Cold Fusion I

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    The Seminar Will Begin Shortly

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    DisplayDeliverDevelop

    The Dream

    We will enable Web professionals to efficientlydevelopdynamic content and applications delivered onmultiple devices.

    Design

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    Flash PlayerShockwave Player

    Macromedia Products

    DeliverDeliver DisplayDisplayDevelopDevelopDesignDesign

    ColdFusion ServerJRun Server

    GeneratorSpectra

    ColdFusion StudioUltraDevHomeSite

    JRun StudioDirector

    DreamweaverFireworks

    FlashFreeHand

    Flash PlayerShockwave Player

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    Agenda

    Introduction to ColdFusion

    Conquering the Development Challenges

    Questions and Answers

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    The ColdFusion Solution

    COLDFUSION 4.5ULTRADEV 4 STUDIO

    COLDFUSIONSERVER 5

    Robust development suite

    that combines visual design,coding, database anddebugging tools.

    Complete server for

    deployingand managing enterpriseande-commerce Webapplications.

    The fastest way to build and deploypowerful Web applications.

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    ColdFusion Customers

    Over 50 applications worldwide Corporate portal Employee self-service Document publishing

    Blended content and commerce Online customer service Direct inventory links

    Package tracking Shipping cost calculations Customer service intranet

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    Industry Recognition

    ColdFusion is our top overallchoice for script-based Web

    application development.

    "... don't underestimate ColdFusion's

    power and popularity. This is a

    development system capable of major-

    league Web applications."

    in terms of development simplicity

    and developer support, ColdFusion is

    an extremely strong offering "

    http://www.zdnet.com/pcmag/
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    ColdFusion in Action

    Enterprise

    EmployeesInformation PortalsHuman Resources

    BusinessIntelligence

    CustomersCorporate Web SiteCustomer Service

    E-Commerce

    PartnersSales ReportingChannel Mgmt.Partner Services

    SuppliersElectronic

    Procurement

    Real-TimeForecasting

    Marketplace

    Integration

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    Application development today isall about time to market.

    -- Giga Information Group

    Acquiring, retaining andmaintaining adequate IT skills is amajor problem facing IS

    organizations today and willcontinue so for years.

    -- Gartner Group

    Development Challenges

    How can Iget moredone with

    the availableresources?

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    Development Challenges

    Using Internet technology toextract more value from existing

    enterprise systems is one of thegreatest opportunities forbusinesses today

    Its also one of the greatest

    challenges.

    -- IDC

    How can Ideliver theinformation my

    users need?

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    Deployment Challenges

    The Web significantly raises thestakes for availability andscalability

    Failures are potentially exposed to amuch wider community, andconsequencesrange from embarrassment to realloss of revenue.

    -- Giga InformationGroup

    How do Ideliver ahigher quality

    of service?

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    Web Server

    ----------------------------

    1.cfm

    ----------------------------

    1.cfm

    ColdFusion Applications

    Database Objects

    Wireless Devices PC Browsers PDAs

    OtherSystems

    COLDFUSIONSERVER

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    Hypertext Markup Language

    Sales Report

    Q3 Sales by Region

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    ColdFusion Markup Language

    Sales Report

    SELECT * FROM Bookings

    Q3 Sales by Region

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    ColdFusion Server Architecture

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    Key ColdFusion Benefits

    Build Web ApplicationsQuickly

    Assemble Powerful SolutionsEasily

    Deliver High Performance &Reliability

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    Development Challenges

    How can I get more done withthe available resources?

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    ColdFusion Markup Language

    Easy-to-Learn Tag Syntax

    Automates Low-LevelDetails

    Readable & Maintainable

    Cleanly Integrates with

    HTML, JavaScript, XML, WML Supports reuse via CustomTags & User-DefinedFunctions

    Productive Powerful

    Includes Over 200 Built-inFunctions

    Provides complete DB access

    Integrates w/ COM, CORBA,EJB

    Provides Structured ExceptionHandling

    Extensible via Java and C/C++

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    ColdFusion Markup Language

    SELECT * FROM test

    #FirstName# #LastName#

    CFML

    ASP

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    ColdFusion Markup Language

    SELECT * FROM test

    #FirstName# #LastName#

    CFML

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    ColdFusion Markup Language


    SELECT * FROM test

    #FirstName# #LastName#

    CFML JSP

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    Easy Data Integration

    POP

    LDAP

    SQL

    SQL

    HRDatabase

    EmployeeDirectory

    EmailServer

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    Business Intelligence

    Embedded Charting EngineSimple Tag-Based InterfacePrebuilt Chart TemplatesScheduled or On-Demand

    Integrated Search EngineVerity K2 EngineIndex up to 250,000 documentsSearch databases more quickly

    Crystal Reports 8.x IntegrationDeliver data more effectivelyReuse existing reportsLeverage Crystal experience

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    Complete Tool Support

    COLDFUSIONSTUDIO

    Robust Code EditorIntegrated Database

    ToolsRemote Server

    Debugging

    DREAMWEAVERULTRADEV

    Powerful Web Design ToolVisual Application

    BuildingServer Behavior Libraries

    ColdFusion 4.5 UltraDev 4 Studio

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    Complete Tool Support

    COLDFUSION

    STUDIO

    Robust Code EditorIntegrated Database

    Tools

    DREAMWEAVERULTRADEV

    Powerful Web Design ToolVisual ApplicationBuilding

    Server Behavior Libraries

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    Build Web Applications Quickly

    Shorten Your Teams Learning Curve

    Accelerate Your Time to Market

    Lower Your Total Cost of Ownership

    We use ColdFusion on all kinds of projects because it helps

    us get Web-based applications built and deployed quickly

    and cost-effectively.

    Tom Provost, IT Manager, Schlumberger

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    Development Challenges

    How can I deliver theinformation

    my users need?

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    Open Deployment

    Win 98 Linux SolarisWin 2000Win NT

    HP-UX

    COLDFUSION SERVER

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    Database Database

    Database

    Files

    .CFM

    Tag

    .CFM

    Files

    Files

    Server Sandbox Security

    Sales

    Marketing

    HR

    COLDFUSION

    SERVER

    .CFM

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    Deployment Challenges

    How can I deliver a higherquality of service?

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    High-Performance Architecture

    Advanced Thread Pooling

    Database Connection Caching

    Optimizing Just-in-time Compiler

    HTML Result Caching

    Persistent Queries

    Incremental Page Delivery

    COLDFUSIONSERVER

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    Server Clustering

    M M

    StateRepository

    PerformanceInfo

    StateRepository

    Hardware-BasedLoad BalancingSoftware-BasedLoad Balancing

    PerformanceInfo

    M M

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    Application Deployment Services

    Development

    ProductionTesting Production2

    Pages & Graphics

    Custom Tags

    Data Sources

    Verity CollectionsConfigurationSettings

    ColdFusion Archive (CAR) File

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    Application Management

    Configurable Monitoring

    Scriptable Recovery

    Automatic Notification

    SNMP Integration

    Analysis & Troubleshooting

    Secure Web-Based Console

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    Deliver Performance & Reliability

    Macromedias technology has enabled our company to

    become a major online presence and remain that way foryears to come.

    Bud Johnson, CEO, FAO Schwarz

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    Key ColdFusion Benefits

    Build Web ApplicationsQuickly

    Assemble Powerful SolutionsEasily

    Deliver High Performance &Reliability

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    The ColdFusion Product Line

    The complete development

    solution for ColdFusion Serv

    COLDFUSIONULTRADEV STUDIO

    The full-featuredserver fordepartmental apps

    & advanced Web

    Professional Edition

    COLDFUSIONSERVER

    The enterprise-classserverfor maximumperformance, reliability,

    and management, andsecurity

    Enterprise Edition

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    Pricing and Features

    OS Support

    Load Balancing & Failover

    Database Connectivity

    Advanced Security

    Charting Engine

    Windows, Linux,Solaris, HP-UX

    Includes caching

    Price $4995

    WindowsLinux

    $1295

    ColdFusion

    Professional

    ODBC ODBC, Native,Merant Drivers

    Advanced Management

    ColdFusion

    Enterprise

    Search 125K docs 250K docs

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    Services

    Support

    Email & Forums

    Phone & OnsiteSupport

    Service-LevelAgreements

    Training

    Online

    ClassroomOnsite

    Certification

    Consulting

    ArchitectureDesign

    Performance

    Tuning

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    Technology Partners

    redhat_logoredhat_logo

    http://www.verity.com/http://www.microsoft.com/http://www.compaq.com/http://www.netgenesis.com/index.cfm
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    BUY

    TRY

    LEARN

    How YOU Can Choose Macromedia

    Data Sheets in Packets

    Visit Macromedia.com

    Register for Evaluation

    Workshop

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    FREE Evaluation CD

    ColdFusion Server

    ColdFusion Studio

    Dreamweaver UltraDev

    Sample Applications

    How YOU Can Choose Macromedia

    BUY

    TRY

    LEARN

    h di

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    How YOU Can Choose Macromedia

    Where to BuyLocal Resellerwww.macromedia.com/storeContact Macromedia

    1-888-939-2545

    Open Licensing ProgramVolume discounts

    Easy license management

    2-Year Server

    SubscriptionsAutomatic upgrades

    Best long-term value

    BUY

    TRY

    LEARN

    S i l S i Off

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    Special Seminar Offer

    Buy in the next 45 daysto receive:

    $500 rebate on ColdFusion Server EnterpriseEdition

    $200 rebate on ColdFusion Server ProfessionalEdition

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    A di

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    Appendix

    T h l Wi l

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    WML generation without add-on software

    WML templates and help documents

    Tag definitions for creation of WML

    Technology - Wireless

    Rapid wireless application development

    Easily add wireless capabilities to

    existing apps

    T h l Wi l

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    Technology - Wireless

    Applications

    SurfKitchen

    Phone.com

    Gearworks

    evolutionB

    Room33

    Customers

    Ignite Sports Media

    eBags

    Health GradesAquarius.net

    Go2Systems

    Cybird

    vVault