SMS Engagement with Bright Cellars At AdQuick, we use SMS engagement to quantify the success of a campaign. Bright Cellars, a monthly wine club, recently ran an SMS campaign on the Chicago “L” train. CASE STUDY • JULY 2017 LEARN MORE AT ADQUICK.COM ADQUICK CASE STUDY • JULY 2017 • SMS ENGAGEMENT WITH BRIGHT CELLARS User texts shortcode displayed on signage. Your message replies immediately, putting your call to action directly in front of the user. TOTAL SPEND $1393.75 TOTAL SMS ENGAGEMENTS 82 COST PER ENGAGEMENT $16.99 DURATION 6 weeks LOCATION Chicago “L” Bright Cellars’ text success Bright Cellars saw a total of 82 SMS engagements over the course of their 6 week campaign, with a total spend of only $1393.75. These phone numbers are saved to a call sheet for easy access and potential remarketing. Dynamic campaign messaging Whether you want to send a link to your website, oﬀer a discount code, or obtain customer information, your messaging can be completely customized. You can easily adjust messaging mid-campaign to test diﬀerent engagement methods.

CASE STUDY SMS Engagement with Bright Cellars… · TOTAL SMS ENGAGEMENTS 82 COST PER ENGAGEMENT $16.99 DURATION 6 weeks LOCATION Chicago “L” Bright Cellars’ text success Bright

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Page 1: CASE STUDY SMS Engagement with Bright Cellars… · TOTAL SMS ENGAGEMENTS 82 COST PER ENGAGEMENT $16.99 DURATION 6 weeks LOCATION Chicago “L” Bright Cellars’ text success Bright

CASE STUDY • JULY 2017

LEARN MORE AT ADQUICK.COMADQUICK CASE STUDY • JULY 2017 • SMS ENGAGEMENT WITH BRIGHT CELL ARS

User texts shortcode displayed on signage. Your message replies immediately, putting your call to action directly in front of the user.

TOTAL SPEND

$1393.75

TOTAL SMS ENGAGEMENTS

COST PER ENGAGEMENT

$16.99DURATION

6 weeksLOCATION

Chicago “L”

Bright Cellars’ text successBright Cellars saw a total of 82 SMS engagements over the course of their 6 week campaign, with a total spend of only $1393.75. These phone numbers are saved to a call sheet for easy access and potential remarketing.

Dynamic campaign messagingWhether you want to send a link to your website, o�er a discount code, or obtain customer information, your messaging can be completely customized. You can easily adjust messaging mid-campaign to test di�erent engagement methods.