everyone in our family has their

own. Everyone finds their keys imme-

diately.

Over 12 years ago, JUMPER was

getting ready for his leap to success

at TROIKA. Today, he has reachedgreater heights than ever before. As

a design product, JUMPER achieved

international fame a long time ago.

Since then, he has changed, acqui-

ring friends and a family but has re-

mained the same JUMPER at heart.

An impressive key-ring in which de-

sign and function fuse into a harmo-

nious unit. Even though the three

men who created JUMPER actually

wanted a very different product

FROM STOPPER TO OPENER

The original JUMPER was a doorstop-

per. He was large, made of metal and

had a rubber head. And was without

a jump rope. But the men who

brought him to life, M. Dunst, G. Berg

and F. G. Hohenthaner (better known

as Indigo Design Group), were not

satisfied. After an entire year of

changing and shrinking him, they

finally had the solution: JUMPER had

become a key-ring. His streamlined,

squared-off shape was unusual for

the product group at the time.TROIKA recognised its potential and

secured the production and marke-

ting rights to JUMPER.

This is how a door stopper

became a door opener. And the

success story took its course.

CONGRATULATIONS! 1,000,000

OVER 1 MILLION JUMPERS SOLD

JUMPER went through the first years

of life alone, but finally found his bet-

ter half in 2001. Her name is ANGEL.

20


JUMPER KYR71/AL

Key-ring with wire loop, aluminium, matt,

silver, with transparent sleeve

Design: Indigo Design Group36 x 31 x 9 mm, 17 gMax. logo size: 13 x 6 mm


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WE ARE FAMILYFROM BEING A SINGLE TO HAVING A BIG FAMILY WITHIN 12 YEARS. CHOOSE YOUR FAVOURITE JUMPER

MADE WITH

SWAROVSKI ELEMENTS

JUMPER KYR71/DBKey-ring with wire loop, alumi-

nium, matt, shiny, dark blue,

with transparent sleeve

ANGEL STAR KYR85/SR

Key-ring, with wire loop, metal

casting, red, with transparent

sleeve

JUMPER KYR71/CR

Key-ring with wire loop, alumi-

nium, matt, shiny, red, with

transparent sleeve

ANGEL KYR85/MA

Key-ring, matt silver, metal cast-

ing, with wire loop, with trans-

parent sleeve

MADE WITH

SWAROVSKI ELEMENTS

ANGEL STAR KYR85/SP

Key-ring, with wire loop, metal

casting, purple, with transpa-

rent sleeve

JUMPER KYR71/BKKey-ring with wire loop, alumi-

nium, matt, black, with transpa-

rent sleeve

Example of name-engravingExample of engraving

JUMPER: THE COMPANY AMBAS-

SADOR

THE STORY

Our employees are our most impor-tant capital is the philosophy of an in-ternational technology company. Inorder to express this belief, the com-pany wanted to find an employee giftthey could give to employees on theirbirthday.

The promotional item had to be suit-able for men and women and thecompany as well. It also needed toconvey a special message and besomething employees would havewith them every day.

THE MEDIUM

The company quickly decided on JUM-

PER in blue the corporate colour.

The company logo was engraved on

JUMPERs chest, turning him into a

small company ambassador. On his

back, they engraved the name of the

birthday boy or girl. Thats how each

employee received the same present

over the course of the year; however,

due to the personalised touch, the com-

pany could express how much they ap-

preciated the employees as individuals.


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TWISTER TWIST

Insert twist secure!

Men like the TWISTER twist, and it is

gentle on womens fingernails

MAKE YOUR LIFE EASIER

Many new products promise to make

your life easier. And then you tear out

your hair because the instructions are

poorly translated, you are put on hold

by the service hotline for hours, or

you have to surf Internet forums untilall hours of the night. Companies

who are serious about making life

simple rely on intelligent, modern

design that explains itself. Like the

TWISTER key-ring. The instructions

for the classic TWISTER model with

an elegant leather loop consist of

exactly three words: insert twist

secure!

With its innovative mechanism,

TWISTER was awarded the coveted

red dot design award in 2007.

Tip: Women in key positions love

TWISTER because it is 100 per cent

fingernail-friendly.

BLACK IS

BEAUTIFUL ISBUSINESS

TWISTER KRG649/LEKey-holder leather loop, made of blackleather and metal, three key-rings, with"twist-lock"

Design: ding300094 x 28 x 17 mm, 30 gMax. logo size: 15 x 8 mm


INSERT TWIST SECURE!


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TWISTER BROWNKRG635/LE

brown outside / beige inside

TWISTER BLUE CANYONKRG648/BB

brown outside / blue inside

TWISTERKRG649/LE

black

TWISTER RED PEPPERKRG642/LE

black outside / red inside

23

youtube.com/TROIKAgermany

TWISTER


NEW YEARS GREETINGS FOR THE

CREW

THE STORY

Ecofly Airlines, a specialist in top-

class passenger flights in Europe, was

back in the black in 2010 after expe-

riencing a rough period as a result of

the financial crisis. According to com-

pany management, the commitment

of the Ecofly aircraft personnel was amajor part of the reason. Ecofly wan-

ted to thank the entire crew for this

spectacular turnaround with a special

gift at the beginning of 2011.

THE MEDIUM

The company chose a modern life-

style accessory from TROIKA. The

TWISTER key-ring contains an inno-

vative twist closure, which Ecofly ma-

nagement considered the perfect

symbol for the turnaround. Produced

in high-quality leather and metal, it

appeals to men and women alike.

And you do not endanger your fin-

gernails when replacing a key.


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BES

TPRACTICE

HIGH-LIGHT

BAG.LAMP

THE STORY

Leonard Heyden/Jost, a German bag

manufacturer, was looking for some-

thing special to mark its 120th birth-

day, with quality, design and business

tradition as key points. This task was

given to the in-house agency.

THE MEDIUMAfter searching for the right product,

the agency decided on a particular

bag:

The very first ever handbag from

Leonard Heyden, a timeless model

LH-EINS, was produced as a special

edition with a limited edition of 120

bags and equipped with a trend-

setting modern item the TROIKA PO-

CKET LAMP. This special edition

model was partly given as present to

VIPs who were connected to the

brand in a special way. Most of them

were however auctioned off at a LH7J-

birthday Gala for a good cause.

LET THERE BE LIGHT!

This is not a new problem, but it can

be resolved immediately. The TROIKA

POCKET LAMP is a bag light, key-ring

and LED torch all at the same time. It

has the looks of a miniature modern

design lamp you would happily hang

over your dining table. One quick pull

at the lamp is enough to illuminate the

entire content of your bag. You can

always find your keys at any moment

and if necessary shine the lamp onto

the key hole. Through the use of

modern LED technology, the POCKET

LAMP is light and very robust. With

this in mind, your choice between anew car or a new handbag should be

a lot easier.

The modern woman's handbag is the

equivalent to the man's car. This cita-

tion has been quoted by of course

a man. Women would rather talk

about basic equipment. In any case

you can nearly pay as much for a

handbag as you can for a small car...

The appropriate car might not be as

sophisticated a status symbol as the

handbag, but it has an advantage:

light.

Whilst even the Indian mass produced

Nano mobil is supplied with head-

lights, do the most expensive desig-

ner bags not have any kind of lightfitted at all. This is a shame, as it would

assist searching for accessories such

as the phone or make up bag.

POCKET LAMP TOR10/WHPocket torch, key-ring and LED-torch(white light), in design of a hanging lampwith a cord, plastic/metal, switched on andoff by pulling the lamp, white

Design: ding300099 x 36 mm, 19 gMax. logo size: 10 x 10 mm



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MADE WITH

SWAROVSKI ELEMENTS

MADE WITH

SWAROVSKI ELEMENTS

GIRLS BEST FRIENDS KR7-30/CHKey-ring in shape of a heart, metal casting,shiny chrome plated

Design: Anne Rieck70 x 34 x 4 mm, 19 gMax. logo size: 20 x 5 /6 x 6 mm

GIRLS BEST FRIENDS KR9-30/CHKey-ring four-leaf clover, metal casting,shiny chrome plated

Design: Anne Rieck75 x 40 x 4 mm, 36 gMax. logo size: 20 x 5 mm

GIRLS BEST FRIENDS KR11-34/CHLucky pig key-ring, metal casting, shinychrome plated

Design: Anne Rieck46 x 34 x 6 mm, 32 gMax. logo size: 18 x 10 / 10 x 10 mm

GIRLS BEST FRIENDS KR11-35/CHKey-ring flower, metal casting, shinychrome plated


MADE WITH

SWAROVSKI ELEMENTS

MADE WITH

SWAROVSKI ELEMENTS

SWAROVSKI ELEMENTS is the pre-

mium brand for the finest crystal ele-

ments manufactured by Swarovski.

The designers choice since the foun-

ding of the company in 1895,

SWAROVSKI ELEMENTS provides

creative talents from the fashion, je-

wellery, accessories, interior design

and lighting industries with the latest

on-trend innovations. Available in a

myriad of colours, effects, shapes and

sizes, SWAROVSKI ELEMENTS offer

designers a fabulous palette of inspi-

ration. Born out of passion for detail

and high-precision cutting, they

impart refined glamour to everythingthey embellish.

These precious ingredients can

be recognized through the MADE

WITH SWAROVSKI ELEMENTS

label, which serves as a certificate of

authenticity.

1/2012 NE

GIRLS BEST FRIENDS


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26

KEY-CLICK KR8-02/BK

black

KEY-CLICK KR8-02/RD

red

REAL GUYS

A Man is a Man! He does not better

himself by simply following modern

trends today Beckham tomorrow

Pitt. A Man is a Man - end of story!

The following pages will not tell you

who the "Real Guys" are, but what

makes a Real Guy very happy.

Authentic, individual items with

character and charisma: Striking

designs motorbikes, cars, desk

items. Even some items for the office.

After all the business world needs

"Real Guys".

REAL GUYS.

KEY-CLICK KR8-02/BR

Key-holder leather loop, leather/metal,antique gold look, with 3 metal rings forkeys and practical click-lock, brown




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PATENT CHAIN KR10-60/MAKey-holder with chain, round, incl. carabi-ner and 6 exchangeable rings, mattchrome plated, with transparent sleeve

130 x 25 x 9 mm, 61 gMax. logo size: 20 x 20 mm

PATENT KYR60/MCKeyholder, round, incl. carabiner and 6exchangeable rings, matt chrome plated,with transparent sleeve

90 x 25x 9 x 25 mm, 52 gMax. logo size: 20 x 20 mm


27

PATENT/Colour KYR61/MCKeyholder, round, matt chrome, with cara-biner, 5 exchangeable rings with colouredchips in order to distinguish the keys, withtransparent sleeve

98 x 25 x 9 x 25 mm, 52,5 gMax. logo size: 20 x 20 mm


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28

ENAMEL THE ETERNALLY YOUNG

ADVERTISING CLASSIC

FOR 120 YEARS, ENAMEL HAS

BEEN A PRESENCE IN ADVERTI-

SING.

There are many reasons for this. The

most important one is its diversity.

Enamel offers almost unlimited opti-

ons when it comes to the language of

colour and form.

Whether in company colours or

an individual form for a minimum of

600 items, new ideas can be produ-

ced in enamel at attractive prices.

And enamel was the cause of a small

advertising revolution at the end of

the 19th century. A particularly sweet

one ...

ONE MATERIAL CHANGES THE

ADVERTISING WORLD

Think about the early days of ena-mel in advertising for a few minutes,

and the popular advertising and

promotion signs of the era will

quickly come to mind.

Ludwig Stollwerck, the visionary

German chocolate producer from

Cologne, was the first to use enamel

signs for the purpose of advertising.

He was looking for a weatherproof

poster with a long service life when

he ordered the first prototypes in

Wuppertal-Elberfeld in 1893. These

innovative signs in a bespoke de-

sign quickly became a trademark for

the ambitious company. The Stoll-

werck signs were imitated in Europe

at first, and the rest of the world ra-

pidly caught on. Durability and a

long service life are still key argu-ments for enamel as an advertising

medium. As a result of many techni-

cal improvements, enamel remains

an unbeatable element of every new

product and brand identity launch.

As response boosters, enamel

advertising media have also proven

successful in mail shots.

Enamel key-ring features:

Weatherproof

Lightfast

Long service life

Engraving from 100 pcs.ALL INCLUSIVE

WELTENBUMMLER KR10-45/CHKey-ring with three travel charms: aero-plane, suitcase and globe, metal casting,shiny chrome plated, blue globe




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SKY FLIGHT KR8-24/CHKey-ring airplane in Super Constellationstyle, metal casting, shiny chrome plated,black/white


MR. PERFECT KR8-54/BKKey-ring, oblong shape, with writing MR.PERFECT, metal casting, shiny chromeplated, black/silver


SILVERSTONE 1949 KR8-23/CHKey-ring racing car in style of the fourties,metal casting, shiny chrome plated,red/black


I FEEL GOOD KR9-02/BKKey-ring guitar, metal casting, shinychrome plated, with writing I feel good,black


CHICAGO KR9-05/BKKey-ring sports car, metal casting, shinychrome plated, black


ON TOUR KR10-50/RDKey-ring racing cycle rider, metal casting,shiny chrome plated, with two key-rings asa bicycle, black/red


ON TOUR KR10-50/GRKey-ring racing cycle rider, metal casting,shiny chrome plated, with two key-rings asa bicycle, green


ON TOUR KR10-50/YEKey-ring racing cycle rider, metal casting,shiny chrome plated, with two key-rings asa bicycle, yellow


HOLE IN ONE KR11-33/CHGolf key-ring, metal casting, with 3 typicalgolf charms: golf ball, club and puttinggreen with flag, shiny chrome-plated,green/red


Exampleof engraving

Exampleof engraving

Exampleof engraving


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30


PLANET EARTH KR11-90/CHKey-ring with three environmental charms: tree,earth and whale, metal casting, shiny chrome plated

Design: Anne Rieck105 x 64 x 10 mm, 31 gMax. logo size: 18 x 4 / 15 x 15 mm

FLOWER POWER KR11-41/CHCharm key-ring flower and leaf design, metalcasting, with small butterfly pendant, shiny chromeplated, multicoloured


BAKER'S MIX KR11-80/CHBaker key-ring, with three charms: pretzel, bakershat and plaque with ears of wheat, metal casting,shiny chrome plated

Design: TROIKA Design Werkstatt59 x 53 x 7 mm, 23 gMax. logo size: 13 x 8 / 15 x 8 mm

ZEN FEELING KR11-08/CHZen key-ring, with 3 charms: Buddha, turtle andbamboo, metal casting, shiny chrome plated

Design: Anne Rieck97 x 59 x 5 mm, 38 gMax. logo size: 15 x 10 / 25 x 10 / 10 x 8 mm

LOUYS KR11-06/RDKey-ring fish, metal casting, shiny chrome plated, red

Design: Anne Rieck

66 x 39 x 5 mm, 28,8 gMax. logo size: 18 x 10 mm

FRANKYKR11-07/GRKey-ring fish, metal casting, shiny chrome plated,green


Exampleof engraving

Exampleof engraving


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31


WAVY HEART KR10-27/CHKey-ring heart shape, metal casting, shinychrome plated, striped pattern, pink


WAVY HEART KR10-28/CHKey-ring heart shape, metal casting, shinychrome plated, striped pattern, yellow


WAVY HEART KR10-29/CHKey-ring heart shape, metal casting, shinychrome plated, striped pattern, green


WAVY FLOWER KR10-37/CHFlower key-ring, metal casting, shinychrome plated, striped pattern, pink


WAVY FLOWER KR10-38/CHFlower key-ring, metal casting, shinychrome plated, striped pattern, yellow


WAVY FLOWER KR10-39/CHFlower key-ring, metal casting, shinychrome plated, striped pattern, green


LITTLE BUTTERFLYKR10-40/CHButterfly key-ring, metal casting, with smallflower pendant, shiny chrome plated, pur-ple


TEDDYKR7-03/PKKey-ring teddy bear, metal casting, shinychrome plated, pink


POLAR BABYKR8-03/WHKey-ring polar bear baby, metal casting,shiny chrome plated, white



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TROIKA DESIGNER

DING3000

Sven Rudolph, Ralf Webermann, Carsten SchellingHannover, Germany

"It is challenging and satisfying to turn wishes, dreams and ideas

into reality."

Design prices:

iF Product Design Award

Good Design Award Japan

Red Dot Award

Design Plus Award


ANNE RIECKVelleron, Provence, France

"For me design is the expression of lifestyle in product form."

Design prices:

red dot design award

FORM

International Gift Award

Focus in SIlver


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TROIKA WORLDWIDE

FORMALE Store, Turku / Finland

TROIKA Design Store @ shopping center of Hanghzhou Tower,Hanghzhou / China



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ALL INCLUSIVE*

IS VALID FOR:

// all engravable products for

100 pcs and more

ALL INCLUSIVE*

PRICES CONTAIN:// Costs for the selected item

// Set-up charge for your motive / logo

// 1 engraving per item or 1

individual name engraving

// 1 approval sample in advance

REQUIRED LOGO:

// vectorized EPS-file (black & white)

YOUR ADVANTAGE FOR BUDGET

PLANNING AND COST CONTROL:

TROIKA works with contemporary

design and without hidden costs!

TROIKA offers style, quality and

starting now, even more service from

our specialists in promotional items

at an ALL INCLUSIVE price.

This service comes with EVERYengravable model from our exclusive

TROIKA-collection for ambitious

men. Be surprised by our new

innovations. Our in-house product

development team sets new

standards through cooperation with

international designers instead of

familiar standard merchandise. And

our professional sales team offers

rapid completion of your orders!

THIS IS HOW A PRODUCT TURNS

INTO A PERSONALISED MUST-

HAVE

To see your own name on a credit

card case or key ring is a pleasure for

anyone. As we normally only perso-

nalise extremely expensive, hand-made products with someones

name, this special touch is very

effective.

A DECISION MADE IN 1.8 SECONDS

The use of a persons name is very

powerful. If you address someone

with their name, they tend to listen

more carefully. If someone reads their

name, they are likely to read on. This

is the classical 1.8 second decision. In

this short period of time the brain

decides whether to be interested in a

matter or not.

34


ENGRAVING

FREE OF CHARGE

NAME ENGRAVINGALLINCLUSIVE*

PRICE INCLUDE:

// Costs for the selected item

// 1 individual name engraving per item

// 1 sample for approval in advance


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35


Packing examples

ADDITIONAL INFORMATION

IMPRINT

EDITOR

TROIKA Germany GmbH,

V.i.S.d.P.: Liudger Bll

LAYOUT

einblick, Hachenburg

grafixx media, Borod

TEXT

Ulrich Wergen, Cologne

PHOTOS

Fotostudio Ketz, Hachenburg

istockphoto.com, fotolia.de

PRINT

Druck- und Mediencenter

GmbH & Co. KG, Elkenroth

The brands / company identifi cati-

ons shown here are examples used

for the demonstration of imprin-

ting and engraving done on cus-

tomers orders. They are not used

by TROIKA. Use, reproduction,

and re-printing of these products

and images only with the expres-

sed written permission of the pu-

blisher.

Colour images may vary from the

product due to printing quality. Laser

engraving may look different on real

product due to technical variations.

SAMPLES

We are pleased to send our TROIKA

products on request. We do however

hope you understand that this can

only be done on an invoice basis, i.e.

net price plus freight costs. Samples

shall be regarded as close examples

of the items in terms of quality, di-

mensions, weight & colour.

OVER OR UNDER-DELIVERY

Due to production and technical rea-

sons, an over or under-delivery of up

to 10 % cannot be ruled out. Only the

actual amount delivered will be invoi-

ced.

QUALITY OF THE GOODS

Variance in appearance of products

and goods may occur for example

due to natural markings in leather or

colour deviations of +/- 10 %. Size

differences of up to 0.1 mm with

prints, negligible deviation of co-

lours and contours depending on

the kind of material and the cove-

ring, as well as slight deviations of

up to 0.1 mm with engravings and

prints from one produced item to

the next (one order) shall be regar-

ded as being in accordance with the

contract.

DELIVERIES

Our deliveries shall be done, should

it not be otherwise arranged, via UPS

Standard and will be calculated ac-

cording to the UPS pricelist. Back or-

ders shall be dispatched without ad-

ditional freight costs.

> Please note our general terms and

conditions. We would be glad to

send these to you on demand.

> We can send you the pricelist for

our additional services (engraving,

print) if desired.


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INUKSHUK USEFUL HELPERS

Documents

Corporate Gifts 2012 NE E