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www.productschool.com/apply-now
Certificate Brochure
S I L I C O N V A L L E Y
Table of contents
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Page 9
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Discover Product School
Meet Our Instructors
How It Works
Hang with Our Community
Course Syllabus
Tuition
Frequently Asked Questions
Apply Today!
3
The Global Leader in Product Management Training
1 Million+Product professionals
1,000+Hiring partners
20,000+Global alumni
Average yearly salaries according to glassdoor.com
70,000+ New job o!ers for Product Managers every month
$121,366
PRODUCT MANAGER
$137,417
SR PRODUCT MANAGER
$171,487
DIRECTOR OF PRODUCT
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Our Certificates are the Gold Standard for the Next Generation of Product Leaders
Product Manager CertificateTM
Get your first product management job
Product Leader CertificateTM
Move up the product management ladder
Product Executive CertificateTM
Join the C-Suite
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LIVE
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Instructor-led online courses that fit your schedule
Meet your World-Class Instructors
Gibson BiddleFormer VP of Product
Minal MehtaHead of Product
Alex ShihStaff Product Manager
Mamuna OladipoSVP of Product
Mayank YadavProduct Lead
Justin BelmontProduct Lead
Fawn QiuProduct Leader
Jamal EasonGroup Product Manager
Tatyana MamutFormer CPO
Mischa StephensSr Product Manager
Kasha StewartHead of Product
Ashok BaniaHead of Product
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All of our instructors are real-world Product Leaders working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon
WATCH TESTIMONIAL
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Your experience at Product School
Live, interactive and 100% online
Full-time and part-time courses
Small classes World-class instructors
Hands-on learningCareer support Industry leading Certificates
Global alumni community
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Our Students get exclusive access to Cutting Edge Product tools
Many Different Backgrounds.One Passionate Community.You're about to join a diverse group of top Product professionals. Product School alumni are currently building products used by millions at some of the biggest firms and most innovative startups in the world. Whatever your goals, whatever your background, you'll find friends, colleagues and maybe even future employers in your new alumni family!
Software Engineering
Product Management
Project Management / Business Analysis
Consulting / Strategy / Operations
Marketing
Data Analysis
Sales
13%
21%
12%
10%
9%
8%
6%
5%
5%
5%
4%
Support / Quality Assurance
Design
Founder
Hardware Engineering
Other 2%
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63%Undergraduate
Grad School31%
High School6%
EDUCATION LEVEL
We Believe in Equal Representation6
%
18-24 25-34 35-44 45-54 55-64 64+
4%
27%
24
% GENDER / AGE
15%
12%
4%
4%
1% 1% 1% 1%
55% Men
45% Women
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Our Community Works In...
All industries need digital products that work!
1. Technology / IT
2. Financial Services
3. Health Care
4. Manufacturing / Hardware
5. Nonprofit / Government
6. Retail
7. Services
8. Consumer Products
9. Entertainment / Media
10. And many more!
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“I am now a Lead Product Manager at Facebook thanks to Product School”
Syed Fahad KhalidLead Product Manager
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What our Students Say…
WATCH TESTIMONIAL
“I was feeling stuck in my
engineering career and didn’t
want to spend the rest of my life
coding. Product School helped me
acquired the skills I needed to
e!ectively collaborate with non-
technical teams and land my first
product management job”
Chien Yu
Product Manager
Got hired at
Got hired at
“The instructors were all clearly
very experienced. I learned
structured problem-solving
techniques that helped me get
multiple job o!ers even before
the course ended.”
Annabelle Zhang
Director of Product
Got promoted at
“Product School was the best
investment in my career. They
presented a clear plan based on
my business background and
goals to help me transition into a
high-paying product
management position. Thank
you!”
Thomas Rand-Nash
Sr. Product Manager
Got hired atGot hired at
“I was learning on the job as a
product manager and needed
some mentorship and good
practices from people with more
experience. My instructor
understood EXACTLY what I was
going through and helped me
gain the confidence I needed to
advance into a senior role.”
Bryce Lewis
Product Manager
Got hired at
4.9/5605 reviews
4.8/51,323 reviews
5/5286 reviews
4.8/5201 reviews
The data is in!
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Defining a Product Strategy
Product Development Lifecycle
Success Metrics
User Personas
Use Cases
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Identify Opportunities& Acquire Customers
Industry Disruption Model
Value Chain Assessment
Technology Strategy
Customer Development & Customer Journey Mapping
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Innovate Opportunities & Achieve Product-Market Fit
Quantitative & Qualitative User Research
Product-Market Fit Framework
Internal Validation
Validating with Experiments (A/B Testing)
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Define Your Product
Writing & Using Product Requirement Documents (PRD)
Minimum Viable Product (MVP)
Product Roadmapping
Design Thinking& Development
User Flows/Wireframes/Prototypes
Design Sprint
Agile Methodologies: Scrum & Kanban
Sprint Planning
Cross-functional Communications with Engineering, Design & Business.
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Product Marketing& Strategy
APIs & Integrations
Team Management
Go-to-Market Strategy
Customer Acquisition Channels
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Product Growth & Landinga Product Management Job
Product Growth
Job Search Strategies
Resume Review & Mock Interviews
Final Presentation
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Product Launch & Iteration
Customer Messaging
Customer Insights
Agile Retrospectives
Iteration
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Product ManagerCertificate™
Course Includes:32.5 Hours of Live Online Instructor-Led Classes
36 Hours of Self-Paced Learning= 68.5 Hours of Expert Instruction
Perfect for Aspiring Product Managers from any professional background.
Created and Designed by Top Product Experts:
Product LeaderCertificate™
Course Includes:40 Hours of Live Online Instructor-Led Classes
Transition from execution to strategy and lead successful product teams.3+ years of PM experience required.
Customer Development & Design
Customer Development
Design Thinking and The UX Design Process
Integrating the UX Design Process into the Product Development Process
User Research
Design Deliverables
Prototyping & Validating Ideas
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Product Strategy
Market Analysis
Product Strategy
Prioritizing / balancing resources
Roadmapping
Marketing Funnels & Key Performance Indicators (KPIs)
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Targeted Marketing
Customer Acquisition Channels & Search Engine Marketing (SEM)
Social Advertising, Pay-Per-Click (PPC) & Search Engine Optimization (SEO)
Customer Relationship Management (CRM), Email, & Marketing Automation
Branding, Storytelling & Conversion Rate Optimization (CRO)
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Product Analytics
Marketing Planning, Budgeting & Growth Hacking
Product Analytics
Marketing Analytics, A/B Testing & Reporting
Statistics and A/B Testing
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MakingMachines Learn
Machine Learning: Regression
Machine Learning Classification
Big Data
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VisualizingMeaningful Data
Databases and SQL
Data Visualization
Data Science with Python
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Speaking Machines Language
Web Development
App Development
Dev Ops
Cloud Computing
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Supporting Growth
How to hire & Retain Marketers
How to hire & Retain Developers
How to Hire & Retain UX Designers
Final Project Presentations
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LeadingHigh-Performance Teams
Developing a culture of innovation
Managing team dynamics
How to manage superheroes
Organizational design
Finding talent & hiring
Delivering feedback
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Product Leadership Fundamentals
Creating and executing a winning product strategy using OKRs and KPIs effectively
Product Lifecycle Management
Road-mapping
Being a great product leader
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The Art of Influence
Leading without formal authority
Power & status in organizations
Psychology of Persuasion
Managing stakeholders effectively
Managing difficult conversations
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Embracing Change and Managing Growth
Navigating challenges during transformation
Product Innovation Frameworks
Scaling your product
Leading through growth
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Product ExecutiveCertificate™
Course Includes:20 Hours of Live Online Instructor-Led Classes
Our most advanced certificate is restricted to proven product leaders who want to learn to scale products and manage dynamic teams.5+ years of PM experience required.
$ 14,999$ 4,499
$9,999
All 3 Certificates
3 Certificates
6 months of live online training
Lifetime access to events
Lifetime access to alumni community
Lifetime access to jobs board
1-year access to all ProductCon conferences
1-year access to top product tools
Corporate Training
$ 4,199
1 Certificate
1 Certificate
2 months of live online training
3-month access to events
3-month access to alumni community
3-month access to jobs board
Level up your team’s Product Management skills with training that fits your needs - available at your office or live, online.
*Upfront tuition price20
TuitionWe make payment easy with flexible installment plans from as little as $129 per month
* *
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What does a Certificate from Product School mean?
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Since 2014, Product School has been on the cutting edge of Product Management education. Having certified thousands of Product Managers from around the world, we know exactly what it takes to succeed in this highly competitive and ever changing industry. Hiring managers are very familiar with Product School and recognize that our alumni have been trained by the very best.
Are the courses in person or online?
All Product School courses are delivered live, online. You’ll be able to live-stream lectures, interact with your instructor and collaborate with your peers in real time from the comfort of your home. We o!er cohorts optimized for all timezones to cater to students from all over the world.
Frequently Asked Questions
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What’s the schedule and duration of each course?
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Our courses are designed to ensure that both instructors and students can maintain their full-time jobs. You can select a 2 month part-time course on weeknights or weekends, or fast-track your education with an intensive, 5 day full-time course.
4 What’s the application process like and how do I get started?
Getting started is easy! Simply submit your application form here and one of our Student Advisors will get in touch with you to discuss your career goals, answer your questions and help you take the next step.
www.productschool.com/apply-now
Take the Next Step in your CareerSchedule a call with the Director of Admissions to discuss your
career goals and answer any questions about our programs:
SCHEDULE A CALL
S I L I C O N V A L L E Y