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MAD HSH 5 for $5 Pop Up • Drive sales by having pop up during both lunch and dinner rushes • Create interest in HSH program by offering rotating menu & talking about regular HSH offerings • Having a dedicated TM, Christine, allows opportunity to develop relationships with customers • TMs enjoy having a cheap

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MAD HSH 5 for $5 Pop Up

• Drive sales by having pop up during both lunch and dinner rushes

• Create interest in HSH program by offering rotating menu & talking about regular HSH offerings

• Having a dedicated TM, Christine, allows opportunity to develop relationships with customers

• TMs enjoy having a cheap lunch alternative that changes weekly

Marketing Support

•Updates on Facebook remind customers of the event each week

•Posting the menu has seen more “likes” than just an update for the event

•Christine has become a favorite on Facebook with our customers!

Sales Results

Christine has really taken ownership of the HSH 5 for $5 program. Her passion and excitement has shown in the sales numbers.