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My Support Team Laura D. Hazlett, Broker Transaction Co-Ordinator Business and Service Coach Title Insurance Representative Mortgage Representative Insurance Professional Inspection Professional Surveyor
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Client Name
Agent NameContact info
Corporate Office476 Highway A1A, Suite 8B, Satellite Beach, FL 32937
www.AtlanticBrokerage.net
My Support TeamLaura D. Hazlett, BrokerTransaction Co-OrdinatorBusiness and Service CoachTitle Insurance RepresentativeMortgage RepresentativeInsurance ProfessionalInspection ProfessionalSurveyor
Key ObjectivesSources of BuyersMarketing your HomeControlling FactorsResponsibilitiesPreparing for the OfferProcessing the SalePricing the Home
Why Atlantic Real Estate Brokerage?Agency-Wide dedication to ServiceBrokerage of Full- Time ExpertsTeam Selling ConceptProspect for Buyers for your HomeMulti County Exposure for your Home
Key Objectives
Price -Highest Price the Market will BearTime – Within your Timeframe
Convenience – Least amount of Stress to You
Sources of BuyersReal Estate Associates
Broker Opens, Brevard and Indian River MLSUnique Buyer Match Program
Internet ExposureOver 50 Internet Websites
Open Houses
Marketing PlanPUBLIC
Yard Signs / For Sale Signs / Open House SignsInternet Presence to Over 50 Websites
Listing Call-Arounds to your NeighborhoodSphere of Influence Marketing
REALTORSIn Office Marketing
Office Tours / Broker OpensUnique Buyer Match Marketing Program
Realtor Referral Database Marketing
Controlling FactorsYOU CONTROL
ConditionPre-Listing Inspection
Home WarrantyAvailability
Price
YOU CAN’T CONTROLCompetition
MarketInterest Rates
Our ResponsibilitiesUnderstand your Needs and Time Frame Market the property in the MLS in Brevard, Indian River County & over 50 WebsitesInstall For Sale sign and Lockbox on the PropertyArrange for Showing Instructions & verify all Potential Buyers are Qualified BuyersGive tips on Staging / De-Clutter where necessaryProvide information fliers and Property Information Booklet Hold Broker Open House & Public Open House where appropriateGive Feedback on All showingsWeekly Seller Consultation with Pricing and Feedback UpdatesReview contracts and represent you in negotiations
Client ResponsibilitiesPromptly Return all Required Seller DisclosuresArrange for Pre Listing Inspection Complete all repairs and cleaning“Stage” the home to be appealing / Remove all Personal ItemsHide valuables and prescriptionsKeep marketing information out for prospective buyersCall office if information is depletedLeave premises for showingsCall with any questionsRefer anyone who might be interested your propertyRefuse to discuss terms with prospective buyers or their agents
Preparing for the OfferAcceptReject
CounterNo Action = Rejection
Processing the Sale
MARKET RESEARCH
LISTING SIGNED
OFFICE
MULTIPLE LISTING
CONTACT PROSPECTS
SHOWINGS
OPEN HOUSE
OFFER RECEIVED
OFFER
CONTRACT ACCEPTED
INSPECTIONS
BROKER OPENGRAPHICS OFFICE TOUR
MULTIPLE COUNTIES MLS MEMBERS
TRANSACTIONPROCESSING
NET SHEET
COUNTER OFFER
EARNEST MONEY
MLS TOURS
BEGINPROCESS
PROCESSING
MORTGAGE CO. CREDIT REPORT APPRAISAL
LOAN APPROVAL
UNDERWRITING VERIFICATIONS
TITLE CO.
ASSEMBLE PAPERS
CLOSING
HOME SOLD
REJECTION
TRANSACTIONPROCESSING
Pricing the Home
Most buyers purchase their properties at market value. If you price your property at market value, you are exposing it to a much greater percentage of prospective buyers and you are
increasing your opportunity for a sale.
+15%
+10%
Market Value
-10%
-15%
2%
3%
70%
20%
5%
PERCENTAGE OF BUYERS
ASKING PRICE
• A property attracts the most activity from the real estate community and potential buyers when it is first listed.
• It has the greatest opportunity to sell when it is new on the market.
WEEKS ON MARKET
ACTIVITY
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