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CASE PROBLEM

Retro Is Our Future

6A

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What is “RETRO” ?

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Bally Hoo Fashions

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1. How should the management team at Bally Hoo make an informed judgment about the future demand for retro clothing style?

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2.What is your evaluation of the creative thinking of Julia?

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3. Should Kelly and Trent be reprimanded for insubordination?

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4. If you were a consultant to Bally Hoo fashion, what would you advise them on the feasibility of establishing a chain of retro boutiques and selling retro clothing to retailers? What is the source of information for your recommendation?

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