CCI ON PRP ON 31.8.2012

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    Cement Corporation of India Ltd.

    Presentation

    onPerformance Related Pay

    in CCI

    31stAugust, 2012

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    Background of the Company

    Established in 1965 under Department of Heavy Industry formanufacture and sale of cement specially in remote/deficit areas.

    11 plants set up across the country during 1970 to 1990 with acapacity of 42.48 lakh MT.

    Company incurred losses resulted into vicious loss making circle.

    Accumulated losses was Rs.2153 crore and negative net worth ofRs.(-) 1723.58 crore as on 31.3.2005.

    Declared sick and referred to BIFR in the year 1996.

    Revival plan approved in March, 2006 envisaging sale of 7 Non-

    operating Units and expansion/modernisation of 3 Operating Units.

    The ailing company has turned the corner and became profitablefrom the year 2006-07.

    Consistently earning profit since 2006-07.

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    Organisational Profile

    Basic details

    Established : 18th January, 1965

    Manufacturing & Marketing : Cement (5 Grades)

    Number of Plants : 10 (3 Optg.+7 Non-

    Optg.)Manpower (as on 31.3.2012) : 907

    (Exe.122+Sup.140)

    Authorised Share Capital : Rs.900 crore

    Paid up Share Capital : Rs.811.41 crore

    Net worth (as on 31.3.2012) : (-) Rs.172.60 crore

    Accumulated loss (as on 31.3.2012) : Rs.968.34 crore

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    Location of CCI Plants

    Optng. Plants

    IN GREENCAP. 14.46 LMT

    (37%)

    Non-Optg PlantsIN PINK

    CAP. 24.52 LMT

    (63%)

    Nayagaon

    Charkhi Dadri

    Kurkunta

    Adilabad

    Mandhar

    Akaltara

    Delhi G U

    Total: 38.98 LMT(100%)

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    Vision and Mission of the Corporation

    VISION

    To emerge as one of the leading cement companies committedto contribute to the economy and to enhance value for the

    stakeholders.

    MISSION

    To augment the wealth creation for the Company, deliver

    superior product and sustain market value.

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    Introduction of Performance Related Pay (PRP)

    Background

    Second Pay Revision Committees recommendations forCPSEs and approval of Government of India made significantHR interventions to drive performance based culture inCPSEs. The salient features are as under:-

    Introduction of cost to company (CTC concept);

    Performance Management System (PMS) based on keyresult areas;

    Differentiation of individual level performance throughBell Curve approach in PMS;

    Introduction of PRP directly linked to profits of CPSEs/Unit in the performance of the employee.

    PMS to attain organisational, team and individual goal.

    PMS must be robust and transparent.5

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    DPE Guidelines on PRP

    PRP to be directly linked to the profit of CPSE/Unit and performanceof the employee.

    Percentage of PRP ceiling progressively increasing from junior tosenior level from 40% to 200% from executive including Boardlevel.

    Performance of the Company to be based on MOU rating 100%

    Excellent, 80% Very Good, 60% Good, 40% Fair.

    No PRP for Poor rated Company irrespective of profit.

    Robust and transparent PMS with Bell Curve approach, gradingemployees not more than 10% to 15% as Outstanding/Excellent

    and 10% as BelowPar.

    Each CPSE to have professional Board with independent Directors.

    Remuneration Committee headed by independent Director to decideannual bonus/variable pay pool and policy for its distribution.

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    Funding of PRP

    PRP based on physical and financial performance and willcome out of profit.

    60% of PRP with a ceiling of 3% of profit before tax for theyear.

    40% of PRP from 10% of incremental profit.

    Incremental profit to be reckoned from 2008-09.

    Total ceiling of PRP 5% of profit for the year.

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    Implementation of PRP in CCI

    Financial performance vis a vis divisible profit for PRP

    Year Profitbefore

    Tax

    Divisible profit for PRP Employees covered

    3% ofPBT

    10% ofincremental(limited to2% of PBT)

    Total Executive Non-executive

    2007-08 40.89 1.23 - 1.23 95 231

    2008-09 52.55 1.58 1.05 2.63 98 222

    2009-10 52.75 1.58 0.02 1.60 95 228

    2010-11 27.13 0.81 - 0.81* * *

    2011-12 19.43 0.58 - 0.58* * *

    (Rs.Crore)

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    * PRP for the year 2010-11 and 2011-12 has not yet been distributed.

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    Existence of MOU System

    CCI has signed MOU with Ministry of Heavy Industries & PublicEnterprises and MOU ratings are as under:-

    2007-08 : Very Good2008-09 : Very Good2009-10 : Very Good

    MOU system has also been introduced at the Unit level at the

    beginning of financial year. MOU is entered between each of theUnit with Corporate Office and the performance of the Unit isabjudged by its MOU rating.

    CCI is having 7 Non-operating Units which are closed and areunder sale. MOU has also been entered with these Units based on

    different parameters like expeditious sale of Unit, generation offinancial resources, economy in expenditure etc.

    Performance of these Non-operating Units are evaluated throughtheir respective MOUs in terms of parameters stipulated above andtheir PRP is linked with the MOU rating and the rating of individual

    employee. 9

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    Remuneration Committee

    Company is having two independent Directors. TheRemuneration Committee consisting of following Directors

    is headed by an independent Director:-

    1. Shri V.K. Agarwal, Independent Director Chairman

    2. Shri Pankaj Agarwal, Independent Director Member

    3. Shri S.K. Goyal, Director (Cost), DHI Member

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    Performance Management System

    Having robust and transparent PMS since 1995.Based on thefinancial year.

    Assessment based on tasks and targets set for each year inquantifiable terms and key performance areas (KPAs) identified foreach appraisee.

    Self assessment of performance against targets by appraisee.

    Target setting mutually finalised by Reporting Officer and appraiseethrough performance review and planning session.

    Provision for mid term review.

    Performance assessment of management/leadership traits, skill,potential factor.

    Moderation by higher level Committee.to maintain bell Curve.

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    Distribution under Bell Curve approach

    Excellent : 10%

    Very Good : 20%Good : 40%Average : 20%Below average : 10%

    Final assessment on weightage basis

    Reporting Officer I : 40%Reporting Officer II : 35%Reviewing Officer : _25%

    Total : 100%

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    Key issues and challenges

    PMS in CPSEs largely seen as tool of promoting employees and notas a means of reward or differentiate performance.

    Pay Revision Committee recommendations pose not only an HRsystem design challenge, but a deep rooted changed managementtask.

    Forced rating under Bell Curve approach poses significantimplementation challenge.

    Resistance by reporting officers for placing individual for lowest andhighest groups.

    Lowering of rating under moderation system may generateresentment.

    Culture of transparency and communication to be evolved at all levelfor acceptance of change.

    Key to successful implementation of PRP is a changed managementinitiative that aims to bring a fundamental shift in mindset of

    employees. 13

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