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CONVERSIONBOOST:SPECIALREPORT
CONVERSIONBOOST:SPECIALREPORT
Copyright © All rights reserved worldwide. YOUR RIGHTS: This book is restricted to your personal use only. It does not come with any other rights.
LEGAL DISCLAIMER: This book is protected by international copyright law and may not be copied, reproduced, given away, or used to create derivative works without the publisher’s expressed permission. The publisher retains full copyrights to this book.
The author has made every reasonable effort to be as accurate and complete as possible in the creation of this book and to ensure that the information provided is free from errors; however, the author/publisher/ reseller assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein and does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet.
Any perceived slights of specific persons, peoples, or organizations are unintentional.
The purpose of this book is to educate and there are no guarantees of income, sales or results implied. The publisher/author/reseller can therefore not be held accountable for any poor results you may attain when implementing the techniques or when following any guidelines set out for you in this book.
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CONVERSIONBOOST:SPECIALREPORT
TableofContents
Introduction ............................................................................................................ 4
Polish & Shine ....................................................................................................... 5
Creating a High Converting Sales Page ................................................................ 9
Provide Automated Support ................................................................................ 16
Test Everything ................................................................................................... 18
Improving Engagement ....................................................................................... 21
Winning Them Over ............................................................................................ 28
Conclusion ........................................................................................................... 32
Resources ........................................................................................................... 33
CONVERSIONBOOST:SPECIALREPORT
Introduction
Increasingyourwebsite’strafficisalreadyatime-consumingtaskthat
willtakeupenoughofyourtime.So,youneedtomakesurethattraffic
convertsintosales,right?
Thankfully,therearedrop-deadsimplewaysofcapturingattention,
boostingconversionratesandultimately,maximizingyourprofits
withoutbreakingthebank,orspendingalotoftimetweakingyour
trafficcampaigns.
Infact,theconversionboostinghacksfeaturedinthisreportareones
thatyoucaneasilyimplementintoyourexistingwebsitewithout
spendingmorethanacoupleofhourstighteningupafewweakareas
sothatyoucantransformyourbusinessinjustamatterofafewshort
days.
Doesthatsoundlikesomethingyou’dbeinterestedin?
Ifso,let’sbegin!
CONVERSIONBOOST:SPECIALREPORT
Polish&Shine
Itallbeginswithensuringthatyourwebsiteorlandingpageis
optimizedforconversion.Whetheryouaredirectingtraffictoasales
page,oryou’resendingthemtoalandingpage,youneedtomakesure
thatyourpagewillmotivatevisitorsintotakingaction.
Hereareafewquickandeasywaystodothat:
MakeVisitorsDoLessWork
Ifyouaresendingvisitorstoasqueezeorlandingpage,it’simportant
thatyouonlyaskfortheinformationthatyouabsolutelyneed.
Youropt-informshouldaskforonlytheirnameandemailaddress.You
cansegmentyourlistslaterasyoursubscribersbegintoopenand
respondtoyourcampaigns,buttomaximizeopt-inrates,youneedto
keepitsimple.Itshouldn’ttakeyourvisitormorethanafewsecondsto
fillintherequiredinformationandsubscribetoyourlist.
Additionalformfieldswillseverelydecreaseconversionratesbecause
you’reboggingyourvisitordown.Thelesseffortyourequireof
potentialsubscribers,theeasieritwillbetogrowalist.
CONVERSIONBOOST:SPECIALREPORT
Keepthepagecrispandcleansothatvisitorsaren’tconfusedabout
whatactiontheyshouldtake,andmakesurethatallconversion
elementsareabovethefoldforoptimalresults.
Minimizenavigation.Infact,eliminateitaltogethersothatalltheysee
istheheadline,opt-informandincentiveoffer.
Also,paycarefulattentiontoyourheadline.Makesurethatitspeaksto
yourvisitorandgivesthemareasontogiveyoutheirnameandemail
address.You’llwanttotestoutdifferentheadlinestodeterminewhat
worksbestforyouraudience.
Acompellingheadlinecapturesattentionandconvincespeopleto
continuereadingeverysinglewordonyourpageuntilyouhaveclosed
thedeal.Itpersuadesvisitorsintobecomingcustomers,andmakes
believersoutoftheskeptics.Andifit’sdoneright,ithasthepowerto
transformasalespageintoanincrediblemoney-makingmachine.
DavidOgilvy,abusinesstycoon,knownasthe“fatherofadvertising”
believedthattheheadlineofasalespagewasthesinglemost
importantcomponentinamarketingsystem.
CONVERSIONBOOST:SPECIALREPORT
Healsosummarizedtheimportanceofakillerheadlinewiththe
followingquote:“Ontheaverage,fivetimesasmanypeoplereadthe
headlinethantheydothebody.”
Yourjobistocreateaheadlinethatimmediatelycapturesattention
andtouchesdownonwhatismostimportanttoyourtargetaudience.
Youdon’twanttogettoocreative,craftyorcleverwithyourheadlines.
Whileyoucancreateheadlinesthatcreatecuriosity,whenitcomesto
yourmarketingmessageyouwantittoringloudandclear.
Thismeansyouneedtobeverydirect.Noguessing.Nowordplay.
ReplicateWhatWorksforOthers
Studysuccessfullandingandsqueezepagesfromwithinyournicheand
saveyourselftimebydesigningyouropt-inpagesaroundwhathas
proventowork.
Andifyoureallywanttoincreaseopt-inrates,addavideotoyour
squeezepageorahigh-qualityproductboxorgraphicthatrepresents
yourincentiveoffer.
CONVERSIONBOOST:SPECIALREPORT
OfferanIrresistibleIncentiveOffer
You’llwanttomakesurethatyouareofferingsomethingofclearvalue
thatresonateswithyourtargetaudience.Don’tmakethemistakeof
tryingtocatertoeverypotentialclientononesqueezepage.
Forbestresults,createmultiplelandingpagesthatareaimedatspecific
targetaudiences,andthenofferagiveawaythatisdesignedtohelp
theminsomeway.Evenwhenfocusingonjustoneniche,it’simportant
tospeaktosegmentsofyourmarket.
Forexample,ifyousellaguideonself-publishing,youcouldsetupa
landingpageaimedtowardsbeginnerswhileofferingafreereporton
“Top10ToolsYouNeedtoBuildYourAuthorPresence”.
Then,createasecondlandingpagethatistargetedtowards
intermediateauthorswhoalreadylikelyhaveanonlinepresencebut
arelookingtomaximizeexposureandbuildtheirreadersbase.
Thebettertargetedyourincentiveofferis,theeasieritwillbeto
convincevisitorstosubscribetoyourlist.
CONVERSIONBOOST:SPECIALREPORT
CreatingaHighConvertingSalesPage
Whenitcomestoyoursalespage,youneedaverynarrowfocussothat
you’reabletocommunicatewithyourvisitorandconvincethemto
purchaseyourproduct.
Keepyoursalescopymovingalongbyconstantlyengagingyour
potentialcustomer.Ifyoursalescopydoesn’tgetyouexcitedabout
yourproduct,don’texpectthatitwillconvertvisitorsintocustomers.
Youwanttoguideyourvisitors’attentiontothemostimportant
elementsofyourcopyusingbulletpoints,headlinesandsub-headlines
andothervisualcues.Keepthemgluedtoyourcopy!
Useshort,concisesentencessothatvisitorscanquicklyscanyourcopy
fortheinformationthat’smostimportanttothem.
CONVERSIONBOOST:SPECIALREPORT
Don’tbogthemdownwithendlesslylongparagraphsoftext.Anduse
imagesorvideocontentwheneverpossibletomaximizeengagement
andhumanizeyourbrand.
Speaktheirlanguage.Useeverydaylanguage,asthoughyouare
talkingtoafriend.
Yourvisitorswillfeelmorerelaxedwhenreadingyoursalescopyifthey
aren’tforcedtoGoogleunfamiliarwords.
Ifyourproductisaimedatbeginners,usingeverydaylanguage,rather
thanfancywording,willalsoensurethattheyaren’toverwhelmedor
concernedthattheywon’tbeabletoutilizeyourproducteffectively
becauseit’stooadvancedforthem.Yoursalespageisnottheplaceto
showoffyourlinguisticskills.
Findout:
• Whatkindofterminologydotheyuse?
• Howwouldtheydescribetheproduct/servicestheypurchase?
• Howdotheydescribetheproblem?
• Whataretheirdemographics?
CONVERSIONBOOST:SPECIALREPORT
Themoreyouknowaboutyourtargetaudience,theeasieritwillbefor
youtocreatesalescopythatspeakdirectlytothem.
AddaNo-Questions-AskedMoneyBackGuarantee
Removeallriskstoyourbuyerbyofferinganoquestionsasked,money-
backguaranteeonyoursalespage.Thistellsvisitorsthatyoubelievein
yourproductandaren’tafraidtostandbehinditbyensuringthatthey
aresatisfiedwiththeirpurchase.
Theincreaseinsaleswillalwaysmakeupforanyrefundsyouneedto
process!
UsePowerWords
Wordssuchas“Special,Limited,Exclusive,Uncover,Successand
Winning”areallpositivewordsthatevokeemotion.Sprinklethem
throughoutyourcopyandmakesureyouuseatleastonepowerword
inyourheadlineandsub-headlinesaswellasthroughoutyourcopy.
UseCompellingCTA’s
Yourcalltoactionisoneofthemostimportantelementsofa
successfulsalespage.Makesurethatyouareusingtangibleaction
CONVERSIONBOOST:SPECIALREPORT
verbsthatspurvisitorsintotakingaction(forexample,“Reserveyour
seat”,“ClaimyourCopy”).
Provideaclearvalueproposition
Visitorscareaboutonething:howyourproductorservicebenefits
them,somakesureyouclearlystatethebenefitsupfront.Featuresare
importantaswell,butoutlininghowyourproductwillhelpthemor
solvetheirproblemisevenmoreso.
Tellpotentialbuyerswhatisspecialaboutyourproduct.Howit’s
differentthanotherproductsonthemarketandhowitwillhelpthem
solveaproblem.
Giveyourvisitor’sareasontocontinuereadingyoursalespageright
awaybyshowcasingthegreatestadvantageandthebiggestbenefitto
theofferyouarepromoting.
Thatway,ifyourreaderdoesn’tconnectwithanythingelse,andevenif
theyfailtocontinuereadingtherestofthepage,theyareawareofthe
greatestreasontheyshouldrespondtotheoffer.
ProvideSocialProof
CONVERSIONBOOST:SPECIALREPORT
Ifyouhaveastrongsocialmediapresence,addyoursocial-media
followercounttothefooterofyoursalespage.
Notonlywillthishelptoincreaseconversionsbydemonstratingthat
youhavesolidifiedabrandinyourniche,butitwillencouragevisitors
whoaren’tquitereadytomakethepurchase,becomepartofyour
socialmediacommunity.
BeClearwithYourUSP
Anotherimportantelementofbrandingisfindingyourcompany’s
UniqueSellingProposition,orUSP.SomepeoplecallthistheUnique
SellingPoint.Eitherway,yourbrandmustoffersomethingthatsetsyou
apartfromthecompetition—somethingtheydon’torcan’toffer—to
differentiateyoufromyourcompetitors.
Whatmakesyoudifferent?Whyshouldsomeonechooseyour
companyorproductsoveryourcompetitors’?
ThatiswhatyoumustfigureoutandthenintegratethatUSPintoyour
salescopyaswellasallotheraspectsofyoursalesfunnel.
CONVERSIONBOOST:SPECIALREPORT
UseTestimonials&CaseStudies
Consideraddingtestimonialsintoyoursalespageofpositiveresponses
thatyou’vereceivedfromexistingcustomers.Thistellsyourvisitors
thattheproducthasworkedforotherpeople.
Makesureyourtestimonialsarefromevery-daycustomers,justlikethe
visitorsonyourpage,andnotfromexpertsorgurus(unlessyour
productistargetingthatdemographic).
Thisisimportantbecauseifyouaresellingaproducttoabeginner,you
wantthemtounderstandthatnospecialskillsorexperienceisneeded
inordertotakeadvantageofyouroffer.
Peoplewillbetterrelatetotestimonialsandcasestudiesthatareat
theirlevel.
BeReal,BeHonest
Consumersaresavvy.Theyaren’tgoingtofallforhype-basedsales
pitchessokeepfocusedonwritingclear,honest,andcompellingcopy
thatisn’tbasedonoutrageousclaims.
CONVERSIONBOOST:SPECIALREPORT
Peoplewillseerightthroughover-hypedoffersandyou’llnotonlylose
theirtrust,you’lllosethesale.
CONVERSIONBOOST:SPECIALREPORT
ProvideAutomatedSupport
You’velikelyalreadyseenchatbotsinaction.Theyareonalltypesof
websites,frommajorretailchainstomobilephoneserviceproviders
andmanyothertypesofsitesandapps.Chatbotsareveryusefulfora
lotofdifferentapplications—fromsimpleusercontact,toanswering
questions,andevenhelpingthesalesprocessalong.
Chatbotscandrasticallyimproveuserexperience.Customerslove
gettingananswerinsecondswithouthavingtowaitonholdforalive
personorsendinganemailandwaitinghoursordaysforaresponse.
Chatbotscanalsoprovideyouextremelyvaluableinformationabout
yourcustomersifyoulogthoseconversationsandanalyzethem,
becauseyoucanseethetypesofquestionstheyareaskingandwhat
themostcommonconcernsarepriortodecidingtopurchaseyour
product.
Hereareafewchatbotresources:
>>https://www.chattypeople.com/
CONVERSIONBOOST:SPECIALREPORT
>>https://botsify.com/
>>http://www.chitchatchimp.com
CONVERSIONBOOST:SPECIALREPORT
TestEverything
Splittestingisawayofgaugingtheeffectivenessofspecificelementson
asalespageorwithinasalesfunneltoimproveconversionrates.You
testONEelementatatime,andrunasplittestingcampaignlongenough
forbothpagestogenerateanequalnumberofvisitors(or“hits”).
Youneedtogetintothehabitofsplittestingyoursalespagessothat
youhaveaclearideaastowhat’sworkingandwhatneedstweaking.
Justasimplechangecansignificantlyincreaseconversionratesbut
withouttestingyourcopysothatyoucandetermineareasthatneed
strengthening,youwon’tknowwhatthatchangeshouldbe.
Youcanliterallysplittesteveryaspectofyourwebpagefromheadlines,
pricing,graphics,buttons,layout,colorschemes,andmore.Andyou
don’thavetojustsplityoursalespageseither.Youcanalsosplittest
youremailmessages,autoresponderfollow-ups,andevenyourblog!
CONVERSIONBOOST:SPECIALREPORT
Bysplittestingyourpagesyouwillquicklyseejustwhatdrawsyour
visitorsinandwhatsimplypushesthemouttothenextwebsite.By
analyzingthisinformation,youcanmakelittle(orbig)changesthatwill
boostconversionandsendyourprofitsthroughtheroof!
Theeasiestwaytosplittestyourpagesistosignupwith
https://splittestmonkey.com,whichisapowerfultoolthattakesthe
grunt-workoutofsplittesting.
SplitTestMonkeyworksforeveryone.Ifyou’retryingtogrowan
emaillistyou’llbeabletouseSplitTestMonkeytoboostyour
subscriberratesandgrowyourlistfasterbytestingyourlandingpages,
fromtheleadmagnetstothecolorofyoursign-upbuttons.
Ifyou’reaproductvendor,you’llbeabletoconvertmoresalesand
buildbiggerprofitsallhandsfreebytestingsalesandupsellpages,
headlines,bulletpoints,pricingandcallstoaction.
Andevenifyou’reasocialmediamarketer,youcanuseSplitTest
Monkeytogrowyourfollowingandboostyoursocialtraffictheeasy
waybytestingsharebuttonplacement/styles,tweakingcallstoaction,
andmuchmore.
CONVERSIONBOOST:SPECIALREPORT
Nomatterwhatresultsyou’relookingfor—sales,emailopt-ins,etc.—
splittestingcanhelpyoumaximizethoseresults.
Andremember,youdon’thavetodoitallbyhand.Splittesting
solutionslikeSplitTestMonkeymakethejobaquickandpainless
process,handlingnearlyeveryaspectoftheprocessforyou,whileyou
justsitbackandwaitfortheresults!
CONVERSIONBOOST:SPECIALREPORT
ImprovingEngagement
Wejusttalkedabouthowyoucaneasilyimproveyoursalespageand
landingpagetomaximizeconversionrates.Thenextstepistoimprove
youron-siteengagement.
Whyisvisitorengagementsoimportant?
Visitorengagementisthestrongestindicatorastohowapotential
customerfeelsaboutyourproductorbrand.Themoreyouengagewith
yourvisitors,theeasieritwillbetobuildbrandloyalty.
Andwhenyoudothat,customerswillbuyallyourproductsanddevote
moretimeandmoneytoyou!They’llchooseyouoverthecompetition,
andthey’llbuyfromyouagainandagain.
WhileChatbotswillhelptodothisastheywillprovidepotential
customerswiththeabilitytogethelpandaskquestionsaboutyour
product,thereareotherwaystoengagewithyourwebsitevisitorsto
buildbrandloyalty.
CONVERSIONBOOST:SPECIALREPORT
Herearejustafewpowerfulstrategiesthatyoushouldbeusing:
CombineActionwithRewards
Rewardsandincentivessuchasgiveaways,coupons,andbonus
productsaddextravaluetoacustomer’spurchasewhichwillpositively
impactvisitorengagement.
Oneeasywaytosetupareward-styleprogramiswith
www.PerkZilla.com
PerkZillaisasmartwayofgrabbingattention,engagingvisitorsand
boostingclicksandsalesjustbyrewardingcustomerswhotakeaction.
I’veusedPerkzillatobuildviralsocialsharingcampaigns,generatebuzz
aroundupcomingproductlaunchesandsendtonsoftargetedtrafficto
landingpagesandblogs.
It’shandsdownoneoftheeasiestwaystofunnelqualitysubscribers
andtraffictoanytypeofwebsitewhileboostingvisitorengagement
becauseyou’resimplyrewardingvisitorsforspendingtimeonyoursite.
CONVERSIONBOOST:SPECIALREPORT
OfferTime-SensitiveCoupons&Discounts
Youcanalsoofferspecialdiscountsandtime-sensitivecouponcodesin
ordertocombinetheuseofurgencywithincentiveoffers.
Offerpotentialcustomerswithahugeupfrontdiscountonyour
primaryproductorserviceandthenmakeupforitthroughaseriesof
higherpricedoffersastheyworktheirwaythroughyoursalesfunnel.
Alowcost,front-endofferistheeasiestwaytoengagevisitorsand
transformthemintocustomersbecauseyou’regivingtheman
opportunitytotestoutyourproductandgettoknowyourbrand
withoutalotofupfrontcostorinvestment.
Then,asyoubuildtrustandbrandrecognitionwiththesecustomers
you’llbeabletosellthemonotherhigher-pricedofferslateron.
Youcandothisinamatterofminuteswith
https://conversiongorilla.com/
ConversionGorillamakesiteasytosellmoreproductsandboost
customerengagementbyhelpingyousetuptime-sensitiveoffers,
CONVERSIONBOOST:SPECIALREPORT
couponcodes,discountoffersandmore.Ihighlyrecommenditasit’ll
simplifytheprocessandhelpyougetsetupinjustafewminutes.
Youcanalsosetupreview-stylepagesandevencreateopt-informs
andbarsthatarefullycustomizable.CheckouttheoneIcreatedfor
oneofmyblogs:
Andwhenavisitorclicksthebutton,itturnsintotheopt-informas
shownbelow:
Youcancustomizeeverythingfromwhereandwhentheformappears,
CONVERSIONBOOST:SPECIALREPORT
thecolorschemeandwhereyouwantyoursubscribertoberedirected
aftersuccessfulopt-in.CheckitoutatCommissionGorilla.com
ShareReviewsandFeedbackonSocialMedia
Connectyoursocialmediaaccountstoyourlandingpagesandbuilda
steadyflowoftrafficfrommultiplesources.Notonlywillthisincrease
trafficbutitwillhelpyouconnectwithpotentialcustomerswithin
othercommunitiestheyareapartof.
Andbetteryet,it’sagreatwaytodemonstratesocialproofandthat
othersarehappywiththeproductsandservicesyouoffer.
GuideThemThroughEveryStep
You’velikelyseentheprogressbarsonopt-inpagesandlandingpages
whereyouareguidedstepbystepthroughtheprocessofsigningupor
purchasingaproduct.
Everystepyoutakeindicatesyourprogress,motivatingvisitorsto
continuethroughtheprocessuntilthey’vecompletedallsteps.
Leadpages.netisoneoftheleadersinlandingpagebuildersandthey
knowthepowerofusingprogressbars.WithaLeadpagesaccount,you
CONVERSIONBOOST:SPECIALREPORT
caneasilysetupopt-informsthatshowauser’sprogress,encouraging
themtocompletethesignup.
PersonalizeYourOutreach
Buildstrongerrelationshipswithyouraudiencebycreatingmarketing
campaignsbasedonlocation,trafficsourcesorsocialmediaplatforms.
Peoplelovereceivingpersonalizedoffersorbeingaddressedbyname
orlocation.Itwillhelpyoustandout!
Checkout:https://www.maxmind.com/en/geoip2-city
CreateShareableContent
Yourcontentneedstobeeasilyshareable.Youwantvisitorstolinkto
yourcontent,shareitwithintheirsocialmediacommunities,Pinit,
emailit,andforwardittotheirfriends.
Considerintegratinginfographicsorvideosintoyourcontentsoit
standsout.Anythingyoucandotobedifferentthatwillcapture
attentionquicklyisimportant.
CONVERSIONBOOST:SPECIALREPORT
OnequickandeasywaytocreateshareablecontentinPDF-formatisby
usingPostGopher.It’saWordpresspluginthatletsyourvisitorssavea
copyofyourcontentinPDFformatsotheycanreaditlater,orshareit
withothers.
Thisisapowerfulandeffectivestrategybecauseitencourages
potentialcustomerstoreadyourcontentattheirownpaceandwhen
theyhavetime.
Plus,peoplejustliketodownloadthings!Itfeelsmoretangiblewhen
theycansaveacopyofaproductandopenitontheircomputerwhen
theycanreallyfocusonit.
Youcangrabthepluginfromhttp://www.PostGopher.com
Goaheadanddothatnowbeforeyoumoveon.It’soneoftheeasiest
waystomaximizeexposureandkeepyourbloginthefrontofyour
visitor’smind.
CONVERSIONBOOST:SPECIALREPORT
WinningThemOver
We’vealreadydiscussedmanywaysthatyoucanwinavisitoroverand
encouragethemintopurchasingyourproductorsigningupforyour
mailinglist.
But,there’sanevengreaterstrategythatsuccessfulbusinessesusein
ordertobuildbrandloyaltyandconnectwiththeirtargetaudience.
Canyouguesswhatthatis?
Creatingamembershipwebsite!
Whenyouheartheword“membershipsite”,youlikelythinkabout
buildingapaid-to-accesswebsitethatyouhavetoupdateeverysingle
monthinordertoretainmembers.Butthat’snottheonlyway
membershipsitesaresetup.
Whatifyoucreatedamembers-onlyareaofyourblogorwebsitethat
wasfreeforvisitorstosubscribeto?
CONVERSIONBOOST:SPECIALREPORT
Sincemostcustomersinyournichewillassociatemembershipsites
withhavingtopayeverysinglemonthforaccess,bysettingupasimple
members-onlysectionofyourwebsite,you’reabletostandapartfrom
thecompetitionbyofferingsomethingexclusive,andnotavailableto
thegeneralpublic,forFREE.
Withthistypeofmembershipsite,youdon’thavetoupdateitevery
singleweek,oreveneverymonth.Infact,youcouldsetupasingle
pagethatprovidesafewdownloadablereportsorguides,andnever
updateitagain.
Whydothisratherthanjustsetupasqueezepageandautomatically
delivercontentviaemail?
Bysettingupafreemembershipareaonyoursiteyouareencouraging
potentialcustomerstovisityourwebsitetologinandgainaccessto
yourprotectedcontent.Youareremindingthemofyourbrandand
buildingfamiliarityandrecognitionwithyouraudience.
Trustme,itworks.Ibuiltamassivelistoftargetedsubscribersjustby
incorporatingaprotected-contentareaintomywebsite.Notonlydoes
itaddvaluetoyourproductsimplybecauseit’sprotected,butbecause
CONVERSIONBOOST:SPECIALREPORT
peoplehavetocreateanaccountinordertogainaccess,itprovides
themwithasenseofexclusivity.Theyfeelspecialbecausetheyare
gainingaccesstosomethingthatishiddenbehindaprotected“screen”.
Plus,youcanthentakeadvantageofscarcitybyofferingonlyacertain
numberoffreeaccounts.Createasenseofurgencyandyou’llconvert
thosevisitorsintosubscriberseasily.
Wanttothisstrategyinaction?Checkout:
https://promotelabs.com/freemarketingresources/
Tip:Offervariouscontentformatswithinyourfreemembershiparea,
includingfreeaccesstovideocontentortrainingtutorialsandguides.
Yourmembershipsitecouldcompriseofpurelytextual-basedcontent
oramixofboth,dependingonyourmarketandwhatyouraudience
wantsmost.
Hereisafantasticresourcetohelpyougetstarted:
http://www.ProductDyno.com
CONVERSIONBOOST:SPECIALREPORT
YoucanalsouseProductDynotocreatemembershipbasedwebsites
whereyourcontentissecurelyprotecteduntilasubscriberhaspaidto
accessit,orofferaccessforfreeafteravisitorhascreatedanaccount
(andoptedintoyourmailinglist!).
It’shandsdownoneofthefastestandeasiestwaystogetstarted.
CONVERSIONBOOST:SPECIALREPORT
Conclusion
Therearemanywaysyoucanconvertyourvisitorsintocustomers;you
justhavetogetcreative.Fromfocusingonconversionoptimizationto
workingtowardsconstantgrowthandbrandrecognition,the
possibilitiesareendless.
Takeadvantageoftoolsthatareavailabletoyou,suchas
SplitTestMonkey.comandConversionGorilla.comasthey’llmakeiteasy
foryoutoincreaseconversionratesandprofits.
Incorporateyourownuniquestyleandvoiceintoyourbranding,
engagewithvisitorsandtransformyourbusinessintoacustomer
centricmarketplacewhereyouareabletogrowaloyalfollowingthat
youcanselltotimeandtimeagain.
Iwishyoutheverybestofsuccessandhopethatthisspecialreport
helpsyoufinddirection.Youcandothis!
Toyoursuccess,
CONVERSIONBOOST:SPECIALREPORT
Resources
Herearelinkstotheresourcesfoundinthisguide:
SplitTestMonkey:
http://www.SplitTestMonkey.com
Theeasiestwaytosplittestvariationsofyourpagesandincrease
conversionrates!
ConversionGorilla:
http://www.conversiongorilla.com
ConversionGorillamakesiteasytosellmoreproductsandboost
customerengagementbyhelpingyousetuptime-sensitiveoffers,
couponcodes,discountoffersandmore.
Perkzilla:
http://www.Perkzilla.com
PerkZillaisasmartwayofgrabbingattention,engagingvisitorsand
boostingclicksandsalesjustbyrewardingcustomerswhotakeaction.
ProductDyno:
CONVERSIONBOOST:SPECIALREPORT
http://www.ProductDyno.com
Theeasiestwaytosetupadigitalcontentstorefrontonlinequickly
whileautomatingthedeliveryofyourproduct.
Veryeasytosetupanduseifyouwishtominimizeyourworkloadand
streamlineyourproductlaunch.
PostGopher:
http://www.PostGopher.com
Oneoftheeasiestwaystokeepvisitorsreturningtoyourwebsite,
whilelettingthemsavethecontenttheyenjoymost.