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Alexandra McKiernan

Codes and conventions of print advert

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Page 1: Codes and conventions of print advert

Alexandra McKiernan

Page 2: Codes and conventions of print advert

Following the codes and conventions of a print advert, the advert should have one striking image that captures the audiences attention and intrigues them to find out more

Page 3: Codes and conventions of print advert

• The poster must follow the required size of what the channel requires. Usually A4 landscape • The slogan must attract the audience and also anchor to the image.

Page 4: Codes and conventions of print advert

The print advert must include the channels logo, While producing ours for channel 4 we had to follow guidelines of the size and

placement of the logo

Page 5: Codes and conventions of print advert

The scheduling information should be clear for the audience to see, it should present the date, day and time, also sometimes should be placed in a colour block to make

it stand out to the audience even more

Page 6: Codes and conventions of print advert

-There must be a simple colour scheme.- The name of the program should also be

presented in a colour block.