Capitol Standard M

agazine

CAPITOL STANDARD MAGAZINE is the stylish digital playbook for modern + affluent professionals.

Capitol Standard M

agazine

YOUNG. CONNECTED. WASHINGTON.

Reaching over 100,000 tastemakers across digital properties every month, CAPITOL STANDARD’s in-depth resources and exclusive networking events connect audiences to the right people, places and opportunities.

In other words, we’re the only little black book young professionals need.

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40% Newsletter

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Newsletter50,000 social and newsletter subscribers receive our editorial emails featuring real influencers and exclusive networking opportunities.

“So excited to see CAPITOL STANDARD in my inbox!”Ijeoma Nwatu, Subscriber

NEWSLETTER PERFORMANCE

CAPITOL STANDARD is growing rapidly, so we can’t say how big the list is at the time of this reading. However, we can give you a few other stats:

Average open rate on sends above 3,000 (that’s double the industry average)

15,000Active Email Subscribers

Sponsored Story04

Sponsored storyShare your message or product with an authentic piece of content. Your story will live on the site forever and be promoted through our social media channels and newsletter.

Signature Events05

Signature EventsOur audience of young, affluent professionals crave authentic events and networking opportunities. CAPITOL STANDARD’s signature events opportunities. CAPITOL STANDARD’s signature events span from high-brow dinners on the water to block parties and everything in between.

“I have met some of the most in-fluential men and women during CAPITOL STANDARD events that I’m still friends with today.”Tahera Z

“CAPITOL STANDARD’s Spring Dinner Series was the perfect mix of a social outing, networking, and fine dining. It picturesque, had incredible food, interesting people, inspiring stories and a glamorous evening on the water. I wouldn’t have changed a thing!”

Elyse M

MEMBER QUOTE

Who W

e've Worked W

ith06

We’ve worked with:

Ann Taylor Instacart Up in the

Air life

Technoir Split Rideshare DC Vote

Audience07

AudienceOur readers are the CEOs, industry leaders, and young trailblazers that are the backbone of American government and some of the most trusted institutions in our nation's capitol.

Frankly, the CAPITOL STANDARD audience is powerful. A marketer's dream, they are “trendsetting and well-connected professionals aged 25 to 34.” They’re founders, leaders, mo-bilizers, creatives, and communica-tors. They’re frighteningly ambitious, influential politicos and entrepre-neurs.

And CAPITOL STANDARD is their secret weapon... their little black book.

They’re the type of person who will write speeches for heads of state and turn around and run for office themselves. And did we mention they’re attractive (ok, that’s not en-tirely quantifiable but we like to think they are).

They are the people you want getting fired up about your initiative and representing your brand.

What’s more, our audience is loyal to the CAPITOL STANDARD brand. Why? Because we give them what they want: access to real influencers and a look inside some of the most exclusive circles in Washington.

Audience08Education Level Ethnicity

Caucasian

College49%

Caucasian49%

African American24%

Hispanic8%

Asian5%

Other2%

No College20%

Grad School31%

Audience09Household Income Children in Household

$50-100k30%

No Kids61%

Has Kids39%

$0-50k38%$100-150K

15%

$150+17%

Audience10Age Gender

Male56%

Female44%

25-3427%

35-4425%

18-2417%

45-5414%

<189%

55-646%

65+2%

Audience11Political Affiliation

Independant43%

Democrat44%

Republican13%

Political Engagement

Active28%

Somewhat Active52%

Inactive20%

Audience : Key Values12

Audience: Key Values

• 24 to 35-year-old highly educated, politically active men and women.• A younger, more glossy version of the LinkedIn Pulse audience.• 84% in the U.S. Of the U.S. population, 50% reside in major cities like

Washington, D.C., New York, Arlington, Chicago, and Los Angeles.

Audience13Where they work:

Audience14

Work W

ith Us15

Work with usWork with CAPITOL STANDARD as a signature event sponsor or media partner; send a newsletter blast, collaborate with us on a sponsored article, or find marketing solutions for your business through our consulting arm. Have a better idea? We’re always open to shaking things up.

Ready to get your brand in front of the CAPITOL STANDARD audience?Contact ursula@capitolstandard.com