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Copyright 2014: Mark Bishop
1
Copyright 2014: Mark Bishop
Copyright 2014: Mark Bishop
2
Table of Contents Disclaimer .............................................................................................................................................. 3
Welcome to instant Profit Silos .......................................................................................................... 3
What is an Instant Profit Silo? ............................................................................................................ 4
What you will need ............................................................................................................................... 5
How it works: ......................................................................................................................................... 5
1. Find a niche ............................................................................................................................... 5
2. Choose a product: .................................................................................................................... 5
3. Keywords: .................................................................................................................................. 6
4. WordPress: ................................................................................................................................ 6
5. Construct your landing page ................................................................................................... 7
6. Silo: ............................................................................................................................................. 8
Example: ........................................................................................................................................ 8
7. Ads:............................................................................................................................................. 9
Conclusion ........................................................................................................................................... 11
Will you always make money in 12-24 hours? .............................................................................. 11
How much money can I expect to make? ...................................................................................... 11
Inspiration: ........................................................................................................................................... 13
Resources ........................................................................................................................................... 14
Copyright 2014: Mark Bishop
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Disclaimer The following lesson is based on my personal experiences and the methods I personally use which may or may not be the
best or most effective practise.
Please read:
The method outlined in this publication is not intended for use as a source of legal, business, accounting or financial advice.
All readers are advised to seek the services of competent professionals in the legal, business, accounting, and finance
fields.
Absolutely no guarantees of income are made. Any references to income are done solely for the purpose of illustration and
should not be understood as typical results. Reader assumes full responsibility for use of information contained herein. The
author and publisher assumes no responsibility or liability whatsoever on the behalf of the reader of this literature.
If you do not accept these terms, please close this publication and discontinue using it immediately.
Welcome to Instant Profit Silos
My name is Mark Bishop and for those of you who don’t know
me I make most of my living from niche marketing (often in
weird or embarrassing niches).
Fortunately, and after a great many failures I mastered niche
marketing… getting it down to simple to replicate formulas
(Instant Profit Silos being one of them).
Before I explain what Instant Profit Silos is and how it works I’d
like to assure you that niche marketing is a very real, viable and
profitable business model which can provide constant passive
income for years to come.
Copyright 2014: Mark Bishop
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Here’s an example: A little while ago I built a website in an
embarrassing niche selling a digital product (PDF) for $37.
Within weeks I was making $100s a day, in the first 4-5 months
my daily sales were $500-$800. At the end of the first 6 month
period that one site had made me over $124,000.
Really… 1 website + 6 months = $124,000
Sure that sounds like hype, but I assure you it’s true, I have all
the documented proof to back those claims too.
Why am I telling you this?
Simple… many people will tell you that niche marketing doesn’t
work or it’s not profitable enough. But they are wrong, very
wrong; niche marketing is very profitable indeed when it’s done
right.
Now let me state: Instant Profit Silos won’t make you six figures
in six months (well not unless you do a lot of scaling), but it will
make you money really fast (often within hours).
What is an Instant Profit Silo?
An Instant Profit Silo is a combination of highly targeted paid
traffic and a product specific content silo.
If that sounds complicated I apologise… it wasn’t meant to &
it’s actually really easy.
Copyright 2014: Mark Bishop
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Instant Profit Silos is actually best explained via video, this PDF
is meant as a summary. So please make sure you watch all of
the videos from start to finish before building your first income
stream.
What you will need
1. 1 domain as generic as possible
2. Hosting for your domain
3. A Wordpress theme: in the case study I use OP2 but there
are many free themes which you can use instead.
4. Initial investment (for ads to run)… $25 will do
How it works:
1. Find a niche. Look for a niche audience who are hungry
to purchase products online. An audience who are more
likely to purchase over the internet, for example a solution
to an embarrassing problem (see embarrassing /
desperate niche PDF).
2. Choose a product: which solves the problem or
provides a solution and become an affiliate. You can use
Instant Profit Silos to make money promoting digital and
tangible products, but the product must be good and
ideally have an affiliate commission of $25 per sale or
more.
Copyright 2014: Mark Bishop
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A great place to start is ClickBank (for digital products). In
the case-study I chose to target the urticaria / hives niche
(skin condition) & picked a product called ‘Get Rid of
Hives’
http://getridofhives.co/
3. Keywords: Find a buying related keyword with a high
monthly search total (competition is not important). A
buying keyword or trigger keyword should be a phrase
which someone looking for a solution to a specific problem
is likely to type into a search engine.
In the case study I chose the buying phrase ‘How to get
rid of hives’.
Use the Google Keyword Planner to find buying keywords
with high monthly search totals. Once you have one
buying phrase come up with 3 or more product related
phrases (these are used for your silo).
For example:
Product XYZ Reviews
Product XYZ Warning / Scam etc
Product XYZ Cost
How Product XYZ Works
Etc
Etc
4. WordPress: Install WordPress onto your domain. Add a
theme which allows versatility; preferably one which allows
Copyright 2014: Mark Bishop
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you to NOT have a menu and can be set to full page with
no sidebar. I used Optimize press 2, if you have it, it’s
perfect for Instant profit Silos, if you don’t and you don’t
want to purchase a copy then use a free theme. There are
thousands of free themes to choose from. Add Plugins
(see video).
5. Construct your landing page. This is the page that
everyone who clicks your ad will land on. Use existing
content from the product website where possible – re-
word where applicable (but don’t worry about duplicate
content). Same with the graphics (use product graphics).
Case study landing page: http://ikkonik.net/how-to-get-rid-
of-hives
Your landing page should be optimized for your main
buying key-phrase as well as including the name of the
product.
The landing page (as well as all silo pages) should include
numerous buttons / opportunities to visit the vendor
website. All links to the product / vendor website should
contain your affiliate link.
In the case study I have cloaked my affiliate link using a
PHP script, you could use a WordPress plugin such as
Prettylink to achieve the same (you don’t have to cloak if
you don’t want to).
Copyright 2014: Mark Bishop
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6. Silo: Build the product specific content silo to support the
landing page. These are simply additional pages, one for
each of the product related keywords you choose,
Example:
Product XYZ Reviews
Product XYZ Warning / Scam etc
Product XYZ Cost
How Product XYZ Works
Each page (everything is page based / we don’t use
posts) must also be optimized for the product and main
buying keyword where possible.
2-3 silo pages are usually enough. Each page must also
contain links to all other pages in the silo at the bottom
(preferably), see case study: http://ikkonik.net/how-to-get-
rid-of-hives
This is achieved by hyperlinking text; highlight the text –
then click the link icon and choose from the specific silo
pages.
Copyright 2014: Mark Bishop
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All silo pages should have the main landing page as the
parent page… see picture:
Note: The main landing page has NO Parent page.
Each silo page should also contain buttons / links
containing your affiliate link.
Use content and graphics sourced from the product /
vendor website where possible (as in step 5).
7. Ads: Set up Bing to run ads which will land on your
landing page. In the case study I target all search types,
Copyright 2014: Mark Bishop
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I.E. Broad, Phrase and Exact. If you are working to a
budget begin by targeting only Exact.
Bid for first page inclusion or best position bid on the
phrases you chose providing it is not too expensive and
competitive.
If it is expensive work out your maximum bid as follows.
Find commission total first, and then divide that figure by
50.
E.G. $25 ÷ 50 = 0.50
Your maximum bid would therefore be $0.50
This is based on the assumption that it may take up to fifty
clicks to make a conversion (often far less in these
niches).
Aim to achieve a CTR of above 1.2% and a quality score
of 5/10 or more.
When targeting all search types weed out
underperforming search types or make additions to pages
to achieve a better performance. If using just Exact simply
edit to raise performance.
To target other related phrases in the niche build out the
silo to include and optimize for the phrase
Copyright 2014: Mark Bishop
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Conclusion
If this little formula seems too easy, it’s because it is. The
fact that it’s really easy doesn’t mean it won’t work, it does!
Spend a little time, pick the right niches, find a great keyword
(easy because competition isn’t a huge factor) and your
income stream is pretty much done.
The content and graphics are right there for you to use (No
duplicate content penalty as we are not trying to rank).
Will you always make money in 12-24 hours?
That really depends on the niche, how you set things up and
your keyword performance. Occasionally it may take a few
days to get everything working properly and then it will work
straight away other times.
Providing you choose a niche where people are eagerly
seeking a solution Instant Profit Silos should work, the more
embarrassing and desperate the niche, the more inclined
they will be to purchase.
There is virtually no learning curve to navigate through with
Instant Profit Silos. After the first is up and running and
making money simply move onto the next.
How much money can I expect to make?
Copyright 2014: Mark Bishop
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Each profitable silo will continue to provide you with a
passive income stream, often for months or years without
additional work leaving you time to build more and more or
concentrate on whatever else you do.
It’s not about making it big straight off the bat. Many people
make the mistake of thinking they want a Million… and then
start looking for the one ‘Holy Grail’ business idea which will
bring them that kind of money.
But the truth is; ideas like that are few and far between and
when they do exist they usually require a huge investment.
Instant Profit Silos is about making money quickly… little
income streams which are easy to set up, take no time to run
and make you $10, $15, $30, $50 a day each, every day.
$15 a day might not seem like the internet lifestyle everyone
else promised, but that’s still an extra $450 per month. If you
had 10 Instant Profit Silos (*you could easily achieve 10 in a
week) then at just $15 a day; you now have an additional
income of $4500 per month.
I’m sure you get the idea: little steps add up and before you
know it you will begin to hit all of your income goals.
Thank you once again for purchasing Instant Profit Silos; I
look forward to hearing your success stories soon. Now go
build your first IPS.
Copyright 2014: Mark Bishop
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Inspiration:
The following video contains extracts from a video I made for
the upgrade and shows a return on investment of over
3000% in four days.
$1.51 spent on traffic resulted in 2 sales and around $50
profit. Here’s the video:
https://www.youtube.com/watch?v=Jo1Dv_IQHcI
P.S If you like the idea of dominating weird little niches on a
massive scale as I do, I recommend you take a look at my
highly acclaimed Niche Marketing training platform called
Niche Synergy (referred to on several occasions as the best
niche marketing training ever produced).
Niche Synergy will be changing this year to a monthly
program but as I write you can still get access to the entire
training platform for a small one off payment – Click Here for
details and real reviews.
*Links to the old thread which hasn’t been updated for a while as I am moving to self-hosted this
year. But you can still buy it there and it’s still bang up to date and highly profitable.
Copyright 2014: Mark Bishop
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Resources
OptimizePress 2 (as used in the case study)
Pretty link (link cloaking)