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The economic and psychological implications of planned IT obsolescence in hardware software and services which has been forced on consumers by the IT industry By Micaela Lean Cole Senior IV “A”

By Micaela Lean Cole Senior IV “A”

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The economic and psychological implications of planned IT obsolescence in hardware software and services which has been forced on consumers by the IT industry. By Micaela Lean Cole Senior IV “A”. What is meant by IT obsolescence?. - PowerPoint PPT Presentation

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Page 1: By Micaela Lean Cole Senior IV “A”

The economic and psychological implications of planned IT

obsolescence in hardware software and services which has been forced

on consumers by the IT industry

By Micaela Lean ColeSenior IV “A”

Page 2: By Micaela Lean Cole Senior IV “A”

What is meant by IT obsolescence?

Old, outmoded, falling into disuse from a functional and technological point of view.

Page 3: By Micaela Lean Cole Senior IV “A”

IT obsolescence is considered when…

The service is not competitive or not making profit any longer.

The service logic needs significant updates. The User Interface has to be significantly upgraded.

Competitors grab an edge with new technology features, so the company needs to offer similar or better products (always looking for the latest technologies).

Page 4: By Micaela Lean Cole Senior IV “A”
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CAUSES: The item is no longer economical to

produce (too expensive). Technical skills no longer available. The scalability has reached its limits (the

change in size of the product is not taking full advantage of it anymore).

The architecture is harder and harder to maintain, too many patches.

Asset is already depreciated .

Page 6: By Micaela Lean Cole Senior IV “A”
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Planned obsolescence(a.k.a. “designed to fail”)

Process of a product becoming obsolete or non-functional after a certain period or amount of use in a way that is planned or designed by the manufacturer.

Potential benefits for a producer the product fails and the consumer is under pressure to purchase again.

Its purpose is to hide the real cost per use from the consumer, and charge a higher price than they would otherwise be willing to pay.

Page 9: By Micaela Lean Cole Senior IV “A”

Making the cost of repairs comparable to the replacement cost or by refusing to provide service or parts any longer.

Creating new lines of products that do not interoperate with older products can also make an older model quickly obsolete, forcing replacement.

Backlash for consumers the manufacturer invested money to make the product obsolete faster stimulate demand

The consumer might turn to a producer that offers a more durable alternative.

Ways to make planned obsolescence successful:

Page 10: By Micaela Lean Cole Senior IV “A”

Technical obsolescence

Value engineering design a product to last for a specific lifetime so as to reduce the cost of making it.

Associated (complementary) products also become obsolete.

Companies introduce new tech. That replaces the old which doesn’t have the same functionality as the new ones.

Each component is made according to those specifications.

Design expected average lifetime.

Page 11: By Micaela Lean Cole Senior IV “A”

Economics of planned obsolescence

CONSECUENCES: Significant harm to society:

Continuously replacing, rather than repairing, products creates more waste, pollution, uses more natural resources, and results in more consumer spending.

There is an information asymmetry between the producer – consumer.

Page 12: By Micaela Lean Cole Senior IV “A”

Links to sources: http://it.toolbox.com/blogs/ea-matters/it-obsolescence-criteria-21090http://en.wikipedia.org/wiki/Planned_obsolescencewww.youtube.com/watch?v=N2KLyYKJGk0&feature=related