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Carolina Lopez | [email protected] | 954.882.2306 | Cooper City, FL |
E V E N T P L A N N I N G S T R E N G H T S
Organizational Leadership Maintain Strong Client Relations
Facilities Management Event Planning & Coordination
Partnership Development Customer Acquisition/Retention
Inventory Management Financial Management
Brand Marketing & Positioning Staff Training & Development
Process Management Sales Support & Customer Service
P R O F E S S I O N A L E X P E R I E N C E S e n i o r E v e n t P l a n n e r | U l t i m a t e E v e n t s I n c . February 2013 – PRESENT
Sr. Event Planner focusing on the planning and coordination of meetings, conferences, weddings, annual gatherings, teambuilding, and corporate events. Additional responsibilities include:
Expertise in selecting & transforming venues to accommodate clients’ needs.
Vendor Management & develop Strategic Partnerships to drive overall revenue.
Oversee all aspects of facilities planning, including coordination of logistics & operations staff.
Manage pricing strategies, transportation, accommodations, food & beverage, and audio/visual service arrangements
D i g i t a l M a r k e t i n g C o o r d i n a t o r | H o l m a n A u t o m o t i v e February 2015 – PRESENT
Digital Marketing Coordinator focusing on coordinating and executing marketing campaigns for 40 dealerships, copy write and publish
content for various digital assets including emails, website, video and social media channels. Additional responsibilities include:
Organize the production of all marketing items such as banners, flyers, presentations, monthly events calendar and signage.
Support the in-house marketing and design team by coordinating and collating content.
Develop and manage the dealership’s digital communications calendar, including the scheduling of social media posts, email blasts, call center and website updates.
Contribute to the growth of Holman Automotive’s social media fans/followers and engagement and help facilitate social media promotional campaigns.
A s s i s t a n t E v e n t P l a n n e r | U l t i m a t e E v e n t s I n c . January 2012 – February 2013
Assistant Event Planner focusing on assisting the CEO of Ultimate Events in planning and coordination of meetings, weddings, annual
gatherings, and corporate events. Additional responsibilities include:
Visiting venues to plan layout of event.
Coordinate and monitor event timelines and ensure deadlines are met.
Hire staff to manage the event, including bouncers and security personnel.
Coordinate event logistics, including registration and attendee tracking, presentation and materials support and pre- and post-event evaluations.
E D U C A T I O N & C E R T I F I C A T I O N S F l o r i d a I n t e r n a t i o n a l U n i v e r s i t y | M i a m i , F l o r i d a
Bachelor Degree, Public Relations F l o r i d a I n t e r n a t i o n a l U n i v e r s i t y | M i a m i , F l o r i d a
Certificate in Event & Meeting Planning
A d d i t i o n a l S k i l l s B i l i n g u a l , F l u e n t i n E n g l i s h & S p a n i s h , M S O f f i c e S u i t e , S c h e d u l e M a n a g e m e n t , E x c e l l e n t
C o m m u n i c a t i o n , S t r o n g T i m e M a n a g e m e n t