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8/22/2019 Cell Apps
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Server
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WirelessConnectivity/Messaging/Content
Management Solutions
Cell@pps
Receive Mail
M I S Data
New Mail Alert
Sales Data
Export data
Stock alertNew Price
List
Production
Report
Send Email
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What is Cell@apps ?CellApps Script Engine allows you
to integrate any Data with Simple Scripts
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What is Cell@apps ?
Cell@pps is an SMS Application Development platform,
with following functionality
Two way SMS Application Development Platform like Ticket Booking etc.
Integrated Messaging Support Integrated Support for ODBC Databases or any of the information
source like website or your MIS/ERP Applications for data access.
Reporting Tool for Usage Analysis and Billing .
Access Control based on Mobile No
Inbuilt Messaging and Web Server
Inbuilt parser and script wizard to design applications.
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Feature 1: Get Emails Alerts on yourmobile
Feature 2: Send/Receive Emails fromMobile
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Feature 3: Send SMS from any PC
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Feature 4: Get Data from any WebSite/Database
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Screen Shots Console Screen
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Screen Shots Configuration
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Screen Shots Wizards
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Screen Shots Wizards
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Screen Shots Database ScriptDefinition
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Screen Shots Website/URL ScriptDefinition
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Screen Shots Billing/MISModule
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Advantages Cost effective and fast virtual private network for transaction
management
Guaranteed real time access
Mobility, thus units could be setup at any location and can be
taken to any new location conveniently
Can control units all across the globe through common server
under same cost constraint.
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Disadvantages Lower Bandwidth and hence only limited traffic should be
allowed
Recurring cost per message
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Cell@pps Architecture Central CellApps Server
Support for adding application handlers
can support any session based transaction application
development like trade applications
Dynamic Database access
Dynamic content Handlers
can download and access the data as per defined
grammar from any web page and publish as per output
grammar
VB/VC++ API for complex handler programming
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System Requirements ODBC data store
Internet Connectivity ( if website access needed)
Windows NT/2000 Server
IBM Pentium machine with min 64 MB RAM and 400 MB free space
Cell@pps Wireless Connectivity Module
SIM card
RS232 connectivity with PC
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The application areas are in the field of
Manufacturing/operations
Logistics
Sales and Marketing
After-sales service
Application Areas
Based on flow of communication applications could be broadlyclassified as:
Business to Employee
Business to Customer Machine to Business
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Communication/collaboration services
Unified messaging
Groupware messaging
Mobile Office
Personal information management services
Organizing tools
Calendar
Contacts
Task Lists Productivity tools
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Mobile Office Information access services
Access to corporate databases
Work/role specific services
Access to personal files External information services
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Rasna Sales force Automation on SMS
Mobile Office-Case Study
Asian Granito Sales and Order Tracking on SMS
British Gas Utility Information Services
Mudra Communications HRM application on SMS L&T Server Alert/Monitoring on SMS
Maize Products ERP on SMS
First Flight Consignment Tracking on SMS
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Essar SAP on SMS
Mobile Office-Case Study
Cadila Zydus Field Forces (MR) Management
Allianz Bajaj Insurance Agent Management SMS
MailOnPhone Emails on SMS Torrent Power SMS from Intranet
RD Sales SMS advertisement
Ask4Ticket Movie Tickets on SMS
InfoOnPhone Stock Quote on SMS
Sahegal Autoriders Pvt. Ltd., Pune.
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SMS is being used for all types of utility companies to provide
information to their consumers. Whether is Railways or a Gas supplier
or an electricity supplier. All of them are providing access to theirdatabase and current status on SMS. This makes the Utility services
access easy for the consumers.
Utility
Information Services
Case Study:British Gas
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Client Profile: a Leading Gas Utility Company in India.
British Gas-Utility
Information Services
What we offered SMS based payment reminder
SMS based customer management system
Based on Cellapps Corporate Server
Requirement: wanted a mobile information system for Billingand Customer Care for his 1 million subscribers.
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Utility bill alerts are send on SMS
Features
Alerts send to users for non submission of payments
Payment receipts are send on SMS
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How it works?HO office PC with Cellapps
connected to a GSM modem
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SMS based simple m-commerce application like Movie ticket booking
or hotel reservation or Cadbury chocolates on a vending machine from
SMS have become popular. Many such commercial applications arebeing deployed on SMS.
SMS in Commerce
Case Study:Ask4Ticket
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Client Profile: a m-commerce company in India
Ask4Ticket-
M-commerce on SMS
What we offered SMS based ticketing system
Based on Cellapps Corporate Server
Requirement: wanted a mobile system for movie ticket booking
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Mobile users can book movie tickets
Features
Advertisements
Alerts send to users on booking confirmation
Discount coupons
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How it works?HO office PC with Cellapps
connected to a GSM modem
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Email has revolutionized all businesses and it has becomecritical for all the executives whether in office or on move to
remain in touch with their emails. The SMS gateway maketheir mobile number an email address and also enablesaccess to their email box on SMS. Thus they can write mailsor check mails from Mobile using SMS. The new mail arrivalscomes as SMS alert message.
Most of the business enterprises are enabling their Mailserver for better productivity and response time.
Emails on SMS
Case Study:Ask4Ticket
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Feature 1: Get Emails Alerts on yourmobile
Feature 2: Send/Receive Emails fromMobile
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Companies are making their ERP SMS aware so as they get alerts on
their mobile and their executives are powered with latest information,
wherever they go.
The Information Mobilization is done by many organization, which
Includes Maize Products, Essar.
Making ERP
SMS enabled
Case Study: Essar
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Essar SAP on SMS
Client Profile: a Leading Steel company in India
What we offered SMS based interface for SAP ERP
Based on Cellapps Corporate Server
Requirement: wanted to mobilize SAP
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Features Mobile users can send daily progress report on SMS
Leads tracking and Management on SMS
Reports get automatically updated into database
Alerts send to users for non submission of reports
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How it works ?
HO office PC with Cellappsconnected to a GSM modem
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SMS in Finance and
Stock BrokingBrokers from small and large financial firms in India are updating their
clients on the latest market fluctuations by SMS, suggesting investment
options, including derivatives strategies, in real time.
SMS is the best solution as the client can attend to it as soon as he
finds time. It helps them take instant decisions. It is very effective and
investors get in touch with the brokerage houses fast.
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SMS in BankingSMS could be used for account information queries these including
account balances, deposits and withdrawals as they occur.
Indian Banks like ICICI, HDFC are also providing facility tocheck bank balance, do stop payments from SMS to their clients.
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Sales Force
AutomationSMS could be used for mobile sales force management.
Sales Force could use SMS for sending daily reports, lead status, fileexpense reports and also use the same to query product availability
and prices.
Case Study:Rasna, Asian Grainto, Cadila Zydus
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Rasna Sales force
Automation on SMS Client Profile: a Leading FMCG company in India
What we offered SMS based reporting and lead management system
Based on Cellapps Corporate Server
Requirement:
wanted a mobile system for sales force
management for 2000+ sales employee spread across India
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Mobile users can send daily progress report on SMS
Features
Leads tracking and Management on SMS
Reports get automatically updated into database
Alerts send to users for non submission of reports
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How it works ?
HO office PC wth Cellappsconnected to a GSM modem
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Asian Granito Order
Management on SMS Client Profile: a Leading Ceramic Tile company in India
What we offered SMS based online inventory checking and order management
Based on Cellapps Corporate Server
Requirement: wanted a mobile system for sales force and ordermanagement for 1000+ sales employee spread across India
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Mobile users can check inventory of different tiles
Features
Alerts are send to users about available stocks
They can confirm order on mobile and also check order status
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How it works ?
HO office PC wth Cellapps
connected to a GSM modem
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Cadila Zydus Field Force
Management on SMS
Client Profile: a Leading Pharmaceutical company in India
What we offered
SMS based sales management system Based on Cellapps Corporate Server
Requirement: wanted a mobile system for sales force and ordermanagement for 5000+ Marketing Representatives spread across
India
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Marketing executives can send sales reports
Features
Schemes information and meeting schedules can be sent on mobile
Alerts are send to users about available stocks
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How it works ?
HO office PC with Cellappsconnected to a GSM modem
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CRM SolutionsSMS is being extensively used for CRM solutions like Loyalty building
programs, surveys, repeat business generation and providing
information access to the customers. The CRM applications includes
basic chat application which customer can provide on their web
site which could be attended by their support staff who may be in field
and reply to the same on mobile.
Case Study:V-Mart
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Client Profile: a Leading Retail Store in India
V-Mart-CRM solutions
on SMS
What we offered SMS based loyalty management system
Based on Cellapps Corporate Server
Requirement: wanted a CRM system for their loyalty program
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Advertisement messages could be sent to regular buyer databank
Features
Important event reminder like Birthday, Anniversary etc can be sent
on SMS
Discount coupons could be send on SMS
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How it works?HO office PC with Cellappsconnected to a GSM modem
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SMS in MarketingRealizing the significance of this mode of marketing, Indian marketers
are increasingly opting for mobile marketing techniques to connect
with their target audiencedirectly. And with around 100 million
subscribers in the country, the concept of mobile marketing is rapidly
gaining momentum.
SMS has been extensively used by Political Parties and company like
Coke
Case Study: RD Sales
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Client Profile: a mobile phone distributor for a Leading Telco inIndia
RD Sales-
Advertisement on SMS
What we offered SMS based bulk advertisement system
Based on Cellapps Lite Server
Requirement: wanted a SMS based marketing system
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Send bulk sms from PC
Features
Maintain address book
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How it works ?
HO office PC with Cellappsconnected to a GSM modem
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Auto Dealer and
Authorised ServiceStation SolutionSMS is being extensively used for CRM solutions like Loyalty building
programs, surveys, repeat business generation and providing
information access to the customers. The Auto Dealer and Service
Station applications user automatic SMS generate when customer
vehicle is ready. Also reminder of Insurance , Service Due etc. The
Customer can also direct query to application for Price, Scheme, Status
of Vehicle when they put in service etc. Also Dealer use for Customer b-
day and anniversary reminder for more sales.
Case Study: Sahegal Autoriders Pvt. Ltd., Pune
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Sahegal Autoriders
solution on SMS Client Profile: a Leading Hero Honda Dealer and Authorised
Service Station in Maharashtra
What we offered SMS based Auto Scheduling and Auto request
Based on Cellapps Corporate Server
Requirement: wanted a SMS Solution for on linePrice,Scheme,On line Status Check of serviced vehicle and CRM
Application.
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How it works?HO office PC with Cellappsconnected to a GSM modem
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Thank You!!!