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Community Report 2012 STORY INSIDE Taking care of Julie “I want so many good things to come out of what I went through.” Lives Touching

Community Report 2012

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We hope you will enjoy reading about the people we reached and the programs we provided last year. We look forward to hearing your comments and feedback on this, our Community Annual Report for Fiscal Year 2012.

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Page 1: Community Report 2012

Community Report

2012

STORY INSIDE

Taking care of Julie

“I want so many good things to come out of what I went through.”

LivesTouching

Page 2: Community Report 2012

The health and well-being of the community is vitally important to us at King’s Daughters. We owe our very existence to forward-thinking community members, to volunteers who helped shape King’s Daughters, and to the patients and families who come to us for care.

COMMUNITY: A Key Priority at KDMC

Our commitment to community drives us to give back. During the past year, King’s Daughters team members, physicians and health professionals provided free screenings to nearly 7,000 individuals. More than half of these were designed to help people understand their risk for heart disease and diabetes. We also:

• provided nearly 1,100 free sports physicals for student athletes throughout the region

• performed 605 screening carotid ultrasounds to look for blockages that can lead to stroke

• performed slightly more than 230 screenings for prostate cancer

In addition to free screenings, KDMC team members teach about nutrition, heart health, tobacco use, cancers, diabetes, stroke, poison prevention, hand washing, first aid, CPR and just about every health topic.

While King’s Daughters Community Relations department is tasked with the responsibility to plan and organize many of our outreach activities, it is KDMC team members who donate their personal time to conduct the events in areas as far from Ashland as Flat Gap, Ky., Gallipolis, Ohio, and beyond. Last year, 2,781 team members gave nearly 33,000 hours toward these efforts. The value of their labor alone, conservatively calculated, approaches $1 million.

We hope you will enjoy reading about the people we reached and the programs we provided last year. We look forward to hearing your comments and feedback on this, our Community Annual Report for Fiscal Year 2012.

2 | Touching LIVES

INSIDE:Community: A Key Priority at KDMC

Taking care of Julie

Skin Cancer: Helping people find it early

A swift, generous response to tornado relief

KDMC Team Members: Giving at work, in the community

Team Member Volunteers: Getting the job done

Helping kids grow up healthy and safe

The Workplace: Health’s new frontier

Team KDMC shows the spirit of Christmas

Achieving Change: Coalition works to improve lives, health

KDMC’s commitment to care runs deep

Statistics• Screenings• Education• Results

Outreach Map

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Page 3: Community Report 2012

2012 Community Report | 3

which was brought in from Cincinnati, where Dr. Choutka completed a fellowship and taught.

The minute Julie came out of the anesthesia, she knew she was OK. “I could tell immediately it was gone. I could see. I was tired, but so excited to know that it was over, that I was OK.”

She went home on Saturday, her vision back, the mysterious symptoms gone. Within 14 days, she was driving again.

Today, she tells her story whenever she can and encourages people to be their own healthcare advocates. “It makes me humble to think I was the only person who was pushing to find out what was wrong with me. If I’d let it go – if I’d accepted the general assertion there was nothing wrong with me – I wouldn’t be here,” Julie says.

Julie is back to work, but it will be several years before she’ll be able to get healthcare coverage. Recently, KDMC reached out to her with Susan G. Komen for the Cure grant funds so she could receive a screening mammogram.

Says Julie, “I want so many good things to come out of what I went through. There is no way I can repay people for all they did for me. All I can do is pay it forward.”

Taking care of

For more than a year, Louisa resident Julie Lumberg dealt with a series of mysterious and random health problems that baffled doctors, robbed her of energy and made it virtually impossible to see, drive or enjoy life.

On Oct. 31, 2011, no longer able to work and unable to afford COBRA coverage, Julie lost her health insurance. Two weeks later, an MRI performed at King’s Daughters Medical Center revealed Julie had a tumor in the front of her brain the size of a orange.

Julie is extremely grateful for what happened next.

“They admitted me to the hospital that day,” Julie remembers. Within two hours of admission,

she met neurosur-geon Ondrej Choutka, M.D., who explained her choices. “I was on my way to a veg-etative state, or death, without surgery,” Julie says.

Whether she had insurance – or didn’t – was never a factor in the decision to take care of Julie. “No one

at King’s Daughters ever treated me like I didn’t have insurance,” she says.

Julie didn’t qualify for Medicaid, but KDMC’s financial counselors determined she was eligible for assistance through the First Source Disproportionate Share Hospital Program – or DISH. “I’m grateful to First Source for their help,” she says, “but it pales in comparison to what King’s Daughters did.”

Julie’s surgery the next day was nearly five hours and required specialized equipment,

Julie Lumberg

Ondrej Choutka, M.D.neurosurgeon

Page 4: Community Report 2012

4 | Touching LIVES

HelpingSKIN CANCER:

people

abnormalities but no cancer,” he said. At a fol-low-up appointment, Dr. Strader removed three precancerous lesions, called actinic keratosis.

“It is good that Mr. Stephens came to see us,” Dr. Strader said. “Anyone who has a prior history of skin cancer, we expect them to develop more skin cancers as time goes by.”

Skin cancer detection and treatment is a special passion for Dr. Strader, who herself had three skin cancers removed before age 30. “I got a blistering sunburn every summer as a child when I visited my grandparents at the beach,” she said, “We didn’t know about sunscreen back then.”

As a medical student, Dr. Strader knew she wanted to be a family physician, but “skin always interested me.” So she placed special emphasis on dermatology during her training, learning how to perform skin biopsies and remove cancerous lesions.

With more than 3.5 million new cases diagnosed each year, skin cancer is the most common form of cancer in the U.S. Nearly 12,000 people die of it each year, according to the American Cancer Society.

The seeds of skin cancer are often sown early in life – as children swimming in the pool, playing in the sun or baking on the beach. Those serious sunburns can come back to haunt us, which is why King’s Daughters offers free screenings for skin cancer.

“Since statistics show that one in five Americans will develop skin cancer during their lifetime, we think hosting these free screenings is important to early intervention and treatment,” said Trish Lewis, a community outreach coordinator in King’s Daughters cancer program.

KDMC’s volunteers performed nearly 360 skin cancer screenings and educated another 4,000 about skin cancer last year.

Last March, Philip Stephens of Russell took advantage of a screening at King’s Daughters Medical Specialties – Russell. Family physician Jane Strader, M.D., performed the screening.

The avid golfer spends a lot of time in the sun and had a basal cell cancer removed from his nose several years ago. “Dr. Strader found some

find it early

Jane Strader, M.D., family physician, and Philip Stephens of Russell

Page 5: Community Report 2012

When several southeastern Kentucky communities were devastated by severe storms and a tornado on March 2, King’s Daughters team members acted quickly to join relief efforts.

“As soon as news of the storm’s damage reached us, our team organized to raise funds and collect supplies,” said Jane Blankenship, King’s Daughters Health Foundation executive director.

“Hundreds of our staff members, volunteers and physicians donated thousands of supplies and funds totaling nearly $22,000,” she said. “And the medical center matched the team’s contributions 100 percent.”

Team members collected, donated and delivered truckloads of necessities, including bottled water, undergarments, diapers, non-perishable food, cleaning supplies and infant car seats to West Liberty and Morgan, Johnson, Lawrence and Magoffin counties in Kentucky.

“We were able to make our first delivery three days after the tornado struck,” said Community Relations manager Debbie Miller.

KDMC’s tornado relief drive, which was initially scheduled to end March 16, was extended through March 30 once the extent of damage became clear, Miller said. “When we made the first delivery and saw the loss people endured, we just knew there was more that we could do.”

KDMC Team member Tracy Woods was among those deliv-ering donations to the storm-ravaged areas. “The devastation was difficult to comprehend,” she said, but she was heartened by the quick and generous response of her colleagues.

“No matter what community need we are working to meet, Team KDMC always has a sense of urgency and desire to help. “I’m really thankful to be part of it,” she said.

A swift, generous response to TORNADO RELIEFDuring the March event,

Dr. Strader performed 70 screenings – and she esti-mates that 70 percent of those had a precancerous or cancerous lesion. Three pa-tients had the most serious form of skin cancer, mela-noma, which she removed at later appointments.

Risks for skin cancer in-clude fair skin, childhood sun exposure, blistering sun-burns, use of tanning beds and any frequent, unprotect-ed or prolonged exposure to UV light, Dr. Strader said.

People who develop new moles, a mole that is growing or changing color, red patch-es, sores or pimples that won’t heal should have those checked by a physician.

“If you have one mole or place on your skin that stands out, that’s not like anything else, you really need to have it looked at,” she said.

KDMC offers skin cancer screenings annually in May and at various times through-out the year. To learn about upcoming screening events, visit our website at kdmc.com, or call 1-888-377-KDMC.

Jane Strader, M.D., family physician, and Philip Stephens of Russell

“When we made the f rst delivery and

saw the loss people endured, we just

Debbie Miller, Community Relations manager

2012 Community Report | 5

knew there was more that we could do.”

Page 6: Community Report 2012

KDMC Team Members: Giving at work and in the community

King’s Daughters team members are very generous, giving their time, talent and treasure to help improve the health and well-being of people throughout the region. KDMC team members can be found in every county throughout KDMC’s service area, helping, contributing and making a difference.

A major initiative at KDMC is support for the United Way of Northeast Kentucky. In 2012, our team contributed approxi-mately $200,000 to the agency, to help feed, clothe, educate, counsel, protect and care for those in need.

Helping student athletes participate safely

Challenging family finances should never stand in the way of student athletes fulfilling their dreams. We help kids step onto the field or court safely by providing free sports physicals to all athletes in grades seven through 12.

Last year, nearly 1,100 stu-dent athletes took advantage of the program. The physical includes the state-mandated general health exam. Because heart health is especially im-portant to KDMC, we also of-

fer a cardiac component that includes a check of cholesterol, blood sugar, blood oxygen and a screening EKG. This optional testing helps uncover those rare heart defects that can cause sudden cardiac arrest. Nearly 140 students received this additional testing in 2012.

Helping women get screenings they need

King’s Daughters mobile mammography unit traveled 15,000 miles last year, provid-ing digital mammography services in communities as distant as Pikeville, Ky., and Vanceburg, Ky. More than 1,700 women took advantage of the mobile testing, allowing them to receive this potentially life-saving exam near their homes, workplaces and families.

Supporting those who protect and serve

Helping EMS providers, police and firefighters stay healthy and helping them acquire training they need to protect and serve is important to KDMC.

Each year, hundreds of EMS providers throughout the region come to KDMC-spon-sored training programs for certification (or re-certification) in CPR, basic life support, ad-vanced cardiac life support and pediatric life support.

Taking health to the people

KDMC’s mobile health units are perhaps one of the most visible manifestations of our outreach efforts. Two 40-foot, specially designed and equipped units take educa-tion, screenings, and heart and vascular testing to communi-ties, workplaces, and events throughout the region.

Last year, our mobile health units traveled nearly 20,000 miles, providing a total of 342 screening events.

KDMC Team members can be

found in every county throughout KDMC’s service area, helping,

contributing and making a difference.

6 | Touching LIVES

Page 7: Community Report 2012

near and dear to his heart. “I always felt like they needed more attention and, of course, it’s my hometown so you always want to help the people back home,” John said.

Over the years, he’s seen a lot of things and made a lot of friends. He fondly recalls the horse show ringmaster who discovered he had diabetes at one of his screenings... the woman whose cholesterol was dangerously high... and the school that put soap back into student restrooms after John taught proper handwashing techniques.

One of the best parts of volunteering is “to see people discover they have a problem and get treatment started,” John said. It’s a feeling he wants to make sure others have an opportunity to experience. “I make sure team members know that kids need them, that kids are doing without.”

Forty hours a week, every week for the past 20 years, medical technologist John Newsom has counted blood cells in King’s Daughters laboratory. When your doctor wants to know how many red blood cells you have, it’s someone like John who gets the job done.

And for almost as long, John has been passionate about volunteering in the community, helping people live healthier lives.

John is among the 2,781 team members who gave nearly 33,000 hours of unpaid time to the community last year.

Team member volunteers checked cholesterol levels; demonstrated good handwashing; talked about nutrition; led Zumba classes; ensured car seats were correctly installed; taught poison prevention; explained the health effects of tobacco; delivered meals to the homebound; provided flu shots and more.

“What many people outside King’s Daughters don’t know is the majority of our outreach programs are led and staffed by KDMC team member volunteers on personal time,” said Debbie Miller, Community Relations manager.

“They give their time because they care deeply about the health and well-being of the community,” she said.

John’s first foray into volunteering happened in 1994, when he participated in the Carter Health Awareness Program, performing checks of blood sugar. He has worked with AmeriCorps, served as an HIV/AIDS educator, led screenings in his church and is the mainstay of KDMC’s presence at the Boyd County Fair. Last year, John gave 200 hours to community outreach efforts.

Carter County and Olive Hill have always been

Team Member Volunteers:

Getting the donejob

John Newsom, community volunteer and medical technologist

2012 Community Report | 7

John is among the 2,781 team members who gave nearly 33,000 hours of unpaid time to the community.

Page 8: Community Report 2012

8 | Touching LIVES

Helping kids grow up

It’s often said that there is nothing more

important than the health and well-being of

our children. At King’s Daughters, we provide

many programs to help children live healthier,

happier lives today and well into the future.

Team member volunteers organize many of these pro-grams. “Our team is truly pas-sionate about helping chil-dren,” said Debbie Miller, Community Relations manager. “They volunteer their time and do whatever they can to meet the needs of the children in our communities.” Some of the programs include:

Child safety seatsLast year, King’s Daughters

provided 66 free car seats to families in need. Funding for the project was provided by the medical center’s Auxiliary,

which raises funds through Gift Shop sales and other activities. Additionally, KDMC’s team of certified child safety seat tech-nicians conducted free checks of seats and installation at events throughout the region.

“Without this program, many low-income families would be unable to properly protect their children,” said Miller.

As lead agency for the Riv-er Cities Safe Kids Coalition, KDMC provides additional pro-grams for children focusing on bicycle, playground, farm and fire safety.

Back-to-school backpacks

In partnership with the Ash-land Alliance of Young Profes-sionals, KDMC team members donate school supplies and backpacks to ensure children return to school with the cloth-ing, shoes and supplies they need to be successful.

This past fall, 180 children re-turned to school with full back-packs filled with items donated by KDMC team members. “Our team members have huge hearts,” said Kim Howard, who helps coordinate the backpack program for KDMC.

The Ashland Alliance asks that each backpack include at

healthy and safe

Page 9: Community Report 2012

2012 Community Report | 9

least one new outfit and a pair of shoes. It’s not unusual for backpacks coming from KDMC departments to include one or two weeks of new clothes.

“Many of those who partici-pate in the program are parents and know how important it is for children to feel good about themselves and have the sup-plies they need to get a strong start for the school year,” said Howard.

Feed the childrenA new program Team KDMC

embraced this fall was Feed the Children Backpack Pro-gram, sponsored by Kentucky Northeast Community Action. Recognizing that many Head Start children were not eating on Saturdays and Sundays be-cause there was no food in the home, the KNCA applied for, and received a grant to provide them with nutritious, easy-to-prepare foods to take home on

Fridays. But there was no funding for the back-packs needed to send the food home.

KNCA contacted King’s Daughters for assistance and our team members came through, donating more than 700 new backpacks to the pro-gram. As a result, Head Start students in Carter, Elliott, Gree-nup and Lawrence counties do not have to face weekends of hunger.

“Our team was thrilled to be able to help Head Start move this program forward,” said René Clay, KDMC Community Relations. “To know you helped so many little children avoid hunger or the uncertainty of whether they would have anything to eat over the weekend is truly rewarding and overwhelming.”

Scouting event has girls going red

For the past two years, King’s Daughters has spon-sored “Go Red for Girls” a spe-

about helping children.” “Our team is truly passionate

cial program designed just for Girl Scouts.

During the program, Scouts learn about the

factors that contribute to heart health, including nutrition, exercise and avoiding tobacco. It is one of the most popular events KDMC offers in conjunction with Heart Month – both for the girls and team members.

The Saturday morning pro-gram has girls moving to the rhythm of Zumba and tasting exotic fruits and vegetables.

Capturing kids’ healthy imagination

Interactive and fun activi-ties are key to keeping children engaged when teaching about health. Children enjoy inter-acting with Stuffee, a 7-foot doll with blue hair and a beat-ing heart. Stuffee (along with KDMC team member volun-teers) teaches young people about the body’s internal or-gans, traveling to schools, churches and events through-out the region.

Debbie Miller, Community Relations manager

It’s not unusual for backpacks coming

from KDMC departments to

include one or two weeks of new clothes.

Page 10: Community Report 2012

“I couldn’t tell my heart was doing

anything unusual, but you could

see it on the echocardiogram.”

The Workplace:

frontierHealth’s new

Whether you live to work, or work to live, there’s no getting around the importance of work in our lives. Many people spend more time with their co-workers than with anyone else!

So it’s natural to reach out to people in the workplace with health information, screenings and follow-up care. It’s good for employers and it’s good for employees. Just ask Lisa Vice, membership director at the Bellefonte Country Club.

In late January 2012, King’s Daughters partnered with the club to provide free Healthy Heart with EKG screenings to members and staff. The screening included blood sugar and total cholesterol checks, blood pressure and blood oxygen levels,

pulse and a screening EKG. Lisa and her colleagues decided

to take advantage of the event. “After all, it got us out of

the office. And we were curious,” she said.

The first part of the screening went well – Lisa’s labs were

normal, as were her pulse, blood oxygen and blood pressure.

But when it came to the EKG, well, that was a different story.

“The nurse looked at the little strip that came out of the machine and told me she thought she saw something abnormal – but that she would have one of the KDMC cardiologists take a look at it,” Lisa said.

“I was back at my desk maybe 10 minutes and I got a phone call from the Heart and Vascular Center. They were asking me to come in to be seen that day,” Lisa remembered. “I couldn’t be-lieve it – I asked them – are you sure you have the right person?”

Lisa had atrial fibrillation, a serious heart condition. In a-fib, random electrical impulses cause ineffective contractions in the upper chambers of the heart, called the atria. As a result, blood can pool in the left ventricle, the main pumping chamber. Pooled blood can form clots,

Lisa Vice, Bellefonte Country Club membership director

10 | Touching LIVES

Page 11: Community Report 2012

What’s on your Christmas list? Would you believe people in our community wish for socks, cleaning supplies and children’s books? These are gifts requested by King’s Daughters Adopt-A-Family program every year.

King’s Daughters Community Relations department has coordinated the Adopt-A-Family program for more than 10 years, said Kim Howard. Last year alone more than 1,600 team members from 106 departments provided gifts to 178 area families and nursing home residents.

“Adopt-A-Family allows us to search within our hearts and provide for our neighbors what we take for granted every day,” said Howard, adding that some King’s Daughters team members witness firsthand the thankfulness of Adopt-A-Family recipients. “The day when families pick up their gifts is a long one — both physically and emotionally. Some families walk to King’s Daughters Health Education Center thinking they won’t need a car to transport their gifts. They are shocked and overwhelmed to realize there are far too many to carry. It’s humbling to see how thankful they are.”

To be eligible for Adopt-A-Family, households must be registered for a Neighborhood Voucher Card through Community Assistance and Referral Service of Boyd County, or CAReS. The card also allows households to

access services available at The Dressing Room and The Ashland Community Kitchen.

“There truly are people in need in our community,” said Debbie Miller,

Community Relations manager, “and our team members really help them to have Christmas that

might not otherwise be possible.”

2012 Community Report | 11

Team KDMC shows the spirit of Christmas

Kim Howard, Community Relations

“Adopt-A-Family allows us to search within

our hearts and provide for our neighbors

what we take for granted every day.”

which can wreak havoc on the brain (stroke) and lungs (pulmonary embolism). Both are potentially fatal.

It had been 25 years – at least – since Lisa last had an EKG. “I couldn’t tell my heart was doing anything unusual, but you could see it on the echocardiogram,” Lisa said. She now knows the excited feeling she experienced from time to time was atrial fibrillation.

Lisa is taking medication to con-trol the abnormal electrical impulses and reduce her risk of developing blood clots. She follows up regularly with cardiologist Malcolm A. King, M.D. And she feels better.

“I am just so thankful for that mobile unit and King’s Daughters coming out to do the screening for us,” Lisa said. “As a working person, and a woman, you don’t always have the time to go take care of the things you should,” she said, “because there are so many things competing for your time.”

Lisa praises the KDMC team for providing the free screening and for their dedication and diligence in car-ing for her and her colleagues. “They were so kind and professional,” she added.

If you’re an employer and are interested in offering free screenings in your workplace, please call King’s Daughters Community Relations Department at (606) 408-9304.

Page 12: Community Report 2012

12 | Touching LIVES

ing physical activity as punishment and now pro-vide the recommended 150 minutes of weekly physical activity.

• Two school districts adopted policies promoting good nutrition through requiring healthy foods in vending machines and limiting junk food sales through healthy fund-raising activities.

• 21 licensed childcare centers and five afterschool programs have adopted policies to ensure chil-dren enjoy at least 30 minutes of moderate to vigorous physical activity for every 3 hours in care.

Worksite programs are helping employers cre-ate healthier environments and encourage em-ployees to have better health behaviors at work. Five area employers have adopted new wellness policies that impact healthy meetings and encour-age employees to be physically active. In addition, the coalition is offering WORKing on WELLNESS, a program that offers health screenings, a walking challenge, education and weight loss support at work.

The Healthy Kids, Healthy Communities Coali-

ACHIEVING Change: Coalition works to

lives, healthimprove

While there may be many routes to health, the most successful and least burdensome path is avoiding illness altogether.

An initiative undertaken by the Healthy Kids, Healthy Communities Coalition of Eastern Kentucky and the Kentucky Heart Foundation, a subsidiary of King’s Daughters Health System, is helping light the way.

The coalition focuses on bringing about changes in policies, systems and the environment, said Regina Stout, foundation executive director. There are three areas in which these changes are being promoted: schools and childcare; worksites; and the community at large.

The Healthy Kids, Healthy Communities Coali-tion has already seen measurable success work-ing with organizations serving children:

• 12 elementary schools have adopted poli-cies promoting active recess; these schools received new play equipment that promotes moderate to vigorous activity. They also adopt-ed policies that ban withholding recess or us-

Marci Prater, Catlettsburg Elementary Principal, with play

equipment received as part of the Healthy Kids,

Healthy Communities initiative.

As a result of the coalition’s work, the Greenup County Health

Department recently received a $30,000 Healthy Communities Grant to build a walking path at its facility.

Page 13: Community Report 2012

2012 Community Report | 13

KDMC’s commitment to care runs deep

King’s Daughters Medical Center is committed to caring for people – all people, from all walks of life – regardless of their ability to pay.

Our commitment is so strong that last year alone, we qualified 6,000 patients for partial or complete write-offs of their hospital bills, said Greg Whitlock, revenue cycle director at KDMC.

Total cost of the free care given was about $135 million, including $55 million in charity care.

“We work really hard to identify patients who may not have financial resources to be able to afford care,” Whitlock said. These patients are offered the help of a financial counselor, who helps with documentation requirements and completing applications for Medicaid, the Kentucky disproportionate share program and KDMC’s financial assistance program.

“The first step to getting help is asking,” Whitlock noted. “We don’t want to see anyone in collections or serious financial straits because they genuinely cannot afford healthcare.”

Additionally, KDMC offers significant discounts to self-pay patients, roughly equal to the discounts given to Medicare. Patients can make arrangements for interest-free installment payments as well.

“If someone out there needs care but they’re worried because they just don’t have the resources, I would strongly encourage them to speak with one of our financial counselors,” Whitlock said.

tion is comprised of more than 75 individu-als representing business, schools, govern-ment, non-profit agencies, healthcare and public health in 27 organizations in Boyd and Greenup counties. Since 2009, the group has received more than $136,000 from the National Association of Chronic Disease Directors, a partner in the Center for Disease Control’s Action Communities for Health, Innovation and Environmental Change (ACHIEVE) initiative.

Enhancing communities to support healthy living is the third prong of the coalition’s work.

In 2012, the group was instrumental in the city of Ashland’s receipt of a $232,000 Safe Route to Schools grant. The grant will build sidewalks on Division and Ferguson streets, allowing students to walk and bike safely to Charles Russell and Oakview elementary schools. Once sidewalks are complete, the Coalition will launch a Safe Routes to School program for both schools.

Increasing the number of walking paths in area communities is pivotal to change, Stout noted. As a result of the coalition’s work, the Greenup County Health Department recently received a $30,000 Healthy Communities Grant to build a walking path at its facility, while the Greenup County Cooperative Extension Services, Wurtland, won a $20,000 Rails to Trails grant to build a walking facility around its property.

At King’s Daughters Medical Center, a walking path was recently completed that offers half-mile, three-quarter mile and one-mile options for team members, visitors and the community.

Finally, the Healthy Kids, Healthy Communities Coalition has been active in promoting the idea of complete streets – streets that are designed to accommodate pedestrians, bicyclists and the handicapped as well as vehicles. Currently, the coalition is working with four municipalities on enabling legislation.

The Coalition recently adopted 24/7 tobacco free schools, farm to school and school/community gardens as part of its future endeavors.

Marci Prater, Catlettsburg Elementary Principal, with play

equipment received as part of the Healthy Kids,

Healthy Communities initiative.

“Th e f rst step to get ing help is asking.”

Greg W

hitlock, revenue cycle director

Total cost of the free care given was about $135 million, including $55 million in charity care.

Page 14: Community Report 2012

14 | Touching LIVES

Community Relations Free Screenings

Adult Education Children’s EducationSubject FY2011 FY2012Nutrition 7,042 6,324

Heart Health 7,044 3,977

Tobacco 11,012 3,859

Breast 4,203 3,435

Skin 2,527 3,044

Diabetes 1,928 3,000

Safety 2,712 2,224

Alcohol/drug abuse 1,783 2,025

Stroke 6,147 1,924

Summer Safety 1,642 1,535

Colon Cancer 1,614 931

Poison Prevention 704 627

Exercise 928 370

Handwashing 1,650 263

Other* 2,026 5,782

Total 52,962 39,320

* includes brain health, heart at work, testicular cancer, dental health, bicycle safety, bone health, asthma, vehicle safety and childbirth education

Subject FY2011 FY2012

Tobacco 19,473 19,241

Nutrition 19,593 18,745

Skin Cancer 505 1,310

Stuffee – 1,199

Safety 1,428 1,099

Stroke 1,426 944

Poison Prevention 511 695

Handwashing 2,141 653

Heart 1,396 595

Exercise 939 554

Summer Safety 818 408

Bicycle Safety 636 225

Brain Health 1,498 204

Other* 1,685 2,015

Total 52,049 47,887

* includes first aid training, diabetes, breast cancer, hydra-tion, bone health, colon cancer, asthma and lung cancer education

Screening FY2011 FY2012Blood Pressure 6,861 6,769

Blood Glucose 5,531 6,304

Cholesterol 5,271 6,275

EKG 2,466 3,547

Mammogram 1,576 1,713

Sports Physicals 214 1,087

Carotid Ultrasound 33 605

Skin Cancer 201 355

Prostate 318 233

Osteoporosis 184 –

Screening FY2011 FY2012Ankle-Brachial Index 632 168

Lung Function 168 152

Carpal Tunnel 216 137

Valve Screening – 112

Hearing 70 110

Joint Pain – 102

Heart Scan 105 74

Varicose Vein – 58

AAA Screening 18 49

Other* 592 1,522

Total Screenings 24,272 28,034

Making a diff erence... it’s why we do what we do.

* For FY2012, represents free flu shots provided to police, fire, EMS and the community.

Page 15: Community Report 2012

2012

2012 Community Report | 15

Screening People

Healthy Heart with EKG 3,547

Sports Physical 1,087

Carotid Ultrasound 605

Skin Cancer 355

Prostate 233

Osteoporosis 184

Ankle-Brachial Index 168

Lung Function 152

Carpal Tunnel 137

Heart Valve 112

Hearing 110

Joint Pain 102

Varicose Vein 58

Abdominal Ultrasound

49

Total 6,899

People Screened

Osteoporosis3%

Ankle-Brachial Index

2%

Lung Function 2%Carpal Tunnel 2%

Heart Valve 2%

Hearing 2%

Joint Pain1%

VaricoseVein1%

AbdominalUltrasound

1%

Healthy Heart with EKG

51%

Sports Physical

37%

Carotid Ultrasound

9%

Skin Cancer

5%

Prostate 3%

Individuals Screened

Oct. 1, 2011 - Sept. 30

100%

90%

80%

70%

60%

50%

40%

30%

20%

10%

0%

41%

10%

44%

16%

Abnormal Screening Results

Blood Pressure Glucose Cholesterol Carotid Ultrasound

Abnormal 2,775 630 2,761 97

Normal 3,994 5,674 3,514 508

Page 16: Community Report 2012

2012 Outreach

Bringing Great Health to you.

Provider locations

Screening locations

We perform screenings at provider and other locations.