ADVERTISE EXHIBIT SPONSOR

2020 ONTARIOFRUIT AND VEGETABLECONVENTIONFEBRUARY 19–20, 2020Scotiabank Convention Centre, Niagara Falls, Ontario

BUSINESS OPPORTUNITIES

CANADA’S PREMIER HORTICULTURAL EVENT

#OFVC2020

18 YEARS STRONG

6%

46%

25%

10%

10%

3%

200+ exhibiting companies

700 smiles at the Farmers & Friends Evening Reception

300+ exhibit spaces on the trade show floor

3,130 trade show visitors and exhibitors from 10 provinces and 8 countries

2019 Fast Facts

100+ educational presentations and sessions

1. Annual attendance topping 3,000 in 2019 making OFVC the largest producer attended event in Canada.

2. Farmers & Friends evening reception offers exceptional networking opportunities in a friendly, casual environment on the convention floor.

3. Attended by a cross section of the horticultural sector including government, industry, business, consultants, producers, associations, research and educators.

4. Custom designed sponsorship and advertising packages to put your brand front and centre.

5. OFVC utilizes over 300,000 square feet of exhibit and meeting space at the state-of-the-art Scotiabank Convention Centre in Niagara Falls, Ontario.

6. We make exhibiting as easy as possible with FREE move-in/move out assistance for all exhibitors.

7. Free parking at the Scotiabank Convention Centre as well as free shuttle service from the convention hotel.

Canada’s Premier Horticultural EventThe Ontario Fruit and Vegetable

Convention is an annual gathering

of horticultural fruit and vegetable

producers, from across Ontario,

Canada and the United States. The

2-day convention is located at the

Scotiabank Convention Centre in

Niagara Falls, Ontario, and features

a great lineup of horticultural experts, topical educational

sessions, trade show exhibitors and

great networking opportunities.

Why OFVC is the Must Attend Convention for you!

OFVC Attendees46% FARMER/FARM

EMPLOYEE

25% PRODUCER ASSOCIATION

10% GOVERNMENT

10% ALLIED INDUSTRY

6% OTHER

3% RESEARCH

1,000+ companies represented at the event

300,000 sq. ft of convention and session space

Steve Watt Advertising Manager416.588.3390 or steve@ofvc.ca

Outside Back Cover 8.125"w x 10.875"h (plus bleed) $1,925

Inside Front Cover 8.125"w x 10.875"h (plus bleed) $1,770

Inside Back Cover 8.125"w x 10.875"h (plus bleed) $1,770

Full Page 8.125"w x 10.875"h (plus bleed) $1,475

Half Pagehorizontal 7"w x 4.7"h

$975vertical 3.4375"w x 9.5"h

Quarter Page 3.4375"w x 4.7"h $575

Business Card 3.4375"w x 2"h $350

Full page 8"w x 10.5"h $700

Half Pagehorizontal 8"w x 5"h

$450vertical 4"w x 10.5"h

Quarter Page 8"w x 2.75"h $325

OFVC offers a variety of print, digital and other advertising opportunities targeted to registered attendees as well as our comprehensive database. PRINT includes the official Show Guide magazine distributed on-site (no up-charge for 4-colour ads). DIGITAL includes economically priced web ads, Pre-convention Highlights brochure and custom eBlasts to past and present attendees. OTHER opportunities include the popular Delegate Tote Bag inserts.

Leaderboard 728 x 90 pixels $400/week

Medium Rectangle* 300 x 250 pixels $150/week

*Ad will rotate with a maximum of 3 other advertisers.

ADVERTISING

PRINT PRODUCTSThe Official OFVC Show Guide Magazine (no charge upgrade to 4-colour)

DIGITAL PRODUCTSWebsite Advertising (Available Dec 1, 2019 - Feb. 28, 2020)

Pre-Convention Highlights BrochurePrimary convention digital promotional brochure emailed to our database of over 3,000 contacts in early January. Space closes Dec. 1, 2019.

OTHER PRODUCTSDelegate Tote BagDelegate Bag Insert: Company supplies a print piece to be included in the Delegate Tote bag distributed to all attendees at the trade show entrance. Each company is responsible for duplicating and shipping materials in time to be inserted. All materials must be supplied to OFVC no later than January 31, 2020.

BONUS OFFERS on page space booked by December 30, 2019

• On half or full page print spaces, receive a FREE delegate bag literature insert ($750 value) distributed to all attendees.

• On half or full page print spaces, receive 10% discount (business card ads not included).

• On full page print spaces, receive FREE digital full page in the Pre-Convention Highlights brochure ($700 value).

Exclusive Custom eBlastCustom opportunity to send directly to the OFVC database (approx. 3,000 contacts). Includes subject line, headline, 150–200 words, 1 image (600 pixels w x 375 pixels h), unlimited links. Cost per blast.

eBlast Jan 24 | Jan 31 | Feb 7 $1,275

DON’T MISS OUT! BOOK YOUR

AD SPACE TODAY!

Single Piece up to 8.5"w x 11"h $750

Multi-page/Catalogue max size 8.5"w x 11"h $1,475

SPACE COSTSEARLY BIRD $1,000 REGULAR RATE $1,200 + HST (after Nov. 1, 2019)

15% DISCOUNT 3 or more booths20% DISCOUNT 6 or more booths

Pricing is per 10' x 10' exhibit space and includes one skirted table, two chairs, draped 8' back and 3' side walls, 110 amp electrical hook-up, four exhibitor name badges (max. 8 for multiple booths), drink tickets to the Farmers and Friends, company name and booth number displayed in show guide and on website, professional floor management and security.

TRADE SHOW TIMESWednesday 8:00 am – 5:00 pm Exhibitor Set-UpThursday 8:00 am – 4:00 pm Tuesday 9:00 am – 6:00 pm

PARKING & MATERIAL HANDLINGFREE parking conveniently located behind the facility. Large truck parking is also available (see Exhibitor Manual at www.ofvc.ca). Exhibitors also enjoy FREE drayage during move-in and move-out.

OFFICIAL CONVENTION HOTELA convention rate of $125 + taxes is available at The Embassy Suites Hotel, 6700 Fallsview Blvd., a short walk from the SCC. A complimentary shuttle service runs during show hours between the hotel and the SCC. For more information or to make an online reservation, visit www.ofvc.ca/hotel.html.

FARMERS & FRIENDS EVENING RECEPTIONJoin us at our signature event on Wednesday from 5:00 pm–7:00 pm on the trade show floor. The event features live entertainment, Ontario wines and craft beers, food and great conversation.

EXHIBIT

EXHIBITOR FLOOR PLAN

SPONSOROFVC offers a variety of affordable ways to promote your business. Choose from a variety of sponsorship opportunities to fit every budget and build your brand by increasing visibility and recognition. To discuss a custom opportunity tailored to your organization, contact Glenna Cairnie at 905.945.5363.

PLATINUM SPONSOR

$5,000+

• Logo featured in the Convention Show Guide.

• Logo displayed on signage during the convention.

• Logo linked to your company’s website on the Convention website.

• Sponsor recognition floor decal in front of booth.

• Opportunity to supply a single literature insert (up to a max. of 8.5"w x 11"h) and/or a promotional item in Delegate bag.

• Complimentary lead retrieval (2 devices).

• Complimentary drink tickets for evening reception.

SILVER SPONSOR

$1,000+

• Logo featured in the Convention Show Guide.

• Logo displayed on signage during the convention.

• Logo linked to your company’s website on the Convention website.

• Complimentary drink tickets for evening reception.

GOLD SPONSOR

$2,500+

• Logo featured in the Convention Show Guide.

• Logo displayed on signage during the convention.

• Logo linked to your company’s website on the Convention website.

• Sponsor recognition floor decal in front of booth.

• Complimentary drink tickets for evening reception.

BRONZE SPONSOR

$500+

• Your company logo featured in the Show Guide.

• Company logo displayed on signage during the convention.

• Name linked to your company’s website on the Convention website.

Not sure how to get the most bang for your buck?

Let us help with a custom package of opportunities by contacting:

Glenna Cairnie glenna@ofvc.ca 905.945.5363

Steve Watt steve@ofvc.ca 416.588.3390

SPONSORSHIP OPPORTUNITIES

CRAFT BEER AND CIDER COMPETITIONS These separate competitions are held on Wednesday; Numerous custom sponsor packages available; Contact Glenna Cairnie for more information.

PARKING Two days available; Your company name and logo displayed on attendees web page, parking entranceway; Additional Gold level exposures as outlined on previous page.

HOTEL KEY CARDS Your company name and logo displayed on all Hotel Room Key Cards (approx. 1,000); Additional Gold level exposures as outlined on previous page.

CAFÉ OR FOOD COURT Your company name and logo displayed on tables and floor plan; Additional Gold level exposures as outlined on previous page.

DELEGATE TOTE BAG Logo featured on one side (2 sides available) of the Delegate Tote Bag distributed at Registration (approx. 1,700); Additional Gold level exposures as outlined on previous page.

MEET THE BUYER Logo and company name on signage at entry and website; Additional Gold level exposures as outlined on previous page.

COFFEE STATIONSSignage with logo in coffee serving area; Additional Platinum level exposures as outlined on previous page.

LANYARDS/BADGE HOLDERS Your company name and logo displayed on official OFVC Lanyards (2,400); Additional Platinum level exposures as outlined on previous page.

THE FARMERS & FRIENDS RECEPTIONYour company logo featured on event tickets, wine glasses and signage; Linked logo and company name on the website event page; Additional Platinum level exposures as outlined on previous page.

POSTER DISPLAYYour company name featured on signage at the display area for the competition for information posters about various topics of interest; Sponsorship covers viewing displays and prize money; Additional Silver level exposures as outlined on previous page.

SPEAKERS’ PROGRAMCustomized PowerPoint projected on-screen before and after the program; Opportunity to distribute promotional literature (subject to OFVC approval) to session participants; Company name on signage at the door; Recognition of your company during the session introduction by the session chairs; Additional Silver level exposures as outlined on previous page.

NETWORKING EVENTSThere are 2 separate events: Young Farmer Forum and Outstanding in Her Field — A celebration of women in agriculture. Your company name on signage at entry and website. Multiple sponsors. Contact Glenna Cairnie for more information.

SHUTTLE BUSESShuttle service operates daily between hotel and the Convention Centre; Your company name included on signage at the bus entrance, convention entrance and on lobby signage in the hotel; Additional Silver level exposures as outlined on previous page.

In addition to the incentives listed with the recognition levels on the previous page, OFVC offers specific elements to further promote your company. To book your sponsorship opportunity or for more information, contact Glenna Cairnie, Sponsorship Coordinator at 905.945.5363.

TRADE SHOW INFORMATION

Ross ParkerTrade Show Manager

905.562.4136 ross@ofvc.ca

SHOW GUIDE ADVERTISING

Steve WattAdvertising Manager

416.588.3390 steve@ofvc.ca

SPONSORSHIP INFORMATION

Glenna CairnieSponsorship Coordinator

905.945.5363 glenna@ofvc.ca

GOLD LEVEL

PLATINUM LEVEL SILVER LEVEL

Ask Us About Meeting Space.

Interested in running a meeting during the convention?

Contact glenna@ofvc.ca or call 905.945.5363.

CANADA’S PREMIER HORTICULTURAL EVENT

FOR FARMERSBY FARMERS