8
Welcome to the new look City Speak newsletter This newsletter is for retailers, traders and organisations in Lichfield City centre. It aims to bring you all the news and views that will help you to be better informed about what’s going on in the city. Many of you have told us that in the past you have receive lots of different publications and newsletters, which makes knowing which one to rely on a difficult task! So, to make your life easier, agencies in the city (including the Chamber of Trade & Commerce, the TownSafe Partnership and the district and city councils) have come together to bring you the new look City Speak. We’ll also be offering organisations such as the Three Spires Shopping Centre, the cathedral and others, the chance to contribute on a regular basis. 2012 is set to be a busy year in the city. Read on to find out updates on city centre developments, including Friarsgate and the Friary Outer redevelopment. The Titanic commemorations, the Jubilee celebrations and the Olympic Torch Relay are also covered in this issue. If you have any news you would like to share through City Speak, please email [email protected]. We’d also love your views on whether you find this newsletter useful and how we can improve it in the future. Richard Lewis President, Lichfield Chamber of Trade & Commerce on behalf of city centre partners. In this edition 2 Friary Outer update 2 ‘Free parking’ scheme 2 TownSafe update 3 Olympic Torch Relay & events 3 Lichfield in the national news! 4 Who’s promoting your city? 4 Portas pilot and vacancy rates 4 A who’s who of partnerships 5 Friarsgate consultation 6 Dash parking 6 Stripe the city 6 Jubilee celebrations 6 City centre funding up for grabs 7 Shop lifting survey 7 Coach parking update 7 Special offers card update 8 Key dates 8 Order your hanging baskets 8 Editorial team details Friary Outer redevelopment Update from Lichfield District Council Work to build 60 homes, a hotel, a restaurant, replacement toilets and 170 extra parking spaces on the current Friary Outer car park (opposite the university), is set to get underway in early 2012. The £14 million development will feature 54 supported housing association homes for older residents, as well as six shared ownership homes, to give first time buyers a chance to get on the housing ladder. Turn over to see more artist impressions of the new development. While the work is underway, the car park will be out of action, and drivers will be encouraged to visit other city centre long-stay car parks. Although we recognise some shoppers and visitors will be disrupted by the closure, we know from our car park figures, which are calculated weekly, that there are ample long-stay car parking spaces in the city for displaced drivers. The public toilets will also be closed and we’ll be directing people to the Swan Road toilets (corner of Beacon Park opposite Ego). We’ve created a new website to keep you up to date on the development at www.lichfielddc.gov.uk/ friaryouter If you have any questions about the development, please contact Helen Cook, Property & Projects Manager at Lichfield District Council, on 01543 308252 or email [email protected] Who is involved in the project? Lichfield District Council are the landowners and will manage the new car park. Bromford Support will own and manage the supported accommodation. Bromford Homes will be the managing agent for the sale of the 6 affordable shared ownership homes. Visit www.bromfordhomes.co.uk to find out more. The Homes & Communities Agency invested £2.4 million in the scheme. The developers of the scheme is S Harrison who are also developing the Friarsgate shopping and leisure complex. Titanic 100 years on Update from the Lichfield Titanic Commemoration Group and partners Lichfield is proud to be the home of a statue of Commander Edward John Smith, Captain of the Titanic. The statue stands in Beacon Park’s Museum Gardens and was recently restored as part of the restoration of the parks. To commemorate the centenary of the sinking of the Titanic, a range of events will be taking place across the city and further afield. Visit www.visitlichfield.co.uk/ titanic to find out more or call the tourist information team on 01543 412112. Issue 1 March 2012 1

City Speak newsletter - Spring 2012

Embed Size (px)

DESCRIPTION

The newsletter for Lichfield City centre retailers and businesses

Citation preview

Page 1: City Speak newsletter - Spring 2012

Welcome to the new look City Speak newsletter This newsletter is for retailers, traders and organisations in Lichfield City centre. It aims to

bring you all the news and views that will help you to be better informed about what’s

going on in the city.

Many of you have told us that in the past you have receive lots of different publications and

newsletters, which makes knowing which one to rely on a difficult task! So, to make your life

easier, agencies in the city (including the Chamber of Trade & Commerce, the TownSafe

Partnership and the district and city councils) have come together to bring you the new look

City Speak. We’ll also be offering organisations such as the Three Spires Shopping Centre, the

cathedral and others, the chance to contribute on a regular basis.

2012 is set to be a busy year in the city. Read on to find out updates on city centre

developments, including Friarsgate and the Friary Outer redevelopment. The Titanic

commemorations, the Jubilee celebrations and the Olympic Torch Relay are also covered in

this issue.

If you have any news you would like to share through City Speak, please email

[email protected]. We’d also love your views on whether you find this

newsletter useful and how we can improve it in the future.

Richard Lewis

President, Lichfield Chamber of Trade & Commerce on behalf of city centre partners.

In this edition

2 Friary Outer update

2 ‘Free parking’ scheme

2 TownSafe update

3 Olympic Torch Relay & events

3 Lichfield in the national news!

4 Who’s promoting your city?

4 Portas pilot and vacancy rates

4 A who’s who of partnerships

5 Friarsgate consultation

6 Dash parking

6 Stripe the city

6 Jubilee celebrations

6 City centre funding up for grabs

7 Shop lifting survey

7 Coach parking update

7 Special offers card update

8 Key dates

8 Order your hanging baskets

8 Editorial team details

Friary Outer

redevelopment Update from Lichfield District Council

Work to build 60 homes, a hotel, a restaurant, replacement toilets and 170 extra parking spaces on

the current Friary Outer car park (opposite the university), is set to get underway in early 2012. The

£14 million development will feature 54 supported housing association homes for older residents, as

well as six shared ownership homes, to give first time buyers a chance to get on the housing ladder.

Turn over to see more artist impressions of the new development.

While the work is underway, the car park will be out of action, and drivers will be encouraged to visit

other city centre long-stay car parks. Although we recognise some shoppers and visitors will be

disrupted by the closure, we know from our car park figures, which are calculated weekly, that there

are ample long-stay car parking spaces in the city for displaced drivers. The public toilets will also be

closed and we’ll be directing people to the Swan Road toilets (corner of Beacon Park opposite Ego).

We’ve created a new website to keep you up to date on the development at www.lichfielddc.gov.uk/

friaryouter If you have any questions about the development, please contact Helen Cook, Property &

Projects Manager at Lichfield District Council, on 01543 308252 or email

[email protected]

Who is involved in the project? Lichfield District Council are the landowners and will manage the

new car park. Bromford Support will own and manage the supported accommodation. Bromford

Homes will be the managing agent for the sale of the 6 affordable shared ownership homes. Visit

www.bromfordhomes.co.uk to find out more. The Homes & Communities Agency invested £2.4

million in the scheme. The developers of the scheme is S Harrison who are also developing the

Friarsgate shopping and leisure complex.

Titanic 100

years on Update from the Lichfield

Titanic Commemoration

Group and partners

Lichfield is proud to be the

home of a statue of

Commander Edward John

Smith, Captain of the

Titanic. The statue stands

in Beacon Park’s Museum

Gardens and was recently

restored as part of the

restoration of the parks.

To commemorate the

centenary of the sinking of

the Titanic, a range of

events will be taking place

across the city and further

afield. Visit

www.visitlichfield.co.uk/

titanic to find out more or

call the tourist

information team on

01543 412112.

Issue 1 March 2012

1

Page 2: City Speak newsletter - Spring 2012

All change at TownSafe Update from the Townsafe Business

Partnership As part of its role, the TownSafe Business

Partnership works to identify and prevent

serial shoplifters from entering local shops

and businesses through the Business

Exclusion Scheme.

To date, the partnership has worked

closely with the police to gather intelligence.

Recently it adapted its set-up, so it isn’t

totally reliant on police intelligence and has

become a true civil scheme.

To this end, the partnership has recently

appointed a Business Crime Reduction

Manager to administer the new scheme. This

will see member stores gathering their own

intelligence on offenders, which will be

entered onto a secure database in the police

station and managed by the Business Crime

Reduction Manager.

If a habitual offender is consistently causing

trouble in the city centre and within member

stores, the TownSafe board will have the

power to ban that person. Anyone caught

shoplifting and dealt with by the courts will

still be banned for a two year period.

Find out more If you want to join the TownSafe Business

Partnership or find out more about the

Business Exclusion Scheme, contact Richard

Lewis on 01543 250016.

Artist impressions of the Friary Outer redevelopment To see the full plans and keep up to date on the development, visit www.lichfielddc.gov.uk/friaryouter

View from Swan Road

View from Festival Gardens

Encourage more shoppers into your business with

a new ‘free parking’ initiative from

www.saveourtowns.co.uk

Local shopkeepers are getting behind a new scheme from

www.saveourtowns.co.uk

When traders sign up to the scheme they offer their customers a ‘refund’ on their

parking charge. Simon Brailsford from Save Our Towns explains: “The amount give

back to customers is up to you. You can include a minimum spend level and also

decide on the amount you want to pay out. When you sign up, we’ll give you

posters to promote the offer and you’ll get listed on www.4lichfield.co.uk.” So far

shops that have signed up include City Jewellers, Cure, La Boutique and more.

To find out more about the scheme, email

[email protected]

2

Page 3: City Speak newsletter - Spring 2012

Celebrate the

Olympic Torch Relay Update from Lichfield District Council On 30 June 2012 the Olympic Torch will pass through

Lichfield City and district. It will start its journey at the

National Memorial Arboretum, then pass through

Streethay, on through the streets of Lichfield City, and out

towards Tamworth passing through the village of Hopwas.

People will be celebrating the relay in style, with a range of

cultural and sporting events taking place throughout the

day. So far plans in the city include:

Town Crier Competition - 30 June

Where: Speakers’ Corner, Dam Street

When: 11am first round shouts / 2pm final round shouts. Town criers will compete in Lichfield's first regional Town

Crier Competition. Contestants ringing bells will process

from the Guildhall to Speakers’ Corner. Individual cries for

local businesses will also take place throughout the city.

www.lichfield.gov.uk

Cars in the Park - 30 June & 1 July

Where: Beacon Park When: 9am - 5pm (weekend event)

A fantastic display of classic and original cars from across

the ages. With stalls for motor enthusiasts and keen shoppers, there’s

something for everyone to enjoy! www.carsinthepark.com

The Cathedral Dash - 30 June

Where: The Close, Lichfield When: 10am - 12noon

The much loved Lichfield Cathedral Dash has been brought forward to help

celebrate the Olympic Torch passing through the district. www.kpevents.net

Timings and street route of the torch The Olympic

Organising Committee, LOCOG, hasn’t announced the exact timing of when

the torch will pass through the city yet, or the exact street route. As soon as

they do (in March) we’ll publish it to www.lichfielddc.gov.uk/olympictorch

Things for city traders to consider: Visitor numbers We are expecting thousands of people to flock to the city

to experience the torch relay and the events taking place during the day.

This may impact on parking for your staff and on the staffing numbers you

will require for the day. You may also want to consider offering special

menus, such as ‘Torch Breakfasts’ or special ‘Flaming Hot Offers’ to

encourage visitors into your shops and businesses.

Getting staff and deliveries into your business When the torch passes there

will be a rolling roadblock in place. In addition, many of the city streets will

be closed to traffic during the whole of Saturday 30 June to allow festivities

to take place. We’ll publish detailed information about road closures on

www.lichfielddc.gov.uk/olympictorch and in future editions of City Speak.

Street and window dressing We’ll be decorating the streets with bunting

and we hope that city centre trades will join in the spirit by displaying red,

white and blue hanging baskets (order form page 4). There are strict

guidelines about what you can and can’t do when decorating your windows,

including restrictions on the use of the Olympic logo and branding. To help

you keep within the rules, we’ll issue guidance in a future City Speak.

To keep up to date visit www.lichfielddc.gov.uk/olympictorch or email

[email protected]

Lichfield City in the

Times’ travel section Update from Visit Lichfield (turn to page 4 to see

more about Visit Lichfield and what they do).

Late last year Lichfield hosted a visit from a Times

journalist to Lichfield City. The resulting article was

published on Christmas Eve in the Times Weekend

section, and included quotes like:

A cathedral city by name, Lichfield is

full of small-town charm, offering

something of interest at every turn.

The whole city offers something of

interest … but then, as Dr Johnson

almost said: “Sir, when a man is tired

of Lichfield, he is tired of life.”

Visit Lichfield worked closely with the journalist

and we are very grateful to the members of our

tourism association (LDTA - see more on page 4)

who provided complimentary food,

accommodation and entertainment, including St

John's House, Ego, Lichfield Cathedral, The

Johnson Birthplace Museum, Lichfield Heritage

Centre and more.

Discover Britain magazine

visit to Lichfield City Update from Visit Lichfield

On 6 & 7 February (when snow lay on the ground!)

Lichfield City hosted a visit from a Discover Britain

journalist, who is preparing a five page feature for

the next Discover Britain Magazine.

Discover Britain (formerly Heritage magazine) is

the leading British history and travel magazine.

‘Thanks to the growing domestic travel market

Discover Britain’s UK newstrade sales have

increased by 100% in the last year alone, making it

the UK’s leading historic travel magazine.’ (ABC

audited). We’ll update you on the coverage in

Discover Britain in a future issue of City Speak.

Find out more If you want to find out more about the work of

Visit Lichfield, or put your name forward to

provide complimentary products or services to

journalists who may visit the city in future, contact

[email protected]

3

Page 4: City Speak newsletter - Spring 2012

Bucking shop vacancy trends &

the Portas pilots Update from the Lichfield City Centre Co-ordination Group A study of shop vacancy rates published earlier this month

shows that Lichfield is bucking the trend with 9% of shop

units empty (by shop number). Across Staffordshire the rate

is 12% and in Walsall it is 26%.

Last year the government asked TV presenter Mary Portas

to come up with plan to save the ‘high street’. Her report

made 28 recommendations, including 'town teams' to lead

regeneration projects and the relaxation of planning laws to

allow empty units to be turned into gyms, crèches etc.

The first step to implementing her ideas followed when

Grant Shapps, the local government minister, launched a

competition for a dozen towns to become 'Portas pilots'

with the chance to share in a £1m pot to revitalise their

'unloved and unused' high streets.

The Lichfield City Centre Coordination Group is now

looking into whether Lichfield could apply to become a

Portas pilot, and has been invited to attend workshops

hosted by the Association of Town Centre Managers, ACTM.

We'll let you know the outcome of these meetings in future

issues of City Speak. If you would like to get involved, call

Richard Lewis, President of the Chamber of Trade, on 01543

256001 or email [email protected]

Who’s who? An introduction to business

partnerships, groups and committees in the city There is a

wealth of groups in the city and district, working towards a

common aim of improving the city centre and boosting the levels

of trade. Here’s a ‘who’s who’ guide:

Lichfield District Tourism Association (LDTA). A membership

organisation for all tourism related businesses (£25 a year). Run by

Visit Lichfield it offers marketing initiatives, reduced price training,

networking meetings and more. Call Jonathan Oates, Visit Lichfield,

on 01543 308210.

Tamworth & Lichfield Business Enterprise Partnership (BEP)

All businesses in Tamworth and Lichfield District are automatically

members of the BEP. It is led by local business people for local

businesses, and works alongside Lichfield District and Tamworth

Borough councils and other public sector organisations to shape

local policies through things like the Economic Development

Strategy. It produces a quarterly newsletter and hosts regular

networking events. Email [email protected]

Lichfield City Centre Co-ordination Group A city working group that

brings together representatives from the district and city councils,

local businesses, including Friary Shoes, Tempest Ford, Tudor Row

and others. The group meets monthly to discuss ways to improve

the city centre, through small projects and other ideas. Email

[email protected]

Lichfield City Forum This neighbourhood forum brings together

residents and businesses, through a network of local residents'

associations and other neighbourhood organisations such as North

Lichfield Initiative. Lichfield City Council provides the secretariat and

members include the police, fire & rescue service, as well as schools

and businesses. Email [email protected]

Lichfield Chamber of Trade & Commerce A membership

organisation for local businesses (£40 a year to join). Members

benefit from representation in consultations with local authorities,

such as the council and police. Monthly member meetings are

hosted so members can share views on local issues. The Chamber

also provides the hanging baskets in the city and organises the

Christmas Fayre. Call Richard Lewis on 01543 250016

TownSafe Partnership A membership organisation for city retailers,

primarily concerned with crime and safety issues. Provides the

Storenet Radio Scheme and the Business Exclusion Scheme.

Membership is £100 and members benefit from a book of ‘known

city shoplifters’ and updates. Members can also join the Storenet

scheme for a further cost. Call Richard Lewis on 01543 250016

Local Enterprise Partnerships In the 2010 Local Enterprise

Partnerships were established following the closure of Regional

Development Agencies. The two LEPs that cover Lichfield are:

Stoke on Trent Staffordshire LEP www.stokestaffslep.org.uk

Greater Birmingham & Solihull LEP www.birmingham.gov.uk/lep

LEPs are locally owned partnerships between local authorities and

businesses. They play a central role in determining local economic

priorities and undertaking activities to drive economic growth and

the creation of local jobs.

Who’s promoting your city? Update from Visit Lichfield

To help boost visitor numbers to the city and district, and to

support local businesses, the council has a dedicated

tourism team - Visit Lichfield.

The team delivers a wide range of activities

including:

� Promotion of the city and district through

www.visitlichfield.co.uk, the annual Visitor Guide,

two issues of a What's On events guide, a guide that

encourages groups into the city, special event

promotions, and associated marketing.

� Developing special offers, including a monthly

e-newsletter to over 3,000 potential customers.

� Provision of the tourist information centre and clear

signage and up to date tourist information points

across the district.

� Offering support to tourism businesses.

� Providing Green Badge Guided Tours.

� Delivering the right infrastructure for visitors – from

hotels and restaurants, to coach parking and toilets.

To find out more about the work of the team, or to get

involved in any of the team’s promotions, please contact

[email protected] / 01543 308215,

[email protected] / 01543 308210.

4

Page 5: City Speak newsletter - Spring 2012

View of the cinema from Frog Lane

Friarsgate consultation Update from S Harrison, developer of the scheme

S Harrison, the developers of the planned £100 million Friarsgate scheme, were delighted with the public response to their latest

consultation event on the amended plans for the Friarsgate development. The changes include taking the hotel out of the

development, moving the cinema ,and changing the layout of a number of shops and the car park.

More than 500 people, including many local traders, visited the exhibition at Lichfield

Heritage Centre in late January to see proposed changes to the approved scheme, which

will feature shops, restaurants, a cinema and new homes.

Feedback from local traders was generally that this type of development is needed for

the city, and more shops and restaurants will increase the footfall throughout the city.

Some stressed that the city needs to ensure that it makes the most of the new

development, and work to ensure that footfall into the Friarsgate/upper end of the city,

feeds into the cultural/cathedral end of the city.

David Clancy, Director of S Harrison Developments Ltd said: “We are still analysing the

many written comments we received, but the response was overwhelmingly positive.

People see the benefits that a thriving Friarsgate will bring to the city as a whole, and

are eager to see the revised scheme delivered.”

Where next? The revised plans are set to go

before Lichfield District Council’s

Planning Committee for consideration

later this year.

To keep up to date on the

plans visit

www.lichfielddc.gov.uk/

friarsgate or email

[email protected],uk

The recent exhibition in Lichfield Heritage Centre

View of Friarsgate from Garrick Square

5

Page 6: City Speak newsletter - Spring 2012

Introducing Dash Park - a cash free way to

pay for parking Update by Lichfield District Council Your customers no longer need to search for loose change when they

park in any of our short-stay car parks in Lichfield City centre. That's

because we've introduced a new system called Dash Park across all

our council owned short-stay car parks. Cash free payment systems,

like Dash Park, are common in larger cities and, we had lots of great

feedback about a trial we ran in Lombard Street car park, so we

introduced it in October.

How does it work?

� Customers register online at www.dashpark.co.uk or by

calling 08456 800 104.

� They pay for their parking using their mobile phone.

� When our parking officers see a car without a ticket, they

enter the registration number into their computer, and it will

tell them whether the driver has paid using Dash Park.

So, if your customers are running late back to their car, or worried

their parking is going to run out, they can extend their payment at the

touch of a button (provided they haven't exceeded the maximum stay

in a car park).

Transaction charges When your customers use the service, they will

be charged an additional 30p per booking (20p from 1 April 2012).

Is it secure? It’s compliant with payment card industry standard PCI

DSS v1.2.1.

If you want a set of leaflets to promote Dash Park to your customers,

email [email protected]

City centre

funding up for grabs Update by Lichfield District

Council

Thousands of pounds of

funding will soon be

available for projects in the

Lichfield City area. If you need funding for a city

centre project, why not find out how to apply today?

Key facts:

� Projects need to benefit the local area - from

tourism infrastructure, to public art, to community

facilities.

� Money is only available to fund capital projects (for

example for a building or benches)

� Money is not available for revenue projects (for

example the running costs of an event or a venue).

The deadline for applications has not yet been set, but to

find out more visit www.lichfielddc.gov.uk/section106

Where is the funding from?

When a major new development (such as a new housing

estate) is given planning permission, often the developers

provide financial support to build new social, recreation,

education, community and health facilities and/or public

open spaces. These are known as Section 106 planning

obligations. These funds help to make sure the new

development enhances the local community and helps to

reduce the impact of the development on local areas.

From improving roads and building new community

facilities, to creating open spaces and improving local

schools, Section 106 planning obligations help to create

better quality environments in and around new

developments, and sometimes further a field.

If you have any questions please email

[email protected] or call 01543 308149.

Stripe the city!

Update from The Lichfield Festival

For two weeks this summer, the Lichfield Festival

is attempting to paint Lichfield City Centre red, blue,

orange, yellow, green, and more!

We are calling for local businesses, schools and groups to help us

decorate the city with artwork inspired by our famous striped logo.

Whether you are an experienced artist or a complete beginner, if you

have an idea or an exhibition space, we would love to hear from you.

Stripe the city aims to get colourful artwork, crafts and displays sited

across the whole of the city during July. We are asking any local

residents and workers to either create something to add to the

project or help us to exhibit work from a different group.

Can you knit a striped leg warmer big enough to fit a tree trunk?

Can you bake a rainbow cake?

Do you have an idea to brighten up a shop frontage or window?

Do you have a window in the city centre that could house a piece of

art for ten days?

Interested?

Email [email protected] or call 01543 306275 or

visit the festival website to download an application form.

Celebrating the Queen’s Jubilee Update from Visit Lichfield

This year attractions and venues across the city and

district will be celebrating the Queen’s Jubilee in style.

Keep up to date at www.visitlichfield.co.uk/jubilee

Key dates include:

3 June - Big Lunch at Lichfield Cathedral

4 June - the Lichfield Diamond Jubilee Bower

7 June - Jubilee Japes at The Johnson Birthplace Museum

16 June - A Jubilee Proms Concert, Lichfield Cathedral

If you would like to hold a Jubilee street party in Lichfield

District, you will need to apply (for a temporary road

closure) to Lichfield District Council by 4 May 2012. Please

apply in writing, making sure you list the date and time of

when you want the road to be closed. There is no charge

for road closures. Email [email protected]

6

Page 7: City Speak newsletter - Spring 2012

Coach parking update Update from Lichfield District Council Lichfield City is a ‘Coach Friendly City’ and welcomes well in excess of

1,000 coaches every year (approximately three coaches per day).

Coaches tend to bring between 30 and 50 passengers per coach. We

know that the average day coach visitor spend in historic cities such as

Lichfield is between £27 and £34 per person.

On this basis, we can estimate that currently coach visitors directly

contribute between £1.08 million and £1.35 million into the local

economy every year. We know that this is vital to heritage attractions,

restaurants, cafes, pubs, shops and small businesses.

The majority of coaches visiting Lichfield City currently don’t stay

overnight. Lichfield District Council’s ambition is to convert a large

percentage of our current coach visitors into overnight visitors, which is

why we are working to bring more hotels to the city centre.

This would see the average spend of coach visitors increase to £80

per person, with people spending on hotel nights, evening meals,

entertainment and more. This could result in coach visitors directly

contributing £3.28 million into Lichfield City and the wider district’s local

economy every year.

With the new Friary Outer redevelopment and the forthcoming

Friarsgate Development, we are looking for new locations for coach

parking spaces. We are carrying out an options appraisal on sites across

the city. We’ll update you on the outcome of the appraisal in

future editions of City Speak. In the meantime, if you would like any

further information, email Tourism & Communications Manager,

[email protected] or call her on 01543 308781.

Survey reports a reduction in shop theft but a

rise in the cost to retailers Update from the TownSafe Business Partnership

The British Retail Consortium's (BRC) Retail Crime Survey 2011,

published in early February, shows that that while crime is down, each

incident has been more costly, and total losses to businesses have

increased sharply, when compared with the last year.

Money spent on crime prevention by retailers taking part in the survey

rose by 1.4%, to £214 million, with a median spend of £700,000 per

company. This has substantially reduced opportunistic crime, but

combating the rise in violent crime, that retailers and their staff are

exposed to, requires the support of law makers and enforcers.

Despite a reduction in numbers of offences, the cost of retail crime has

risen significantly with the overall cost increasing by 31% to £1.4 billion.

This is equivalent to 130,000 retail jobs nationwide.

A worrying recent trend is the increase in threats and verbal abuse to

retail staff, which has increased by 83%, when compared to last year.

Robberies have also increased by 20 % with retailers reporting an

increase in the use of weapons and violence.

Whilst there is no evidence that these trends are affecting Lichfield City

centre, if you have any concerns about safety, or want to report any

incidents, please contact the TownSafe Business Crime

Reduction Manager on 01543 250016.

Promote your business with our

special offers card Update from Visit Lichfield

The special offers card was introduced in 2009 by Visit

Lichfield. It aims to offer card holders unrivalled access

to discounts at local restaurants, shops, attractions and

more across the district. It also aims to support local

businesses by offering the opportunity to promote

their business to a wide audience, on a cost free basis,

through special offers.

� Nearly 2,000 active card holders

� Each month around 15 businesses supply

offers – ranging from restaurants, to local

retailers, to local attractions

The special offers card is managed by the Visit Lichfield

team. Every month the team:

� Contacts over 120 local businesses to

request special offers

� Creates and distributes an e-newsletter to

over 3,000 local people, detailing ‘this

month’s special offers’

� Provides posters to local information

points, special offers providers, and the

tourist information centre, advertising the

special offers

The special offers card is also widely promoted in all

Visit Lichfield and Lichfield District Council publications,

such as What’s On (50,000 distribution twice yearly),

and intouch (40,000 distribution twice yearly).

Does it really work?

Feedback on the scheme has been very positive, both

from traders who have noticed and uplift in sales, and

from holders of the card.

How much does it cost to provide a special offer?

It’s entirely free to provide a special offer. Just email

the details of your offer to Emily Robinson, Visit

Lichfield, 01543 308215 or email

[email protected]

7

Page 8: City Speak newsletter - Spring 2012

March events

18th Mothering Sunday

20th Chamber of Trade & Commerce meeting

8pm, George Hotel Interested in joining? Come along!

30th Schools break up for Easter holidays

April events

6th Good Friday

9th Easter Monday

11th Edward Wightman commemorations and

opening of the Guildhall Cells

15th Remembrance Service of the 100th Anniversary

of the sinking of the Titanic, 2pm Museum

Gardens, Beacon Park

17th Chamber of Trade & Commerce meeting

8pm, George Hotel Interested in joining? Come along!

23rd St George’s Day Court, 12 noon, the Guildhall

May events

7th May Day Bank Holiday

15th Chamber of Trade & Commerce meeting

8pm, George Hotel Interested in joining? Come along!

June events

3rd Big Lunch picnic at Lichfield Cathedral

4th Lichfield Bower Procession

2nd - 5th The Queen’s Diamond Jubilee Bank Holidays

4th - 8th Half Term

19th Chamber of Trade & Commerce meeting

8pm, George Hotel Interested in joining? Come along!

30th Olympic Torch Relay passes through Lichfield - A

day of fun & events around the city

July events

17th Chamber of Trade & Commerce meeting

8pm, George Hotel Interested in joining? Come along!

20th Schools break up for summer holidays

20th Thinking about employing an apprentice, or want

to find out more? Come to the Apprenticeship

Event at Drayton Manor hotel (5.30pm start)

Order your Jubilee

hanging baskets

now! Could you improve your

premises with a little extra

colour? Why not help to make

the city centre a more attractive place for shoppers and visitors

by supporting the Chamber of Trade’s efforts to brighten up the

city this summer?

Every year, the Chamber teams up with Woodhouse Green

Nurseries to provide a spectacular display of colour, with over

120 baskets brightening up the fronts of shops and premises

around the city centre.

This year the displays will reflect the Queen’s Jubilee theme

with blooms in red, white and blue and additional ribbon

decorations.

Early bird discount: Pay for your basket by 31 May 2012 and you

get a discounted price of £46 per basket. This includes hanging,

weekly watering and disposal in the autumn. Baskets ordered or

paid for after 31 May will cost £49.50 each. Any non Chamber of

Trade members who orders a hanging basket will also get free

membership for 2012, worth £40!

You’ll receive an order form in early March, but if you want to

order now, or if you don’t get a form, just call Rob Young on

01543 473183.

Last year, we were worried that orders would be down as a

result of the recession, but we were delighted that city

businesses took up the offer and we had more hanging baskets

on display that the previous year! We’re hoping to top the

number of baskets in this special year, so please help us by

placing your order today.

The editorial team Partners and organisations

across the city provide articles for City Speak. These are brought

together and published by the communications team at Lichfield

District Council. If you would like to add anything into future

issues of City Speak, email [email protected]

Distribution City Speak is distributed free to businesses

across Lichfield City. If you are not on the mailing list and would

like to be added, email [email protected]

When is it distributed We hope to issue six editions

of City Speak a year, and if it’s well received, we may issue more.

In between these times we’ll update www.cityspeak.info

Feedback We hope that you’ve enjoyed reading City Speak

and that it’s been useful to you. If you have any feedback on City

Speak, or want us to include particular topics in future editions,

please email the editorial team at

[email protected]

Keep up to date with events,

or promote yours for free in

What’s On What’s On is the events

guide for Lichfield City and district. It is

produced by Visit Lichfield and you can

list up to five events for free. It is

distributed to most local homes twice a

year. [email protected]

8

City Speak is brought to you in partnership by Lichfield District Council, the Chamber of Trade & Commerce, the TownSafe

Partnership, Lichfield City Council and other city partners.