I N T E R N A T I O N A L

WOMEN’SLEADERSHIPF O R U M 2 0 1 6

N O V E M B E R 2 9 , 2 0 1 6 | C R O W N E P L A Z A P A L O A L T O

FREE FOR

IN-HOUSE CO

UNSEL

w w w . m a n a g i n g i p . c o m / m i p w o m e n C A 1 6Tw i t t e r # I P Wo m e n

5CLE POINTS

S PONSOR ED B Y

L UNCHS PONSOR

B R EAK FA S TS PONSOR

SU P POR T I NGORGAN I SAT ION

INTRODUCTIONFurther to last year’s MIP International Women’s Leadership Forum inSan Jose, MIP is pleased to announce the Forum’s return for its thirdyear. It will focus on IP developments in the US and globally and willprovide an opportunity for women in IP to hear from thought leaderson subjects such as alternatives to litigation, practical strategies forprotection software innovation, as well as recent developments inlicensing and trade mark law.

This interactive Forum also examines best practice and innovationaround leadership, networking and business development. It willfeature leading general counsel and IP counsel who will share theirthoughts and insights with the audience.

This is an inclusive event, welcoming those just starting their careers,associates and partners, legal counsel through to senior in-housecounsel, women as well as men. The Forum aims to support theadvancement of women counsel through a one-day programmedesigned to address professional development as well as issues in thecurrent IP landscape. As such, the Forum is a facilitator of sharing theknowledge and experiences of women in leadership and senior IProles with those seeking to progress further in their careers.

Reserve your place today.

THIS YEAR’S SPEAKERSINCLUDE• Tracy Gene Durkin, director, Sterne Kessler Goldstein& Fox

• Michelle Holoubek, director, Sterne Kessler Goldstein& Fox

• Julie Kane Akhter, patent attorney, Microsoft• Pamela Church, partner, Baker & McKenzie• Martha Kimes, associate general counsel, GoDaddy• Patricia Svilik, senior counsel, global IP group, eBay• Lisa Rosaya, partner, Baker & McKenzie• Penny Gilbert, partner, Powell Gilbert• Deanna Kwong, IP litigation counsel, Hewlett PackardEnterprise

• Bethan Hopewell, partner, Powell Gilbert• Gabrielle Higgins, partner, Ropes & Gray• Leslie Spencer, partner, Ropes & Gray• Karna Nisewaner, associate general counsel, CadenceDesign Systems

• Tina Hulse, administrative patent judge, USPTO• Mary Huser, VP & deputy general counsel, BlackBerry• Christine Lofgren, managing counsel, Toyota MotorSales

• Doris Hines, partner, Finnegan Henderson FarabowGarrett & Dunner

• Nicole Campbell, general counsel, InsideView• Deborah Davis Han, senior counsel, Zynga• Debbie Rosenbaum, legal counsel, AdRoll• Lily Lim, partner, Finnegan Henderson FarabowGarrett & Dunner

• Bhanu Sadasivan, partner, McDermott Will & Emery• Elizabeth McBride, director global litigation, AppliedMaterials

• Naomi Waltman, SVP & associate general counsel,CBS

• Kate Drakos, assistant general counsel, Microsoft• Kieran Kieckhefer, partner, McDermott Will & Emery• Lata Setty, chief IP officer, UnitedLex

I N T E R N A T I O N A L

WOMEN’S LEADERSHIPF O R U M 2 0 1 6

NOVEMBER 29, 2016CROWNE PLAZA

PALO ALTO

TO REGISTEREmail: registrations@managingip.comCall: +44 (0) 207 779 8334Website: www.managingip.com/mipwomenCA16

FOR SPONSORSHIP ENQUIRIESEmail: amir.hezareh@euromoneyplc.comCall: +44 (0) 20 7779 8673

FOR SPEAKING ENQUIRIESEmail: lauren.kerr@euromoneyny.comCall: + 1 212 224 3411

I N T E R N A T I O N A L

WOMEN’S LEADERSHIPF O R U M 2 0 1 6

NOVEMBER 29, 2016CROWNE PLAZA

PALO ALTO

PROGRAMME8.20 Breakfast sponsored by Microsoft

8.50 Introduction

9.00 Practical strategies for protecting software innovation• Accommodating Alice – guidance from USPTO and recent case law • Alternatives to software patents – design patents, trade secrets and other

strategies• Preserving claims in Post-Grant Proceedings (IPRs, CBMs and PGRs)• Potential legislative remedies

Tracy-Gene Durkin, director, Sterne Kessler Goldstein & Fox(moderator)

Laurie Self, VP & counsel, government affairs, QualcommJulie Kane Akhter, patent attorney, MicrosoftMichelle Holoubek, director, Sterne Kessler Goldstein & Fox

9.50 IP issues in emerging technology and advertising• Going native - recent FTC actions involving native advertising and social

media influencers• Guarding against genericide and infringement claims • Tips for proper use of your own and others' trademarks

Pamela Church, partner, Baker & McKenzie (moderator)Martha Kimes, associate general counsel, GoDaddyPatricia Svilik, senior counsel, global IP group, eBayLisa Rosaya, partner, Baker & McKenzie

10.40 Coffee and Microsoft speed networking session

11.10 The Unitary Patent and UPC: State of play• Latest developments and legal challenges in the transition period• Opting patents out ahead of the UP and UPC• Implications of the UPC for industries• Practical preparations

Deanna Kwong, IP litigation counsel, Hewlett Packard EnterpriseBethan Hopewell, partner, Powell Gilbert

12.00 PTAB Trials: Tips and Strategies for Practitioners• Perspectives from the front lines• Tips from PTAB trials• Update on new rule changes• Intersection with district court litigation

Karna Nisewaner, associate general counsel, Cadence DesignSystems (moderator)

Gabrielle Higgins, partner, Ropes & GrayTina Hulse, administrative patent judge, USPTO Leslie Spencer, partner, Ropes & Gray

12.50 Lunch

1.50 IP in arbitration• Framework for arbitration clauses• How do IP arbitration clauses work internationally?• Drafting and negotiating arbitration clauses• Issues to expect• IP disputes: pros and cons of arbitration vs. litigation

Christine Lofgren, managing counsel, Toyota Motor Sales(moderator)

Mary Huser, VP & deputy general counsel, BlackBerryCharlotte Falla, VP & general counsel, Samsung ResearchAmericas

Priya Venkat, general counsel, Edgewater Networks

2.40 Structuring software license agreements• Addressing privacy and EU compliance requirements• Negotiating data protection and security breach obligations• Navigating ownership and enforcement rights in content licenses

Doris Hines, partner, Finnegan Henderson Farabow Garrett &Dunner (moderator)

Nicole Campbell, general counsel, InsideViewDeborah Davis Han, senior counsel, ZyngaDebbie Rosenbaum, legal counsel, AdRollLily Lim, partner, Finnegan Henderson Farabow Garrett &Dunner

3.30 Coffee

3.50 The importance of leadership in developing your career • Advice on embracing influence, power and running a successful legal

department• Tactics to become a powerful champion and support other women• Advice for professional and personal development at junior and senior levels• Taking your skills to the next level• What would you tell the younger you?

Bhanu Sadasivan, partner, McDermott Will & Emery (moderator)Elizabeth McBride, director, global litigation, Applied MaterialsLaurie Charrington, managing counsel, IntelSanam Saaber, senior director, legal, BoxKate Drakos, assistant general counsel, Microsoft

4.40 Fishbowl sessionWorking your way to a chair at the boardroom table or first chair at a trial isdifficult for women, as statistics clearly show. How can female lawyers help eachother to speed up the advance on equality? During this facilitated interactivenetworking session you will draw on advice, experiences and ongoing supportfrom your peers.• Lessons learned to take back to the office/home• Your advice to an aspiring woman lawyer• Receive advice for current challenges you face

Lata Setty, chief IP officer, UnitedLex

5.20 Close of forum

I N T E R N A T I O N A L

WOMEN’S LEADERSHIPF O R U M 2 0 1 6

NOVEMBER 29, 2016CROWNE PLAZA

PALO ALTO

Managing IP now has over 900 members of the Women inIP Global Network, launched two years ago. Members ofthe group are invited to join any of our events, free ofcharge. The group has been developed with the followingaims:

• to facilitate direct contact with in-house IP counsel;• to share best practice;• to provide opportunities for in-person networking for

women in intellectual property globally;• to facilitate relationship building through an online

community;• to develop women associates on the partner track and

inspire the next generation of women in-house leaders;• to connect women IP lawyers with similar industry

specific expertise

HOW DO I JOIN?Call Lauren Kerr on +1 212 224 341 or email lauren.kerr@euromoneyny.com to join the network.

In-house counsel can join the Women in IP GlobalNetwork for FREE. Please emaillauren.kerr@euromoneyny.com for more information.

EVENTSThe International Women’s Leadership Forum will take place in:Palo Alto, November 29, 2016 • London, February, 2017 •New York, June, 2017

And we hold a networking cocktail reception at INTA everyyear.

BEST PRACTICE SERIES

On the best practice series side we will continue to publishbi-monthly articles featuring real life examples of bestpractice from our members.

INTERVIEWS

And we will publish regular interviews with brilliant andaccomplished women working in and around IP.

SILVER GOLDBRONZEMEMBERSHIP OPTIONSCONFERENCES AND NETWORKINGInternational Women’s Leadership Forum (one day conference):• Palo Alto, November 29, 2016 1 invite 5 invites 15 invites

• London, February, 2017 to 1 conference across 3 across 3

• New York, June 2017 conferences conferences

INTA annual meeting cocktail reception 1 invite 5 invites 10 invites

Exclusive membership of online platform 1 member 15 members 30 members

DEVELOPMENTLive Q&A (panel discussion, 60 mins, 1 CLE/CPD) 1 invite unlimited unlimited

Opportunity

to host

Exclusive content (posted on online platform) 1 member 15 members 30 members

Leadership series - bi-monthly interviews with senior women executives Logo promotion

Best practice series - bi-monthly articles illustrating innovative Opportunity

initiatives around women lawyers, including law firm case studies to contribute

editorially

PRICE - Standard $1,992 $7,511 $12,473

PRICE - Earlybird discount before Friday 7th October $1,537 $5,770 $7,475

20% DISCOUNT 30% DISCOUNT 40% DISCOUNT

MIP WOMEN IN IP GLOBAL NETWORK