Clockwise Creative Branding - Our Credentials

credentials

Clockwise

Reigate Hill House,

28 Reigate Hill,

Reigate, Surrey

RH2 9NG

[email protected]

www.clockwise.co.uk

\

\ credentials

contents

what are we going to show you

about us03.our approach04.our team05.what we offer06.infastructure08.our clients09.testimonials10.rate card11.online management12.project procedures13.

\

\ 3

\ credentials

Established in 1995, Clockwise Design Ltd is a full service branding agency. Over the years we have developed into a highly creative and experienced team specialising in offering marketing solutions to medium and large corporates.

A business with family at its core and a wealth of industry knowledge, Clockwise Design creatives enjoy working within the ‘Clockwise family’ - we nurture talent with passion and enthusiasm.

We are an ambitious team, all moving towards a common goal - a winning combination of highly creative minds, coupled with strategic thinking - which not only ensures we deliver the best ideas but we never lose focus on commercial trends.

about us

how did we start\

\ credentials

It’s all about you! We know that the bottom line is a major factor in maximizing your marketing spend – which is why we focus on highly creative ideas that are going to produce the results to drive your business forward.

Whoever we’re working for, simplicity, structure and clear communication are at the heart of everything we do. We always put the message first and we make sure that every piece of work we produce communicates exactly what you want to say as creatively and efficiently as possible.

our approach

how we do things\

\ 5

\ credentials

management team \ Simon Ellis Managing Director Diane Ellis Account Director Lucy Donovan Business Development Stephanie Ireland Project Manager

design team \ Oliver Amorowson Senior Designer Emma Dean Senior Designer Gemma Youngman Designer Alex Cambell-Hart Designer

content team \ Tim Glynne-Jones Copywriter Kevin Ayres Copywriter Anthony Gould-Davies Photographer Sarah Nisbett Proofreader

our teams

who are we all\

\ credentials

strategy \ Working with you to create a coherent strategy for your brand and marketing.

branding \ As well as rebranding numerous SME’s, we work with some of the UK’s largest brands, both working within stringent style guidelines and developing brands for the future.

literature \ We believe your company literature should reflect you within the marketplace. We produce thought-provoking literature that reflects our clients.

websites \ A website can often be ‘all singing and dancing’ but very difficult to navigate, our websites always have clarity and substance, as well as having stunning visuals.

direct mail \ Direct mail must be targeted no matter what the sector, our direct mail smacks you between the eyes and says BUY ME!

advertising \ From nuts and bolts through to pensions, we produce creative concepts that produce targeted results.

exhibition \ From design through to installation and getting data to prove results we have an experienced team.

photography \ Our photographers produce stunning images and get the best out of people where others have failed - seeing things from a different angle but still capturing the moment.

copywriting and proofreading \ Effective marketing copy is creative, targeted and above all - it gets results! We offer copywriting services to boost your marketing profile without compromising your brand image.

event management \ Tell us what you want and we will make it happen! We have a lot of experience organising/managing corporate events.

project management \ Our project management system ensures quality, budgets and agreed timelines are achieved on all projects undertaken.

what we offer

what could we do for you\

\ 7

\ credentials

infrastructure

administration \

• Fully networked administration and job management system

• All systems both PC and Mac with the latest MS Office tools

• All systems use the latest adobe creative suite software

• Fully networked email system

management \

Written procedure for industry best practice job management system, featuring:

• Accounts services

• Briefing

• Budget and cost control

• Project management

• Supplier agreements

digital studio \

• Fully integrated cross platform studio

• Workstations annual replacement policy

• State-of-the-art screens with colour matching

• Uptodate digital and drawing softwares

• FTP file transfer

continuity and backup \

• Hourly live work backup system

• Daily/weekly network storage backup

• Daily/weekly off-site backup

how we make those things happen\

\ credentials

Construction and Services \FiltrexFixfastJFAWates Group

Financial and Business Services \AvondaleByron FinanceFSCS FTI ConsultingHomecroft WealthInvestUSJust Retirement

Food Industries \Dibs DistributionTopaz GroupWinterbotham Darby

Insurance Services \AXA AssistanceAXA Art Liberty Mutual InsuranceVerex Group esure

Interior Design and Services \Kathryn Levitt DesignODB GroupV-tec Group

IT Services \CisilionCloud Computing

Manufacturing \Zotefoams

Medical and Care Services \ElektaNH Maintenance

Travel \Specialist Holiday Group

Utilities and Procurement \InvensysRainboSutton and East Surrey Water Total Gas & Power

Others \AcopiaClandon Wood Natural BurialKavanagh Motor Group

our clients

who do we work with\

\ 9

\ credentials

testimonials

“A friendly team providing great designs every time. When the pressure is on and time is of the essence, the Clockwise team will provide what you need when you need it.”Fixfast USA

“Clockwise is an approachable, creative and dynamic agency who we have been working with for many years. Through the various projects we entrusted them to, we have found that it was the only agency that showed a real interest in our projects from start to the end. ”Fixfast

“Clockwise have been instrumental in developing and delivering our webtool on time and to budget. Open and honest communication has also been vital in building a sound relationship and delivering results.”AXA UK

“Clockwise have met and exceeded all our needs... and have helped us year after year to produce and define our product”Specialist Holiday Group

what our clients have said about us\

\ credentials

Design for print @£120 per hour

Design for web @£120 per hour

Web developer @£140 per hour

Copywriter @£120 per hour

Project management @£50 per hour

Account management @£120 per hour

Proofreading @£35 per hour

rate card

how do our prices look\

\ 11

\ credentials

online management

Logging into Teamwork1. Find ‘Your Installation’ by providing your email address2. Select Clockwise 3. Log in using email or user name and password sent in ‘Welcome Email’

(if you require this to be resent, please email [email protected]).

Messaging1. Go to the messages tab on correct project and click the message you wish to reply

to on Teamwork OR click the message hyperlink on email notification2. Click ‘Add a reply’3. Type in message, check who you want to notify and click ‘Post your reply’

Uploading files Go to the project (or message) you want to load a file to, and you can simply drag and drop. Alternatively, click ‘Upload files’ and this window will open. You can set notifications using this option. If that fails, try basic uploading.

how we work day by day\

\ credentials

print procedures

Kick Off Meeting

• Agree print specification

• Agree key objectives

• Set schedule

Set out brief

• Print specification

• Pagination

• Schedule

• Budget outlet

Feedback from client

Finalise

• Recommendations


• Pagination

• Budget

• Schedule/Milestones

• Clockwise terms

Review >> Iterations

STAGES 01-02 PRE-PROJECT STAGE 03 AGREEMENT


• Design team meeting

• Design research

• Design proposals x 2

Review


• Budget

• Schedule


STAGE 04 CONCEPT

PRESENT TO CLIENT SIGN-OFF CONCEPT PRESENTATION


• Design development x 2

Review

• Internally


STAGE 05 DEVELOPMENT STAGE 06 CONTENT

• Copy supplied Either from client or copywriter

Review

• Internally

• Client

Amendments

• Two rounds

Confirm


• External proofread

Approval

• Client approval

STAGE 07 PROOFREADING

DESIGN SIGN-OFF SIGN-OFF SIGN-OFF

• Artwork

Review

• Final design review

Approval

• Client approval

STAGE 08 ARTWORK

• Send to print

• Proof

Approval

• Client approval

• Confirm delivery

Feedback

• Client project feedback

STAGE 09 PRINT STAGE 10 DELIVERY

SIGN-OFF SIGN-OFF PROJECT COMPLETE

\ 13

\ credentials

web procedures

Kick Off Meeting

• Agree key objectives

• Strategy (concept/user research)

Set out brief

• Site map

• Tech specifications (hosting etc)

• Schedule

• Budget outline

Discuss

• Recommendations

• KPIs


Finalise

• Recommendations

• Site map

• Tech specification

• Budget

• Schedule/Milestones

• Clockwise terms


STAGES 01-02 PRE-PROJECT STAGE 03 AGREEMENT


• Design team meeting

• Wireframes/UX

• Home/template pages

Review

• Tech specification

• Budget

• Schedule


STAGE 04 CONCEPT

PRESENT TO CLIENT SIGN-OFF SIGN-OFF

Draft content

Build/Implement

• Template framework HTML/CSS

• CMS modules/components

• Social media integration

Finalise

• Design approach

STAGE 05 DEVELOPMENT STAGE 06 CONTENT

Finalised content

• Copy

• Images

SIGN-OFF SIGN-OFF

• Create stylesheets

Commence

• Building sections

• Programming content

• Supporting graphics

Build section content

Completed section

Review

Build completedSchedule testing/browser conformity

STAGE 07 BUILD

SIGN-OFF

Test

• Browser compatibility

• Portably devices

• Website resolutions

• Testing functionality

Review

• Hosting

• Budget

Proofread

• External

STAGE 08 TESTING

• SEO/Google Analytics

• CMS organisation

• Ongoing E/marketing

• Database cleansing

• Site maintenance

• Content renewal/updating

• Tracking statistics/performance reviews

Feedback

• User feedback

• Client project feedback

STAGE 09 GO LIVE STAGE 10 MAINTENANCE

SIGN-OFF LAUNCH PROJECT COMPLETE

\ credentials

Simon Ellis Managing [email protected]

Lucy Donovan Business Development [email protected]

Clockwise Reigate Hill House, 28 Reigate Hill, Reigate, Surrey RH2 9NGtel: 0845 6430070 www.clockwise.co.uk

We are very excited to meet new business challenges so let’s get together.

let’s talk

so... how can we help you?\

\ Reigate Hill house, 28 Reigate Hill, Reigate, Surrey RH2 9NG \ [email protected] \ www.clockwise.co.uk \ 0845 643 0070

Documents

Clockwise Creative Branding - Our Credentials