Consumption Function(1)

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    Consumption Function

    Consumption function or propensity to consume isfirst and important component of effective demand.

    Effective Demand: effective demand represents theactual expenditure on consumption and investment atany equilibrium level of employment.

    This shows the total demand for goods and servicesin the economy.

    The concept of consumption function is illustrated byKeynes with the heading, Keynes PsychologicalLaw of Consumption.

    The concept of consumption function in generaltheory is based on the psychological tendency withregard to consumption.

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    According to Keynes, the volume of consumptiondepends upon the size of income.

    There is a stable functional relationship between

    total income and consumption, this relationship iscalled Propensity to Consume or Consumptionfunction, and Shown as:

    C = f(Y)

    It shows there is a functional relationship between thetotal consumption and total income.

    Thus, the propensity to consume refers to the actualexpenditure on consumption at various levels ofincome.

    It demonstrates that when income increases,consumption also increases but not to the sameextent as the increase in income.

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    According to Keynes: The psychology of the

    community is such that when aggregate real

    disposable income is increased, aggregate

    consumption is increased, but not by so much as

    income.

    Proposition of Keynesian Law of Consumption:

    The law has three interrelated propositions:(i) With the rise in income, consumption expenditure also

    rises but by a smaller amount than the income. This is

    because as income rises more and more our wants get

    satisfied.(ii) The rise in income is distributed between consumption

    and savings.

    (iii) An increase in income therefore always results rise in

    consumption and savings.

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    Assumptions of the Law:

    (a) Stability of the consumption function is derived from

    constant psychological and institutional complex. It means

    factors like income distributions, habits, tastes, customs,population which influence consumption expenditure do

    not change.

    (b) Normal conditions are assumed to be present. The law

    does not operate under abnormal conditions like war and

    inflations.

    (c) It assumes the existence of a laissez-faire capitalist

    economy.

    With these assumptions the law is a rough approximation

    to the actual behaviour of consumers and operates in the

    short period of time.

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    Propensity to Consume: A Schedule

    (Rs. In Crores)

    Income (Y) Consumption (c) Savings (S)

    100

    200

    300

    400

    500

    120

    200

    280

    360

    400

    -20

    00

    20

    40

    100

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    From the schedule, when consumption amounting

    to Rs. 120 crores,it exceeds the income of Rs. 100

    crores, which may be met by past savings or from

    borrowings.

    That suggests the minimum expenditure on

    consumption in the economy initially may exceed

    the income.When consumption expenditure equals the income

    at Rs. 200 crores, it is called the break-even point.

    Beyond this point, as income rises, consumption

    expenditure does not keep pace with the increase in

    income.

    This situation can also be shown by the diagram as

    follows:

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    C2

    C1

    C

    Y1 Y2

    B

    S2

    S1

    S3

    S

    X

    Y

    O

    S

    C

    consumption

    Income

    Y=C

    s4

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    The above chart shows how the total income isdistributed among the consumption expenditure andsaving.

    Curve CC represents the consumption function orpropensity to consume.

    At OY1 Income, the consumption expenditure ismore than the Income and at point B the

    consumption expenditure OC1 is equal to OY1,which shows the break-even point.

    As the income rises to OY2, the consumptionexpenditure is OC2, but the consumption is lessthan the income, i.e. C1C2 < Y1Y2.

    Hence, the portion of income S1S2 is saved by thecommunity and this is how the consumption functionshows the amount of money saved.

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    The saving curve SS is also derived from theconsumption function.

    It shows that when income is less than OY, saving is

    negative.At the break-even point, saving is zero and beyond

    this saving increases with increase in income

    It can be seen from the graph that at OY2 income,saving is S1S2 = S3S4.

    It is clear from the above analysis that given thepropensity to consume, the income is derived

    between consumption and saving, i.e. Y = f (C, S).But the important aspect is that the proportion of

    income devoted to consumption, which in turninfluences the level of income and employment.

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    Average Propensity to Consume (APC):

    APC is the ratio of total consumption to the total

    income, i.e.APC = C/Y

    The nature of APC is that it declines as income

    increases, because the proportion of income spent

    on consumption decreases.

    That means the gap between Y and C widens, i.e.

    the average propensity to save increases as income

    increases.This can be better understood by the help of a

    figure shown below:

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    X

    Y

    A

    B

    C

    C

    O

    80

    90

    100 120

    Income (Rs.)

    Consumption (Rs.)

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    The figure shows the average propensity to consume at

    any one point on the consumption curve CC.

    The CC curve is made up of a series of such points andall such points represent the propensity to consume at

    different levels of income.

    At point A, the APC is 80/100 = 80%, and when income

    rises from 100 to 120, the consumption also increasesfrom 80 to 90, i.e. APC at point B is 90/120 = 75%.

    It shows, the total consumption increases when the

    income increases, but the proportion of income devotedto consumption declines with the increase in income.

    Thus, the flattering of the CC curve to the right shows

    declining APC.

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    Marginal Propensity to Consume (MPC):

    The concept of MPC is considered as an essential

    part of general theory of employment.As we know, consumption expenditure is considered

    as important determinants of employment, output

    and income.

    So, the MPC shows that additional employmentdepends on additional consumption when income

    rises.

    Hence, the concept of MPC is important to createthe employment in the economy.

    MPC: Its is the ratio of the change in consumption to

    the change in income, symbolically:

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    MPC = C/ YWhere, C refers to change in consumption and Y

    refers to the change in income.Value of MPC: it is obvious that neither will all the

    incremental income be consumed, not will it beentirely saved.

    If the entire incremental income is consumed then,MPC = C/ Y = 1, and

    If, on the other hand, no portion of incremental

    income is consumed, then MPC =

    C/

    Y = 0However, in reality, some portion of incremental

    income will always be consumed. It means that thevalue of MPC will be greater than zero but less than

    unity, i.e. MPC >0 but < 1.

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    From the MPC, we can derive the marginal propensity to

    save (MPS), i.e.

    MPS = 1- MPC or 1 - C/ Y MPC can be shown diagrammatically as:

    Y

    X

    Y

    C

    90

    80

    100 120

    C

    C

    A

    B

    O

    Consumption (Rs.)

    Income (Rs.)

    MPC

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    The figure shows, when income rises by Rs. 20/-,consumption increases by Rs. 10/-.

    Hence the MPC = C/ Y, i.e. 10/20 = 0.5 or 50%

    Which shows, the MPS is also 50%. Hence, the marginal propensity to consume is measured

    by the slope of the CC curve.

    Relationship Between APC and MPC:

    The analysis of APC and MPC shows that

    (a) Both decline with an increase in income

    (b) But, the decline in MPC is greater than the decline inAPC.

    It is the case of rich communities because most of theirbasic needs have already been fulfilled. As a resultadditional income is saved and the MPS rises.

    The whole analysis shows that as the real income of thecommunity increases, the consumption also increases but

    less than the increase in income.

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    Factors Determining the Consumption Function:

    (a) Subjective or Internal or Endogenous factors

    (b) Objective or External or Exogenous factors The subjective factors determine the slope and position of

    the consumption function, where as the objective factors

    determine the shifts in the consumption function, as

    illustrated by:

    O Y Y1

    C

    C1

    C

    C

    Y

    X

    Y

    X

    C

    C

    Y

    C2

    C3

    O

    Fig: a Fig: b

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    Figure (a) shows a change in consumptionexpenditure because of change in income with nochange in propensity to consume.

    Where as figure (b) illustrates the change inconsumption expenditure caused by changes in thepropensity to consume keeping income constant.

    Subjective Factors in the Consumption Function:

    The subjective factors can be grouped into threeclasses, such as (a) Psychological characteristics ofhuman nature, (b) Institutional patterns and (c)Social practices.

    (a) Psychological Factors:

    There are certain psychological motives whichencourage savings and reduce consumption of the

    household. There are 8 motives in this group:

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    (i) Motive of Precaution: Which encourages savings to

    meet unforeseen emergencies in future.

    (ii) Motive of Foresight: Reserves are built to cover

    anticipated future needs such as old age.

    (iii) Motive of Calculation: the desire to enjoy interest.

    (iv) Motive of improvement: the desire to enjoy the

    gradually increasing income.(v) Motive of Independence: The desire enjoy a sense

    of independence.

    (vi) Motive of enterprise: the desire to establish a

    business project.(vii) Motive of pride: the desire to possess and bequeath

    wealth.

    (viii)Motive of avarice: the desire to satisfy miserliness.

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    (b) There are certain factors which encourageconsumption such as:

    Generosity, short-sightedness, enjoyment,

    miscalculation, extravagance etc.(c) There are certain factors which encourages

    savings in corporate sectors, such as

    (i) Motive of Enterprise: the desire to acquireresources to carry out further investment.

    (ii) Motive of Liquidity: The desire to cope up withemergencies successfully.

    (iii) Motive of Financial Prudence: to makesufficient financial provision against depreciation.

    This shows the psychological and institutionalfactors determines the decisions whether to

    consume or save.

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    Objective Factors in the Consumption Function:

    There are some important factors which causes

    shift in the consumption function in the community.

    These are as follows:

    (a) Fiscal Policy: the budgetary policy of the

    government relating to taxation, publicexpenditure, public debt, etc., will have significant

    effects on the consumption function.

    Example: Imposition of heavy taxation, diversion ofresources during Second World War have

    depressed the consumption function below its

    normal condition.

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    (b) Changes in the Rate of Interest:Substantial changes in the rate of interestalso alter the propensity to consume. If therate of interest rises significantly, people willconsume less and save more in order to gainfrom the higher rate of interest.

    (c) Changes in Expectation: the expectationregarding future changes especially changesin prices and supply affect to consumptionfunction. This leads people to purchase

    goods much in excess of current needs. As aresult, the ratio of consumption to currentincome will rise and thereby cause upward

    shift to consumption function.

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    (d) Windfall gains or losses: The rapid changes in the

    capital value which occur in the stock market, may

    increase consumption function.

    Example:Recent boom in the stock market has increasedthe consumption in the hands of people.

    (e) Changes in Price Level: this affects in a negative way.

    A rise in price level reduces the real income in hands of

    people and hence, they buy less with more money.

    (f) Distribution of Income: if there is great inequality in

    the distribution of income, it lowers the overall propensity

    to consume. The rich people have low marginalpropensity to consume as they have already fulfilled

    most of their basic wants. A more equal distribution of

    wealth through fiscal measures by the state will raise the

    propensity to consume.

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    (g) Duesenberry Factors: Prof. Duesenberry has

    given two important factors affecting the

    consumption function, as:

    (i) Past standard of Living: the consumption

    expenditure of an individual depends on the

    current income and the standard of living enjoyed

    by him in the past. Suppose income falls, theexpenditure on income falls less as people fail to

    make adjustment.

    (ii) Demonstration Effect: this shows the

    consumption standards of low income groups areinfluenced by the consumption standards of the

    high income groups. In this case the propensity to

    consume increases out of a given income.