17631 NE 134th Place, Redmond, WA 98052 | 978-489-4315 | paracosm@uw.edu | coroflot.com/CoralLee/portfolio

University of Washington June 2016 Michael G. Foster School of Business- Bachelor in Business Administration- Marketing major 3.67 cumulative GPA- Dean’s List (4 quarters)- Freshman Direct Admit

Sip Publishing February 2015 - present Marketing Intern- managed Facebook & Twitter accounts & Salesforce database, conducted market

research, designed banner ads, converted press releases into website content

Conscious Entertainment Group March 2015 - present Social Media Intern- managed Facebook, Twitter, & Instagram accounts for Foundation Nightclub,

created content for blog & social media, ran Google AdWords campaign, designed & presented Snapchat campaign to marketing department, monitored mentions on SproutSocial

American Marketing Association August 2014 - present Husky Creative- Art Director & Design Lead at student-run advertising agency, designed branding

packages for clients, conducted market research & segmentation, responsible for all agency branding Regional Conference Committee- created promotional materials (branding, posters, signage),

collaborated with team to plan & execute logistics of event of 100 students & professionals VP of Marketing- transitioning into role that oversees committee of 5+ that designs & disperses all club

marketing collateral (weekly flyers, branding, posters, digital visuals)

Delta Sigma Pi (Professional Business Fraternity) September 2013 - present Recruitment Committee- researched & booked catering/ venue for banquet of 100+ attendees Fundraising Committee- coordinated fundraiser for 80+ members

UNICEF-UW (United Nations Children’s Fund) September 2013 - present Vice President- trained & managed large officer team, directed member & officer meetings, designed

promotional materials, led logistics & PR committees of 8+ members each Secretary- coordinated communications between officers, planned logistics of meetings & events,

maintained database of club files Student Assistant | UW Housing & Food Services January 2014 - present Assisted with food preparation & served 500+ customers daily in a fast-paced environment

Fox Sports University (1st place team chosen by USGA & Fox Sports) o Created a digital & guerilla marketing campaign to promote 2015 US Open at Chambers Bay;

planned viewing experience and on-site activations to increase Millennials’ interest in golf AMA Member of the Quarter (Winter 2015)- awarded to member for outstanding contribution Holland America Line Global Case Competition (2nd place team in Freshman Direct track)

o Produced a dynamic HR solution for international cohesion for Maersk Group HFS Sustainability Case Competition (Top 3 team)

o Designed a marketing solution for campus sustainability; plan for publicity event implemented President’s Volunteer Service Award- recognition for outstanding volunteer service

Proficient in Adobe Creative Cloud suite Pursues photography & graphic design SVC course in Art Direction Skilled in Microsoft Office (Excel, PowerPoint)

Strong presentation & communication skills Experienced with Google AdWords (PPC) Passion for digital marketing (social media) 15 years of performing arts (dance & singing)