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CORPORATE CULTURE AS DRIVER FOR SUSTAINABLE SUCCESS
Pius Baschera
May 2018
Zürich
2
THIS IS HILTI
• Founded in 1941 in Schaan, Liechtenstein
• World market leader in fastening and
demolition technology for construction
professionals
• Sales of CHF 5.1 billion
• 28,000 employees in more than
120 countries
• Direct sales approach:
~ 230,000 customer contacts per day
• 100% family owned: all shares held by
the Martin Hilti Family Trust
Corporate culture as driver for sustainable success | P. Baschera | May 2018
HILTI BUSINESS MODEL
3Corporate culture as driver for sustainable success | P. Baschera | May 2018
4
CHAMPION 2020 – HIGH PERFORMING GLOBAL TEAM
• We employ a highly competent, motivated, international
team, as foundation of our success
• We are recognized as one of the most attractive employers
worldwide
• Outstanding, long-term career opportunities worldwide
• Continuous investments in personal and professional
growth
• Secure base, rewarding performance
• A diverse workforce with equal opportunities is essential
for our success
Corporate culture as driver for sustainable success | P. Baschera | May 2018
CORPORATE CULTURE – A DEFINITION
Corporate culture as driver for sustainable success | P. Baschera | May 2018 5
Organizational culture encompasses values and behaviors that "contribute to
the unique social and psychological environment of an organization“
Wikipedia
“A caring & performance-
oriented culture.”
“Culture is the organization’s immune system.”
Michael Watkins, Professor at IMD
“Culture is what people do when no one is looking.”
Herb Kelleher, former CEO of Southwest Airlines
2009
WE INVEST TO MAKE OUR CULTURE TANGIBLE AND RELEVANT - OUR CULTURE JOURNEY
• Lived every day in the company
• Fully supported by top management
• Sustained by regular Team Camps for
continuous learning on all hierarchical levels
• Having a positive impact on the engagement of
our team members and is high value for us:
– 18’000 - 32’000 days/year
– ~70 Sherpas (facilitators) worldwide
– 7-10 Mio CHF expense/year
The Hilti Way
2007
20092003 2005 2007 2015 20182012
Foundation
Purpose & Values
Rubicon
Alignment
Pit Stop
Managing Energy
Moment of Truth
Customer
The Hilti Way
Entrepreneurship
in Hilti
Pit Stop
Champion 2020
Pit Stop
Care & Perform
Our Culture is…
Corporate culture as driver for sustainable success | P. Baschera | May 2018 6
THE WAY WE DO THINGS AT HILTI IS BASED ON LIVING STRONG VALUES
• We act with integrity in all we do
• We demonstrate courage to go beyond the circle of habits
• We outperform through teamwork
• We have commitment to personal and company growth
Corporate culture as driver for sustainable success | P. Baschera | May 2018 7
TEAM CAMPS – FOR ALL TEAM MEMBERS WORLD-WIDE
We discuss selected and relevant topics on a global and vertical plane in a biannual rhythm
• Effective leadership
• Customer orientation
• Entrepreneurship
• Strategy implementation
All team members participate, starting with Board of Directors & Executive Board
The Team Camps are facilitated by internal people, called “Sherpas”, in the local language
All team leaders participate twice in a team camp
• As member of a management team
• With their own team
8Corporate culture as driver for sustainable business results | SHD | Sep 2017
OUR TEAM CAMPS WORLD-WIDE HAVE THREE CORE ELEMENTS
Contribution to Company
“Face the brutal facts” & align on critical issues
Corporate culture as driver for sustainable success | P. Baschera | May 2018 9
Could you send us the
original images?
Team building
Address relevant team issues, e.g.
inclusion
Individual Reflection
Personal reflection & feedback
DEVELOPING CULTURE TAKES TIME AND REQUIRES LEADERSHIP COMMITMENT & REINFORCEMENT
Top management …
• Is fully committed
• Act as role models
• Is close to organization
Leadership is key Long-term Act on Values
• It takes time
• Needs rituals / catalysts, e.g. team
camps
• Celebrate success
Values & culture…
• As frame for all HR processes
• Most important criteria for promotion
• Visible sanctions in case of non
compliance
Caring and performance-oriented culture
Core Purpose & Values
Understanding the business
Functional expertise
Understanding
and defining
what needs to
be done
Developing
yourself
and others
Getting things
done
Working inclusively
with others
Source & Select
Develop & Coach (PMP, SMD)
Reward
Corporate culture as driver for sustainable success | P. Baschera | May 2018 10
LEADERS PLAY A DECISIVE ROLE IN SHAPING THE CULTURE AND WE HAVE HIGH EXPECTATIONS TO OUR LEADERS
Corporate culture as driver for sustainable success | P. Baschera | May 2018 11
WE ARE CONVINCED THAT …
Business Performance:
Sustainable Value
Creation
Customer engagement
& loyalty
Employee engagement
& morale
Managerial behavior & leadership
12Corporate culture as driver for sustainable success | P. Baschera | May 2018
“ONLY WHAT GETS MEASURED GETS DONE"
13
* As per October 2016
Employee Engagement
Annual
Customer Engagement
Bi-monthly
Value Creation
Value Cockpit
Monthly
Corporate culture as driver for sustainable success | P. Baschera | May 2018
14
HILTI TODAY AMONG THE BEST EMPLOYERS WORLDWIDE
Great-Place-to-Work
• Global: # 22 in 2017
• Europe: # 7 in 2017
Low Fluctuation:
• With ~14% much better than industry average
Outstanding Employee Engagement*
• Employee Engagement: 70%
• "I recommend Hilti as a great place to work": 72%
• "It would take a lot to get me to leave this
organization": 67%
• "Hilti inspires me to do my best work every day": 70%
Successful people development:
• 77 % of all leadership positions and
• 100% of top management filled from within
LEARNINGS FROM A 30 YEARS LONG JOURNEY
15
• Top-Management must agree on Mission, Strategy and Corporate Culture/Values
• Engage all team members through
• Top Management as role models
• Making values tangible and relevant
• Offering regular platforms for discussions / cultural trainings
• Embed corporate culture/values in the strategy and business processes
• E.g. people development processes to nurture personal growth
• Zero compromise on leadership promotions
• Measure development regularly (Geos / Brutal Facts) and implement corrective
actions as needed
Corporate culture as driver for sustainable success | P. Baschera | May 2018
It’s all about people!
16Corporate culture as driver for sustainable success | P. Baschera | May 2018