CEP's Main Presentation 2015-Brief

CEP EXHIBIT PRODUCTIONS, INC. www.cepexhibits.com

OVERV I EWT h e S i n g l e S o u r c e f o r E x h i b i t i n g


CEP Exhibit Productions, Inc. is an internationally recognized company of creative design and production professionals specialized in transforming your marketing objectives into three dimensional exhibit environments.

With locations in Chicago, Las Vegas and Orlando, all of CEP’s facilities are conveniently located to cover key regional trade show venues. Each location offers full service design solutions, warehousing, custom construction, on-site labor, a variety of refurbishing/rental exhibit solutions and an extensive rental inventory of both custom and modular system components. Our creative solutions and superior service encompass all aspects of a company’s exhibition needs and solutions, including trade shows, museums, corporate show rooms, brand marketing, retail environments, events and exhibition management.

CEP International Exhibit Services, a Division of CEP Exhibit Productions, Inc. provides our clients the opportunity to expand distribution beyond the borders of North America. Since 1985 CEP has proudly and successfully designed, built and installed exhibits and events in 94 countries through our elite network (OSPI) of international exhibit builders and event partners.

STRATEGICALLY LOCATED. Chicago, Las Vegas, and Orlando

LARGE CAPACITY. We maintain over 55,000 sq. ft. of production space, 300,000 sq. ft. of storage space, and employ 145 seasoned professionals capable of producing projects of any size.

FLEXIBLE & RESPONSIVE. We are able to easily shift priorities and resources to accommodate any change in project scope or timing.

COST EFFECTIVE. Managed overhead costs protect your budget ‐ we deliver cost‐effective creative solutions for any size project and your budget goes toward your

project, not our business process.

CONSISTENCY. Highly trained, dedicated account teams that know and understand your needs for your project this year and years to come.

COMPETANCY. Experienced industry specialists focused completely on your objectives and goals.

COMFORT. As an integral member of the team, your needs and goals drive the process. You can be as involved as you wish, or you can confidently leave the details to us.

CEP GREEN INITIATIVE. CEP is proud to state that all of its operations practice environmentally sensitive construction methods and practices.

Our Size

Our People


WHATMAKES USD I F F ERENT?

HO

W W

E D

O I

T Creative design


CEP designs come alive on the show floor with architecture that marries form and function to drive your audience to action.

AWARD‐WINNING in‐house designers transform the three dimensional environment to reflect and reinforce your brand.

PROGRESSIVE ideas are drawn from our diverse experiences that result in unforgettable customer interaction with your brand.

STRATEGIC design options allow for easy reconfiguration and flexibility often required by multiple trade show venues.

E x c i t i n g & I n t e l l i g e n t C r e a t i o n s

Customer engagement


Creating a truly effective, brand‐focused environment requires the careful and consistent application of established brand attribute:

LOGO PRESENTATIONCOLOR PALETTEIMAGERYGRAPHIC ELEMENTSCOPY TONE & VOICE

Bra

nd

T

ran

sfor

oati

o n

Your environment will command attention and assure customer engagement that doesn’t just deliver your message‐ it

makes it memorable:

STUNNING GRAPHICSINTERACTIVE KIOSKS

STREAMING VIDEODYNAMIC STRUCTURES

ACCESIBLE PRODUCT DISPLAYS

For over 20 years, we have successfully designed, built, and installed exhibits and producedevents around the world. We remove the obstacles of time zones, distance, language, andculture so that you can seamlessly transport your brand globally.

• One source, one point of contact for turnkey global exhibition services.

• More than 150 service partners worldwide.

• Expertise in exhibit development, program logistics and comprehensive venue protocol worldwide.

• Complete installation & dismantling services anywhere in the world.

• Experienced pavilion provider & organizer.

INTERNATIONAL


W e g o w h e r e y o u r m a r k e t s a r e .


S.M.A.R.TShow

ManagementAnd

ResourceTechnology

Interactive, web‐based asset management and communication tool.

• Easy, user‐friendly interface

• Real‐time tracking of inventory

• Automatic e‐mail confirmations

• Customizable distribution

• Password protected network

• Customization of inventory tracking


LaborSource™Putting it together, taking it apart, & everything in between

LaborSource is our field services division and completes our integrated concept‐to‐installation offering for a seamless show experience.

We provide nationwide installation and dismantling, dedicated on‐site CEP Field Supervisors, immediate access to local production resources as required, and comprehensive logistics management.


WAREHOUSINGAccessible, Safe, Convenient

Over 300,000 sq. ft. of available storage

Secure, monitored, climate-controlled, and sprinkled environment

Exhibit properties catalogued and organized (SMART) for ease of accessibility, inspection,

maintenance, and alterations

GRAPHICS, A/V & LIGHTING

Putting the ‘Show’ in Showtime

CEP offers a complete range of multimedia design and production capabilities for specialized audio visual

presentations, and theatrical lighting services

Chicago

Las Vegas

Orlando

PORTABLE MANAGEMENT • Quick turnaround times.

• No rush fees.

• Online management and inventory tracking of current graphics and exhibit properties.

• Automated tracking sent directly to your representative.

• 24/7 text messaging to your team upon your properties’ arrival.

Rental ExhibitsCost E f fect ive , Not Ine f fect ive

• Perfect if you have overlapping shows, variance in exhibit spaces, changes in marketing messages, or if you do not want to own your exhibit.

• Programs include custom in‐lines, islands, double deck structures, furniture, and accessories.

• Modular exhibit systems

• Full turnkey service packages

OUR CLIENTS

CEP INTEGRATED MARKETING MODEL

• Entice, Build Anticipation• Schedule Meetings /Activities• Develop Targeting Messaging• Collect Attendee Information

Integrated Marketing Program

• DM / Direct Mail• Customized Email Blast• Landing Page• Social Media Blitz• Sponsorships with Show

Mg.• Hotel Room Drop• Print Advertising• Speaking Engagements

Measure Success / ROO & ROI

Develop/RefineGoals & Objectives

Show Strategy

Refine Messaging

Establish Key Take–Aways

Establish Show Teams & Training Requirements

(Touch Points)

AttendeeExperience

BusinessResults

Attendee Experience

• Attendee Engagement with Brand Ambassadors

• Immersive Experience• Instant Feedback• Educate Attendees• Speakers/Workshops

• Activate Brand & Messages

• Engage & Entice Attendees

• Build Relationships• Collect, Organize &

Prioritize Leads• Analyze Attendee

Feedback• Gauge

Product/Brand/Service Recall

CRM Services

• Capture Attendee InfoFrom All Touch-Points

• Segment Attendees• Personalize Follow-Up• Conduct Follow-Up

Events• Sell Services /Products

• Benchmark EventEffectiveness – ROO or

ROI• Track Knowledge

Retention & Promotion• Develop Sales

& Marketing Mix Optimization

• Team Review Meeting with Client Mg Team

• What Worked & What Did Not

• Implement Next Steps In The Sales Continuum

Track and measure marketing activities associated with trade show initiatives and actions

Develop cohesive model for delivering communication and gathering information

Eliminate unnecessary data gathering/processing steps

Drive the continuation of the customers buying cycle/process

Design, build and implement a custom application that ties together the threads of your

activity

We build it – you own it. Not subscription or user based costs

POSSIBLE GOALS

HOW CAN WE HELP

THANK YOU!

CEP’s structure is all about you… your needs, your strategy, your objectives and most

importantly your success.


Alex TuckerBusiness Development ManagerCEP EXHIBIT PRODUCTIONS, INC.

755 Remington Blvd.Bolingbrook, Illinois 60440 USA

P: 630.343.1370 E: [email protected]

Documents

CEP's Main Presentation 2015-Brief