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WHAT IS COMMUNICATION?
• Sharing information – ideas, feelings, thoughts, needs, etc. etc.
• Sharing takes place from one person to another in a way that it is understandable.
• It involves systematic and continuous process of speaking, listening and understanding.
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WHAT IS COMMUNICATION?
• Communication is a process which involves sharing of information between people through a continuous activity of speaking, listening, and understanding.
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WHY IS COMMUNICATION IMPORTANT?
• Talking is a basic instinct, but communication is a learned activity.
• Improving upon the ability to talk is to speak well and communicate effectively.
• Communication connects people together in the society. Modifies behavior & brings change.
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WHY IS COMMUNICATION IMPORTANT?
• Communication plays an important role in almost all aspects of life.
• People have to communicate with each other to exchange information, make decisions, talk about new ideas , plans, proposals etc.
• Helps obtaining employment & successful job performance.
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WHY IS COMMUNICATION IMPORTANT?
• Working Hrs. spent in communication:
• 69% on speaking and listening.
• 17% on reading.
• 14% on writing.
• We live in a communication revolution - in an age of increasing talk. Therefore, need to learn to talk well & talk wise.
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NOISENOISE
SenderSenderThoughtThoughtEncodingEncoding
ReceiverReceiver
UnderstandingUnderstanding
ReceptionReception
DecodingDecoding
FeedbackFeedbackChannel Channel
THE COMMUNICATION PROCESS
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THE COMMUNICATION PROCESS
• Problems occur in organizations due to failure in Communication Process.
• Coaching, coordinating, counseling, evaluating and supervising requires understanding Communication Process.
• Stages involved are: Idea, Encoding, The Channel, Decoding, Feedback.
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THE COMMUNICATION PROCESS
1. Idea– Information exists in the mind of the
sender (source).2. Encoding
– Source initiates a message by encoding the idea. (e.g. speak, write, gesture, expressions).
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THE COMMUNICATION PROCESS (Contd.)
3. The Channel– Medium that links the sender with the
receiver.– Oral or a written medium.– Dependent on effectivity.– Immediate transmission, feedback,
permanent record, degree of negotiation, destination, and nature of the content.
– Communication by more than one channel.
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THE COMMUNICATION PROCESS (Contd.)
4. Decoding
– Act of understanding messages.
– Conversion of sound waves into ideas.
– Processes of decoding:
• ContentLanguage
• ContextParalanguage
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THE COMMUNICATION PROCESS (Contd.)
• Content
– Spoken and written words.
– Words have different meanings.
• Context
– The way the message is delivered.
– Causes message to be misunderstood.
– We believe what we see than what we hear.
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THE COMMUNICATION PROCESS (Contd.)
5. Feedback: Provides two-way communication through:
i. Evaluation
ii. Interpretation
iii. Support
iv. Probing
v. Understanding
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THE COMMUNICATION PROCESS (Contd.)
• Noise
–Can hinder the development of thought.
–Encoding may be faulty.
–Transmission may be interrupted.
–Inaccurate reception.