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Clear your head. Smart accessories for everyday life, getting more out of your mobile phone Products designed by critically acclaimed international product designers Super-high quality products manufactured without compromise - PowerPoint PPT Presentation
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Clear your headSmart accessories for everyday life, getting more out of your mobile phone
Products designed by critically acclaimed international product designers
Super-high quality products manufactured without compromise
First to market, innovative products creating a new retail category
MoshiMoshiJapanese for
“Hello”
MoshiMoshi handsets
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad
> Ranging from RRP $30 to $200
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
Why MoshiMoshi?
> Functionality
> Get all the functions out of your mobile phone when you are talking on your mobile phone (email, calendar, internet browsing...)
> Comfort
> Reverse the trend of the flat phone
> Talk on a handset that has been designed for one purpose only: to talk-on!
> Combine the comfort and quality of landline phones with the added functionality of your mobile phone
> Style
> Unique stylish fashionable - this is a compelling way to use your mobile phone
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
The health debate
> An increasingly active debate is raging about the safety of mobile phone usage
> People are using mobile phones more - FACT!
> Heavy, direct-to-ear mobile phone usage will eventually be proven to cause health damage - PROBABLY!
> Governments are now taking actions to prevent this risk - FACT!
> The MoshiMoshi handsets remove between 96% (Bluetooth versions) to 99% (wired versions) of the mobile phone radiations absorbed into your head (TUV Rheinland certification) - FACT!
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
Press
“The MoshiMoshi 02 is a serious product. Its style is contemporary and its build is of the highest quality”
Smartphone Essentials
“Better still are the two Bluetooth versions, which connect wirelessly to a Smartphone”
Times Online
“The MoshiMoshi products provide benefits for both comfort and health, and offer a safer, more comfortable way to use your mobile when you’re not mobile”
Wealth and Living Magazine
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
Press
“…it gives you a sat-down-at-home-and-cosy-feel, like you’re using a landline phone”
iPad and iPhone user
“The retro-chic MoshiMoshi MM04i might be an iPod docking device but it also supports Bluetooth technology.”
The Sunday ExpressS Magazine
“The three MoshiMoshi designs bring the ergonomics - and slammability of traditional home handsets to the convenience of running your life through a single mobile.”
The Sunday Times
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
Print, web, social media campaign
“It's not the same sitting down for a mammoth chat at home while holding mobile to your ear. Step forward Native Union and its ingenious Moshi Moshi range of home-style handsets.”
The Gadget Show
“Many people are likely to find its MoshiMoshi 02 line an improvement over shouting into a tiny mobile phone”
New York Times
“…hook it up to your iPad and you’ll be able to chat with your Aunt across the continent via Skype while holding on (to) that last shred of nostalgia.”
Übergizmo
Print, web, social media campaign
“What more can I say about the MoshiMoshi 02? It just flat-out makes total sense.”
Gear Diary
“Over the course of the last two weeks, the iPhone accessory receiving the most active use and attention around here has been Native Union's Moshi Moshi 02”
iLounge
“...these are some of the coolest accessories I’ve seen in a while..”
Crunch Gear
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
Advertising
Target:The Apple market spaceMac World magazine
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
The audience
> People who will buy these products, or be gifted them, are typically savvy, design-hungry, like owning beautiful products and are always looking for the next big thing
> However, the beauty of the Native Union range is the scalability of product. From the $30 retro styled MoshiMoshi 01H for affordable functionality, to the $220 MY Limited Edition MoshiMoshi 04 for the person that wants pure individuality, the range fills every space in-between
> From affordable function to pure aesthetic individuality, Native Union have a quality product for a broad market
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
The opportunity
> Capitalise
> This is a genuinely new category - Mobile Phone Handset. There is currently zero penetration into this market
> Every mobile phone user is a potential customer
> The VOIP market is set to increase a lot in the coming years and there is a lack of quality computer handset
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
The products
> Design
> Crafted by world-class designers such as Michael Young, our products enhance the functionality of any mobile phone, make talking more comfortable and aesthetically add to any environment
> Quality
> Our products not only look great, they feel great and they’re made to last. We are not in the novelty business. Our guiding principle is to celebrate the art of conversation. Comfort of use and clarity of sound are central to this aim
> Functionality for business or pleasure
> Our products enhance any mobile phone. They enable better access to smart phone functionality such as email, internet, contacts, music and other applications. The MM04 also have high quality hands-free functionality, with speakers capable of high quality music playback from the mobile phone, or greater clarity on conference calls
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
MoshiMoshi corded wire phones
> Designed by David Turpin
> Slimline contemporary handset for home or office
> Designed by French designer David Turpin
> Luxurious soft-touch texture
> Compatible with all mobile phones when fitted with the correct adaptor
> Compatible with VoIP software (Skype, Google Talk...) when fitted with a USB adaptor
> Handset is fitted with a 3.5mm jack
> Long curled wire for computer or tablet users
> Noise reduction system
> Available in red, black, blue, green, yellow, purple and pink
> Retail price:
> Slimline contemporary handset for home or office
> Designed by French designer David Turpin
> Luxurious soft-touch texture
> Compatible with all mobile phones when fitted with the correct adaptor
> Compatible with VOIP software (Skype, Google Talk...) when fitted with a USB adaptor
> Handset is fitted with a 3.5mm jack
> Long curled wire for computer or tablet users
> Noise reduction system
> Available in Red, Black, Blue, Green, Yellow, Purple and Pink
> Retail price:
> “Retro style” handset and base
> Designed by French designer David Turpin
> Luxurious soft-touch texture
> High quality speaker and microphone
> Compatible with all mobile phones when fitted with the correct adaptor
> Compatible with VoIP software (Skype, Google Talk...) when fitted with a USB adaptor
> Handset is fitted with a 3.5mm jack
> Supplied with a weighted base for the handset and silicon mat to protect the mobile phone
> Available in black or red
> Retail price:
> The “Curve” handset and base
> Designed by the French designer David Turpin
> Luxurious soft-touch and high-gloss textures
> High quality speaker and microphone
> Compatible with all mobile phones when fitted with the correct adaptor
> Compatible with VoIP software (Skype, Google Talk...) when fitted with a USB adaptor
> The handset is fitted with a 3.5mm jack
> Supplied with a weighted base for the handset and silicone mat designed to protect the mobile phone
> Available in black or white
> Retail price:
> The “Curve” handset and base
> Designed by the French designer David Turpin
> Luxurious soft-touch and high-gloss textures
> High quality speaker and microphone
> Compatible with all mobile phones when fitted with the correct adaptor
> Compatible with VOIP software (Skype, Google Talk...) when fitted with a USB adaptor
> The handset is fitted with a 3.5mm jack
> Supplied with a weighted base for the handset and silicone mat designed to protect the mobile phone
> Available in Black or White
> Retail price:
MoshiMoshi Bluetooth phones
> The Bluetooth ‘Curve’ handset and base
> Designed by the French designer David Turpin
> The ‘Curve’ is a contemporary styled Bluetooth handset, finished in a luxurious black or white high-gloss texture
> Manufactured with a high quality speaker and microphone, it supports Bluetooth 2.1 multipoint technology
> Can be paired and answered calls on two different Bluetooth devices
> Supplied with a weighted charging base and a silicon mat
> Retail price:
> Dedicated iPhone charging cradle
> The Bluetooth ‘Curve’ handset and base
> Designed by the French designer David Turpin
> The ‘Curve’ is a contemporary styled Bluetooth handset, finished in a luxurious black or white high-gloss texture
> Manufactured with a high quality speaker and microphone, it supports Bluetooth 2.1 multipoint technology
> Can be paired and answered calls on two different Bluetooth devices
> Supplied with a weighted charging base and a silicon mat
> Retail price:
> Designed by the award British designer Michael Young and engineered by NXT
> The ultimate desktop communication and media hub:> High performance Bluetooth
stereo speaker system> Professional conference call unit> Telephone handset with
noise reduction technology
> Manufactured with a high quality speaker and microphone, it supports Bluetooth 2.1 multipoint technology
> Can be paired and answered calls on two different Bluetooth devices
> Retail price:
> Designed by the award British designer Michael Young and engineered by NXT
> The ultimate desktop communication and media hub:> High performance Bluetooth
stereo speaker system> Professional conference call unit> Telephone handset with
noise reduction technology
> Manufactured with a high quality speaker and microphone, it supports Bluetooth 2.1 multipoint technology
> Can be paired and answered calls on two different Bluetooth devices
> Retail price:
MoshiMoshi Accessories
Splitter cable
Single adapter pack
Adapter pack
Mobile phone stand
USB Adapter
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
In-store displays
Display 001 450 mm width display with backboardDISP001
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
In-store displays
Display 002 250 mm width display with backboardDISP002
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
In-store displays
Display 003 250 mm width display - backboard onlyDISP003
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
In-store displays
Display 005 4 pcs phone wall displayDISP005
Display 004 Single phone wall displayDISP004
MOSHIMOSHI HANDSETS
> A new way to use your mobile-phone when you are not mobile
> A line of full size handsets to use with your mobile phone or computer
> Traditional and contemporary designs
> Fixed wire or Bluetooth connection
> To be use with any mobile phone, computers and now the iPad.
> Ranging from RRP $30 to $200
In-store displays
Display 006Acrylic dummy phoneDISP006
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